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תילטיגיד הידמ תויתרבח תותשרו לוהינל
עדי לש יביטקפא מ הביבסבתבכרו
Katz, Blumler &
Gurevitch, 1974
Ruggiero, 2000
McKenna & Green ,2002
Kraut
et al., 2010; Johnson, 2001
Cook-Craig & Sabah, 2009
םייביטינגוק םישומיש
Wellman & Gulia, 1999; Butler
et. al., 2007; Lev-On, 2013
“
המצעה
(Self Efficacy) Bandura, 1977
תיעוצקמ תודידבמ האיציל סיסב
Henri & Pudelko, 2003
טאירקתויבי יביטינגוק יוריגו
רוביצ יסחי :תיקוויש הריזכ הליהקה
Hagel & Armstrong, 1997
GPS
Dahlen & Colliander, 2011;
Kozinets et. al., 2010; Sashi, 2012
תוירדילוסו הכימת
Meier, 2002
תוצלמהו םוכיס
תורוקמ
-
Bandura, A. (1977). Self-efficacy: Toward a unifying theory of
behavioral change. Psychological Review, 84(2), 191-215.
Butler, B., Sproull, L., Kiesler, S., & Kraut, R. (2007). Community
effort in online groups: Who does the work and why? In: S.
Weisband (Ed.), Leadership at a distance (pp. 171-194). NY:
Lawrence Erlbaum Associates.
Cook-Craig, P.G., & Sabah, Y. (2009). The role of virtual
communities of practice in supporting collaborative learning among
social workers. British Journal of Social Work, 39(4), 725-739.
Dahlen, M., & Colliander, J. (2011). Following the fashion friend:
The power of social media. Journal of Advertising Research, 4, 313-
320.
Hagel, J., & Armstrong, A.G. (1997). Net Gain: Expanding Markets
through Virtual Communities. Boston, MA: Harvard Business School
Press.
Henri, F., & Pudelko, B. (2003). Understanding and analysing
activity and learning in virtual communities. Journal of Computer
Assisted Learning, 19(4), 474-487.
Johnson, C.M. (2001). A survey of current research on online
communities of practice. The Internet and higher education, 4(1), 45-
60.
Katz, E., Blumler, J.G., & Gurevitch, M. (1974). Utilization of mass
communication by the individual. The Uses of Mass
Communications: Current Perspectives on Gratifications
Research, 3, 19-32.
Kozinets, R.V., De Valck, K., Wojnicki, A.C., & Wilner, S.J. (2010).
Networked narratives: Understanding word-of-mouth marketing in
online communities. Journal of marketing, 74(2), 71-89.
Kraut, R., Wang, X., Butler, B., Joyce, E., & Burke, M. (2010).
Beyond information: Developing the relationship between the
individual and the group in online communities. Information Systems
Research, 10.
Lev-On, A. (2013). Communities, crowds and focal sites: Fine-
tuning the theoretical grounding of cooperation online. Journal of
Community Informatics, 9(3). Online: http://ci-
journal.net/index.php/ciej/article/view/712/1020
McKenna, K.Y., & Green, A.S. (2002). Virtual group
dynamics. Group Dynamics: Theory, Research, and Practice, 6(1),
116-127.
Meier, A. (2002). An online stress management support group for
social workers. Journal of Technology in Human Services, 20, 107-
132.
Ruggiero, T. (2000). Uses and Gratifications theory in the
21st century. Mass Communication & Society, 3(1), 3-37.
Sashi, C.M. (2012). Customer engagement, buyer-seller
relationships, and social media. Management Decision, 50(2), 253-
272.
Wellman, B., & Gulia, M. (1999). Net-surfers don’t ride alone:
Virtual communities as communities. In B. Wellman (Ed.),
Networks in the Global Village (pp. 331-366). Boulder, CO:
Westview Press.