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Influence of Peers’ Types of Trust on Trust Repair: The Role of Apologies

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Abstract

This study aims to answer the question how previous trust experiences contextualize trust repair efforts. The concepts of calculus-based and relational trust are utilized to show the influence of the kind of trust on trust repair tactics, specifically apologies. We focus on a neglected referent of trust, that is trust between peers, and elucidate apology and its complements that might be effective between peers. We propose that the effectiveness of apologies and its specific complements depend not only on trust breach but also on the type of trust prior to a breach. Specifically, we claim that when apology is complemented with compensation or external attributions, these tactics repair trust more effectively in calculus-based trust. But, when apology is complemented with empathy, acknowledgment of violated norms, and extensive involvement, these tactics can effectively repair trust in relational trust. The paper aims to contribute to our understanding of apologies and the effectiveness of it under different conditions.

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... Mit unserer VAUDE Academy für nachhaltiges Wirtschaften begleiten wir andere Unternehmen durch die Transformation zur Nachhaltigkeit und so hoffe ich, dass unsere Arbeit zum einen durch die nachhaltigen Produkte und ihren Einsatz in der Natur Freude bereitet, zum anderen aber auch zur sinnhaften Veränderung beiträgt. . Aktuelle Forschungsergebnisse zeigen jedoch, dass eine Entschuldigung zwar zielführend sein kann, wenn das Vertrauen im Kompetenzbereich verletzt wurde, jedoch nur bedingt, wenn das Vertrauen im Integritätsbereich gebrochen wurde (Ferrin et al., 2007;Öztürk & Noorderhaven, 2018). ...
... Ebenso wie anhand der Merkmale Integrität, Kompetenz und Wohlwollen die Vertrauenswürdigkeit einer anderen Person eruiert wird, spielen diese drei Kriterien eine zentrale Rolle beim Verlust von Vertrauen. Sie können herangezogen werden, um das erodierende Vertrauen zu analysieren und was vielleicht noch wichtiger ist: Sie geben auch Aufschluss darüber, wie wahrscheinlich es ist, dass Vertrauen nach einem Verlust oder Bruch wiederaufgebaut werden kann (Tomlinson & Mayer, 2009;Öztürk & Noorderhaven, 2018). ...
... Warum ist es möglich, dass in wissenschaftlichen Studien das Leugnen (denial) oder das Zurückhalten von Informationen (reticence) unter bestimmten Voraussetzungen als kluge Lösung diskutiert wird? Im Alltag, in der Praxis, ist die Entschuldigung die Technik, die am häufigsten eingesetzt wird, um Vertrauensbrüche wieder gut zu machen, weshalb diese im Zentrum der folgenden Diskussion stehen wird (Öztürk & Noorderhaven, 2018). ...
... An apology is a primary means by which an offender explains misconduct across diverse cultures, willingly acknowledging their wrongdoing and expressing remorse and empathy toward the victim, sometimes accompanied by a promise of restitution [31,32]. This form of response, referred to as a full apology [33,34], represents a repair ...
... For an apology to effectively repair trust, it should incorporate multiple components, such as acknowledgement of violated norms, a commitment to restitution, and expressions of understanding and empathy towards victims [19,64]. Incorporating these multi-dimensional components into an apology has been shown to significantly enhance its effectiveness [32,36,65]. Thus, the following hypothesis was proposed: H1: Apologies positively influence the repair of brand trust. ...
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... Scholars have emphasized the sensitivity of the public to trust repair strategies during re-evaluation, emphasizing that the effectiveness of these strategies is contingent upon the types of trust damage. Successful trust repair hinges on the alignment of repair strategies with the specific types of trust that have been compromised (Öztürk & Noorderhaven, 2018). ...
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Scholars have called for examinations of trust at the dyadic level, but only recently have we begun to see trust examined as a dyadic phenomenon from multiple perspectives. This review examines three approaches to understanding dyadic trust: reciprocal trust, wherein one party's trust influences the other party's trust; mutual trust, wherein both parties share a given level of trust that has important consequences for the dyad; and asymmetric trust, wherein each party has a different level of trust, and this disparity has consequences for the dyad. We provide a critical analysis of the empirical research addressing these three approaches and suggest future research directions to provide a more comprehensive view of dyadic trust.
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Purpose – The purpose of this paper is to examine the effects of damage incurred by the trustor as a result of a trust violation and the impact of different levels of post-violation trust repair behaviours by the trustee on the subsequent erosion of trust. Design/methodology/approach – Data were collected from 232 middle to senior level managers using a two-part scenario-based experimental design to test the impact of damage incurred (avoided) and post-violation repair behaviour. Respondents’ levels of trust were measured pre- and post-violation as well as forgiving and a range of demographic variables. Findings – Results showed that trust eroded independent of the level of damage that may have been caused. Further, post-violation trust repair behaviour by the trustee led to a significantly lower erosion of trust as compared to not engaging in such behaviours. Furthermore, erosion of trust was minimized, when the trustee engaged in increasing levels of trust repair behaviour. Results also showed that trustors who were relatively more forgiving were less likely to lose trust in the trustee after a violation. Research limitations/implications – In this study we focused on two key factors influencing the erosion of trust. Further factors need to be identified and empirically tested in order to get a more holistic view on how trust erodes. The results serve as one step towards building an integrated model of trust erosion. Practical implications – For practicing managers, the results imply that the actual incurrence or avoidance of damages from a trust violation appears to be peripheral – trustors are more concerned about the violation as a principle and a harbinger of similar future incidents. Further, quickly engaging in trust repair behaviours, such as offering an a good explanation, a heartfelt apology, and appropriate remedy, helps minimize the erosion of trust. Originality/value – This paper addresses an under-investigated facet of trust research in organizations – erosion of trust – which is especially crucial in light of the growing awareness that most organizational relationships actually start off with high levels of trust rather than low trust. Thus, this study offers insights into maintaining (as opposed to building) trust.
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Eighty subjects viewed a videotaped simulated debate between an incumbent candidate and his challenger for a fictitious post of County Commissioner. In a 2 × 2 × 2 design, either the incumbent candidate or his subordinate was accused of sexual or financial misconduct, and the incumbent candidate either denied the misconduct charges or apologized for the misconduct. Consistent with Schlenker's (1980) theory of "impression management," denial of misconduct charges was a more effective strategy in obtaining votes than apologizing for misconduct. The candidate was also viewed more negatively if he was directly accused of misconduct than if his subordinate was accused. Voting patterns of subjects in the study were consistent with ratings of the honesty, ethics, and trustworthiness of the incumbent candidate.
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This paper examines the interactive effects of apology source (i.e., whether an apology is given by a chief executive officer or employee) and apology components (i.e., acknowledgment, remorse, and compensation) on forgiveness. Results revealed a significant source by component interaction. A remorseful employee apology was more successful than a remorseful CEO apology because consumers felt more empathy for the employee. Furthermore, a compensatory CEO apology was more effective than a compensatory employee apology because CEOs could significantly affect consumer perceptions of justice. No significant differences were found between apology source and the apology component of acknowledging violated rules and norms.
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Trust is critical for organizations, effective management, and efficient negotiations, yet trust violations are common. Prior work has often assumed trust to be fragile-easily broken and difficult to repair. We investigate this proposition in a laboratory study and find that trust harmed by untrustworthy behavior can be effectively restored when individuals observe a consistent series of trustworthy actions. Trust harmed by the same untrustworthy actions and deception, however, never fully recovers-even when deceived participants receive a promise, an apology, and observe a consistent series of trustworthy actions. We also find that a promise to change behavior can significantly speed the trust recovery process, but prior deception harms the effectiveness of a promise in accelerating trust recovery. (c) 2006 Elsevier Inc. All rights reserved.
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120 undergraduates were asked to imagine themselves as the central character in a scenario in which they inadvertently bumped into another person in a public place. The actor's responsibility for the incident and the amount of harm done to the "victim" were systematically manipulated. As hypothesized, apologies were used in a perfunctory manner (saying "Pardon me" and then going about one's business) when the consequences of the event were minor. As the consequences became more negative, Ss employed an increased number of apology components, such as saying they were sorry, expressing remorse, and offering to help the victim. When high responsibility and high consequences coexisted, Ss were most likely to employ self-castigation and explicitly request forgiveness. Results support the hypothesis that as the severity of a social predicament increases, so does both the use of nonperfunctory apologies and the number of components employed in apologies. (12 ref) (PsycINFO Database Record (c) 2012 APA, all rights reserved)
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Recognizing gaps in our present understanding of leader apologies, this investigation examines how followers appraise leader apologies and how these perceptions impact work-related outcomes. Results indicate that followers who viewed their leader as trustworthy or caring before a leader wrongdoing were more likely to perceive their leader’s apology to be sincere, as compared to followers who previously doubted their leader’s trustworthiness and caring. Attributions of apology sincerity affected follower reactions, with followers perceiving sincere apologies reporting greater trust in leadership, satisfaction with supervision, leader–member exchange quality, affective organizational commitment, and forgiveness than those reporting insincere or no apologies. A mediation model was supported, showing that attributions of apology sincerity fostered perceptions of humility, which enhanced perceptions of transformational leadership, and consequently garnered more positive follower reactions.
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Compared to prior trust repair research that has focused on reactions by the trustor to social accounts or actions by the trustee, this research examines two contextual factors posited to affect the perceived need for and difficulty of repairing trust after a negative outcome. Based on interdependence theory, propositions involving the unique and joint effects of relationship dependence and outcome severity are developed.
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This paper presents a model of trust and its interaction with information flow, influence, and control, and reports on an experiment based on the model to test several hypotheses about problem-solving effectiveness. The subjects were managers and the independent variable was the individual manager's initial level of trust. Groups of business executives were given identical factual information about a difficult manufacturing-marketing policy problem; half the groups were briefed to expect trusting behavior, the other half to expect untrusting behavior. There were highly significant differences in effectiveness between the high-trust groups and the low-trust groups in the clarification of goals, the reality of information exchanged, the scope of search for solutions, and the commitment of managers to implement solutions. The findings indicate that shared trust or lack of trust apparently are a significant determinant of managerial problem-solving effectiveness.
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Recent research has emphasized the effectiveness of excuses in protecting the self from the implications of failures and transgressions. The disadvantages of excuses have been relatively neglected. The triangle model of responsibility provides a conceptual framework to analyze how excuses disengage the self from events and the conditions under which advantages and disadvantages accrue. On the disadvantage side, excuse-makers risk being seen as deceptive, self-absorbed, and ineffectual; they are viewed as unreliable social participants with flawed character These undesired consequences result when excuses are used in ways that lower credibility (e.g., fail to receive corroboration), lower goodwill (e.g., blamefailures on team members), and produce long-term disengagement (e.g., lead to failures to correct personal deficiencies). It is proposed that excuses are effective in the long run only if they balance short-term disengagement of the self and long-term engagement. Excuses are especially problematic when used to disengage the self from important, recurring tasks.
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DOI:https://doi.org/10.1103/RevModPhys.34.601
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Building on Goffman's (1967) notion of interaction rituals, we propose a process model, a causal model, and several propositions about effective relationship restoration behavior following relationship conflict. We conceptualize relationship restoration as a ritualistic process triggered by a violation. We identify two types of relationship violations and show how they are linked to different restoration processes. We also argue that culture governs restoration rituals for different violations. Therefore, effective relationship restoration results from an interaction of the disputants' cultures, the violation type, and the type of restoration mechanism offered.
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The classical exchange theorists proposed that trust is more likely to develop between partners when exchange occurs without explicit negotiations or binding agreements. Under these conditions, the risk and uncertainty of exchange provide the opportunity for partners to demonstrate their trustworthiness. This study develops the theoretical implications of this proposition and conducts an experimental test that compares levels of both trust and commitment in two forms of direct exchange, negotiated and reciprocal. The results support the classical proposition, showing that reciprocal exchange produces stronger trust and affective commitment than negotiated exchange, and that behaviors signaling the partner's trustworthiness have greater impact on trust in reciprocal exchange.
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Data from 263 individuals who had been hurt by something a dating partner said or did offered support for the interpersonal forgiveness model—forgiveness associated positively with integrative communication and negatively with de-escalation and distributive communication. When hurt individuals believed the partner had sincerely apologized they were more likely to grant forgiveness and report using the direct strategies of integrative and distributive communication, and less likely to report using de-escalation and loyalty. Among the various hurtful events investigated, breaking up with the partner and being sexually unfaithful were reportedly the least forgivable offenses.