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... Une fois identifiées, elles peuvent être mobilisées et mises à profit pour filtrer les potentielles créations de valeur. À noter que la création de valeur dans ce contexte peut également impliquer des formes non traditionnelles de l'emploi, telles que l'engagement dans des projets d'éco-entrepreneuriat (ou entrepreneuriat durable ; Fonrouge & Petzold Dumeynieux, 2013), ou la transformation d'un travail existant (Wrzesniewski & Dutton, 2001) pour lui donner une tonalité plus humaine ou écologique. ...
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Afin de réconcilier deux visions de la carrière durable, qui renvoient tour à tour à des préoccupations tantôt centrées sur le bien-être de l’individu et tantôt sur la préservation de l’environnement, cet article propose le concept des carrières durables « au carré » caractérisant des carrières durables non seulement du point de vue de l’individu, mais également de la société et de l’écologie. Pour ce faire, nous introduisons à une nouvelle approche de la carrière et suggérons l’« effectuation » — qui décrit la manière dont les entrepreneur·e·s créent de la valeur en contexte d’incertitude — comme logique d’action permettant de l’atteindre. Les apports et limites de ces propositions seront discutés, de même que les implications pour la pratique et la recherche. To reconcile two visions of the sustainable career, which refer to concerns centered sometimes on individual well-being and sometimes on environmental preservation, this paper proposes the concept of “squared” sustainable careers, characterizing careers that are not only sustainable from the individual’s point of view but also from societal and ecological perspectives. To this end, we introduce a new approach to careers and suggest the concept of “effectuation” —which describes the way entrepreneurs create value in the context of uncertainty — as a possible way to achieve such “squared” career sustainability. The contributions and limitations of these proposals will be discussed, as well as the implications for practice and research.
... In line with the rising awareness of environmental problems, business opportunities for sustainable development are on the rise. For instance, Fonrouge and Petzold (2013) state that entrepreneurs seek opportunities because of three factors: market imperfections, environmental imbalances, and cost management. ...
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Given that business opportunities for sustainable development are increasing, it is opportune to consider the moderating effects of students’ sustainability orientations on the entrepreneurial intention model. This study aims to contribute to entrepreneurial intention research by extending insights from the theory of planned behaviour (i.e. attitudes towards behaviour, subjective norms, perceived behavioural control) by considering the moderating effects of sustainability orientation. To date, no known studies have tested the moderating effects of sustainability orientation on entrepreneurial intention. The main contributions of this study are thus twofold. First, it provides a framework for better understanding the entrepreneurial intention model. Second, it offers empirical evidence to validate this model with a multi-group structural equation modelling approach for two sustainability orientations – high and low. The multi-group structural equation modelling approach is then used to test the proposed model’s causal structure. The results differ between the groups.
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