Challenges in preparing digital contents and implementing /delivering issues
S.Syamala. Sr Programmer, MCA, RHCE
M.Santhiya Sr Programmer, MCA, RHCE
EITU- E-Learning CMC Vellore
There has been a tremendous development in digitization over the last decade. Electronic content
refers that it is available for download or distribution on electronic media.Also, it is meant to be
short and quick to consume. Digital media has two sides both good and bad. Though it is good
for communication and content delivery it has significant technology challenges like security and
performance, system difficulty etc..
The social media platforms enabled users to share more digital contents. It comes in many forms
from text and audio and videos files, to graphics, animations, and images. The question bothers
digital content creators today is what kind of content to create and how to deliver it.Consumers
have a variety of options like smartphones, tablets, and e-books to get the latest piece of digital
content.So the developer must identify the best way to deliver the content The right choice
depends on the needs of the audience.
The utilization of a digital content relies on the quality and efficiency. Yet quality also hinges on
many other factors.In planning and delivering a digital content creator should concentrate on
performance and security, system complexity.If the digital contents are reliable, available and
flexible those contents reaches the users quickly.
The adoption of smartphones, tablets, and e-books pur the growth of digital contents.The
popularity of contents, e-books, and online purchasing are the factors that affect the
digitization.The social media platforms enabled users to share more digital contents. It comes in
many forms from text and audio and videos files, to graphics, animations, and images. The
question bothers digital content creators today is what kind of content to create and how to
Every day there is an advancement in technology. As these improvements are getting more the
content creators should choose appropriate methods in digitization. Graphics usually work better
than words to help the learners to understand the concepts.Digital content creation is much about
style and quality.The contents creator should know the demographics and psychographics of the
users. What types of content preferred by the users? What devices are they using to read content
including laptops, tablets, and smart phones? Where do they find out about new contents? Where
do they share reviews and recommendations?
They also think about the distribution strategy whether he/she decided to deliver through
dedicated websites or branded mobile apps, F+ W Media, and others.The readers discover the
new content mostly from social networks.
Digital publishing can generate usage of the content. Digitalizing is not just blacklisting your
printing and creating e-books. As the devices for the readers available with all features, they are
looking for the content that will add value to the reading and learning. The time factor,
availability of software and hardware and support services are the challenges for the creators
while preparing digital contents. The creator should make sure that he/she has the platform and
infrastructure to deliver the contents. If the content creator thinks about the scalability,
availability, reliability, and flexibility of the content leads to successful content creation.
Challenges in preparing digital content.
Digital contents create in any number of formats, including audio, video, PowerPoint
presentations, blogs, wikis, and animations.
To create meaningful digital content, you need to face the challenges are given below:
• Understand audience needs, then address them properly.
• Use original and critical thinking skills to produce quality materials that meet learning
• Have technical competence to use a range of digital tools effectively and confidently.
• Be honest, ethical and responsible when publishing.
• Respect the rights of other copyright partner and protect the rights of the publisher.
Hardware and software.
The content developer should make sure that he/she has the skills and capital to develop her/him
own infrastructure? Can the existing infrastructure be relied on to perform premium content?
The content creator should finite the delivery time of the content and work according to the goal.
The time factor also depends on the type of content and number of content etc..
Preserving digital information leads the contents available in perpetuity.The problem in
preservation is technical obsolescence.
The developer should choose appropriate platform for content development. The decision
depends on the type of content and current technology trend.
Challenges of Digital Content Delivery
Speed and Quality
The main factor that affects the speed and quality of the content is the bandwidth. Good web
translates can be gained from good bandwidth. The Bandwidth available between the server and
the end user determines the good web translates. The quality of the content will get severe
damage by the network delay.
The digitizations of the contents are effective when they are reliable and available when needed.
The content delivery system must be flexible enough to accommodate multiple content formats
such as audio, video, ppt etc…
Security / Copyright
A content delivery system should be protected from theft of content or unauthorized access.
Digital contents objects are less fixed, simply copied, and remotely accessible by multiple users
at the same time. Instead, they will have to expand mechanisms for managing copyright,
mechanisms that permit them to provide information without violating copyright, called rights
Deciding authority of the monetization of the content is the developer. If the developer decided
to monetize the content then he/she should arrange to advertise and also arrange for transaction
Different types of contents can be created, stored and delivered to different sets of customers
with different requirements. The digital media solution must be able to encode and transcode
analog and digital contents.
The content delivery system must accommodate the different equipment, standards, and
specifications when to encode and transcode analog and digital contents. The design of the
digital content delivery network is the main factor in performance and efficiency.
Overcoming the challenges
The first step of the content creator is to determine the scope of the content the range of
The following factors should be considered by the content creator when developing contents:
The developer should consider whether the audiences are external consumer audience or internal
corporate audience? Also, we should analyze what types of content do they prefer?
Based on the needs of the audience the developer can move forward to choose the appropriate
platform for content creation.
Content Analysis and Preparation
It is very important to consider the nature and size of the content the network will carry. Depends
on the kinds of content like webcast, training program, video, audio, software downloads the
accessibility, guidelines and content delivery system must be decided. Content should be created
with high quality using the latest technology. While creating they also should think about the
acquisition of the content by the users. Digital-first content makes all kinds of content more
engaging. Readers stay involved longer, and come back more often, helping you to build your
online audience. The creators to create automate system-to system interfaces to perform
transcoding, digital water marking, and encrypting the content. Distribution of the content
depends on the expectations and needs of the end users.
Storage and delivery of the content
The developer should also make sure that the server is permanently connected to the enterprise
network via a network product such as a virtual private network (VPN).With upcoming
technology, the developer should preserve the content in order to make it available in perpetuity.
Deliver content directly from a central server or through mirrored web servers. The distributed
server approach reduces traffic on the network.
To provide better performance and improve the end-user experience the developer can deliver
the content from the closest location or most optimized path using network intelligence.
Digital content creation and delivery is a rapidly expanding opportunity for content developer. If
the developer analyzes the factors like audience, premium content, reliability, scalability,
flexibility and distribution strategies they can create the clear infrastructure for developing and
Our sincere thanks to our HOD Dr.Solomon Sathishkumar for encouraging us to submit this
Our sincerely thanks to our friend Mr.Vasant.h
More Than Content Delivery Factors to Consider in Executing a Digital Media Distribution