In this Research Topic we are interested in the impact of online video-sharing on the public communication of science and the environment, but also on intra-scientific communication and practice. The online video format has great potential for science and environmental communication, but there are also potential problems and pitfalls that need to be reflected. We are interested in the role of online video-sharing platforms, such as YouTube, Vimeo and others, for the public communication of science and research.
We are looking for various perspectives on the production of online videos, i.e. who creates and uploads videos with scientific and environmental contents and what are the intentions and purposes of these videos? What are the differences and similarities between professional, amateur, institutional and other actors who produce online videos? How do the different creators of videos about science and the environment legitimize themselves and what audiences do they want to reach and for what reasons? What are the differences in practices and intentions of journalists, YouTubers, scientists, scientific institutions and others when it comes to online video-sharing?
Which scientific and environmental topics and what kinds of research and knowledge are represented in publicly available online videos and which are not? Are there certain scientific disciplines that use online videos for public and/ or intra-scientific communication more often than others? What kind of video formats, genres, videographic styles etc. are most successful, widespread and adequate for science and environmental communication? How can the quality of scientific online videos be assessed? What role do misinformation, disinformation and conspiracy theories play in online videos about scientific and environmental topics and what could be done to successfully counteract erroneous and problematic video content? Can differences concerning topics, frames or aesthetic aspects be found and analyzed, and if so how? What are the differences between the online videos of professional, amateur, institutional and other user/ producer cultures? Are there differences in the online videos from diverse geographical locations, languages and disciplinary communities?
Audiences, reception and communities
How are online videos on science and the environment perceived by various audiences? Do scientists and researchers also make use of the online-video format, and if so, how and why? How do different audiences make sense of the online videos they are watching and how do they affect perceptions, knowledge and attitudes? How do different users seek and find online videos about science and the environment and how do they assess the credibility of the videos? What communities emerge around specific video channels featuring science and environmental online videos and how do various audiences/ communities and video creators interact? What is the role of specific online video-sharing platforms for the dissemination, recommendation and practices of environmental and science communication via online video?
What quantitative, qualitative, computational and other methods could be used to study scientific and environmental online-videos and practices of online video-sharing?
We are also interested in perspectives of online video practitioners or researchers and others who experimented with online videos for science and environmental communication. We also welcome case studies and the experiences of science YouTubers and experience reports of exchanges with scientists, scientific institutions, journalists, filmmakers and others who use online videos for environmental and science communication.
Keywords: Science Communication, Environmental Communication, Online Video, Video Platforms, YouTube, Vimeo, Public Understanding of Science, Science of Science Communication, Social Sciences, Media, Communications, Interdisciplinarity