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Strategic Issue Management
Abstract
We turn attention from describing surprising changes to a system for detecting, analyzing, and responding to them. This system is now receiving increasing attention from firms.
... Compania McKinsey (McKinsey&Co) a elaborat, în anii 1970, o matrice de analiză strategică pentru General Electric, numită și General Electric Matrix. Spre deosebire de modelul BCG, cu dimensiunile 2 × 2, Matricea lui McKinsey are dimensiunea de 3 × 3 și este construită pe axele "Atractivitatea pieței" -"Poziție competitivă" [6]. Atractivitatea pieței este determinată în funcție de: dimensiunea și rata de creștere a pieței; cerințele tehnologice; severitatea concurenței, amploarea barierelor la intrarea și ieșirea din industrie; factorii sezonieri și ciclici; necesitățile/cerințele de capital; oportunitățile și amenințările emergente din industrie; rentabilitatea reală și prognozată a industriei; factorii sociali, de mediu și nivelul de reglementare. ...
... ▪ indicatorii asociați cu activitățile financiare: raportul dintre capitalul circulant și datoria curentă, perioadele de plată a conturilor curente, raportul dintre datoria curentă și valoarea stocurilor de materiale și de producție, raportul dintre datoriile pe termen lung și capitalul circulant net [6]. ...
... Totodată, abordarea integrată repetă deficiențele metodelor analizate anterior. De asemenea, această abordare se deosebește prin subiectivitate în procesul de trecere a indicatorilor unici de competitivitate în valori relative [6]. ...
In the specialized literature, there are various classifications of the assessment methods of the competitiveness of an enterprise: based on theoretical content, presentation format of assessment results, form of the mathematical connection of indicators etc. The purpose of this study is to investigate the existing methods of evaluating the enterprise competitiveness in their comparative analysis, and to identify their advantages and disadvantages. The relevance of this work lies in the study of the competitiveness of the enterprise based on the implementation of marketing methods, which requires comprehensive research.
... Джерело :розроблено авторами з урахуванням [14, С.171] Таблиця 1 Кількісна оцінка змін для реалізації стратегії підприємства Критерії оцінки Відповідність стратегії та можливі вигоди К1( вага 50%),оцінка в балах (1)(2)(3)(4)(5)(6)(7)(8)(9) Потреба в ресурсах К2 (вага 30%),оцінка в балах (1)(2)(3)(4)(5)(6)(7)(8)(9) Ризики К3(вага 20%), оцінка в балах (1-9) К1.1Перевірка на відповідність стратегії розвитку 1-низька 5-середня 9-висока К2.1Час на впровадження 1 бал -менше року 3бали -18-24 місяців 5балів-12-18 місяців 7балів-6-12 місяців 9балів -менше 6 місяців К3.1 Ризик реалізації 1-високий ризик 5-середній ризик 9-низький ризик К3.2 Глибина та масштаб змін 1-потрібні значні організаційні зміни 5-середні зміни 9-незначні зміни К1. ...
... Джерело :розроблено авторами з урахуванням [14, С.171] Таблиця 1 Кількісна оцінка змін для реалізації стратегії підприємства Критерії оцінки Відповідність стратегії та можливі вигоди К1( вага 50%),оцінка в балах (1)(2)(3)(4)(5)(6)(7)(8)(9) Потреба в ресурсах К2 (вага 30%),оцінка в балах (1)(2)(3)(4)(5)(6)(7)(8)(9) Ризики К3(вага 20%), оцінка в балах (1-9) К1.1Перевірка на відповідність стратегії розвитку 1-низька 5-середня 9-висока К2.1Час на впровадження 1 бал -менше року 3бали -18-24 місяців 5балів-12-18 місяців 7балів-6-12 місяців 9балів -менше 6 місяців К3.1 Ризик реалізації 1-високий ризик 5-середній ризик 9-низький ризик К3.2 Глибина та масштаб змін 1-потрібні значні організаційні зміни 5-середні зміни 9-незначні зміни К1. ...
Стратегічне мислення має вирішальне значення для виживання та розвитку в сучасному нестабільному бізнес-середовищі. Стратегічне управління допомагає керівникам визначити нові можливості та знайти нові шляхи створення і підтримки конкурентних переваг для забезпечення цінності для споживачів. Метою статті є дослідження теоретичних та практичних аспектів управління змінами в реалізації стратегії розвитку підприємства в умовах нестабільності та невизначеності. Проведене узагальнення наявних поглядів на зміст процесу впровадження стратегії в практику діяльності підприємства. В якості складових системи реалізації стратегії визначено: стратегічні зміни,організація реалізації змін,управління змінами та корегування стратегії. Запропоновано власний погляд на етапи реалізації стратегії та їх зміст. Визначено задачі, що має вирішувати управління змінами на етапі реалізації стратегії. Зазначено. що система стратегічних змін має забезпечувати основну мету в умовах війни та високого рівня нестабільності – життєздатність організації та можливість розвитку. Запропоновано класифікувати зміни у відповідності до критерію можливості забезпечити реалізацію стратегії. В статті запропоновано методику оцінки стратегічних змін за критеріями стратегічна відповідність , вигода,ризики,ресурси.
... The following summarizes the main points of the observed researches: a) The strategic management definitions based on some scholars (Drucker, 1955;Chandler, 1962;Cannon, 1968;Uyterhoeven, Ackerman, & Rosenblum, 1977;Ansoff, 1979;Porter, 1980;Fahey, 1989;Teece, 1990;Montgomery & Porter, 1991;Miller & Dess, 1996;Johnson & Scholes, 2002;Nag, Hambrick, & Chen, 2007;Omalaja, Eruola, & College, 2011;Ferreira et al., 2014;Wheelen, Hunger, Hoffman, & Bamford, 2017;Wheelen, David Hunger, Hoffman, & Bamford, 2018;Susanti, Tariq, & Carmelo, 2023); b) The strategic management main theories used (Fiedler, 1964;Rumelt, 1974;Jensen & Meckling, 1976;Porter, 1980;Nelson & Winter, 1982;Freeman, 1984;Barney, 1995;Teece et al., 1997;Raible, 2013); c) The strategic management classification researches on tools and techniques (Helms & Nixon, 2010;Aguilar, 1967;Drucker, 1974;Daniel, 1961;Camp, 1989;Theiss, 1937;Barra etal., 2020;Juglar, 1862;Tse & Wilton, 1985;Rizzi, 2009). ...
... Uyterhoeven et al. (1977) Strategy provides both guidance and cohesion to the corporation and is composed of several strategic steps: profile, resource audit, prediction, alternatives analyzed, tests for consistency, and choice. Ansoff (1979) Strategic management is a set of principles for making decisions under conditions of incomplete knowledge. Porter (1980) Strategic management is the company's selection of crucial decision variables such as price, promotion, volume, and quality. ...
Purpose: This paper aims to shed light on the evolution of strategic management over time, including definitions, supporting theories, tools, importance, and application in various business settings, and highlight the challenges and future trends of strategic management. Theoretical Framework: In the available studies, various researchers examine SM utilization. Others have established tools and techniques, while others have contributed to their definition and classification, or investigated which SMs are in use. However, academics and practitioners seldom debate strategic management literature in depth. Gunn and Williams (2007) noted that there is a dearth of papers concerning strategic management. More must be realized about Strategic management. Design/Methodology/Approach: This paper employs a systematic review design, also known as an overview, which is a comprehensive synthesis of primary research studies. These approaches are utilized to identify, compile, critically, and synthesize all pertinent issues about the subject (Cipriani & Geddes, 2003). Findings: Companies that aim to achieve success and remain competitive over the long term must utilize strategic management, which provides organizations with a framework for making decisions, maintaining consistency and cohesion, boosting productivity and flexibility, and promoting teamwork. Therefore, strategists should have a comprehensive understanding of the evolution of strategic management, including the concepts, theories, and tools that could help achieve strategic goals. Research, Practical & Social Implications: This paper contributes to additional evidence for those interested in strategic management scholars or managers to pay more attention to the tools and theories, that could be improving their organizations. In addition, this study complements the systematic literature review documents related to the content of SM. Moreover, Future research could be extended or discriminate between various types of tools and theories that could apply to strategic management. It could also investigate additional on the changing that facing strategic management. Originality/Value: This study contributes to filling the gap in the dearth of studies in the strategic management field. The study also provides insights into the definitions, supporting theories, tools, importance, and application in various business settings, and highlights the challenges and future trends of strategic management.
... It is possible to define the concept of management as increasing productivity by bringing together the factors of production in the most effective way in line with the goals and objectives of the organization. In other words, management is also defined as a social science branch that tries to establish a balance between organizational resources and organizational goals (Ansoff, 2007). ...
... The word, known to be of French origin, is thought to have been used in social sciences since the 1970s. It is among the assumptions that Strategos, one of the Greek generals, used the word for knowledge and art in ancient sources (Ansoff, 2007). In different sources, it is known that the strategy comes from the Latin "stratum" meaning road, line, or riverbed. ...
High Reach Extendable Turret (HRET) System is very effective not only in interior fires, but also in fires in different areas. It has many advantages as well as disadvantages. The important thing is to constantly consider the disadvantageous factors during use and to take precautions against it. Internal fuselage fires pose a great risk to aircraft. This is because the entire fire load is accumulating in this area. High Reach Extendable Turret (HRET) System has been specially produced for use in fires in this region. However, despite being such a useful system, it is not widely used, especially in our country. Since airport firefighting vehicles are special production vehicles, their cost is higher than other fire extinguishing vehicles. High Reach Extendable Turret (HRET) System also adds additional cost to these vehicles. Often, providers do not provide these featured tools to avoid cost, ignoring the benefits of the High Reach Extendable Turret (HRET) System. Along with all the factors, attention should be paid to the regular maintenance of the system. The system, which will not work at the time of the event, will bring us more harm than good, despite all its qualities. As a result, firefighting vehicles with High Reach Extendable Turret (HRET) System are particularly effective in interior hull fires. In national and international norms, a separate parenthesis should be opened for these tools and supply should become mandatory. This will create fully equipped fire crews and increase the success rate in combating aircraft interior fires.
... A recent addition to this lineage is Sarasvathy's (2001) Effectuation, a theory originally introduced as an explanation of entrepreneurial activity in contrast with the planning-based approach derived from the work of strategy scholars like Ansoff (1979) and Porter (1980). With the growing interest in effectuation within International Entrepreneurship, the literature has explored the nature of various heuristics associated with effectuation (Deligianni, 2023;Tolstoy et al., 2021;Vuorio & Torkkeli, 2023) and debated whether they must all be applied simultaneously (Kerr & Coviello, 2019;Welter et al., 2016). ...
Internationalization literature uncritically treats different networks and knowledge as having the same impact on strategy and performance. Recognizing the need to approach these concepts in a more sophisticated way and inspired by Effectuation's Bird-in-hand principle, we posit that internationalization knowledge, customer network knowledge, and supplier network knowledge influence performance while mediated by a non-predictive strategy. We combine six hypotheses in a structural model that we test on a sample of 851 SMEs from Brazil, China, Italy, Poland, and Sweden. The analysis supports the idea that non-predictive strategy mediates positive relationships between internationalization knowledge and supplier network knowledge, on the one side, and performance, on the other. The indirect relationship involving internationalization knowledge is stronger for SMEs in developed countries, but supplier network knowledge does not differ across groups. The analysis does not support the importance of customer network knowledge. We discuss theoretical and managerial implications of these findings.
... Various management strategies have been proposed to handle these types of projects. Ansoff, (2007) suggests managing proactive and reactive expectations in innovation projects, while Bibarsov et al., (2017) advocate combining long-term management tools with scientific principles such as selective management and goal orientation. Additionally, Shenhar and Dvir, (2007) proposed an adaptive PM model to enhance innovation and manage VUCA (volatility, uncertainty, complexity and ambiguity) challenges in a highly turbulent environment (Bennett, 2014). ...
The convergence of research between innovation management (IM) and project management (PM) has been increasingly noted. To address and reflect this rapid intersection, this study conducts a visualised bibliometric review of 521 articles from 2003 to 2023, sourced from WOS, Scopus, and PubMed. Through publication metric analysis, disciplinary distribution, collaborative networks, and keyword mappings, research synergies and landmarks are identified. Academic advancements, dominant research themes, and frontier fields within the domain are recognised. This pioneering cross-disciplinary exploration offers insights for industry professionals and researchers. Key findings include predominant subjects (management, engineering, and business), significant research landmarks (Stage-Gate system, dynamic capabilities), dominant research themes (innovation initiatives, methodologies, practical applications), and emerging frontier fields (artificial intelligence, agile product management, new product development approaches). A three-stage evolution framework of PIM is proposed, aiding in understanding managerial and organisational adaptations amidst technological and societal changes.
... Strategic management, as postulated by , is used as a mechanism that enables firms to identify external environmental forces and prepare a plan on how to deal with external forces such as Political, Economy, Social-cultural, Technology, Environmental and Legal (PESTEL). Well formulated and implemented strategic management is a prerequisite for firms' stability and continuing growth, while poor strategy formulation and implementation is the most frequent cause of poor performance and limited growth of firms in the long run (Ansoff, 2013). As with any firm involved in the business, the biggest challenge is how to remain competitive in the ever changing business environment. ...
Banking sectors play a crucial part in the growth of an economy. As a result, the banking sector's stability is critical to an economy's growth. Commercial banks are faced with external environmental changes that may render negative as well as positive impacts on commercial banks. Strategic management is one of the key corner stones of any business institution that needs to compete favourably in a particular industry and respond to changes in the external environment. Crafting strategies to suit changes in the external environment is one principal goal of every organisation whose aim is to remain competitive in the market, generate profits and attain growth. This investigated response strategies to external environment (economic changes, technological changes, and social-culture changes) of commercial banks in Zambia. Descriptive research approach was used with 38 questionnaires distributed. Only 20 questionnaires were returned and correctly answered, representing 52.6% response rate, enough to draw conclusions and recommendations. Data analysed quantitatively in SPSS and Microsoft excel with result values presented using percentages, averages, and means. The results revealed that commercial banks did not respond to social-cultures changes in consumer behaviour in Zambia. However commercial banks responded to economic and technological factors, which led to closure of some branches and bank merges. To that end, commercial banks adopted various response strategies to respond to the changes. Strategies adopted included stability and expansion while no commercial bank adopted retrenchment strategy. Commercial banks should not only concentrate on stability strategies, but also use other strategies such as expansion and retrenchment strategies to survive the harsh external turbulence. Management of commercial banks should take advantage of advances in information and communication technology that enhances service delivery and meeting customer needs. Banks need to constantly scan the environment using various tools like SWOT, Research and Development and PESTEL in order to be aware of changes in the external environment and prepare for it.
... T. Ogotsky [6], D.M. Tadtaev [7], A.A. Ter-Grigoryants [8], R.A. Fathutdinov [9]. Many scientists consider the development of innovations in socio-economic systems, including I. Ansoff [10], I. Bergman and D. Charles [11], D.K. Doichen [12], P. Drucker [13], M. Kautonen [14], B. Lundvall [15], B. Santo [16], A. Twiss [17], J. Schumpeter [18] and others. The development of investment projects is covered in the scientific works of P.L. Vilensky, V.N. ...
The main trend of modern economic development is the introduction of digital services and technologies in all spheres of activity. Corporate structures, the state, medium-sized businesses are now in dire need of personnel with a high level of competence, the ability to quickly learn and adapt to the ever-changing conditions of the production process and management process. Especially high requirements are imposed on project managers associated with the development of innovative and investment projects. Not all higher and secondary special educational institutions are ready to become a platform for the implementation of new promising technologies that can prepare specialists of a new level. The paper presents the experience of development and integration into the educational process of a digital service “Monitor IPT”. The proposed service is a tool for tracking the development of innovative projects on the project path, the environment for assessing the development of individual and team competencies in the implementation of interdisciplinary project teams. This digital service is based on a practice-oriented approach to education combined with a project approach. An important result of the study is the possibility of developing individual project tracks in the proposed digital service, which is especially important for innovative projects. The study will allow to implement practice-oriented project training in the implementation of innovative projects using a flexible digital service that can quickly adapt to the ever-changing requirements of the digital economy for training.Keywordsdigital services and technologiesdevelopment of innovative projectsinterdisciplinary project teamspractice-oriented project training
... The affirmation of management as an autonomous field of researchand, in particular, of the paradigm of strategic management (Ansoff, 1979;Chandler, 1976Chandler, , 1977Hofer & Schendel, 1978;Porter, 1980)leads scholars to translate the passage from demand for entrepreneurship to supply of entrepreneurship in terms of pull and push factors (Amit & Muller, 1995;Dawson & Henley, 2012;Martiarena, 2020). Pull factors reveal themselves when entrepreneurs look at what is missing onto markets, thus trying to exploit opportunities offered by temporary gaps. ...
This chapter focuses on the origin of entrepreneurship or, more specifically, on the locus (internal to the individual or external, that is referable to the context) from which the impetus, the force to start entrepreneurship processes, derives. Over the years, entrepreneurship scholars have proposed several approaches to investigate this topic (demand for entrepreneurship vs. supply of entrepreneurship, pull vs. push factors, the role of nature or nurture in entrepreneurship) and consistent advances in entrepreneurship studies have been achieved. Indeed, on the basis of the approaches above, entrepreneurship scholars have ended up with addressing their attention toward factors affecting the internal or external origin of entrepreneurship, rather than the locus itself. For this reason, these studies are far from offering satisfying results and new avenues of research need to be opened up. Of course this chapter is not in the position to offer definitive results; nevertheless, it will try to shed some light on this issue by recalling some assumptions rooted in another field of knowledge—in particular in the field of mythology. May the genesis of Greek gods clarify the origin of entrepreneurship? Mutual references and feasible overlaps between mythology and entrepreneurship reveal intriguing insights and allow to overcome existing limits and to proceed with studies about the origin of entrepreneurship.
... Аналіз останніх досліджень і публікацій, в яких започатковано розв'язання даної проблеми і на які спирається автор. Питання стратегічного управління, зокрема щодо основ формування стратегії розвитку підприємств, знаходять своє відображення у працях таких зарубіжних науковців як І. Ансофф, якого вважають засновником теорії стратегічного управління [10], Г. Мінцберг, роботи якого сприяли значному переосмисленню поглядів на стратегію [11], М. Портер, яким було сформовано теорію родових стратегій, з яких підприємство має можливість обирати стратегію виходячи із певних умов та часових параметрів [14], А. Томпсон і А. Дж. Стрікленд, якими була розроблена матриця вибору стратегії, виходячи із конкурентної позиції підприємства та темпів зростання галузевого ринку [15] та ін. ...
Розвиток сучасної української економіки характеризується неоднозначним і динамічним середовищем та наявністю складних управлінських проблем. Багато підприємств, зокрема транспортних, зазнають наразі труднощів і знаходяться у кризових ситуаціях, що виникають під впливом нестабільної ринкової ситуації. Формування та вдосконалення правильної стратегії розвитку є дуже важливим на сьогодні, так як правила ринку постійно змінюються і вкрай необхідно їм відповідати і адаптовуватись до них, якщо підприємство прагне бути конкурентоспроможним і прибутковим. В статті проаналізовано стратегічні аспекти розвитку транспортних підприємств в умовах інноваційно-цифровізаційних тенденцій, зокрема розглянуто загальні орієнтири розвитку сфери залізничного транспорту та стратегію розвитку АТ «Укрзалізниця», проведено SPACE-аналіз обраного підприємства, розглянуто міжнародний досвід покращення стратегій розвитку та запропоновані шляхи вдосконалення стратегії розвитку підприємства.
... There is no generally accepted definition of environmental turbulence (ET). Ref. [20] defines ET as the degree of growth of the complexity and density of the external environment. Ref. [21] define ET as the rate of innovation in sectors where competition is unpredictable. ...
Environmental turbulence refers to the unpredictable changes, developments, and uncertainties in a firm’s external environment. Environmental turbulence consists of market turbulence, technological turbulence, and competition intensity. It causes a shortening of firms’ product life cycles, changes in customer demands, and rapid technological developments. Companies do not control the changes in their external environment. In addition, they cannot manage change by using traditional methods where environmental factors are constantly changing. Thus, environmental turbulence and strategic plans might be reconsidered in today’s business world. This article examines the intensity of environmental turbulence from the strategic agility and innovativeness perspective. The study was conducted using data from Turkey, including medium-high or high technology firms that were located in a technopark or had an R&D center. The survey method was used to collect data for the study and the SPSS Process macro was used to analyze the effects of moderator variables on the relationship between strategic agility and firm innovativeness. Findings indicate that strategic agility positively affects firm innovativeness and that this effect might decrease due to increases in turbulence intensity. Moreover, firm innovativeness positively affects performance, and this effect becomes more robust with increases in turbulence intensity. This study provides practical implications for companies and researchers depending on environmental turbulence diversity.
... As business environment becomes more complex (Burgleman & Madique, 1988;Hax & Wilde II, 1999;Hayes & Abernathy, 1982; H. I. Ansoff, 1979) and the traditional means of growth crumbles (Capon & Glazer, 1987), innovation has been cited as the single most critical source of competitive advantage Van de (1986) which enables firms to respond creatively to competitive threats and opportunities (Drucker, 1985). Innovation changes the dynamics of the marketplace and favours the innovator when current products and services become noncompetitive (Dickson, 1992). ...
Innovation has been cited as the single most critical source of competitive advantage and enables firms to respond creatively to competitive threats and opportunities. That notwithstanding, innovation process has not been well developed and understood. This study aims at addressing this gap by scrutinizing four questions: (1) What costs need to be considered in innovation? (2) Under which innovation process model are the costs considered? (3) What benefits are available? and (4) What competencies are required for innovation? Answers to these questions will provide a valuable insight and a better understanding for successful innovation process. To achieve this, the paper proposes a framework to integratively map innovation stages, costs, benefits, and core competence for successful innovation to build sustainable competitive advantage. This study submits that until the costs, benefits and competencies for innovation are considered integratively, and mapped onto innovation stages, innovation and competitive advantage will suffer the consequence thereof.
... Les chercheurs en management stratégique la considèrent comme une capacité dynamique favorisant l'adaptation et le changement des entreprises au fil du temps afin de maintenir leur compétitivité à long terme (Amit et Schoemaker, 1993 ;Eisenhardt et Martin, 2000). Elle est également liée au management proactif qui facilite la gestion du changement (Ansoff, 1980 (Zollo et Winter, 2002). ...
La planification par scénarios est devenue un outil organisationnel extrêmement populaire. Elle stimule la réflexion stratégique et contribue à surmonter la pensée limitée à travers l’imagination de futurs multiples. Son objectif est de comprendre l’environnement mais encore évaluer les options stratégiques en dépit des scénarios proposés. Malgré cette popularité, force est de constater que très peu de travaux ont traité ses bienfaits sur l’organisation. L’objectif de cette recherche est, donc, l’étude de son impact sur le développement de la flexibilité et l’orientation entrepreneuriale. Notre recherche s’appuie sur une étude quantitative menée auprès de 133 cadres évoluant dans le secteur social et médico-social en France. Les résultats font apparaître une relation positive entre la planification par scénarios, la flexibilité stratégique et l’orientation entrepreneuriale.
... In the fundamental work of H. Ansoff "Strategic Management" the following concept of strategy is given: "...in essence, the strategy is a list of rules for decision-making, which the organization uses in its activities..." (Ansoff, 2007). H. Ansoff claims that an experienced business specialist will always be able to consider the success of the company this or that original strategy. ...
The purpose of the paper is to identify and analyse strategic alternatives and conditions to create a strategy for the development of agricultural enterprises in the bioenergy market. Methodology. General scientific economic and mathematical methods as analysis, synthesis, abstraction, concretization and special methods as comparison, tabular, SWOT-analysis were used. Results of the study have shown that strategic development of agricultural enterprises will involve the development of technologies for biofuel production, using energy crops and waste from agricultural production. The factors of the external environment of the agricultural sector’s choice of growth strategy in the bioenergy market were studied: natural and climatic, technological, economic, market, marketing, political and legal, infrastructural, educational and scientific, and ecological. Four possibilities of entering the bioenergy market (diversification) of agricultural enterprises (by 4 quadrants of the Ansoff matrix) were gradually analysed to select the optimal option that would take into account the characteristics of enterprises and guarantee economic growth at the lowest cost. Practical implications. Possibilities of realization of strategies of growth and/or diversification by the conditional agrarian enterprise have been estimated. According to the results of the analysis, the basic strategy of market penetration has been chosen. However, taking into account the possibilities of processing agricultural raw materials into biofuels, it is also advisable to choose a diversification strategy. The verification of the chosen strategy was carried out with the help of SWOT-analysis tools, which confirmed the possibility of the company entering the bioenergy market. Value/originality. Given the prospects of the strategy of diversification of the conventional agricultural enterprise in the direction of bioproduction, the conceptual provisions of this strategy have been proposed, which include three stages (2022, 2023-2024, 2025-2027).
... Теоретические основы стратегического управления представлены в работах многих авторов, среди которых наиболее известные -И. Ансофф [6] и П. Друкер [7]. ...
The article defines the essence of strategic management and disclosed features of its development in the energy sector. The author notices the need to consider strategic development issues, because processes of globalization of economic activity, macropolitical situation and state of world economy, negative changes in the environment, strategic management issues as the basis of efficient development of energy companies are increasing. The author investigates the essence of strategic management issues, taking into account the experience of leading world scientists. The strategic management of the development of the energy company has to meet its strategy when developing which includes internal and external environments, the life cycle of products and companies in general, its financial state, etc. The characteristic of the mission is given as the most important goal of the company’s functioning, which determines the strategic direction of its development and a number of strategic goals. The mission must be simple, real, and relevant in the long term. The author gives the structure of the fuel and energy complex of Ukraine and proves the need to consider the development of energy companies. Specifically, the presence of atomic, hydropower, thermal, solar, wind energy, and the functioning of the energy sector generally creates significant obstacles to develop a single methodological approach to develop a single strategic management mechanism for the development of companies in the energy market. Strategic development of energy companies in the context of strategic management. According to the author’s strategic management of the development of the energy company is a tool for the management of the organization for flexible response and conducting timely changes in the organization, determining and achievement of goals that meet contemporary challenges, allowing for competing advantages that in the community to provide a steady competitiveness of the energy company.
Driven by the dual imperatives of global economic green transformation and the advancement of digital technologies, achieving synergistic enhancement through digitalization and greenization to promote sustainable development has become a focal point for both academia and practical fields. This study, utilizing a sample of Chinese A-share listed companies from 2010 to 2023, aims to explore the transformative potential of digital–green synergy (DGS) for enhancing enterprise sustainable development within the realm of production efficiency improvement. Employing a coupling coordination model based on the entropy-weighted TOPSIS method, the research measures the DGS levels of enterprises. Grounded in strategic synergy theory, the resource-based view, and dynamic capability theory, this study thoroughly investigates the direct impacts of DGS on corporate TFP, intermediary mechanisms, moderating effects, and heterogeneous roles. The research findings robustly demonstrate that DGS can significantly improve enterprise TFP through optimizing resource allocation, reducing cost stickiness, and enhancing operational efficiency, thereby facilitating the dynamic reorganization of production factors and the creation of sustainable value. Furthermore, external factors, such as financing constraints and environmental regulation, alongside internal organizational factors like executive characteristics, are shown to exert significant moderating effects on the effectiveness of DGS. In summary, this research not only highlights the crucial role of DGS in enhancing production efficiency as a driver for high-quality corporate development and the pursuit of sustainable goals but also provides important theoretical guidance for policymakers to incentivize digital and green transformation. It also offers practical insights for enterprise managers to strategically formulate synergistic development strategies, enhance economic benefits, and achieve long-term sustainable performance. Beyond these practical implications, this study further enriches the theoretical landscape by first extending strategic synergy theory to firm-level digital–green synergy in emerging markets; second by enhancing sustainability research by adopting a broader “environment-society” framework; methodologically innovating by developing a novel “goal-strategy-input-technology” synergy measurement framework; and finally, deepening the theoretical understanding of DGS-TFP relationships through mechanism and moderator exploration.
Introduction. The disparate, fragmented nature of corporate asset quality management and assessment methods, reflecting only certain, not all aspects of the state of corporate assets, necessitates the formation of a corporate asset quality managementmethodology based on an innovative view. Goal. The purpose of the study is to form the methodology for managing and evaluating the quality of corporate assets based on a set of general and special principles, combining a set of scientific and practical approaches, methodologies and methods, tools for managing and evaluating assets. Materials and methods. In the course of the research, the works of Russian and foreign authors reflecting the content of the asset management process of commercial organizations, having a fragmentary nature, not reflecting the complex of problems manifested in asset management, are studied. Results and discussion. The study found that the quality of corporate assets integrates the parameters of liquidity, profitability, riskiness, etc. It is argued that from the standpoint of the portfolio approach, the quality of each corporate asset affects the overall quality of the asset portfolio. Differences between the quality of corporate assets and the quality of their management are established. The methodological basis for studying the quality of corporate assets is considered, integrating historical-genetic, classification, complex, systemic, logical, portfolio, functional, strategic, conceptual, cost, scientific approaches, each of which is based on general and special principles. Conclusion. As a result, the authors’ view on the formation of a methodology for managing and evaluating the quality of corporate assets is presented, synthesizing complementary approaches, models, methodologies, methods, methods, techniques, tools for managing the quality of corporate assets, grouped according to various criteria, based on general and special principles.
The scientific monograph presents theoretical and practical aspects of the development of science, technology, and innovation in the context of the global transformation of society. It covers general issues of technical, agricultural sciences, economics and law sciences, pedagogical and philological sciences, historical sciences, etc. The publication is intended for scientists, educators, postgraduate students and undergraduates, as well as the general readership.
The article was prepared within the framework of the grant project of the Ministry of Science and Higher Education of the Republic of Kazakhstan No AP14870596 «Problems of legal regulation of the rational use and protection of pasture ecosystems».Kazakhstan ranks sixth in the world in terms of pasture resources. As you know, more than 40 percent of the population lives in rural areas. Many of them would have nothing to spare if their own animals were neither their main income nor their living wage. However, the shortage of pastures has become a big problem for rural residents in recent years. In the 2021 Head of State Address, special attention was paid to this issue. At that time, Kassym-Zhomart Kemelovich paid special attention to the issues of providing pasture lands for personal subsidiary plots.The Address stipulates that, according to the Land Code, agricultural land will not be provided to foreigners, as well as priority provision of pasture for livestock in household plots of the population and an increase in the volume of land required for the procurement of feed, and is also instructed to ensure openness in the land sector and access to the land cadastral information and create a unified national database on the land fund and real estate.The Tax Code of the Republic of Kazakhstan does not provide benefits for enterprises processing agricultural products and agriculture. Processors purchase 90% of raw materials from peasant farms, and they are exempt from value added tax. At the same time, 50% of the price of finished products is the cost of raw materials. As a result, processing enterprises cannot credit value added tax that is subject to offset. All this today does not stimulate the competitiveness of enterprises processing agricultural products.One of the main problems of enterprises processing agricultural raw materials is the low competi-tiveness of domestic products. As you know, the basis of competition for any product is its quality and price. The high level of prices for the products of Kazakhstani processing enterprises is due to an increase in interest rates on bank loans, prices for transport services, as well as the current taxation system, espe-cially the value added tax.The level of tax revenue from agriculture is low and it is focused only on agricultural processing. Compared to other industries, taxes from agriculture are minimal.Taxes are the main source of financing the political and economic activities of the state, since 90 percent of state budget revenues come from tax revenues. Today, in order for taxation and tax structure to help the whole world become competitive, it is necessary to stimulate efficiency and stability, and for this it is necessary to have a tax policy, to effectively, expediently implement tax regulation.
Институциональный спрос и предложение являются одним из важных элементов, влияющих на качество и эффективность регионального экономического роста. Руководствуясь стратегическими целями построения экологической цивилизации и состоятельного общества, институциональный механизм содействия улучшению качества региональной экономики представляет собой системный проект, который требует от государства направлять и регулировать посредством обязательного обеспечения системы на макроуровне, а местным органам власти необходимо исследовать местные условия в рамках национальной системы. Внедрять инновации, применять на практике научный взгляд на развитие и трансформировать пути экономического развития. В настоящее время наиболее важными институциональными механизмами являются «система служебной аттестации», «система ресурсной среды» и «циклическая низкоуглеродная экономическая система»
The article is devoted to the study of problems of synergism and the formation of a synergistic effect in the socio-economic development of industrial enterprises. It is emphasized that in the conditions of modern challenges, the issue of ensuring the efficiency of economic systems and determining the impact of interaction between economic systems on their effectiveness, i.e., the formation of a wide range of synergistic effects, is becoming actualized. It has been proven that industrial enterprises are a key sector of the economy. The effective functioning of industrial enterprises affects the improvement of the welfare of society, the reduction of unemployment and, accordingly, the increase of employment of the population. It is substantiated that industrial enterprises are participants in the socio-economic development of the country, as aresult of their activity there is a synergistic effect, which affects the increase of the country's competitiveness. The economic indicators of the development of industrial enterprises of Ukraine were analyzed and it was proved that the relevance of synergism is determined by the special state of complex economic systems in conditions of instability, equilibrium and the dynamics of their selforganization. The place and role of synergism in the socio-economic development of industrial enterprises are highlighted. It is noted that synergy is manifested as a result of the integrated interaction of a number of factors, namely, the interaction of individual areas of activity, innovative, investment, and intellectual factors. It is emphasized that the very existence of positive feedback is a prerequisite for revolutionary transformations in the process of managing the socio-economic development of industrial enterprises. A multifactorial linear model of the index of the sale of industrial products was built, based on which the influence of profit, current costs and the volume of investments of industrial enterprises on the formation of a synergistic effect was estimated. It is proposed that in order to strengthen synergistic effects in the planning of socio-economic development of industrial enterprises in Ukraine, special attention should be paid to reducing operating costs.
The issue of decision making in one’s career is a complex topic of analysis, widely debated in the context of a dynamic labour market (characterized by the emergence of new occupations and the increasing scope of new technologies), of the changing value system on which career choices are made, of the increased need for benchmarks that inspire security, confidence and emotional comfort. Teenagers are trying to make sense of their future by exploring their own interests, possibilities, skills, aspirations, but also their limits, obstacles and threats. In this way, they learn to build a life project, which obviously includes a career plan. Exploring their own limits, but also their aspirations, their expectations, they try to make sense of their future, building a life project, a career plan. The current study aims to identify the main professional interests expressed by teenagers and their correlation with their school track/subjects. We are interested in finding out if there is a concern in the delimitation of interests and also if there is a unified and coherent design of their career plan.
The article discusses the cluster approach in industry. The authors' position on the evolutionary transformation of the cluster concept into an ecosystem one is substantiated. The author's view on the content of the “diamond of competitiveness” for assessing the high-tech industry sector is proposed. On the basis of marketing design, the relationship between the cluster economy and the ecosystem concept is revealed, which will determine the methodological tools of cluster marketing and will allow evaluating its industrial corporations. It is proved that the ecosystem approach is the basis of marketing design. Building the activities of industrial companies on the basis of ecosystem ensures the solution of strategic tasks on a marketing basis.
The author sets the task of answering questions from public administration regarding the effectiveness of the functioning of industrial clusters in Russian regions as part of the implementation of the tasks of the current industrial policy of Russia. To do this, the author evaluates the connection between the key specializations of industrial clusters included in the register of the Ministry of Industry and Trade of Russia and the industry specializations of the regions in which these clusters are located. The work analyzes the specializations of industrial clusters, production dynamics, current industry specializations of regions, specializations of regions that emerged in the period from 2005 to 2015. The analysis allows us to assess the influence of regional industrial specializations on the initial formation and subsequent implementation of the current industrial policy of Russia. It is shown that the lack of connection between the specialization of industrial clusters and the sectoral specializations of the region leads to lower rates of cluster production. For higher production rates, connectivity is essential. It has been empirically established that state-supported industrial clusters are often not based on the sectoral structure of their regions, and changes in specialization industries are not taken into account when creating them. The results of the study indicate that when forming the current industrial policy, the issue of connectivity between the specializations of industrial clusters and the industrial specializations of the regions was probably not considered, and the ongoing structural changes in the regions were not taken into account. The author has formulated recommendations for clarifying the requirements for providing state support for industrial clusters and subsidizing their participants in order to achieve a synergistic effect in the development of clusters and economic specializations of the regions.
Metods. As a result of the conducted research, the modern concept of strategy was formulated using the methods of comparison and generalization; improvement of the strategy classification was carried out with the use of methods of analysis and synthesis; and also, thanks to the modeling method and the tabular-graphic method, the mechanism of forming the company’s strategy is proposed and the characteristics of its individual stages are given. Specific economic methods of research were also used – the method of observation and data collection and the method of grouping. Results. The article is devoted to the study of the evolution of the company's strategy as an economic category and the main element of strategic management. A modern understanding of the concept of «enterprise strategy» has been formed. Disagreements were revealed regarding the definition and characteristics of types of enterprise strategy, methods of its classification. An updated modern interpretation of the concept of «enterprise strategy» was formed, the main types of strategy at different hierarchical levels were characterized according to the essence, functional features, expected outcomes, etc. A mechanism for forming the company’s strategic set is proposed, which involves implementation in a logical sequence of stages, which ensures the validity of the process of forming the company’s strategy. Novelty. In the process of scientific research, a modern understanding of the essence of the concept of «enterprise strategy» was proposed, which includes a combination of three approaches to clarifying its essence; the classification of strategies, which considers them according to the hierarchical level in the enterprise, has also been improved. Practical value. The owners and management of the enterprise are offered an easy-tounderstand scheme for choosing a certain strategy and a mechanism for its formation to ensure successful strategic management of production activities.
Purpose. In this article, we continue to analyze the actual problem of modern organizations, which is associated with changing forms of professionalism and the place of a professional in the organization. In conditions of uncertainty and socio-economic changes, the so-called universal professionals are of increasing interest, who demonstrate a focus on a wide range of tasks they solve and activities they perform. Findings. It is shown that specialists of a wide profile are increasingly indemand today in organizations and society. They are the most important resource for the organization’s adaptation to changing external and internal conditions. We look at the reasons why organizations need generalist professionals. The problems caused by the peculiarities of their involvement in solving various goals of the organization and different career prospects are highlighted. Various career tracksand career development directions of such employees in organizations are shown. Based on the analysis, the conditions under which generalists build a successful career and chances for employment are highlighted.
The article considers the methodology of forming a system of forecast documents as the basis of strategic planning, the EU experience in forming a long-term forecast "Vision-2050" is given. It is established that long-term forecasting of socioeconomic development based on foresight methods is the main document that defines the country's development model, sets long-term strategic goals and priorities, and also becomes the basis for the formation of a comprehensive and coordinated system of strategic planning documents. Consequently, the methodology of forecasting, as well as the EU experience in long-and long-term forecasting of socioeconomic development is relevant for its use in the practice of state regulation of the economy. Keywords: forecast of socioeconomic development, strategic planning, economic policy, long-term forecast, vision. Introduction For the time being, the effectiveness of public administration is directly related to the quality of forecasts of socioeconomic development. The forecast is able to significantly reduce the uncertainty of the future, and also acts as one of the tools for choosing optimal solutions. The forecast is an important part of the economic policy planning process. It allows you to outline the results of the economic development of the national economy. To form the strategy and tactics of economic development, a system of forecasts is being developed, including forecasts of the time aspect and management levels, as well as private and complex forecasts of the economic and social development of the country as a whole and
Strategic thinking roots lie in military sciences. Business took over the concept and tried to adapt it to a less hostile and sharp-edged context. The results were models for strategic thinking that operated with different tools and different ultimate goals. Focus did, however, blur, and the concept seemed in need of a revamping.Meanwhile disruptive forces have emerged. Disruption came from everywhere: neural competencies disruptions, technology disruptions, economic disruptions, and cultural disruption, among many. Earlier expressions of strategic thinking and theories behind the concept began, as a result, to subside. Decline came fast and penetrative. Concepts that were advocated by gurus from Steiner in the 1960s and Drucker and Porter in the 1970s and 1980s paled in the face of these and other disruptive forces. Need became urgent for a new concept that would reflect the emerging and dominant forces of change (El Namaki, Disruption in Business Environments: A Framework and Case Evidence. International Journal of Management and Applied Research, Vol. 5, No. 1, pp. 1–7. https://doi.org/10.18646/2056.51.18-001, 2018).This chapter deals with the deviations as well as the premises of a new conceptual framework.
Сучасний міжнародний ринок одягу є надзвичайно конкурентоспроможним. Компанії, які займаються виробництвом та продажем одягу на міжнародних ринках, повинні розробляти ефективні конкурентні стратегії, які дозволять їм виділитися серед конкурентів і завоювати свою частку ринку. Стаття присвячена аналізу аспектів вибору конкурентних стратегій на міжнародних ринках одягу. Проаналізовано та систематизовано підходи до визначення поняття «конкурентна стратегія». За результатами дослідження сформульовано авторське визначення категорії «конкурентна стратегія підприємства». Досліджено різні підходи до класифікації конкурентних стратегій на міжнародних ринках, які запропоновані відомими дослідниками. Здійснюючи огляд цих стратегій, було наголошено на важливості адаптації стратегій до різних ситуацій та умов міжнародних ринків. На основі проведеного аналізу пропонуються рекомендації для компаній, які займаються виробництвом та продажем одягу на міжнародних ринках. Проведено аналіз вибору конкурентних стратегій для міжнародної компанії, яка функціонує на ринку одягу.
Market development trends that occur continuously provoke the emergence of new approaches, concepts and forms of management of business entities. Special attention should be paid to enterprises and small businesses that are the most flexible and adaptive to external and internal development factors, which is especially relevant at present for the ongoing transformational processes of the economy, market and digitalization of society. The purpose of the study is to improve the management system in small businesses through the new digital solutions for automating marketing in modern conditions. The study examined the prerequisites, prospects and practical experience of using digital solutions for automating marketing activities in the management system of small forms of entrepreneurship in Russia. The research methodology is based on scientific methods of cognition: methods of analysis and synthesis, a comparative method, and is also via the mathematical and statistical methods. The possibilities and potential of applying modern digital solutions by Russian small businesses entities in the country considered in the work will be an important direction for the development of entrepreneurship in the context of digital processes for managing the production and economic activities of domestic enterprises and companies.
The relevance of this study is due to the fact that for the effective functioning of the enterprise in the current conditions of a dynamic and rapidly changing business environment in the long term, the requirement to develop new approaches to planning the enterprise's activities is highlighted. The purpose of the article is to analyse and identify trends in the development of agriculture. Basic research methods: analysis, regression analysis, method of forecasting, valuation method. Using the example of the cotton subcomplex, the price structure of raw cotton in the agro-industrial complex system is considered with the use of a paired regression analysis of price-forming factors. Based on the analysis, the reflection of the specific features of the agricultural sector in strategic planning is systematised. The problems of systematisation of the specific features of strategic planning in agricultural production have been investigated, a flowchart of a methodology for assessing the vertical content correspondence of strategies of different levels and problem areas of strategic planning has been drawn up, and a targeted scale was compiled for assessing the coefficient of the possibility of self-sufficiency growth in strategic planning. The features of agro-industrial production have been identified, which significantly impact the strategic planning process. The authors concluded that in order to solve the problematic trends in agricultural development, it is necessary to modernize agricultural production and the strategic planning process for agricultural development, which will reflect its development in the long term. The findings of this study can be used by specialised professionals for further study of the specifics of strategic planning in agricultural production, creating and adjusting of state target programs for the development of the agriculture industry.
The problems of generation of enterprise strategy in the context of the introduction of strategic management at domestic enterprises in conditions of limited resources are studied. Algorithms for the use of "data mining" and artificial neural networks for conducting strategic analysis and generating patterns of strategic alternatives for enterprise behavior in a dynamic business environment based on the principle of SWOT methodology are considered. A systematized task that can be solved using the "data mining" system and neural network methods of deep analysis ("BigData") in modern economic activity. The problem of using "data mining" to substantiate management decisions is considered. The peculiarities of using Business Intelligence technology for making business decisions, which is used by the international consulting company McKinsey, are analyzed. A model of substantiation of strategic decisions based on the use of artificial neural networks, principles of deep data analysis or data mining and corresponding discrete algorithms, methods and criteria for selecting factors of the external and internal environment of the enterprise is proposed.
Нестабільність соціально-економічного розвитку України обумовлює складність умов функціонування організацій, висуваючи нові вимоги до їх діяльності та розвитку в контексті впливу глобальних явищ і процесів, змушуючи адаптуватися до наявних загроз і викликів. Українські організації, отримавши переваги від доступу до найбільшого ринку світу, зіштовхнуться з конкуренцією з організаціями країн ЄС, ліквідацією неконкурентоспроможних підприємств та галузей економіки. Важливою стає робота щодо досягнення необхідних якісних характеристик організаціями з поступовим набуттям статусу компетентних для уникнення помилок та мінімізації загроз. У статті зазначено про необхідність побудови ефективної організаційної структури управління, обґрунтовано роль, значення та необхідність врахування впливу людського чинника, зокрема, умінь, знань, навичок персоналу, що є запорукою створення компетентної організації.
The purpose of this research is to theoretically substantiate the main issues of the modern paradigm of the economic growth of transport enterprises, aimed at the effective adaptation of their economic activities to rapidly changing environmental conditions and the consideration of sustainable development as its objective function. To achieve this aim, a number of modern general scientific methods and techniques of research were used, namely: the abstract-logical method, including the analysis and the synthesis, the induction and deduction; the generalization to review information sources, to clarify the essence of basic concepts and categories, to study the domestic and foreign experience; the system analysis in order to holistically perceive the object of study and a comprehensive analysis of the element relationships within the defined problem as a whole; the problem-oriented method for the scientific substantiation of strategic priorities and their organizational and economic aspect; the graphic method to illustrate the results. The sustainable economic development of an enterprise is determined by the economic development (influenced by the level of economic growth, qualitative changes in the subsystems of an enterprise) and the economic stability (determined by the economic equilibrium, the economic adaptation and the economic flexibility), which, in turn, is ensured by an amount of investments in innovative products and technologies, as well as the level of enterprise management. The sustainable development of transport enterprises is possible by developing and implementing a strategy of economic innovation development based on ensuring optimal rates of economic growth, at which the algorithm for modeling the level of achievable growth is used for transport enterprises. Theoretical substantiation of the main provisions of the modern paradigm of economic growth of transport enterprises aimed at effective adaptation of their economic activity to rapidly changing environmental conditions and consideration of sustainable development as its objective function. The theoretical conclusions, approaches and recommendations offered in the article can be used for development of a modern paradigm of economic growth of the transport enterprise on the basis of sustainable development.
This study aims to explore the role of small and medium-sized enterprises (SMEs) in developing data-driven solutions to address the direct and indirect challenges posed by COVID-19. A sample of six case studies of SMEs from the UK and Portugal were selected to explore in-depth the experience of these companies in proposing innovative solutions in the pandemic context. The findings reveal that the pandemic caused amplifying effects on the digitalization of organizations and the emergence of data-driven solutions. However, the development of a data-driven approach involves not only technologies but also the digitalization of processes and highly skilled human resources. The pandemic was also a catalyst for the emergence of collaborative initiatives that have enabled the development of solutions involving diverse players from science, business, and civilian society. This study offers innovative contributions by focusing exclusively on companies developing data-driven solutions supported by technologies such as the internet of things (IoT), big data, and artificial intelligence.
The purpose of the paper is the research of organizational, methodological and economic imperatives of developing an innovation strategy of sustainability for a region on the basis of intellectual capacity building. Methodology. Methods of scientific analysis and synthesis, structural, factor, system and functional analysis, methods of economic and statistical analysis were used as main methods in this research. In addition, we used special methods of complex economic analysis: monographic method during the research on the specific features of intellectual capacity building, historical method during the research on principles and factors of a region's intellectual capacity building and development strategy, abstract and logical methods in defining modern requirements for the intellectual potential of a region, systematic and comprehensive methods in formulating a model of economic sustainability of intellectual capacity development in a region, structural objectives to develop the strategic mechanism of intellectual capacity development in a region. Results. An innovation strategy of a region economic sustainability is proposed in this paper. The strategy is a scheme of achieving significant long-term competitive advantages and the main tool of a sustainable region development that creates a possibility for the efficient use of intellectual, productive, technological and market resources. Structural interconnection of resource components of innovational capacity in the system of a region strategic sustainability support is analyzed. The research presents the algorithm of innovation strategy development in the system of a region strategic sustainability support. An integrated benchmark and indicator system that helps to choose a certain innovation strategy of region development is characterized. The mentioned criteria and indicators provide more rational and effective choice of innovative behavior. We proposed principal directions of investment in the intellectual capacity of a region and developed a scheme for evaluation and selection of investing alternatives for the intellectual capacity of a region. Practical implications. The proposed organizational and economic tools allow implementing relevance and efficiency of intellectual capacity management in order to ensure its strategic sustainability. Value/originality. The acquired results show a theoretical base of organizational, methodological and economic imperatives of developing an innovation strategy of region sustainability and the growth of the regional economics.
The intangible capital is a set of intangibles of the heritage of the company. Although it does not appear on the balance sheet, but it gives the company a competitive advantage. Its increase in importance is in large part explained by the diffusion of the technologies of information and communication, the entry in the services and knowledge economy, and the highlighting role of innovation in economic growth. The intangible capital is divided into three categories: human capital, social capital and structural capital, the latter includes the organizational, information system and innovation capital.The value of the human, relational and structural capital cannot be highlighted through organizational capital.
In the scientific work, the author investigates the issue of modernisation of strategic management at industrial enterprises, as well as analyses a number of theoretical and methodological aspects in this area. The topic analysed in the article is important because today the creation and application of more advanced management technologies is a particularly important issue, as the development of new and existing industrial enterprises depends on management, in particular. Successful industrial management is one of the most significant issues affecting the social and material well-being of the population, as well as the development of the country's economy. Therefore, there is a need to develop theoretical and practical foundations of strategic management at industrial enterprises, successful implementation of startup projects, strategic development programs for expansion and development of production. To achieve this, the article provides proposals and recommendations for improving the process of strategic management, development of management technology and defines the principles of their application in management. The article considers the issue of the modernisation of strategic management in order to accelerate the process of industrialisation. The article considers the formation of industrial parks and the use of modern technologies in management. To this end, the concept of strategic management at industrial enterprises and the issue of its improvement have been scientifically clarified. The article considers strategic combinations of management at industrial enterprises. The issue of harmonisation and coordination of their implementation with the organisational structure is also substantiated. The article explains the necessity and scientifically practical issues of the strategic management subconcepts application
The article analyzes the importance of strategic organizational planning in the management of companies in a competitive market. Strategic planning, considered an important management tool, has come to be used by companies as one of the main assistants in making decisions and achieving their goals. The historical context of strategy and planning, concepts related to the subject, and research conducted by the author are important factors in developing an objective and easy-to-use strategic plan. Strategic planning aims to meet the needs of organizations in an uncertain future, enabling them to effectively address the environmental challenges of this globalized economy in which we live today. Corporate strategic planning provides a clear understanding of the company's purpose in terms of market segment, vertical production, and geographic region. When properly communicated to employees, it inspires trust and safety. A planning goal can be defined as the development of administrative processes, methods and approaches that provide a viable situation for assessing the future implications of current decisions in terms of business goals that will facilitate faster and more consistent decision making in the future. Based on this, we can state that systematic planning tends to reduce the uncertainty associated with the decision-making process, and, consequently, to increase the likelihood of achieving the goals, objectives and goals set for the company. The tool that needs to be used to implement strategic planning is an action plan, which we can define as breaking down each strategy, objectives, and strategic goals of an organization into more detailed plans. The action plan allows the company to apply the proposed planning more effectively, as it breaks down goals into tactical and operational plans, allowing everyone in the company to know their role in achieving the set goals. Based on the above, it can be argued that strategic planning is a fundamental tool for achieving the goals of an organization, especially in light of profound changes in the nature of the business and reforming business strategies, with the strategy itself being the most appropriate action. or the path that must be followed in order to achieve the goals of the organization.
Strategic decision-making in organisations is a complex process affected by preferences, experiences, perspectives, and knowledge, which, in most cases, are ambiguous, contradictory, and represented in unstructured data. This paper develops a methodological framework to address strategic decision-making processes from a multi-criteria perspective, assisted by text analytics and interviews. The framework comprises five stages and 12 steps, and is empirically tested in a decision scenario involving a strategic focus for future analytics initiatives in order to stimulate value generation from analytics. The proposed framework enables the discovery, validation, and prioritisation of strategic patterns from relevant interview data. Among six decision alternatives discovered in the validation scenario, customer analytics was the strategic focus most relevant to future analytics initiatives. This article contributes to understanding and addressing complex decision-making processes and mixed research in organisations, through a multi-criteria perspective leveraged by a text-driven computational approach.
У статті висвітлено особливості теоретичних та практичних засад формування і реалізації ефективної маркетингової стратегії підприємства з метою удосконалення товарної політики в умовах кризи. Проаналізовано діяльність підприємства на основі SNW-аналізу, що показав сильні сторони, які має ПП «Кайф» для розвитку, та слабкі, за якими потрібно пильно слідкувати. Було здійснено аналіз мікросередовища туристичного підприємства, визначено оцінку конкурентоспроможності туристичних послуг підприємства. Також було визначено оцінку позицій туристичного підприємства ПП «КАЙФ» серед головних конкурентів та зроблено аналіз зовнішнього середовища підприємства за допомогою PEST-аналізу. На основі цього запропоновано низку заходів, які потрібно втілити для розвитку ПП «Кайф» та підвищення конкурентоспроможності.
Outline: Based on the Three-multiple problem of literature on strategy definition, this chapter analyses literature on strategy definition based on a special research approach developed by the author. The reasons for the aforesaid Three-multiple problem are examined with a sample over 30 definitions. It is found that there are mainly four reasons contributing to the Three-multiple problem. (1) different wordings are used to express the same meaning; (2) a variety of wordings are used to illustrate the content of different sub-classes that are under the same category; (3) different understandings of the strategy concept cause the use of various wordings; (4) extensions of concept are included in literature on strategy definition.
The domain of occupational safety and health (OSH) is forced to respond to the requirements set by the rapid technological development and progress in order for the organizations to attain acceptable organizational safety and health maturity levels. Being able to understand weak signals and to develop mechanisms for their identification and management, can potentially lead to safer and healthier workplaces.
The systematic and on-time identification of weak signals and their origin provides the potential for early intervention. If the threat is not recognized at an early stage, then the possibility of successful intervention is minimized along with the potential to abolish unwanted consequences and impending major disasters.
This paper investigates and analyzes the current knowledge and use of weak signals within the OSH domain. The investigation is primarily based on the review of existing OSH literature, and is supplemented by a technical examination of selected major industrial accidents with respect to the documented existence of weak signals before their occurrence. The findings of this investigation provide a theoretical contribution towards a better understanding of the nature and current impact of weak signals within the OSH domain. Furthermore, they highlight the lack of weak signals consideration within traditional occupational health and safety management systems (OHSMS), and indicate that their explicit management can potentially enhance the global effort made for the minimization of occupational accidents, diseases and dangerous occurrences.
Despite the decades long use of scenario planning to formulate corporate strategies, its application for making long‐term decisions in operational settings is limited. We present a theoretical model explaining how scenario planning can help address an important and intractable issue in operations and supply chain management (OSCM): supply chain adaptability. The OSCM literature describes what type of flexibility enables supply chain adaptability, but remains largely silent on how the right flexibility is embedded and enacted in supply chains. Building on the attention‐based view, we outline the antecedents and deterrents of supply chain adaptability. We theorize how “excessive focus on operational exploitation” and “operations‐focused cognition” deter supply chain adaptability, and how scenario planning serves as a strategy process to overcome the deterrents. We illustrate the theoretical model with a longitudinal industry–academia collaborative field study that used scenario planning to formulate, implement, and adapt a chemical company's supply chain strategy over 7 years in Asia's dynamic and unpredictable business environment. We hope that this study at the intersection of foresight studies and OSCM encourages scholarly collaboration between these two largely disparate communities, and provides a foundation for future research amid the growing importance of managing supply chains in unpredictable business environments.
The purpose of this article is to develop modern methodological approaches to strategic analysis of the competitiveness of educational products from the standpoint of management of higher education institutions to form a cost management strategy, make fuller use of resource potential and optimize curricula and areas of training professionals. The information base of the study was data on the composition and structure of expenses for preparation of one student, obtained as a result of a survey of 87 institutions of higher education in Ukraine for 2015-2018. Methodical and methodological base for calculating the cost of training one student of higher education institutions was the methodology developed by the State Educational and Scientific Institution “Academy of Financial Management”. Information on the cost of education, the cost of training one student in terms of individual specialties was used on the example of SHEI “Kyiv National Economic University named after Vadym Hetman” and obtained from the official website of the university. As a result of research the technique of the matrix analysis of an estimation of competitiveness of educational products which is based on a combination of indicative values of indicators is offered. It is proposed to carry out such an assessment on the basis of a two-dimensional matrix, and provide an analytical interpretation of the values of each cell of the matrix, which ensures the implementation of evaluation and search functions of strategic management and forms analytical basis for monitoring costs and revenues for the top management of the institution. The results of the study can be used to implement marketing strategies of higher education institutions aimed at realizing their competitive advantages and more effective use of competitive potential.
More and more people are involved in sustainability-related activities through social network to support/protect their idea or motivation for sustainable development. Understanding the variety of issues of social pulsation is crucial in development of social sustainability. However, issues in social media generally change overtime. Issues not identified in advance may soon become popular topics discussed in society, particularly controversial issues. Previous studies have focused on the detection of hot topics and discussion of controversial issues, rather than the identification of potential controversial issues, which truly require paying attention to social sustainability. Furthermore, previous studies have focused on issue detection and tracking based on historical data. However, not all controversial issues are related to historical data to foster the cases. To avoid the above-mentioned research gap, Artificial Intelligence (AI) plays an essential role in issue detection in the early stage. In this study, an AI-based solution approach is proposed to resolve two practical problems in social media: (1) the impact caused by the number of fan pages from Facebook and (2) awareness of the levels for an issue. The proposed solution approach to detect potential issues is based on the popularity of public opinion in social media using a Web crawler to collect daily posts related to issues in social media under a big data environment. Some analytical findings are carried out via the congregational rules proposed in this research, and the solution approach detects the attentive subjects in the early stages. A comparison of the proposed method to the traditional methods are illustrated in the domain of green energy. The computational results demonstrate that the proposed approach is accurate and effective and therefore it provides significant contribution to upsurge green energy deployment.
Purpose
In this paper, we problematize the prevailing assumptions in the executive coaching literature that effective coaching is deliberative, trust-based and relational in nature, thereby requiring significant time investment before the focal leader might realize enacted benefits from the coaching. Contrary to these prevailing assumptions, we propose five contingencies wherein a more direct, performance-first approach to coaching may be more effective.
Design/methodology/approach
This conceptual paper reviews relevant literature to develop testable propositions regarding directive coaching contingencies.
Findings
We develop propositions that argue executive coaches will need to employ a more directive, urgent and accountable coaching relationship when the executive's career is in jeopardy, the organization is in distress, if the leader needs to signal legitimacy, if the coaching occurs within the boundaries of a high reliability organization or if the coach is working with an executive who has interim status.
Originality/value
This paper intends to advance the theory and practice of executive coaching by challenging executive coaching orthodoxy regarding the need for a deliberative, relational approach to coaching. Future research should broaden this theorizing and empirically test our propositions.
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