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Memes im Unterricht

January 2019

In book: Sprachunterricht 2.0 (pp.90-99)
Publisher: VWH

Authors:

University of Zurich

Memes sind im Web 2.0 ein Kennzeichen erfolgreicher Verdichtung, ein Labor kreativer Ausdrucksweise und ein Kampfplatz politischer Kommunikation. Weil sie sprachliche Regularitäten pointiert mit Bildern kombinieren, sind sie ein idealer Lerngegenstand für den produktionsorientierten Fremdsprachenunterricht.

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Memes im Unterricht

Abstract

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