The Stock Market and Investment in the New Economy: Some Tangible Facts and Intangible Fictions In the Old Economy, the value of a company was mostly in its hard assets—its buildings, machines, and physical equipment. In the New Economy, the value of a company derives more from its intangibles—its human capital, intellectual property, brainpower, and heart. In a market economy, it’s no surprise that markets themselves have begun to recognize the potent power of intangibles. It’s one reason that net asset values of companies are so often well below their market capitalization. —Vice President Al Gore, speech at the Microsoft CEO Summit, May 8, 1997 I think there is such an overvaluation of technology stocks that it is absurd . . . and I’d put our company’s stock in that category. —Steve Ballmer, president of Microsoft Corporation, quoted in the Wall Street Journal, p. C1, September 24, 1999 BROADLY SPEAKING, there are two opposing views about the relationship between the stock market and the new economy. In one view, expressed in the quotation from Vice President Gore, intangible investment helps explain why companies’ market values are so much greater than the values of their tangible assets. In the other view, expressed, ironically, by the president of one of the leading firms in the new economy, stock market 61 STEPHEN R. BOND Institute for Fiscal Studies, London JASON G. CUMMINS New York University 9573—03 BPEA Bond/Cummins 7/21/00 10:20 Page 61 valuations have become unhinged from company fundamentals.1 Whatever the motivations of Gore and Ballmer in making these comments, their perspectives frame the debate about the relationship between the stock market and the new economy. One way to start thinking about this relationship is in terms of the theory of stock market efficiency. When the stock market is strongly efficient, the market value of a company is, at every instant, equal to its fundamental value, defined as the expected present discounted value of future payments to shareholders. If we abstract from adjustment costs and market power, we can highlight the central role that strong stock market efficiency plays: it equates the company’s market value to its enterprise value—that is, the replacement cost of its assets. However, the most readily available measure of enterprise value in a company’s accounts, the book value of tangible assets, is typically just a fraction of the company’s market value. For companies in the new economy, book value is an even smaller fraction of market value, because these companies rely more on intangible assets than old economy companies do. Hence, the rest of this enterprise value must come from adjusting for the replacement cost of tangible assets and including intangible assets. When price inflation, economic depreciation, and technical progress are modest, the difference between the replacement cost and the book value of tangible assets is relatively small.2 This means that intangibles account for the remaining difference. 62 Brookings Papers on Economic Activity, 1:2000 We thank participants at the Brookings Panel on Economic Activity and Tor Jakob Klette for helpful comments and suggestions. We also thank Haibin Jiu for his superb research assistance. Stephen Bond gratefully acknowledges financial support from the ESRC Centre for Fiscal Policy at the Institute for Fiscal Studies. Jason Cummins gratefully acknowledges financial support from the C. V. Starr Center for Applied Economics. The data on earnings expectations are provided by I/B/E/S International Inc. 1. In his public comments, Ballmer consistently emphasizes this point, saying, for example, that market participants’ expectations about Microsoft’s growth are “outlandish and crazy,” because Microsoft has “more competition than we ever have had before” (www.microsoft.com/msft/speech/analystmtg99/ballmerfam99.htm). 2. Economic depreciation and technical progress affect the relationship between book value and replacement cost in the opposite way from price inflation. Rapid inflation makes the book value of assets less than their value at current prices, whereas rapid economic depreciation and technical progress cause the book value of assets to exceed their value in quality-adjusted prices. In this sense, book value may actually exceed replacement cost for certain types of capital goods that have experienced rapid depreciation...