One of the most diffused tire/road interaction models, widely employed in simulation applications, is the Pacejka’s Magic Formula (MF) [1, 2]. It is a semi-empirical model able to fit full scale test data, characterized by a large number of coefficients, often called micro-parameters, grouped basing on physical considerations in order to create specific functions, called macro-parameters. MF model coefficients provided by tire manufacturers are generally not fully representative of the behaviour of tires in contact with road. This is due to the testing conditions employed to identify model coefficients: tests are usually performed on a specific rolling bench or on a flat-trac (Tire testing system, commercialised by MTS Systems Corporation. It applies forces and motions to a tire running on a continuous flat belt.), that keep the tire in contact with a steel or an abrasive paper covered belt. The impossibility to test the tires under real working conditions causes unavoidable approximation errors, mainly due to differences in thermal exchanges and wear phenomena [3] between tire/belt and real tire/road contact. Therefore it is commonly necessary to modify the MF coefficients in order to improve the bench data correlation and to be able to validate vehicle models with data coming from experimental tests. The aim of the developed tool, called TRIP-ID (Tire/Road Interaction Parameters IDentification), is to provide an innovative procedure to identify the Pacejka coefficients basing on the experimental tests carried out measuring global vehicle data during outdoor track sessions. In the presented application, the procedure collects and processes the data provided by TRICK tool [4], allowing to eliminate the outlier points, to discriminate wear and thermal phenomena, taking into account the combined slip condition and the effects of vertical load and camber angle on the global grip. The innovative approach proposed can be useful to reproduce in real time simulation applications the feedback that high performances tires give to sport vehicle drivers, whose interest and skills are focused on keeping them in the optimal thermal range. The coupling of a properly modified MF model with a thermal and with a friction model can provide a reliable simulation and analysis instrument for drivers, carmakers and tire producers.