Kimberlite magmatism has occurred in cratonic regions on every continent. The global age distribution suggests that this form of mantle melting has been more prominent after 1.2 Ga, and notably between 250–50 Ma, than during early Earth history before 2 Ga (i.e., the Paleoproterozoic and Archean). Although preservation bias has been discussed as a possible reason for the skewed kimberlite age distribution, new treatment of an updated global database suggests that the apparent secular evolution of kimberlite and related CO2-rich ultramafic magmatism is genuine and probably coupled to lowering temperatures of Earth's upper mantle through time. Incipient melting near the CO2- and H2O-bearing peridotite solidus at >200 km depth (1100–1400 °C) is the petrologically most feasible process that can produce high-MgO carbonated silicate melts with enriched trace element concentrations akin to kimberlites. These conditions occur within the convecting asthenospheric mantle directly beneath thick continental lithosphere. In this transient upper mantle source region, variable CHO volatile mixtures control melting of peridotite in the absence of heat anomalies so that low-degree carbonated silicate melts may be permanently present at ambient mantle temperatures below 1400 °C. However, extraction of low-volume melts to Earth's surface requires tectonic triggers. Abrupt changes in the speed and direction of plate motions, such as typified by the dynamics of supercontinent cycles, can be effective in the creation of lithospheric pathways aiding kimberlite magma ascent. Provided that CO2- and H2O-fluxed deep cratonic keels, which formed parts of larger drifting tectonic plates, existed by 3 Ga or even before, kimberlite volcanism could have been frequent during the Archean. However, we argue that frequent kimberlite magmatism had to await establishment of an incipient melting regime beneath the maturing continents, which only became significant after secular mantle cooling to below 1400 °C during post-Archean times, probably sometime shortly after 2 Ga. At around this time kimberlites replace komatiites as the hallmark mantle-derived magmatic feature of continental shields worldwide. The remarkable Mesozoic–Cenozoic ‘kimberlite bloom’ between 250–50 Ma may represent the ideal circumstance under which the relatively cool and volatile-fluxed cratonic roots of the Pangea supercontinent underwent significant tectonic disturbance. This created more than 60% of world's known kimberlites in a combination of redox- and decompression-related low-degree partial melting. Less than 2% of world's known kimberlites formed after 50 Ma, and the tectonic settings of rare ‘young’ kimberlites from eastern Africa and western North America demonstrate that far-field stresses on cratonic lithosphere enforced by either continental rifting or cold subduction play a crucial role in enabling kimberlite magma transfer to Earth's surface.