A Study on Positive and Negative Effects of Social Media on Society

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© 2017, IJCSE All Rights Reserved 347
International Journal of Computer Sciences and Engineering Open Access
Review Paper Volume-5, Issue-10 E-ISSN: 2347-2693
A Study on Positive and Negative Effects of Social Media on Society
W.Akram1*, R.Kumar2
1* Department of Computer Applications, GDC Mendhar, Poonch, India
2 Department of Computer Applications, GDC Mendhar, Poonch, India
*Corresponding Author: wasimmir143@gmail.com Mobile: +91-7051388383
Available online at: www.ijcseonline.org
Received: 15/Sep/2017, Revised: 28/Sep/2017, Accepted: 19/Oct/2017, Published: 30/Oct/2017
Abstract- Social media is a platform for public around the World to discuss their issues and opinions. Before knowing the
actual aspects of social media people must have to know what does social media mean? Social media is a term used to
describe the interaction between groups or individuals in which they produce, share, and sometimes exchange ideas, images,
videos and many more over the internet and in virtual communities. Children are growing up surrounded by mobile devices
and interactive social networking sites such as Twitter, MySpace, and Facebook, Orkut which has made the social media a
vital aspect of their life. Social network is transforming the behavior in which youthful people relate with their parents, peers,
as well as how they make use of technology. The effects of social networking are twofold.[1] On the positive side, social
networks can act as invaluable tools for professionals. They achieve this by assisting young professionals to market their skills
and seek business opportunities. Social networking sites may also be used to network efficiently. On the negative side, the
internet is laden with a number of risks associated with online communities. Cyber bullying, which means a type of
harassment that is perpetrated using electronic technology, is one of the risks. In this paper we cover every aspect of social
media with its positive and negative effects. Focus is on the particular field like health, business, education, society and youth.
During this paper we explain how these media will influence the society in a broad way.
Keywords: Social Media, Business, Society, Mobile Devices, Education, Cyber Bullying.
I. INTRODUCTION
A social media is an online platform which people use to
build social networks or social relations with other people
who share similar personal or career interests, activities,
backgrounds or real-life connections. The impact of social
networks on young people is significant. It is becoming
increasingly clear that social networks have become part of
people’s lives. Many adolescent people are using their
laptops, tablet computers and smart phones to check Tweets
and status updates from their friends and family. Due to the
advancement in technology, people are pressured to accept
different lifestyles. Social networking sites can assist young
people to become more socially capable. Social media is a
web-based form of data communication. Social media
platforms allow users to have conversations, share
information and create web content. Social media has
different forms, together with blogs, micro-blogs, wikis,
social networking sites, photo-sharing sites, instant
messaging, video-sharing sites, podcasts, widgets, virtual
worlds, and more. Billions of people around the world use
social media to share information and make connections.[2]
On an individual level, social media allow us to
communicate with our friends and relatives, gain knowledge
of new things, develop your interests, and be entertained.
On a professional level, we can make use of social media to
expand or broaden our knowledge in a particular field and
build our professional network by connecting with other
professionals in our industry. At the business level, social
media allows us to have a conversation with our audience,
gain customer feedback, and elevate your brand.
Social Media is a innovative idea with a very brilliant
opportunity with additional scope for advancements. With
the advancement of social media many organizations are
making use of this medium to better their practices. With the
use of social networking we can advertise or communicate
in a more efficient way. Likewise people don’t have to rely
on the media or TV to get their daily dose of news it can all
be obtained from a social networking site. People can track
or get information from all over the world.
The introduction of the paper is given in Section I and
Section II contains the Literature review and research
methodology used, Section III contains various popular
sites which comes under social media, Section IV contains
the Impact of Social Media on Medical and Health, Section
V contains the Impact of Social Media on Business, Section
VI contains the Impact of Social Media on Education,
Section VII contains the Impact of Social Media on Society,
Section VIII contains the Impact of Social Media on Kids
and Teens, Section IX describes How to handle the Social
Media issues and Section X contains the Conclusion.

International Journal of Computer Sciences and Engineering Vol.5(10), Oct 2017, E-ISSN: 2347-2693
© 2017, IJCSE All Rights Reserved 348
II. REVIEW OF LITERATURE
As Youth and Teens are the builder of nation, and in this era
they are grown up as part of the Net Generation. They can
easily use the latest technology in various forms, including
smart phones, mp3 players, digital cameras, video games,
iPads, electronic readers, and personal computers. Social
Media has its both positive and negative effects.
This research paper is based on secondary data collected
from the online sources, different research papers and from
the Google search engine. We also used some data gathering
tools (On Site Observations, Interviews, and
Questionnaires) for gathering information about the usage of
social media in general.
In this paper we study various social networking sites,
various areas (Business and Commerce, Education, Health
and medical Education etc) in which social media is
extensively used in these days with its positive and
negatives aspects and guidelines for handling the negative
effects of social media on society.
III. POPULAR SOCIAL MEDIA SITES:
Facebook
This is the largest social media network on the Internet, both
in terms of total number of users and name recognition.
Facebook came into existence on February 4,
2004, Facebook has within 12 years managed to collect
more than 1.59 billion monthly active users and this
automatically makes it one of the best mediums for
connecting people from all over the world with your
business.[3] It is predictable that more than 1 million small
and medium-sized businesses use the platform to advertise
their business.
Twitter
We might be thinking that restrictive our posts to 140
characters is no way to advertise our business, but we will
be shocked to know that this social media stage has more
than 320 million active monthly users who can build use of
the 140 character limit to pass on information.[3] Businesses
can use Twitter to interact with prospective clients, answer
questions, release latest news and at the same time use the
targeted ads with specific audiences. Twitter was founded
on March 21, 2006, and has its headquarters in San
Francisco, California.
Google+
Google+ is one of the popular social media sites in these
days. Its SEO value alone makes it a must-use tool for any
small business. Google+ was propelled on December 15,
2011, and has joined the major alliances enlisting 418
dynamic million clients as of December 2015.
YouTube
YouTube : the biggest and most well known video-based
online networking site — was established on February 14,
2005, by three previous PayPal workers. It was later
purchased by Google in November 2006 for $1.65 billion.
YouTube has more than 1 billion site guests for every
month and is the second most well known internet searcher
behind Google.[4]
Pinterest
Pinterest is commonly a beginner in the online networking
field. This stage comprises of computerized announcement
sheets where organizations can stick their substance.
Pinterest reported September 2015 that it had obtained 100
million clients.[3] Private ventures whose intended interest
group is for the most part comprised of ladies should put
resources into Pinterest as the greater parts of its guests are
ladies.
Instagram
Instagram is a visual online networking stage. The site has
more than 400 million dynamic clients and is possessed by
Facebook. A significant number of its clients utilize it to
post data about travel, form, sustenance, workmanship and
comparable subjects.[2] The stage is likewise recognized by
its remarkable channels together with video and photograph
altering highlights. Right around 95 percent of Instagram
clients additionally utilize Facebook.
Tumblr
Tumblr is a standout amongst the most hard to utilize
informal communication stages, but at the same time it's a
standout amongst the most fascinating locales. The stage
permits a few diverse post groups, including cite posts, talk
posts, video and photograph posts and in addition sound
posts, so you are never constrained in the kind of substance
that you can share.[4] Like Twitter, reblogging, which is
more similar to retweeting, is speedy and simple. The long
range informal communication site was established by
David Karp in February 2007 and at present has more than
200 million sites.
Flickr
Flickr, articulated "Glint," is an online picture and video
facilitating stage that was made by the then Vancouver-
construct Ludicorp in light of February 10, 2004, and later
obtained by Yahoo in 2005. The stage is well known with
clients who share and install photos.[5] Flickr had more than
112 million clients and had its impression in more than 63
nations. Million of photographs are shared day by day on
Flickr.
Reddit
This is social news and excitement organizing site where
enlisted clients can submit substance, for example,
coordinate connections and content posts. Clients are
likewise ready to arrange and decide their position on the
site's pages by voting entries up or down. Entries with the
best votes show up in the best classification or primary
page.

International Journal of Computer Sciences and Engineering Vol.5(10), Oct 2017, E-ISSN: 2347-2693
© 2017, IJCSE All Rights Reserved 349
Snapchat
Snapchat is a image informing application training item that
was made by Reggie Brown, Evan Spiegel and Bobby
Murphy when they were understudies at Stanford
University.[5] The application was authoritatively
discharged in September 2011, and inside a limited ability
to focus time they have become hugely enrolling a normal
of 100 million every day dynamic clients as of May 2015.
More than 18 percent of every social medium client utilizes
Snapchat.
WhatsApp
WhatsApp Messenger is a cross-platform instant messaging
client for smartphones, PCs and tablets. This application
needs Internet connection to send images, texts, documents,
audio and video messages to other users that have the app
installed on their devices.[5] Launched in January 2010,
WhatsApp Inc. was purchased by Facebook on February 19,
2004, for about $19.3 billion. Today, more than 1 billion
persons make use of the administration to speak with their
companions, friends and family and even clients.
BizSugar
BizSugar is a person to person communication stage and
specialty asset for entrepreneurs, business visionaries and
directors. The site was made in 2007 by DBH
Communications, Inc., a supplier of honor winning business
distributions, and later obtained by Small Business Trends
LLC, in 2009.[4] The stage enables clients to share
recordings, articles, blog entries, podcast among other
substance. It additionally enables clients to view and vote on
entries by different individuals.
Delicious
This site was established by Peter Gadjokov and Joshua
Schachter in 2003 and obtained in 2005 by Yahoo. Before
the finish of 2008, Delicious guaranteed that it had
bookmarked 180 million URLs and procured more than 5.3
million clients. In January this year, Delicious Media said
that it had obtained the administration.
IV. IMPACT OF SOCIAL MEDIA ON MEDICAL
AND HEALTH
Social media provide Health Care Professionals with tools
to share information and to promote health behaviors, to
engage with the public, and to educate and interact with
patients, students, and colleagues. HCPs can use social
media to potentially improve health outcomes, develop a
professional network, increase personal awareness of news
and discoveries, motivate patients, and provide health
information to the community.
Physicians most frequently join online websites where they
can read news articles, listen to experts, research medical
advancements, discuss with colleagues concerning patient
issues, and network. They can explore and share ideas,
discuss practice management challenges, make referrals,
disseminate their research, market their practices, or engage
in health advocacy.[4] A large number of physicians also
use social media to converse directly with patients to
enhance clinical care. It is clear that social media is having a
distinct consequence on healthcare systems, and that its
impact is relevant both in the developed and developing
worlds.[5] Healthcare consultants provide improved
healthcare to a larger number of citizens, while clients are
able to use it to empower themselves, their families and
their communities.
A. Positive Effects of Social Media on Health
 Sharing of Doctors prescriptions to friends, relatives
and colleagues.
 Consulting Doctors online anywhere and anytime.
 Sharing Suggestions among friends, relatives and
colleagues about various diseases and its symptoms.
 Access to information in developing regions.
 Support and mutual accountability on online health
forums.[6]
 Support for health-related causes.
 Helping health services to prioritize critical cases.
 Increased accountability to consumers.
 More data available to health researchers.
B. Negative Effects of Social Media on Health
 Incorrect self-diagnosis
 Potential breach of privacy
V. IMPACT OF SOCIAL MEDIA ON BUSINESS
Social Media is the new buzz sector in promoting that
incorporates business, associations and brands which make
news, influence companions, to make relations and make
groups. Business utilize web-based social networking to
upgrade an association's execution in different ways, for
example, to achieve business targets, expanding yearly
offers of the association. Web-based social networking
gives the advantage as a correspondence stage that
encourages two way communications between an
organization and their stock holders. Business can be
advanced through different long range informal
communication destinations.[6] A considerable group of the
organization advances their business by giving promotion
on the online networking with a specific end goal to draw in
greatest clients. Clients can associate and collaborate with
business on a more individual level by utilizing online
networking. Many organizations with the use of social
media can make their strategy to promote their Business.
A. Positive Effect of Social Media on Business
 With the use of Social Media, It is better to
understand the customer requirements.

International Journal of Computer Sciences and Engineering Vol.5(10), Oct 2017, E-ISSN: 2347-2693
© 2017, IJCSE All Rights Reserved 350
 Social Media helps in promoting the Business all
over the World.
 Social Media builds deals and client maintenance
through standard connection and auspicious client
benefit.
 Social Media provides rich customer experiences.
 With Social media monitoring you can gain key
information about your competitors.
 With the help of social media, Sharing contents about
the Business faster and easier.
 Social networking sites helps to make new customers
by providing various facilities.
 It helps to increase market insight and expand out
beyond your rivals with online networking.
 It also helps to increase awareness among customers
for better understanding of products.
B. Negative Effect of Social Media on Business
 In business, Social Media isn't totally hazard free in
light of the fact that a significant number of the fans
and supporters are allowed to post their feeling on a
specific association; the negative remark can lead the
association to disappointment.
 Negative customer reviews are harmful.
 Highly time consuming.
 The web is crowded with more and more content.
 A mistake made on social media is hard to rectify.
 Many of the substantial association have succumbed
to the programmers.
 The wrong online brand system can fate an
organization, and put at a tremendous viral social
drawback.
 Getting included with Social Media is extremely time
consuming. As an association you ought to appoint a
man to dependably support your pages and profile
with noteworthy substance.
 Most organizations experience issues measuring the
consequences of web-based social networking
promoting.
VI. IMPACT OF SOCIAL MEDIA ON
EDUCATION
Social networking technologies also allow one to share a
thought with anotherIt helps a man toward one side of the
world to interface and trade thoughts with a man at the other
side.[2] With the use of social media students can easily
communicate or share information quickly with each other
through various social networking sites like Facebook,
Orkut, and Instagram etc.
A. Positive Effect of Social Media on Education
One can adopt its benefits to gain positive results in
education.
Socializing:
An important part of growing up, is to socialize and make
friends. Why this is important?[2] It is because, it allows
the children to exchange ideas and learn new things. This
will invariably result in them becoming more confident in
life.
Sharing knowledge:
It provides an easy and an effective way in
which students can share knowledge. Students can simply
access the information, study, transform (if needed) and
share. Hence, the flow of knowledge becomes smooth.
Updating oneself:
hey will have the capacity to know new things as and when
it happens. This causes them refresh their own particular
information base.
Learning from various sources:
The long range interpersonal communication advances are
worked in such a way, to the point that understudies will
have the capacity to pick the gathering, movement or the
individual they would need to take after for every day
refreshes. The ways of learning is plenty.
Being Prepared:
The social networking technologies are all about
showcasing the trends that run around the world. Students
can setup a plan of what might be expected out of them in
the future by observing the changes that are being updated,
shared, discussed or spoken about on the social networking
sites.
Sharing what they feel or think:
Students frequently don't get the right stage to share their
feelings. Through social networking technologies they are
given an option to sound their thoughts. If students were
permitted to share what they think and feel, it becomes
simple for them to decide what is good and what is bad.
 Social media gives a path to the understudies to
adequately achieve each other with respect to class
wanders, group assignments or for help on homework
assignments.[5]
 Many of the understudies who don't take an intrigue
reliably in class may feel that they can express their
musings effectively via web-based networking media.
 Teachers may post via web-based networking media
about class exercises, school occasions, and homework
assignments which will be exceptionally valuable to
them.[3]
 It is seen that web-based social networking advertising
has been developing in profession alternative. Web-
based social networking advertising plans youthful
specialists to end up noticeably fruitful advertisers.

International Journal of Computer Sciences and Engineering Vol.5(10), Oct 2017, E-ISSN: 2347-2693
© 2017, IJCSE All Rights Reserved 351
 The access of web-based social networking gives the
chance to instructors to show great computerized
citizenship and the utilization of Internet for
profitability.
B. Negative effect of Social Media on Education
Reduced learning and research capabilities
Students are depending more on the information reachable
easily on these social networking sites and the web. This
reduces their learning and research capabilities.
Reduction in real human contact
The additional time the students spend on these online
networking destinations, the less time they will go through
associating face to face with others. This decreases their
relational abilities. They won't have the capacity to convey
and mingle adequately face to face with others. The
businesses are getting increasingly unsatisfied with the
relational abilities of the new graduates because of this
reason.[1] The compelling relational abilities are critical to
achievement in reality.
Reduces command over language use age and creative
writing skills
Students generally utilize slang words or abbreviated types
of words on long range interpersonal communication
locales. They begin depending on the PC language structure
and spelling check highlights. This decreases their charge
over the dialect and their experimental writing abilities.
Time wastage
Students, while seeking and concentrate on the web, get
pulled in to utilizing online networking locales and once in a
while they overlook why they are using internet. Sometimes
students are not able to deliver their work in the specified
time frame as their time wastes.
Low grades
Students get low evaluations in school because of absence
of the coveted data and composing abilities.
Loss of motivation in students
The student’s motivational level lessens because of the
utilization of these long range interpersonal communication
locales. They depend on the virtual condition as opposed to
increasing reasonable learning from this present reality.
Effect on health
The unnecessary use of these sites has an effect on the
mental as well as physical health. Students do not take their
meals on time and take proper rest.
The abuse of these destinations once a day has many
adverse impacts on the physical and psychological wellness
of students making them lazy and unmotivated to make
contact with the general population face to face. The
guardians should check and adjust on their kids when they
utilize the web. They ought to be suspicious whether they
are utilizing it for fitting time period or not.[2]The
companions and educators ought to likewise enable
understudies to make them mindful of the negative impacts
and clarify what they are losing in reality by adhering to
these long range interpersonal communication locales.
VII. IMPACT OF SOCIAL MEDIA ON SOCIETY
As we all are well aware of social media to facilitate a
massive impact on our society. Some social media
destinations have changed the way where individuals
convey and mingle on the web. Person to person
communication destinations render the open door for
individuals to reconnect with their old companions, partners
and mates. Person to person communication destinations
render the opportunities for individuals to reconnect with
their old companions, partners and mates.[3] It additionally
causes individuals to influence new companions, to share
content, pictures, sounds, recordings among them. Web-
based social networking moreover changes the life style of
society.
A. Positive Effect of Social Media on Society
Connectivity – The first and foremost benefit of the social
media is connectivity. People from anywhere can connect
with anyone. Regardless of the location and religion. The
prettiness of social media is that you can attach with anyone
to learn and share your thoughts.
Education – Social networking provide various benefits to
the students and teachers. It is very easy to educate from
others who are experts and professionals via the social
media. One can follow anyone to learn from him/her and
enhance his knowledge about any field. Regardless of our
location and education background we can educate ourself,
without paying for it.
Help – You can impart your issues to the group to get help
and energy. Regardless of whether it is helping in term of
cash or in term of advices, you can get it from the group you
are associated with.
Information and Updates – The primary favorable position
of the web-based social networking is that you refresh
yourself from the most recent happenings around on the
planet. More often than not, Television and print media
nowadays are one-sided and does not pass on the genuine
message.[2] With the assistance of web-based social
networking you can get the actualities and genuine data by
doing some exploration.

International Journal of Computer Sciences and Engineering Vol.5(10), Oct 2017, E-ISSN: 2347-2693
© 2017, IJCSE All Rights Reserved 352
Advertising – We can promote our business to the largest
audience. The whole world is open for you, and can
promote to them. It will help in increase the profits and
achieves the targets of Business.
Noble Cause – Social media can also be used for the noble
causes.The public is making use of social media for
contribution for needy people and it can be a quick way to
help such people.
Helps in Building Communities – Since our world has
different religions and beliefs, so people of different
communities can connect to discuss and share related stuffs.
 Conventional marketing mediums such as the radio, TV
commercials and print ads are completely obsolete now
and demand for thousands of dollars. With the use of
social media the businesses can connect with their
targeted customers for free, the only cost is energy and
time.
 The increasing popularity of social sites like Twitter,
Facebook and LinkedIn, social networks has gained
attention as the most viable communication choice for
the bloggers, article writers and content creators.
 These long range informal communication destinations
have opened the open door for every one of the
bloggers to associate with their well informed
customers to share your ability and articles your
viewers will share your articles, blog or expertise in
their social circle which further enhance your networks
of the followers.[1]
 Students and experts are competent to share and
exchange information with like-minded people and can
ask for the input and opinion on a particular topic.
 Social Media helps to meet people who have not met
outside the social media forums.
 Social Media helps to share ideas beyond geographical
boundaries.
 It provides open opportunity for all writers and bloggers
to connect with their clients.
 It unites people on a huge platform for the achievement
of specific goals. This brings positive change in the
society.
B. Negative Effect of Social Media on Society
Cyber Harassing – According to a report distributed by
PewCenter.org the greater part of the youngsters have
progressed toward becoming casualties of the digital bulling
over the past. Since anyone can make a phony record and do
anything without being tailed, it has ended up being
exceptionally straightforward for anyone to spook on the
Internet. Dangers, terrorizing messages and bits of gossip
can be sent to the majority to make inconvenience and
uproar in the general public.
Hacking – Personal information and security can be hacked
and shared on the Internet.[5] Some twitter and Facebook
accounts have been hacked in the past and the programmer
had posted materials that have influenced the person's lives.
Addiction – The addictive piece of the online networking is
awful and can exasperate individual lives also. It can
likewise squander individual’s time that could have been
used by profitable tasks and exercises.
Fraud and Scams – Several cases are available where
people have committed fraud and scams through the online
networking.
Reputation – Social media can without much of a stretch
destroy somebody's notoriety just by making a false story
and spreading over the online networking.
 It prompts fixation. Spending endless hours on the
social destinations can occupy the concentration and
consideration from a specific errand. They principally
depend on innovation and the web as opposed to taking
in the down to earth information and skill of the regular
day to day existence.
 Kids can be extraordinarily influenced by these person
to person communication locales on the off chance that
they are permitted to utilize them. The reason is that
occasionally individuals share photographs via web-
based networking media that contains savagery and sex,
which can harm the conduct of children and
youngsters.[6]
 Another drawback of the web-based social networking
is that the client shares excessively data which may
posture dangers to them. Indeed, even with the tight
security settings your own data may spill on the social
locales. Downloading your recordings or pictures and
copying your status is a simple assignment and should
be possible inside couple of snaps.
VIII. IMPACT OF SOCIAL MEDIA ON KID AND
TEENS
Media today has a huge influence on teenagers. Be it
television, computers, video games, social networking sites
– it hugely impacts all aspects of a teen’s life. Everything is
not bad with the media. If used in right way, media can
transform lives of the youth from good to better. This post
highlights both positive and negative media influence on
teens.
A. Positive Effect of Social Media on Kid and Teens
Help Develop Awareness:
Most teens live a sheltered life. But with exposure to various
media outlets, they can develop awareness about society and
the world. With news channels, magazines, social
networking sites blaring about world happenings, youth can

International Journal of Computer Sciences and Engineering Vol.5(10), Oct 2017, E-ISSN: 2347-2693
© 2017, IJCSE All Rights Reserved 353
understand that there is more to the world than just what is
happening in the ‘hood.
Help Develop Social Skills:
Many teens are socially awkward. Social Media also gives
them the probability to develop their social circle and
develop new friendships.[7] Other benefits include social
confidence, heightened literacy in the media, and more
social support. Social media diversifies teen’s social skills,
which in turn helps them navigate successfully through
modern society.
Inspire Them:
When our teen watches an action flick, don’t just despair
about the violence. With a minute control on teens, they can
use the movie as encouragement, motivation and
inspiration! Maybe our teen will decide to take up martial
arts training, all thanks to a Bruce Lee movie! Mostly
youngsters give the impression of being celebrities, and
when a celebrity tells them to stay off drugs, they just might
listen.
Help Develop Reading And Writing Skills:
When a celebrity talks of her favorite book, a teenager
might be tempted to grab a book too.
B. Positive Effect of Social Media on Kid and Teens
Distorted Body Image:
The world is full of perfect people today. With the use of
Photoshop the images are everywhere and lead to distorted
body image among a number of teenagers. Anorexia and
bulimia are a fall out of this body image crisis.
Risky Sexual Behavior:
Young people are simply finding their sexuality. It is
exceptionally typical for them to be occupied with
everything sexual. However, the measure of sex in media
today can make an adolescent befuddled. Sex without duty –
that is by all accounts the message being radiated at
adolescents. This can prompt untrustworthy sexual conduct
and undesirable pregnancies.
Score Low In School:
Teens who watch too much television have lower scores in
exams. During a study it is mentioned that persons with high
degree scores watch less television in their childhood and
teenage. Another study reveals that different media affects
school work differently.[6] The media today is powerful and
omnipresent. You just can’t escape its tentacles. And you
don’t need to! Retain this information in mind, media is
presently a tool and like any other tool, how you use it
depends on you.
IX. HANDLING INFLUENCE OF SOCIAL
MEDIA ON YOUTH AND TEENS:
Here are some ways to handle the influence of social media
on teenagers:
 Check out the music, movies, TV shows, games and
celebrities your child likes. Once we know what is
interesting to them, we can spot the pictures and
messages that are influencing them.
 It is quite easy for our teens to watch YouTube videos
on mobiles so that we may not know what he is
watching. Parents must try monitoring the teenager on
what he is watching on TV or the internet and try to
discuss some limits and rules.
 One of the best ways to help the teens navigate the
influences on media is to talk about messages.[4] For
instance, if the teen love girls, we can talk to them
about female friendships, life choices, self-esteem and
sexuality.
 Monitoring teen’s choices does not mean we ban them
from watching media. It is just making them aware of
the negative influences.
 We should also choose to ban some apps, shows and
games. Explain why we are doing so.
 We can also encourage our teen to interpret media by
putting forward some questions they can ask. Pick out a
TV ad or a magazine and ask the teen: who’s behind it,
what is their motivation, how does it make them feel,
what they needs from it, and so on.
 We can do the same with our teen’s role model.
Encourage our teen to ask him like why does they like
that celebrity, does they follow him in real life, what
values of the celebrity interest our teens and so on.
X. CONCLUSION
As the technology is developing, the web-based social
networking has turned into the routine for every last
individual, people; groups are seen dependent with this
technology consistently. Online networking has expanded
the quality and rate of coordinated effort for students.[8]
Business uses online networking to upgrade an
organizations execution in different courses, for example, to
fulfill business goals, expanding yearly offers of the
organization. Youths are found in contact with these media
every day .Social media has different merits yet it likewise
has a few faults which influence individuals contrarily.
False data can lead the training framework to
disappointment, in organizations wrong promotion will
influence the productivity, online networking can
manhandle the general public by attacking on individuals'
security, some pointless sites can impact youth that can end
up plainly savage and can take a few wrong activities. Last
but not least , all the citizens are advised to adopt the
positive aspects of social media and avoid negative effects

International Journal of Computer Sciences and Engineering Vol.5(10), Oct 2017, E-ISSN: 2347-2693
© 2017, IJCSE All Rights Reserved 354
,So that we can avail the benefits of these latest and
emerging technologies.
References:
[1] Abhimanyu Shankhdhar, JIMS / Social media and businss /
[2] Mahmoudi Sidi Ahmed et al., “Detection of Abnormal Motions
in Multimedia”, Chania ICMI-MIAUCE’08 workshop, Crete,
Greece, 2008.
[3] S.Shabnoor,S.Tajinder,Social Media its Impact with Positive and
NegativeAspects IJCATR, Volume 5– Issue 2, 71 - 75, 2016
[4] Bin Zhao et al., “Online Detection of Unusual Events in
Multimedia via Dynamic Sparse Coding”, 2011.
[5] Nagar, Himanshu, Chetna Dabas, and J. P. Gupta. "Navie Bayes
and K-Means Hybrid Analysis for Extracting Extremist
Tweets", ACM Conference, pp 27-32.
[6] S. Willium, “Network Security and Communication”, IEEE
Transaction, Vol.31, Issue.4, pp.123-141, 2012.
[7] A.T.M Shahjahan, K.Chisty, “Social Media research and its effect
on our society” International journal of Information 7
communication Engineering , Vol:8, No:6,2014
[8] W.Tariq, M.Mehboob, M.A.Khan, F.Ullah “The Impact of social
Media and Social Networking on education and Students of
Pakistan” international Journal of Computer sciences issues,
Vol:9,No:3,July 2012