Design choices made early in the product development process have an important impact on the chances of product commercialization and on product success in general. These choices are typically multiple-criteria problems, where estimates about the goodness of each criterion often contain overlapping redundant information. Many multiple-criteria decision-making methods that can support design selection exist, but there are very few methods out there that properly consider interdependent criteria and information redundancy. This paper proposes a new MCDM procedure for design evaluation that is able to capture overlapping information through a simple interaction matrix and weight-formation for each criterion that is based on the degree of their interaction. The use of the proposed procedure is numerically illustrated with a case study.
Keywords: MCDM, interacting variables, information redundancy, design choice.