ArticlePDF Available

Making Change towards Inclusive Societies: The Soft Power of Community Archaeology in Building Cultural Heritage in Mozan, Syria

Authors:

Abstract

This paper investigates the soft power of community archaeology in transforming isolated and diverse communities into a more inclusive society, by reviewing community archaeology as a concept, and as a process, through the case of inclusive cultural heritage in Mozan, Syria. A theory of change underpinned key interventions in Mozan to track shifts in the social behaviour of locals from cultural isolation towards participation, partnership and inclusion, while investigating the process of establishing understanding, acceptance and mutual trust within communities. The research adopted an ethnographic study and used qualitative research methods. These relied primarily on direct observations and open ended, semi-structured and in-depth interviews with local communities, an archaeological mission and governmental and civic stakeholders involved in the area. The fieldwork research was informed by conducting a review of literature on the impact of culture and heritage in social contexts, social inclusion and cultural diplomacy. The paper demonstrates how the contribution of community archaeology in soft power change has assisted personal and community empowerment through inclusive cultural heritage on an individual level while strengthening social networks to mobilise the impact on the community as a whole. It reveals how such a project enhanced dialogue, increased awareness, and built and contributed to mutual understanding in order to support a shift in the harder area of symbolic community thinking and attitude, against a backdrop of conflict, war and isolation and builds the basis for inclusive cultural heritage tourism.
sustainability
Article
Making Change towards Inclusive Societies: The Soft
Power of Community Archaeology in Building
Cultural Heritage in Mozan, Syria
Yara Moualla and Gayle McPherson *
School of Media, Culture and Society, University of the West of Scotland, Glasgow G72 0LH, UK
*Correspondence: gayle.mcpherson@uws.ac.uk
Received: 2 June 2019; Accepted: 21 August 2019; Published: 28 August 2019


Abstract:
This paper investigates the soft power of community archaeology in transforming isolated
and diverse communities into a more inclusive society, by reviewing community archaeology as a
concept, and as a process, through the case of inclusive cultural heritage in Mozan, Syria. A theory of
change underpinned key interventions in Mozan to track shifts in the social behaviour of locals from
cultural isolation towards participation, partnership and inclusion, while investigating the process of
establishing understanding, acceptance and mutual trust within communities. The research adopted
an ethnographic study and used qualitative research methods. These relied primarily on direct
observations and open ended, semi-structured and in-depth interviews with local communities, an
archaeological mission and governmental and civic stakeholders involved in the area. The fieldwork
research was informed by conducting a review of literature on the impact of culture and heritage in
social contexts, social inclusion and cultural diplomacy. The paper demonstrates how the contribution
of community archaeology in soft power change has assisted personal and community empowerment
through inclusive cultural heritage on an individual level while strengthening social networks to
mobilise the impact on the community as a whole. It reveals how such a project enhanced dialogue,
increased awareness, and built and contributed to mutual understanding in order to support a shift in
the harder area of symbolic community thinking and attitude, against a backdrop of conflict, war and
isolation and builds the basis for inclusive cultural heritage tourism.
Keywords:
community archaeology; inclusion; inclusive growth; soft power; cultural heritage;
cultural tourism; cultural diplomacy; Syria
1. Introduction: The Soft Power of Community Archaeology
Since the contemporary term ‘heritage’ is a reflection of what has been constructed by past
societies, based on their needs and ambitions, as well as upon a set of social and cultural values and
norms, the concept of heritage can then be considered a symbolic product of a social construction that
has the ability to make change in societies. This can be achieved by not only reflecting who they are,
but also reflecting who they would like to become. Heritage, in that sense, can be seen as a dynamic
since change and time play important roles in its representation within our current days.
Archaeology is considered one of the key components that feeds into the process of heritage
making with continuous tangible material and intangible concepts, norms and values, therefore,
archaeology used as a project has high significance for modern identities and cannot be seen in isolation
of the context in which it is taking place. Archaeology has a power in society that can be seen in light
of Nye’s [
1
] concept of soft power as the ability to influence the behaviour of others to get a desired
outcome without military pressure. In other ways it is in the intangible attributes [
2
] of archaeology,
the cooperation and attractions that archaeologists can transform the archaeological resources into
Sustainability 2019,11, 4670; doi:10.3390/su11174670 www.mdpi.com/journal/sustainability
Sustainability 2019,11, 4670 2 of 16
desirable outcomes such as inclusion within communities to help create sustainable cultural heritage.
This paper will outline a specific case study that we examined over a number of years, both as a
participant in the archaeological mission and as part of a wider study for the British Council. The unique
access we were given allowed for an understanding of community engagement and development
that would otherwise not have been possible. The paper introduces the key theories and concepts
that underpinned our approach to the research, based on inclusion, diplomacy, power and inclusive
cultural heritage and details of the case study approach. We then describe our research approach and
methods and then present the results and discussion together to demonstrate the unified discussion
of the key issues that emerged. Given the case study approach it was better to bring the results and
discussion together into one section but with clear sub-sections to guide the reader. We finish with
lessons learned for others and conclusions.
1.1. The Rise of Community Archaeology
In his article titled “What is community archaeology” Marshal considers that community
archaeology is far from new, since people have always engaged with the pasts’ related objects
and places in the process of establishing meaning in the present [
3
]. Shackel suggested that one cause
for the development of new community archaeology programmes is that an increasing number of
archaeologists are accepting the fact that archaeology is more than the implementation of scientific
methods to collect and interpret data and are more committed to the idea that communities have a
sense of their own past and they want to be part of decision-making processes regarding their own
heritage development [4].
Basically, the concept of community archaeology has gradually developed from being a
preferable activity by certain archaeologists to becoming a soft power approach to wider policy
implementation, political relationships and heritage protection while performing archaeological
activities [
5
]. This transformation has been driven by dierent reasons concerning the preservation
of the archaeological sites and the civic engagement and the development agendas in the area of
excavation. Project directors whose political and community understanding were key to sustaining
developments and empowering citizens were brought in to more multi-lateral projects to demonstrate
the cultural value of archaeology in their communities. Grima [
6
] suggests three dierent ways to think
about community archaeology. The ivory tower is the first way to look at it as archaeologists perceive
themselves as the insiders and specialists with a privilege of knowledge that has served to widen the
division between specialists’ knowledge and experience and that of public knowledge. Another way
of thinking about the relationship between the archaeologist, archaeological evidence and practice,
and the public, is one which gives the archaeologist the role of mediator between the public on the one
hand, and the archaeological resource on the other, or what is sometimes referred to as the gateway or
the deficit model, as discussed by Merriman [
7
]. The third way is the ‘multiple perspective model ‘,
which recognizes the variety of perspectives, attitudes, and needs of dierent audiences, which will
result in very dierent forms of engagement with the past [
6
]. This model also allows for the promotion
of inclusive cultural heritage, a new concept for some in archaeological circles.
An understanding of archaeological resources, not only reduced site-looting, vandalism and
encouraged preservation, but also created greater support for the curation of archaeological collection
and records [
8
]. The work towards community archaeology drove archaeologists to work in a
participatory approach, placing a high priority on educational and developmental activities with
local communities in order to share the means of production of historical knowledge and promote
the conservation of heritage [
9
]. Multivocality is considered a key component of archaeological
practices and a core aspect of methods used in applying community archaeology. Hodder argues that
multivocality is beyond allowing the participants more voices, more groups and more individuals as it
involves changing practices and contexts so that disadvantaged groups have the opportunity to be
heard and responded to [
10
]. Theories in cultural diplomacy also emphasise the aspect of allowing
individual and communities’ voice to be heard, to share with others and create mutual understanding
Sustainability 2019,11, 4670 3 of 16
and tolerance. Archaeology, through collective digs, allows groups to come together in a manner
they may not otherwise have had the opportunity to do, to share a project, to manage, create and
protect important parts of joint heritage. The British Council report on Cultural Heritage for Inclusive
Growth suggests that when communities are inclusive and bring people together in creating and
protecting their own cultural heritage it also allows them to promote their cultural heritage, in cultural
tourism terms, thus contributing to their own social and economic development [
11
]. This allows, in
some cases, collaboration, cooperation and the sharing of collective memory and rebuilding within
communities for sustainable growth [
12
]. After all, in order to move beyond an understanding of
the theoretical backdrop to archaeology work, archaeologists first need to situate their work socially,
politically and economically [
13
]. The aspects identified are key components of cultural heritage and
diplomacy and used in conflict prevention and resolution [
14
] and can be used to aid peace. As argued
by Winter definitions of heritage tend to be framed as an inheritance, a source of identity, as an
assemblage of values, discourses and materialities, or more broadly as a mediator between the past and
present, human and non-human [
15
]. That said, there is also counter-evidence as Le Baron observes
that: ‘Culture is an essential part of conflict and conflict resolution. Cultures are like underground
rivers that run through our lives and relationships, giving us messages that shape our perceptions,
attributions, judgements and ideas of self and the other’ [
16
]. Thus, the very thing we are trying to
use to demonstrate can be used as a tool of, and in, soft power change, is contested and challenged.
The reason that culture is so precious is it assists in the role of aiding mutual understanding, tolerance
and increasing resilience amongst community groups but also presents the opportunity for inclusion,
personal and economic growth and sustainability in cultural tourism terms [17].
The production of knowledge is historically positioned, and McDavid [
18
] argues that it is
important to take into consideration the social and political constrains in any particular community,
when deciding whether or not a public or cultural intervention and interpretation is possible within
that community. McDavid also argues that critical theory calls for self-reflection by the social analyst
and any social actor should be seen as a part of the social process analysis [
19
] thus understanding that
the representation of culture is one that is created for a given process or product.
She considers the act of interpreting publically that material culture is political because it reflects
the way in which people continue to negotiate social and political power and because it incorporates
ways that people are aected by the public presentations of what she calls sensitive archaeological
and historic materials [
18
]. McDavid used Cornel West’s term “critical organic catalyst” to refer to
community archaeology as a work of public intellectuals where the mandate is to relate disciplinary
skills and agendas to a “collective praxis” by engaging activity in large social and political present [
19
].
Brooks stresses the importance of public involvement as without public involvement there cannot
be eective public support of archaeology and without public support there cannot be legislative
funding of adequate programs to recover and protect a state’s or the nation’s archaeological heritage
for those communities and tourists alike [
8
]. In order to understand the concept of community
archaeology, it is vital to discuss the term community and its related dimensions in this regard. Since
communities are seldom mono-cultural and are never of one mind, as they are combinations of people
who have come together for many dierent planned and contingent reasons, Marshall argues that
the interest of community may change over the course of time and during any archaeological project
in their area [
3
]. Smith and Waterton also revisited the notion of ‘community’ within the field of
heritage, and discussed the multi-dimensions and layers of communities that might lead to tensions
between dierent groups and as their aspirations arise and are mediated, especially when defining and
negotiating what brings them together in terms of memory, place, identity and cultural expression [
20
].
It is necessary for archaeologists to understand how local people view themselves and their histories
in order for archaeologists to define how young people should be taught history and how they deal
with sensitive issues in their past [
20
]. Trigger [
21
] remains committed to the notion that it is the
archaeologist’s responsibility to seek an objective understanding of archaeological data by revealing
biases in archaeological interpretation and by the systematic testing of interpretations against a broader
Sustainability 2019,11, 4670 4 of 16
data base, notwithstanding our dierences in nomenclature [
21
]. As for multivocality, Trigger believes
that the more questions that are asked and the more narratives of the past that are formulated the
better. He equivocally opposes the idea that any specific group should be accorded an exclusive right
to control the interpretation of their own past. He also rejects the suggestion that all narratives are
of equal historical value. Multivocality in Triggers view enhances rather than relieves the need for
archaeologists to weed out erroneous assumptions and interpretations and to synthesise divergent
viewpoints to produce more holistic explanations of the past; in turn allowing the possibility of
inclusive heritage development. The claims of the past are sometimes contentious as dierent groups
agenda will often clash over claiming a role in the ocial public memory, causing the established
collective memories to be continuously in flux [4].
To put the community context within the archaeology social practices, it is important to look
at community archaeology’s most distinguished characteristic as viewed by Marshall as it is the act
of shifting at least partial control of an archaeology project to the local community or communities
there [
3
]. Clarke’s [
22
] view on community archaeology is consistent with the other mentioned scholars
as she argues that community archaeology aims are to encompass approaches that include community
members in decision-making about research topics, research sites, analysis of data, curation and
management of collections and the production of materials that are culturally appropriate and useful
for heritage management and tourism development [
22
]. Clarke considers several components as
integral to a community-based approach, and the way they manifest on the ground may dier from
community to community and from project to project. She argues that the character of a community
project will circle around a diverse unpredictable and even indefinable range of factors. These factors
can be personal aspects such as the motivations and commitments of individuals and social grouping
within the community, therefore, the form and the direction of a community-based archaeology may
be structured by the stimulus and rationale for the work. The nature of the project whether it is
a community or a researcher driven project, the local history and experiences of interactions with
non-local society, the structure of community and its representative organisation all play an important
role in determining how a project will be shaped [
22
]. It is important to highlight Clarke’s view that
even though the character of community archaeology will vary according to project, place and people,
there are some common elements that can be identified. These elements include the use of eective
and culturally appropriate media to communicate the project, the idea that negotiation of project
boundaries is an ongoing process and the recognition that archaeology is generally carried out in other
people’s social place.
Community archaeology can be an eective tool if community archaeology projects are conducted
with conscious attention to the context of the diverse communities hosting it, putting into consideration
the dierent factors that might aect its process, mechanisms, results and impact on communities
to ensure it is really inclusive cultural heritage [
16
]. How an individual or local community creates
meaning of the past can reshape perceptions of national collective meaning ties in with government
cultural policies and international protection and promotion of heritage. This reiterates Smith’s [
23
]
view on cultural heritage as a performative process of meaning making, linked to the negotiation
of various forms of cultural and political identity [
23
,
24
]. Cultural heritage in Smith’s view is seen
to derive social change, with the ability to help negotiate the social and political narratives as she
wrote: “values that reflect the needs of the present; in this process social and political value, and the
narratives they justify, are created and recreated, and heritage is linked to processes of remembering
and commemoration, and emotion is crucial to that process” [
23
]. Various individuals and groups can
transcend barriers to be part of a collective memory, with a common past, present and future [
4
] and
that is what interests others to visit and help contribute to the inclusive growth of cultural heritage.
As archaeology is considered a process to produce heritage and heritage is considered necessary
to sustain local identities and a sense of a place, especially by those communities and locals that are
threatened by transformations in the global economy, [
4
] in addition to other threating factors like
armed conflicts, the use of archaeology in soft power change is increasing in Syria. There is evidence
Sustainability 2019,11, 4670 5 of 16
in other post-conflict regions, such as Columbia, of cultural interventions being used to re-build
communities leading to peace, tolerance and mutual understanding [
25
] and cultural tourism and
sustainability of small heritage businesses [
25
]. As for the impact of globalisation, there is a strong
sense among some archaeologists and cultural diplomats that by including communities in the decision
making process, through the meaning of either participatory or collaborative approach, they are helping
to create a sense of heritage for that particular group, therefore, archaeologists can embrace the various
and diverse histories found in any one place or community aiding the peace building process [
4
,
25
].
Therefore, heritage can be seen as a performance to underpin identity, particularly national identity.
The aective/emotional responses of individuals are central to this process, and animate responses to
and uses of the cultural items, places or events that they deem to be ‘heritage’ as a range of aective
practices are embodied in the processes of heritage making [24,26].
In the end, archaeological excavations have the power to transform a specific locally isolated
geographical spot into a cultural heritage location with a lot of attention from dierent organisations.
This process can transform the society’s behaviour positively or negatively based on the social
cultural policies applied, therefore, community archaeology can lead this process and help the positive
transformation of the place [27].
1.2. The Case of Mozan, Syria
The case of Mozan can be explained here in terms of how community archaeology triangulates
archaeological processes and cultural policies in a place with the archaeological findings from the site
and the local communities living in the area of the archaeological excavations. The success of this
triangulation in Mozan supported the social fabric incubating the archaeological site, which led to the
protection of the archaeological site during the dicult circumstances of unrest and conflict in Syria
and can hopefully post-conflict, lead to a cultural heritage attraction.
This case aims to investigate the change in social behaviour amongst locals and between locals
and the foreign archaeological mission and other national partners and stakeholders involved in the
region to reach an inclusive society. It is important to understand that there was no single activity or a
clear recipe that led the change towards inclusive society in Mozan, rather it was about the interactive
bottom up approach adopted by the archaeological mission there and the network of partners and
stakeholders as well as the methods, tools and mechanisms applied in the region.
What has begun as a traditional scientific excavation mission more than 30 years ago has been
transformed into an inclusive cultural heritage approach. This change happened through three phases:
The first phase started with the beginning of the archaeological work in the area, that soon adopted
an inclusive cultural heritage approach that combined everyone in the area whether during the
fields daily work or through the analysis of the site findings. Further discussion took place
regarding how the activities changed the community in Mozan is further discussed throughout
this paper, however, it is worth mentioning and this happened through systematic scientific
training; to shape a field expert from the local community rather than a random worker that can
be replaced easily and through a great deal of awareness campaigns and school visits to the site.
Furthermore, providing the right conditions to include everyone in the area in the scientific work
on field and during analysis and studies of the findings is important.
The second phase happened during 2011 and 2012. This phase was led by the management unit of
cultural heritage transformation project, the cultural department of Syria Trust for Development
back then. During this phase many stakeholders and partners came together to deliver a cultural
base community development program in the area.
The aim of this program has been articulated by one of the program executives as “Our goal
was to put strategic outlines for cultural based community development that empower people to
reshape their own cultural and inherited identity, people to become more actively responsible towards
Sustainability 2019,11, 4670 6 of 16
their cultural heritage, enhance their abilities to be able to protect their reach heritage and insure its
sustainability as an important economic resource”.
The main networking and funding activities were:
Building a flexible network from the governmental, civil and private sectors such as Toumohi
institution, Syrian Youth Council “Nakoun”, Moubadroun group supported by the British Council
and the Syrian Enterprise and Business Centre “CEBC”, as well as the Directorate General of
Antiquities and Museums and the archaeological mission.
Providing two scholarships dedicated for two young women to study at the university.
Establishing the Gate of Urkesh that included Urkesh women workshop for handicrafts, Kids club
and kindergarten and the centre for capacity building.
All the work conducted in this phase was part of a pilot project to test and revise the community
development strategy within the cultural vision and policy of the Syria Trust for development. For the
archaeological mission this phase was important to build knowledge and experience as well as
networks to reach the Eco-Archaeological Park to insure sustainability for both site conservation as
well as tourism as a complete experience. The third phase represents the follow up by members of
the archaeological mission during the conflict from 2013 until now. During this phase financial and
technical support has been provided to locals in order to keep preserving the site whether from a long
distance by the head of the archaeological mission or through the local team to make sure that the
projects of the second phase are still running to support the locals there, create new initiatives like
touring exhibitions in the region, as well as keep the awareness campaigns running to conserve the
site and the vision for the Eco-Archaeological Park in the future. The international team abroad is
organizing international exhibitions of the site and the inclusive work that led to preserve it during
conflict. The fieldwork in Mozan contains many relevant factors that can lead to conflict or inclusion
based on applied policies and interventions, as the region contains 21 Kurd villages and one Arab
village in Northeast Syria very close to the Turkish boarders. Social conflicts could have occurred
not only due to the dierent ethnicities inhabiting the area of study, but also to other dimensions like
dierent social classes, gender issues, as well as dealing with a foreign archaeological mission over a
long period of time.
2. Materials and Methods
2.1. Research Approach
This case study approach tracks the shift in the social behaviour of the locals from isolation and
indierence towards participation, partnership and inclusion and investigates the development of
building understanding, acceptance and mutual trust within the communities there as objectives
towards the long-term aim of integration through dierent interventions. This, in turn, led to
sustainability of key communities and oers the potential for inclusive growth in cultural heritage and
cultural tourism, post conflict. The aim was to achieve soft power outcomes and positive values in the
region, by mobilising cultural diplomacy policies to facilitate people-to-people communication and
mutual understanding. We examined the bottom up approach adopted in these initiatives and local
participation in shaping the approach from the planning phase, with a careful attention to the unique
context of this case study. The region reflects the Syrian cultural diversity, yet it is very remote from the
Syrian capital, Damascus. In addition to the constructive relationship between the local communities
and the archaeological mission Director, the national authorities oversaw a long distance management
plan that helped the local people maintain the site.
The study sought to examine the impact of the tangible and intangible outputs as a result of
the various interventions in the area of Mozan, and produce soft power outcomes that feed into the
long-lasting goals of community archaeology, cultural heritage development and cultural tourism [
28
].
A theory of change utilising cultural diplomacy and specific interventions was used to guide this
process and follow a logical model for analysis of the results.
Sustainability 2019,11, 4670 7 of 16
2.2. Research Methods
The methods used to investigate the proposition were qualitative research methods using
open-ended, semi structured and in-depth interviews. In addition, participant observation was used
when working with the NGO and the group of individuals working on the actual evacuation dig.
This approach to gathering data was possible due to the unique relationship that had been built up with
the NGO and allowed for a less structured approach giving the interviewee more freedom to direct the
flow of conversation especially as they were familiar with the interviewer [
29
]. The interviews included
five male and three female locals from the Kurd and Arab communities living there, 15 personnel
from the national stakeholders involved in the area such as the municipality, the mayor of the region,
Directorate General of Antiquities and Museums (DGAM), as well as the archaeological mission
still working on a long-distance basis and the parties involved with the cultural-based community
development project (a set of experts, Syria Trust for Development, Tomohi, Nakoun, DGAM, and other
related bodies). McGill highlighted the importance of including a range of institutions and individuals
in heritage work (e.g., community residents, universities, students, regional heritage professionals,
NGOs, cultural organizations, governmental institutions) and demonstrated that close observation
of heritage projects helps to develop understandings not only of the communities interacting with
heritage places, but also helps archaeologists to understand the impacts and implications of the projects
in which they engage for future cultural tourism use [30].
McPherson et al. suggests that the framework for comprehending a project and tracking evidence
of change might be required at an individual project level, and when using a logic model a project
can be mapped out completely [
5
]. It may have outcomes which are soft power-related, for example,
an outcome can be improving relationships and by following a logic model, we can ask, which of
the aims, objectives and outcomes relate to, or constitute, soft power outcomes related to inclusion.
Given what we understand from the detail of the logic model, McPherson asks what broader lessons
about these types of interactions, engagements and activities can be translated into the theory of change.
Using this model in the case of Mozan we argue that it might prove a valuable process of reflection.
The secondary method in gaining knowledge and insights to support this case study was through
reviewing relevant literature and related policy documents.
Data from the interviews, and from the policy documents and reports reviewed were examined
around meta-themes of soft power, understanding, resilience, confidence, mutual trust, empowerment,
cultural heritage, sustainability, tourism, engagement and cultural diplomacy for analysis. These were
then used along with key statements from the interviewees and from the participant observations
undertaken to inform the success, or otherwise, of the community archaeology project in the case of
Mozan, and whether this contributed to a soft power change and a more inclusive environment for
growth in cultural heritage for the communities living in a conflict zone.
3. Results and Discussion
3.1. Comprehending Community Archaeology in Mozan: From Mutual Benefit to Mutual Respect:
International Knowledge Meets Local Experts
Buccellati, as the head of the archaeological mission excavating in the area of Mozan, worked for
more than 30 years to understand how local people in the area view themselves, their histories and
how they dealt with sensitive issues in their past. As he explained while being interviewed:
“What derived (sic) me to work very close to local community and engage them with the
analysis and the results of our archaeological site was not only connected to my basic belief
in human common values, but also my strong belief that we share a symmetrical relationship
with the local communities. Local people have an instinctive relationship to the territory and
the land, which we archaeologist don’t have. But most of the locals don’t have interest in
the past while we have a great interest. In another words, we know more about the ancient
Urkesh, but they know more about Mozan. (The) local community can tell us a lot about the
Sustainability 2019,11, 4670 8 of 16
territory and by working with them we can learn a lot about how ancient Mozaniens used to
manage the land.”
The diversity of the community/communities and the conflict of interests that might arise at any
moment is well comprehended when looking at Buccellati’s archaeological work in Mozan/Urkesh.
The social context of the Mozan archaeological site reflects Marshall’s views on communities, its nature
and diversity [
3
] at the core of Buccellati’s consistent work, not only to comprehend, reach for, and
work with these communities but also to be part of these communities, called by a local name “Abu
Iskender” as a symbol of familiarity and friendship and being an anchor of trust by the communities
there. As Buccellati revealed “The ultimate factor of success in building a relationship with community
is to start with a position of trust. We showed our respect to their traditions and were sensible to their
society specifics and as a result we become a family as we always felt that they are our extended family”.
Buccellati has also looked at the local communities beyond those who lived on or close to the site
as he managed to comprehend the nature of the overall area and build relations and network with
interested groups and bodies that share the same concerns and interests on a regional and national level.
Buccellati was completely aware of the overlapping nature and the conflict that may arise between
the dierent communities there in addition to the interested bodies on a regional and national levels,
especially because the Urkesh or Mozan archaeological sites represent an Indo European civilisation
amongst a Semitic area. He managed to turn the site into a place of convergence of interest, facilitating
dialogue while discussing the history, meaning and significance of the place instead of being a site of
conflict and clash of identities. Being able to be part of the mission and acting as a participant observer
in the research process allowed us unique access to work with the dierent community groups.
3.2. Empowering Communities: A Heritage Site for Everyone
The community archaeology approach adopted in Mozan/Urkesh enabled Buccellati and his team,
as well as the network that worked in the region later, to build the cultural heritage-based community
development project, to ask questions about the past, to see archaeological remains in a new light and
to think in a new way about how the past informs the future. It gave hope for the archaeological site to
remain conserved and protected by its local communities as he successfully transferred the ownership
of their own past. This presents an example of the role of archaeology as soft power cultural diplomacy;
influencing those in power by engaging with those at the grassroots and empowering them to fight for
their culture and heritage and have their voice heard, a voice that can tell the story post-conflict to
cultural tourists and help the area grow economically and socially again.
Buccellati’s direct engagement with the local communities and his strong belief and desire to
transfer ownership of the place to them was reflected by the field practices, data collection and analysis
as he depended mainly on locals in the field, and provided them with the necessary training and
knowledge to become local experts rather than a regular workers that can be replaced by any one.
These soft power outcomes of training, education, ownership, confidence and mutual trust are all
key deliverables in the theory of change Bucellati considered important and one of the authors was
able to observe. Bucellati was a key informant for this research and revealed that he also dedicated
many events and evenings to explain the site’s new findings to the locals, guided many school
visits and provided the site’s dierent parts with educational information and signs, making the
archaeological site accessible for all locals and demonstrating the role of a cultural archaeological project
in the sustainable development of heritage and as a key vehicle for cultural diplomacy. Sharing and
celebrating new archaeological finds and data helped Buccellati to become part of their group and
not simply circulating data with them. In other words, they were subjects participating in his project
rather than objects of his project. One author was also able to be part of this group at dierent times
and, as a native speaker, this helped enormously with language barriers, networks and inclusion.
Sustainability 2019,11, 4670 9 of 16
3.2.1. Common Ground for Further Development
Buccellati’s commitment from the very beginning to comprehend and engage with the local
communities, as well as his strong partnership with the Directorate General of Antiquates and
Museums, in addition to the positive relations with local and regional authorities, made him fully
aware of the local needs in the area while foreseeing the development’s potential that his project
could make to the area locally, regionally and nationally. This close relationship and positive dynamic
with the locals enabled Buccellati to understand the local needs and interests leading him to extend
the archaeological vision to create an eco-archaeological park in the region aiming to safeguard the
integrity of the place and participate in the sociocultural development of the region based on the local
special characteristics, needs and skills. This managed to get a positive response from the regional
and national authorities, due to Buccellati’s strong partnerships that he created over decades based on
dialogue, mutual understanding and trust. Therefore, Buccellati’s proposal was in harmony with the
national cultural vision and policies to develop the area but from a bottom up approach, based on the
actual local needs and potentials.
3.2.2. Public, Private and Civil Partnership to Inspire Community Participation
The Gate of Urkesh managed to create a hub for interested bodies from the governmental,
civic society organisations and the private sector to intervene and work in the area in a sustainable,
if not a resilient, way leaving locals with soft power skills, better understanding of active citizenship
and a strong voluntary foundation that enabled them to protect their site at the time of diculties
and conflicts. Evidence of the partnership and network approach here resulted in a more a connected
community as explained by the operations manager of one of the involved NGOs:
“We came to the area with the aim to connect with diverse communities there, engage with
the youth. We were looking to facilitate the establishment of a platform where people can
discuss their problems, reflect critically, realize their social and cultural resources and to come
with their own initiatives. Then we intervene again to empower them by suggesting a vast
and diverse network of professionals, experts and funders to insure a positive realization of
local projects in the area.”
Buccellati’s archaeological work in Mozan/Urkesh is also in line with Shackel’s view of community
participation, which means that archaeologists are no longer the cultural broker they once were.
Practitioners are beginning to recognise that many histories can exist in any one place, and these
stories of the past are continually being shaped and reconstructed. Archaeologists should address
these changing perspectives and they need to respond eectively to the challenges and opportunities
to ensure the authentic narrative is sustainable for generations to come [3].
3.3. The Dynamics towards Inclusion
In order to understand the dynamics towards social inclusion and its connection to community
archaeology, it is vital to spot the nature, causes and consequences of social exclusion, while tracking
the relevance of community archaeology in building an inclusive society, by investigating the potential
of cultural heritage projects in building the social and cultural participation of diverse societies
beyond the economic dimension and discuss its power in enhancing opportunities, access to resources,
while empowering everyone’s voice and respect for rights. An understanding of the concept of social
inclusion and how this concept has been derived from the concept of social exclusion is important at
this point as it oers an original perspectives on the social world because it has the potential to provide
new insights into the nature, causes and consequences of poverty, deprivation and discrimination [
31
].
A simple definition of social exclusion is suggested as: the process whereby certain individuals,
groups or communities are pushed to the edge of society and cannot participate fully because of
poverty, inadequate education or underdeveloped life skills and was useful to our work here [17].
Sustainability 2019,11, 4670 10 of 16
A number of scholars as well as institutions, Mathieson et al. [
31
] described the dierent ways
that define social exclusion to reflect its dierent institutional, political, historical and geographical
context. The concept of ‘social exclusion’ is then contested, and has multiple and multi-layered
meanings. These meanings are being continually redefined over time and have dierent policy
implications. Thus, the term ‘social exclusion’ has been used to describe: groups at risk of exclusion;
what people are excluded from; the states associated with exclusion; the processes involved and levels
at which they operate; and the actors involved. There is some consensus that ‘social exclusion’ is: (a)
multidimensional, encompassing social, political, cultural and economic dimensions, and operating
at dierent social levels; (b) dynamic, impacting in dierent ways to diering degrees at dierent
social levels over time; and (c) relational [
31
]. As a result people may be excluded from some, but not
necessarily all, aspects of daily living. People can be excluded from production by not being able to
access employment or education, or from consumption when they cannot aord goods or services.
People can also be excluded from social networks when they lack access to social, sporting or cultural
organisations and even excluded from decision making when they lack power to change personal or
wider circumstances [17].
Social Exclusion in Mozan
The context of Mozan tracks a lot of what can be considered the results of social exclusion,
as people in the area with the exception, of the seasonal work they have at the archaeological site,
have no other means of employment. This was reflected while interviewing a project director of one of
the involved NGOs in the area. He said:
“Recalling our initial work with young men in the area, the biggest challenge was to discuss
with them the possibility of a locally based future for them. They all agreed that the area doesn’t
have any future horizon, especially for those who had university degree. Therefore, we set the
goal of creating an attractive atmosphere for youth to stay and realize their future plans.
Access to public and private services are limited, although schools are available, the closest medical
centre is 15 km away and basic grocery and bakery services are also located in Amouda. Transportation
is limited, although villages in the area are very close to each other but people there present a closed
image. They are not willing to build real social networks and visits amongst families are limited to
ocial occasions, such as funerals and weddings. There are no neighbourhood centres or parks for
families to meet casually, people in the area do not know how the system works and, as a result, there
is a low level of trust when it comes to local authorities in the area. Exclusion then can be on dierent
social, cultural, economic and political dimensions. The aspects of social dimension are reflected
by isolation, few social connections, poor coping skills, lower level of confidence and fear of crime.
The cultural dimension meaning for people is the diculty of understanding themselves and reflected
by being seen as dierent, outside the loop, grinning and bearing it and keeping their heads down.
The economic dimension is understood and felt by many as people being unable to aord a decent
standard of living and this is reflected in many experiencing poverty and deprivation, poor housing
and receiving low wages/benefits. The political dimension is understood here as people not having
representation and this is reflected in not knowing how the system works and, as such, they are not
involved in networks, are disengaged, dissenting and not voting [
31
]. These dierent dimensions have
been investigated in Mozan and helped shaped the indirect questions of the open-ended in-depth
interviews. The aim was to investigate, on the one hand, the level of participation and partnership
in the area of Mozan as preconditions of an inclusive diverse society and, on the other hand, discuss
the social inclusion indicators of understanding, acceptance and respect on dierent dimensions and
scales. As one member of the archaeological mission stated: “it is not enough to expect a bottom up
approach from the locals and expect inclusion, this needs to be supported by government policy to
enable inclusion”.
Sustainability 2019,11, 4670 11 of 16
Only by understanding what leads to social exclusion, its multidimensional nature and its various
scales, it is then possible to comprehend what can be considered an inclusive society or propose practices
and processes to achieve such a state in society. Social inclusion can then be defined as a series of
positive actions to achieve equality of access to goods and services, to assist individual participation in
their community and society, to encourage the contribution of all persons to social and cultural life and
to be aware of, and to challenge all forms of discrimination [
17
]. Accordingly, social inclusion processes
involve more than improving access to economic resources and this is clear, too, when defining social
inclusion as a process to improve the terms of participation in society, particularly for people who are
disadvantaged, through enhancing opportunities, access to resources, voice and respect for rights [
32
].
3.4. The Relevance of Community Archaeology to Inclusion Practices
It is the multi-dimensional nature of social exclusion that has contributed to the interest it has
received within a diverse range of professional spheres. Now, within a framework of social exclusion,
responsibility is more widely shared—a broader range of institutions are considered as having a role to
play as part of a multiagency approach to tackling the symptoms and causes of exclusion [
33
]. This is
why community archaeology is considered an important medium in soft power change especially
since archaeological excavations often happen in remote and less developed areas where people are
more fragile and exposed to social exclusion and isolation.
Within the social dimension, one might consider the importance of self-worth, dignity and the
importance of community identity, which, if damaged, can lead to social disintegration. The opportunity
for social participation and its eects on the social fabric of the community is important, as it involves
relational ties between individuals and society and individuals and the state. This was well reflected
by what a local woman said in the interview:
“I can’t describe my feelings when they organized an exhibition in Aleppo for our handicraft
creations, I couldn’t believe that many people came to see our work and actually many
travelled from our area to Aleppo to support us. This was something I will never forget.”
The notion of cultural tourism was new to the people we engaged with and the concept of cultural
heritage as business and industry is only just beginning.
Other issues to be considered within the social dimension include the opportunity to participate
in decision-making and the marginalisation of disadvantaged groups [
33
]. D
í
az-Andreu challenges
archaeology to help form collective identities for communities who are not direct descendants of
those who created them, questioning the role of archaeology in public participation and challenging
the fact that sharing archaeological knowledge with the public needs to go further than information
giving, but information sharing, for an archaeologist and heritage expert to really engage in community
participation [
34
]. This symbolic power of archaeology as a means of communication and social
inclusion is particularly important for the case of Mozan, since the archaeological site belongs to the 3rd
millennia B.C. and the area is a mix of Kurds and Arabs with no direct link but the excavation to the site.
The second phase of the inclusive work in Mozan has a focus on the concept of community participation
by shaping the volunteering infrastructure for youth in the area and making it one of the selection
criteria for the scholarship program. Indeed this concept was at the heart of the second phase in 2011
and 2012 that started with the active citizenship workshop to engage with the local communities.
3.4.1. Strengthening the Sense of Belonging and Empowering Local Groups
Engaging with community archaeology and heritage projects not only reinforces the need for
communities to come together, it enhances the relationships. Partnerships and networks are developed
during the dierent stages of the project in order to enable and encourage people to become active
agents in their communities, resisting terrorists groups, developing resilience and building shared
understanding. This was well explained by another local woman in the area:
Sustainability 2019,11, 4670 12 of 16
“Participating in this project made us realize how simple it is to get to know each other, to
become friends, to trust each other and to work together. Actually, it was not as complicated
as we always thought. Simply we were eager to know each other better, enthusiastic to
succeed and brave to try.”
Since community archaeology, whether with its participatory or cooperative approaches, can
play an important role in building the inclusive cultural heritage, it has the potential to bring people
together, as explained by a beneficiary woman from the Gate of Urkesh project:
“This project was a breakthrough for the women in the area (Kurds and Arab) as it provided a
comfort place for more than 30 women to get closer, chat and work
. . .
discover the uniqueness
of each woman in the area, and it also provided us with economic independence, self-realization
and respect. Men used to meet at the archaeological site, work together and talk.”
When communities are engaged with cultural activity, or, in this case, a heritage formation
process through an archaeological project, this can help to increase communication and social skills.
For example, widening social networks, while supporting individual confidence in addition to
integrating immigrant groups with its hosting societies. In turn, the new products and tourists flowing
to the area to see and consume their work achieves one of the objectives of the projects and demonstrates
soft power change in action.
Art and cultural engagement can play a positive role in raising people’s aspirations and making
them aware of the opportunities that are available to them both within and outside their communities
and this aligns well with developing soft power skills through the use of art and culture [
31
].
The case of Mozan helped to open the horizon of the youth in the area through dierent workshops
to help communities to comprehend the opportunities available to them, while empowering the
students to proceed to university through scholarship programmes for the girls in the area of Mozan,
as well as training and discovery visits to Damascus to create networks and gain knowledge [
25
].
Skills development and training opportunities are key areas that those in government, NGOs and
cultural institutes, such as the British Council, want to see up-scaled to help others in key conflict zones.
The UK is currently working with 12 countries (interview with BC sta) in conflict or post-conflict
situations and understanding how to use culture as a contribution to the development of soft power
skills to help resilience, confidence, empowerment and social inclusion is a key outcome.
3.4.2. Supporting Communities to Reach Out from Within
The result of these links above is reflected in the “Gate of Urkesh” a cultural-based community
development project. The project, led by civil society organisations, managed to engage local
communities there, together with the archaeological mission, and other related civil and governmental
parties. It is clear that cultural participation can lead to the development and enhancement of many
skills and competences. Such engagement in cultural activities has been found to result in: the gaining
of new skills improved informal and formal learning, increased self-confidence, self-esteem and feeling
of self-worth, the improvement or creation of social networks, an enhanced quality of life, the promotion
of social cohesion, personal and community empowerment, and improvement of personal and local
image, identity and wellbeing. McPherson et al. [
25
] revealed that longitudinal projects were more
likely to demonstrate a soft power change in, and from, Governments, internationally to how they view
and deal with that country. The results revealed that, locally, the project empowered young people to
have more confidence, build resilience, and have mutual understanding of others. Practically, we also
found that art and culture policies that lead to community engagement, storytelling and exchange
of cultural heritage can have lasting eects that can aid in conflict prevention and help grow the
development of cultural heritage, especially as opportunities for women.
People in Mozan had the chance to know each other better through the process adopted by the
archaeological project and other related initiatives and parties. They listened to each other, discussed
their stories, visions, problems and hopes. This helped them stand on a common ground. We also
Sustainability 2019,11, 4670 13 of 16
found that those that utilised the long lasting traditions of arts and cultural production were able to help
validate people’s stories (the intangible cultural heritage) and perspectives by bringing people together
to discover shared goals and strength. This process can broaden citizen voices and participation,
oering a welcoming entry point to those who have not felt power in the civic realm before. This can
enhance the quality and capacity for dialogue. The arts, in the wider sense, can promote greater
awareness and understanding of issues, contributing to shifts in thinking and attitude [35,36].
3.4.3. Inspiring Social Action
Another factor that can be at the core of shaping identity and a sense of belonging is the nature of
the archaeological work as a process to produce heritage; therefore, people engaged in these practices
are a focus of local cultures and traditions and often become more engaged in their communities
which helps the inclusion practices through social connectedness, participation and partnership, which,
in turn, empower the indicators of social inclusion like understanding, acceptance and mutual trust.
D
í
az-Andreu also believes that archaeological heritage can become a vehicle with which to talk about
aspects of social cohesion, in solving social tension and positively reinforcing identity [
34
]. A Syrian
member of the archaeological mission has articulated this:
“Our work as archaeologists should not be limited in excavating past artefacts with static
and nostalgic values, but should include a serious search for values that support our present
and impact our collective conscious as modern Syrians. Urkesh in this perspective played an
important role in the forth and third millennia B.C. and continues to be important in our
current era.”
The case of Mozan discusses how community archaeology, as an example of culture as soft
power change, helped to achieve that and, to an extent, it helped reduce barriers and prevented
conflict, especially in a diverse area like Mozan, whilst growing opportunities for inclusive growth
in cultural heritage. The case study in Mozan has shown, as an example, that people can, and are,
making significant civic contributions as catalysts, conveners, forums and forms of civic engagement
and social action. They are enhancing awareness, knowledge, and discourse around the key issues
identified above, and were able to confirm a shift in attitudes, an increased capacity, in skills, resources
and status to engage in civic concerns, promote eective participation and action as well as improve
systems and policies that ensure social justice and create a sustainable environment. Others have
discussed this in terms of developing cultural capital in local actors and helping local people to act as
agents for change [35,36].
3.5. Lessons Learned
Location is very important in terms of understanding the context and the local needs, knowledge
and aspirations is key to further engagement with the communities. Professor Buccellati has particularly
highlighted this:
“It was vital for us to have a mutual respectful relationship with the locals and trust them
because we “archaeologists” can teach them about Urkesh but they can teach us about Mozan”
This aligns with McDavid [
19
] who also highlights the need for self-reflection by the social analysts
and that any social actor should be seen as a part of the social process analysis. Creating local focal
points is essential to establish trust and build further community-based activities. It is useful to bring
an evidence-based approach to scientific committees regarding decisions about the development of the
archaeological work when used as a cultural heritage project as this can lead to better engagement with
policy makers and help with further funding. In projects that aim to achieve soft power outcomes,
such as social change, mutual trust and understanding, etc., every group needs to feel included and be
heard as part of the decision-making process, infrastructure and development. This should be planned
from beginning to ensure inclusive growth and sustainability, tying in to the UN Sustainability Goal
Sustainability 2019,11, 4670 14 of 16
16, if possible. In this project, this has been addressed in the design of the cultural based community
development programme, taking into consideration the conservative dynamics of the relationships
in the Gate of Urkesk to ensure the participation of everyone (women/men, youth/oldies/children,
Arabs/Kurds, community members and members of local authorities, like the municipality or the
mayor). The emphasis should be on stressing the multivocality concept of Hodder [
10
] and the concepts
of cultural diplomacy, as these allow individuals’ and communities’ voices to be heard, to share with
others and create mutual understanding and tolerance.
The work and approach of this case study to include women and have their voice heard needed
careful handling to ensure the intangible heritage was developed and promoted as well as the tangible
heritage. This is important if there is to be economic and social sustainability for marginalised groups.
Risk and assumptions could have been calculated better, especially when the majority of the work
done under the umbrella of the Gate of Urkesh was during what the so-called “Arab Spring”.
4. Conclusions
This article demonstrates that mobilising a community archaeology project can be a useful soft
power tool to support an inclusive process within isolated and diverse communities, leading to
growth in tangible and intangible cultural heritage. We discussed how community archaeology can
deal with the nature, cause and consequences of social exclusion and conflict, empower social and
cultural participation and discuss its soft power in enhancing opportunities, access to resources while
empowering everyone’s voice and respect of rights. Communities engaged with decisions and activities
related to community archaeology initiate a dialogue amongst them at first and then with others in
order to validate their stories which leads to greater awareness of people’s common visions, values,
attitudes, fears and hopes feeding in greater understanding in creating a shift in communities’ thinking
and attitudes towards participation, partnership and inclusion. Community archaeology as a figurative
vehicle can empower individuals and communities as it supports creating cultural participation in
people to come together, discuss their past, present and future in order to build the integrated bridges
between who they are and who they want to become; reducing the risk of further conflict.
The model of community archaeology used in Mozan and the Gate of Urkesh is still a matter of
choice and left completely to the willingness of the archaeological missions working there, albeit, in this
case with a strong vision for inclusion from the leader. Mozan is a rare example and not constrained
by any kind of regulations. The case of Mozan reflects the need for new local/Syrian legislations and
regulations to ensure sustainability and achieve a balance between conservation of the site and local
development of people, groups and inclusive growth in the terms of possible cultural tourism. This case
serves as one example—it does not necessarily mean it could be replicated in every other conflict
zone around the world—but it does oer a case study example of an approach to conflict resolution,
sustainable development through cultural heritage development and social inclusion. The need for
more sustainable networks led by locals is key to success and social change and follows the models
deployed by foreign and commonwealth oces in cultural diplomacy terms. As said by a member of
the archaeological mission: “Depending on the local organic development is not enough, if we aim
to sustain an integral development there must be solid governmental policies and regulations that
support and enable communities”; these too could be linked better to civil society organisations and
tied into the UN Sustainable Development Goal 16 to help attract outside funding that could help the
entrepreneurial growth skills of some of the women’s groups and other groups that have formed to
ensure access to justice, peace and strengthening institutions in support.
In developing skills such as trust, confidence, resilience and empowerment people can be enabled
through culture to develop networks, and develop together rather than be isolated by geographies of
exclusion leading to sustainable development for inclusive cultural heritage, though, as we can see,
this is still in its infancy.
Sustainability 2019,11, 4670 15 of 16
Author Contributions:
Conceptualization, Y.M. and G.M.; Data curation, Y.M.; Formal analysis, Y.M. and G.M.;
Investigation, Y.M. and G.M.; Methodology, Y.M. and G.M.; Project administration, Y.M.; Supervision, G.M.
Funding:
This research drew some of our expertise from working with the British Council on the project Arts,
Culture and Soft Power: Developing an Evidence Base; British Council: London, UK,
2017, £9000
and The Contribution
of Art and Culture to Global Security and Stability; British Council: London, UK,
2018, £10,000
. One of the case
studies was based on creative projects in Syria.
Conflicts of Interest: The authors declare no conflict of interest.
References
1.
Armitage, R.; Nye, J. CSIS Commission on Smart Power: A Smarter, More Secure America; The CSIS Press:
Washington, DC, USA, 2007.
2. Nye, J. Public diplomacy and soft power. Ann. Am. Acad. Political Soc. Sci. 2008,616, 94–109. [CrossRef]
3. Marshall, Y. What is community archaeology? World Archaeol. 2002,34, 211–219. [CrossRef]
4.
Shackel, A.P. Working with communities: Heritage development and applied archaeology. In Places in Mind:
Public Archaeology as Applied Anthropology; Taylor & Francis Books, Inc.: Leiden, The Netherlands, 2004.
5.
McPherson, G.; McGillivary, D.; Mamattah, S.; Cox, T.; Normann, K. Arts, Culture and Soft Power: Developing
an Evidence Base; British Council: London, UK, 2017.
6. Grima, R. But Isn’t All Archaeology ‘Public’ Archaeology? Public Archaeol. 2016,15, 50–58. [CrossRef]
7. Merriman, N. Public Archaeology; Routledge: New York, NY, USA, 2004.
8.
Brooks, M. Public Archaeology with a Doukhobor Descendent Community. Master ’s Thesis, University of
Sasksatechewan, Saskatoon, SK, Canada, November 2005.
9.
Green, L.; Green, D.; David, R.; G
ó
es, N. Indigenous knowledge and archaeological science: The challenges
of public archaeology in the Reserve Uaçá.J. Soc. Archaeol. 2003,3, 366–398. [CrossRef]
10.
Hodder, J. Multivocality and social archaeology. In Evaluating Multiple Narratives: Beyond Nationalist,
Colonialist, Imperialist Archaeologies; Habu, J., Fawcett, C., Matsunaga, J.M., Eds.; Springer Science and
Business Media, LLC: Berlin, Germany, 2008.
11. Lewis, R. Cultural Heritage for Inclusive Growth; British Council: London, UK, 2018.
12.
DFID. Building Stability Overseas Strategy. 2011. Available online: https://www.gov.uk/government/
uploads/system/uploads/attachment_data/file/67475/Building-stability-overseas-strategy.pdf (accessed on
3 February 2019).
13.
Richardson, L.-J.; S
á
nchez, J.A. Do you even know what public archaeology is? Trends, theory, practice,
ethics. World Archaeol. 2015,47, 194–211. [CrossRef]
14.
Albrecht, P.; Jackson, P. State-building through security sector reform: The UK intervention in Sierra Leone.
Peacebuilding 2014,2, 83–99. [CrossRef]
15. Winter, T. Heritage diplomacy. Int. J. Herit. Stud. 2015,21, 997–1015. [CrossRef]
16.
LeBaron, M. Culture and Conflict. Available online: https://www.beyondintractability.org/essay/culture_
conflict (accessed on 21 August 2019).
17.
Cavan Local Authorities. A Guide for Local Authority StaElected Members; Social Inclusion Hand Book; Cavan
Local Authorities: Cavan, Ireland, 2009.
18.
Mac David, C. Descendants, decision, and power: The public interpretation of the archaeology of Levi Jordan
plantation. Hist. Archaeol. 1997,31, 114–131. [CrossRef]
19.
McDavid, C. From “Public Archaeologist” to “Public Intellectual”: Seeking Engagement Opportunities
Outside Traditional Archaeological Arenas. Hist. Archaeol. 2011,45, 24–32. [CrossRef]
20.
Waterton, E.; Smith, L. The recognition and misrecognition of community heritage. Int. J. Herit. Stud.
2010,16, 4–15. [CrossRef]
21.
Trigger, G.B. Alternative Archaeologies: In Historical Perspective. In Evaluating Multiple Narratives: Beyond
Nationalist, Colonialist, Imperialist Archaeologies; Habu, J., Fawcett, C., Matsunaga, M.J., Eds.; Springer Science
and Business Media, LLC: Berlin, Germany, 2008.
22.
Clarke, A. The ideal and the real: Cultural and personal transformation of archaeological research on Groote
Eylante, Northern Australia. World Archaeol. 2002,34, 249–264. [CrossRef]
23. Smith, L. Uses of Heritage; Routledge: London, UK, 2006.
Sustainability 2019,11, 4670 16 of 16
24.
Smith, L.; Campbell, G. Nostalgia for the future’: Memory, nostalgia and the politics of class. Int. J. Herit.
Stud. 2017,23, 612–627. [CrossRef]
25.
McPherson, G.; Mamattah, S.; Moore, A.; Cifuentes, G.; Moualla, Y. The Contribution of Art and Culture to
Global Security and Stability; British Council: London, UK, 2018.
26. Lederach, J.P. The Moral Imagination USA; Oxford University Press: Oxford, UK, 2005.
27.
Smith, L. ‘We are
. . .
we are everything’: The politics of recognition and misrecognition at immigration
museums. Mus. Soc. 2017,15, 69–86. [CrossRef]
28. McKercher, B. Towards a Classification of Cultural Tourists. Int. J. Tour. Res. 2002,4, 29–38. [CrossRef]
29. Babbie, E. The Basics of Social Research; Wadsworth Publishing: Belmont, CA, USA, 2017.
30.
McGill, A.E. Learning from cultural engagements in community-based heritage scholarship. Int. J. Herit.
Stud. 2018,24, 1068–1083. [CrossRef]
31.
Mathieson, J.; Popay,J.; Enoch, E.; Escorel, S.; Hernandez, M.; Johnston, H.; Rispel, L. Social Exclusion Meaning,
Measurement and Experience and Links to Health Inequalities. 2008. Available online: https://www.who.
int/social_determinants/media/sekn_meaning_measurement_experience_2008.pdf.pdf?ua=1(accessed on
21 August 2019).
32.
Fitzpatrick, C.; Engels, D. Leaving no one behind: A neglected tropical disease indicator and tracers for the
Sustainable Development Goals. Int. Health 2016,8, i15–i18. [CrossRef] [PubMed]
33. Sandell, R. Museums as Agents of Social Inclusion. Mus. Manag. Curatorship 1998,17, 401–418. [CrossRef]
34.
D
í
az-Andreu, M.; Ruiz, A. Interacting with Heritage: Social Inclusion and Archaeology in Barcelona.
J. Community Archaeol. Herit. 2017,4, 53–68. [CrossRef]
35.
Korza, P.; Schaer, B. Artists Engaging in Social Change. 2010. Available online: https://www.giarts.org/sites/
default/files/Trend-or-Tipping-Point-Arts- Social-Change-Grantmaking.pdf (accessed on 21 August 2019).
36.
Flinn, J.; McPherson, G. Culture Matters: The Role of Art and Culture in the Development of Social Capital.
Available online: https://www.researchgate.net/publication/254606836_Culture_Matters_the_Role_of_Art_
and_Culture_in_the_Development_of_Social_Capital\T1\textquoteright (accessed on 21 August 2019).
©
2019 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access
article distributed under the terms and conditions of the Creative Commons Attribution
(CC BY) license (http://creativecommons.org/licenses/by/4.0/).
... In other words, quoting Humphris and Bradshaw (2017), the present study points at 'understanding the community, before community archaeology'. Similar approaches have already been tested in other countries such as Jordan (Abu-Khafajah and Miqdadi 2019), Syria (Jamieson 2016;Moualla and McPherson 2019), Turkey (Atalay 2010;2012), Egypt (Moser et al. 2002;Tully 2007;Lorenzon and Zermani 2016), Sudan (Humphris and Bradshaw 2017;Näser 2019;Kleinitz and Merlo 2014;Näser and Tully 2019) and Israel (Killebrew et al. 2017), while in Iraq it represents one of the very first attempts (Isakhan and Meskell 2019). Overall, these studies have shown that the involvement of local communities in decision-making processes on the preservation and communication of cultural heritage can guarantee a long-term, effective and sustainable impact. ...
Article
Community engagement is now a consolidated and essential part of many archaeological research projects. In particular, it is widely recognized as a powerful tool for laying the foundation for any community archaeology programme. This paper explores the perceptions of a community living North-East of the city of Kufa (Iraq) towards the archaeological sites and cultural heritage in general. In particular, we designed an action-oriented research consisting of interviews and focus groups conducted between 2017 and 2019 at selected sites. The multifaceted picture that emerges from this research allows to better understand the relationships between the different actors revolving around the archaeological sites. The objective is to assess the awareness and understanding of the significance of its cultural heritage by the local community, and consequently propose recommendations including actions aimed at better safeguarding and communicating the archaeological sites.
... Students are triggered to look for literature related to the cultural heritage presented, which triggers research on the cultural heritage material presented. Interest in the theme of cultural heritage helps the government a lot in terms of supervision and maintenance of vandalism [11]. ...
Conference Paper
Full-text available
ABSTRACT Buildings or historical objects that are scattered throughout Indonesia, especially DKI Jakarta can be used as a source of learning local history in universities and even secondary schools in Indonesia. Through Law Number 11 of 2010 concerning Cultural Heritage to be used for the interests of religion, social, education, science, technology, culture and tourism. The purpose of this study is to improve local history learning and improve digital literacy culture so that it has an impact on regional tourism promotion. This study uses a model development that will use ArcGIS 9.3.1. This research will only convey the initial data on cultural heritage which will be used as digital mapping. The determination of cultural heritage was obtained by conducting a survey of 50 students in DKI Jakarta. Keywords: Mapping and Learning Resources of Local History
... There are differences in international definitions of what constitutes heritage and culture (Graham 2002;Vecco 2010) with some countries emphasising the importance of intangible heritage but others embracing only buildings or natural heritage to reflect their national policy. There are also differences between the West and East in terms of intangible cultural heritage and as Moualla and McPherson (2019) suggest communities within which the intangible cultural heritage are produced are seldom mono-cultural, but rather a combination of people from different backgrounds and places. Cultural heritage can be seen to sit within the domain of experts (Smith 2011), however this paper aims to highlight the advantages of a participatory approach in revealing and recognising assets of value to the wider community in influencing national cultural agendas, in accordance with the principles of article 27 of the Universal Declaration of Human Rights (United Nations 2015) and UN SDG 11. ...
Article
This paper explores international policy approaches to inclusive cultural heritage within urban centres and communities. It defines and identifies hidden cultural assets, tangible and intangible, and examines how, and why, some cultural assets are hidden. We explore the use of two complementary digital methods: digital cultural asset mapping and digital storytelling to reveal hidden heritage and engage the local citizen’s voice. The paper draws on a local city example that had ambitions to influence international reach and policy agendas; a year-long practice-based research project in Paisley, a large town on the edge of a major city conurbation in Scotland, as set within the context of wider cultural heritage policy discussion. The research reveals how hidden cultural heritage can be used to inform governmental decision-making on a national and international stage and simultaneously inform policy and practical step changes in peri-urban cultural regeneration whilst contributing significantly to sustainable development goals.
... An essential element that can be enjoyed as part of a tourist activity is the experiences that result from the tourist coming into contact with the culture of a specific place, more specifically with the local heritage [7]; in many cases, this refers to the local archeology [8]. To a great extent, the success of a tourist destination depends on the interactions between visitors and local residents [9]. ...
Article
Full-text available
Sustainable tourism, in the cultural context, is a fundamental element for the economic development of some local communities. There are many factors that can influence the success of this type of tourism, but any action or strategy adopted should be closely related to the satisfaction of the tourist. This research focuses on a heritage destination of an archaeological nature, and is aimed at analyzing the profile of the cultural tourist and his/her level of satisfaction after visiting the site. Information was collected using a closed questionnaire given to tourists. An ANOVA analysis has been used to determine the relationship between sociodemographic characteristics and satisfaction, with significant results found in relation to gender and income level. This study has helped to highlight what underlies the differences in tourists’ post-visit satisfaction. These analyses have provided information that can be used in the planning of future sustainable tourism marketing strategies; thus, this study provides some recommendations on how to improve the provision of services and the management of these types of heritage elements.
Thesis
This research uses interviews, photo elicitations, and journals from Syrian CYP in Zaatari refugee camp as well as Syrian and Jordanian CYP in the town of Umm al-Jimal to determine what value heritage provides to CYP in the context of forced migration and host communities. Community archaeology has long aimed to produce outcomes that benefit local stakeholders and surrounding communities as well as address local social justice issues. Under circumstances of war and poverty, how can bottom-up archaeological practices and approaches assist in creating strong host communities for and support resilience in incoming refugees? Using the Umm al-Jimal Archaeological Project (UJAP) in Northern Jordan as a case study, this dissertation evaluates how long-standing archaeological projects inspire value for traditions and heritage conservation despite the negative impacts of globalization. The outcomes show that the UJAP has encouraged the preservation of tangible and intangible heritage in the town of Umm al-Jimal, resulting in a heightened value for local heritage among residents and a desire to pass traditional Bedouin practices onto youth. This desire culminated in the creation of the Hauran Cultural Heritage Project (HCHP) a locally-run heritage education project that teaches Jordanian and Syrian children and young people (CYP) about their shared heritage, but also supports sources of resilience (identity, rights, and safety) and social cohesion. While the HCHP originated in the town of Umm al-Jimal, it has since relocated exclusively to the Zaatari refugee camp, leaving the CYP of Umm al-Jimal without a valuable cultural resource. Therefore, this research also aims to assist in the expansion of the HCHP to once again operate in the town of Umm al-Jimal.
Article
In recent decades, the remarkable cultural heritage of Egypt has been threatened by loss or damage due to many conflict situations. These have led to looting, smuggling, vandalism, encroachment, illegal activities, and many more threats which put the fate of Egypt’s heritage in jeopardy of disappearance and demolition. The loss of Egyptian heritage is not only a loss of history, but of cultural identity, memory and existence. These types of threats are by no means a recent phenomenon, but have been going on for centuries. This paper presents a research into the history of Egyptian heritage in times of conflict especially in the 19th and 20th centuries. Furthermore, it also examines the severe crisis that endangered Egyptian heritage in the 21st century, notably the aftermath of the 2011 Revolution and the subsequent, widespread pillaging of archeological sites and museums. These recent conflicts highlighted concerns about the future of Egyptian antiquities and their protection, and raised serious concerns about how to protect Egyptian patrimony and preserve the collective cultural memory of Egypt. A comprehensive, comparative analysis of Egyptian and international legislation pertraining to cultural heritage protection has been conducted in order to examine its efficiency in protecting Egypt’s cultural heritage.
Article
Full-text available
Qualitative interviews were undertaken with visitors at five museums that display the histories and experiences of immigration in the United States and Australia. This paper outlines the range of embodied performative practices of meaning making that visitors undertook during their visits and the meanings and political values that they created or reaffirmed in doing so. The key performance at these museums were the affirmation and reinforcement of familial, ethnic and national identities in which individuals explored the tensions between migrant identity and the nationalizing narratives of the resident nation. The performance of reinforcement could also be used to justify both politically progressive and conservative narratives of inclusion and exclusion. Building on performances of reinforcement some visitors also engaged in acts of justification, recognition and misrecognition. In illustrating and mapping out the range of banal and complex ways these museums were used by visitors, the paper argues that museums may be more usefully understood as arenas of justification rather than resources for public education.
Article
Full-text available
Nostalgia for some is pointless and sentimental, for others reactionary and futile. Where does that leave those of us interested in labour history and heritage – is it all just ‘smokestack nostalgia’? Using interviews with visitors, volunteers and staff at sites and museums of industrial and working class heritage in England, the United States and Australia, we argue that a useful distinction can be made between ‘reactionary nostalgia’ and ‘progressive nostalgia’, and that a ‘nostalgia for the future’ can emerge from memories and memorialisations. Drawing on the past can help mould the sentiments and nurture the emotional commitment to social justice issues the Left so desperately needs.
Article
Full-text available
In this article we will analyse a community festival in which the Public Archaeology and Heritage Group (GAPP, Grup d'Arqueologia Pública i Patrimoni) participated. As GAPP members, we helped to organize a street parade for this festival (the 4th Rua Xic, in 2014) which ended at the Museu d'Arqueologia de Catalunya (MAC, or Museum of Archaeology of Catalonia) where a short play with an historical theme was performed. Based on this participatory experience, we aim to ponder the limits and possibilities of heritage in triggering critical thinking, even when archaeologists take a secondary role. We discovered that even when people access the past in an uninformed way, with ‘heritage’ in an ancillary role, it can help resolve social tensions and positively reinforce community identity.
Article
Full-text available
The Sustainable Development Goals (SDGs) have emerged as a global pledge to ‘leave no one behind’. Under SDG 3, ‘Ensure healthy lives and promote wellbeing for all’, target 3.3 extends the Millennium Development Goals (MDGs) beyond HIV, TB and malaria to ‘end the epidemic’ of neglected tropical diseases (NTDs) by 2030. Other targets are also relevant to NTDs, especially 3.8 (Universal Health Coverage), 6.1 (water) and 6.2 (sanitation). This commentary summarises the proposed NTD indicator (3.3) and tracers (3.8 and 6.1/6.2). These will help ensure that the world's poorest and most marginalized people are prioritized at every step on the path towards SDG targets.
Article
Full-text available
Examining international case studies including USA, Asia, Australia and New Zealand, Laurajane Smith identifies and explores the use of heritage throughout the world. Challenging the idea that heritage value is self-evident, and that things must be preserved because they have an inherent importance, Smith forcefully demonstrates that heritage value is not inherent in physical objects or places, but rather that these objects and places are used to give tangibility to the values that underpin different communities and to assert and affirm these values. A practically grounded accessible examination of heritage as a cultural practice, The Uses of Heritage is global in its benefit to students and field professionals alike.
Article
This article explores the intellectual and methodological values of cross-cultural and institutional engagements in community-based heritage initiatives, specifically a cultural exchange and university training program. The initiatives were situated in the Belizean villages of Crooked Tree and Biscayne. The cultural exchange took place between people of African Kriol and Mopan Maya descent who shared histories of engagements with archaeologists and community efforts to manage local environmental and cultural heritage resources. The university training example highlights engagements in an international community-based public history field experience. By discussing these case-studies and situating them in relevant disciplinary literatures, I demonstrate how interactions between groups embedded in community-based heritage initiatives provide valuable learning opportunities for a range of stakeholders and contribute to heritage scholarship. I discuss considerations in implementing cultural exchanges, share details about the process and results of community, academic, and institutional engagements in heritage projects in Belize, and conclude with some learned lessons about community-based heritage scholarship.
Article
Archaeological data from the Levi Jordan plantation in Brazoria County, Texas, indicate that the African Americans who lived on this plantation participated in many activities, several of African origin, that functioned to insure this community?s survival in an increasingly oppressive outside world. Ethnographic data indicate that many descendants of the plantation?s residents, African American and European American, still live in the Brazoria area, and that these descendants continue to negotiate issues of power and control. Any public interpretation of this archaeology will necessarily deal with diverse understandings of race and history in present-day Brazoria County. This paper will describe the political and organizational strategies being employed by a team of descendants, archaeologists, and other community members to plan and implement public interpretations that are ?inclusive? of the various histories and archaeologies of the plantation?s ancestors: pre- and post-emancipation African Americans as well as planters.
Article
This paper focuses on two trends in the debate over the scope and nature of public archaeology. The first is a growing concern to define and codify its disciplinary boundaries. The second trend, arguably in tension with the first, is the ever-widening exploration of how people engage with their past, and the ramifications for the way archaeology, in its widest sense, is practised. It is argued that an excessive preoccupation with demarcating the disciplinary boundaries of public archaeology may risk obscuring a far more important objective, tied to the second trend referred to above. Debates on the relationship between the public, the past, and archaeological practice have resulted in a sea-change in attitudes to the responsibilities of the archaeologist, in the relationship between scientific knowledge and popular and indigenous knowledge, and in ideas about the relevance and usability of the past. Public archaeology is concerned with all these issues. It is argued that, to fulfil this wider vision, public archaeology cannot afford the strictures of a specialized discipline within archaeology, but must remain a persistent, essential, and foundational ingredient in the competencies and sensibilities of every archaeologist and co-worker in the field.
Article
Cornel West has said that the role of the intellectual is to try to turn easy answers into critical questions and then put those questions to people with power. To whom do public archaeologists address these questions? I am currently involved in an ongoing experiment to use typically nonarchaeologi-cal venues to engage with multiple publics about "history matters." This includes participation in historical societies, commissions, and committees which may have stated aims to discuss, celebrate, and preserve history, but which frequently (sometimes unconsciously) perpetuate and reproduce traditional race/class inequities and power imbalances. My archaeological focus on inner-city African American neighborhoods in Houston, Texas, means that both my research and this larger project take place in settings where insensitive gentrification is impeding grassroots efforts to maintain and reclaim control of historical landscapes and narratives. This article will examine and critique this work, owning mistakes made and (usually small) victories achieved.
Article
This paper explores the concept of heritage diplomacy. To date much of the analysis regarding the politics of heritage has focused on contestation, dissonance and conflict. Heritage diplomacy seeks to address this imbalance by critically examining themes such as cooperation, cultural aid and hard power, and the ascendency of intergovernmental and non-governmental actors as mediators of the dance between nationalism and internationalism. The paper situates heritage diplomacy within broader histories of international governance and diplomacy itself. These are offered to interpret the interplay between the shifting forces and structures, which, together, have shaped the production, governance and international mobilisation of heritage in the modern era. A distinction between heritage as diplomacy and in diplomacy is outlined in order to reframe some of the ways in which heritage has acted as a constituent of cultural nationalisms, international relations and globalisation. In mapping out directions for further enquiry, I argue the complexities of the international ordering of heritage governance have yet to be teased out. A framework of heritage diplomacy is thus offered in the hope that it can do some important analytical work in the field of critical heritage theory, opening up some important but under theorised aspects of heritage analysis.