Several currently popular areas of research—brain training, mindset, grit, deliberate practice, and the bilingual advantage—are premised on the idea that environmental factors are the overwhelming determinants of success in real-world pursuits. Here, we describe the major claims from each of these areas of research, before discussing evidence for these claims, with a particular focus on meta-analyses. We then suggest that overemphasizing the malleability of abilities and other traits can have negative consequences for individuals, science, and society. We conclude with a call for balanced appraisals of the available evidence concerning this issue, to reflect current scientific discrepancies, and thereby enable informed individual decisions and collective policies.