Managing the Client’s Time Perception

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The speed with which time is perceived may be different depending on the situation and conditions people find themselves in. The perception of the waiting time which the client spends inside the clinic must be managed to the smallest details that may make the waiting time a more pleasing and less morose experience. It is necessary to understand the importance of planning and managing carefully the waiting room where clients will be inside the clinic, constantly keeping these areas with an elevated level of quality in its maintenance. There is a series of actions that may be planned for these locations, such as: magazines, coffee, ambient music, TV, connectivity, etc. Moreover, questions related to the environment such as lighting, accessibility, and amenities are also very important for the perception of time. Each one of these must be previously analyzed in a technical way so that it can be used correctly, fully achieving its goal which is to make the client’s time awareness the best one possible.

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To explore the basis for patient complaints about the oldness of most magazines in practice waiting rooms. Cohort study. Waiting room of a general practice in Auckland, New Zealand. 87 magazines stacked into three mixed piles and placed in the waiting room: this included non-gossipy magazines (Time magazine, the Economist, Australian Women's Weekly, National Geographic, BBC History) and gossipy ones (not identified for fear of litigation). Gossipy was defined as having five or more photographs of celebrities on the front cover and most gossipy as having up to 10 such images. The magazines were marked with a unique number on the back cover, placed in three piles in the waiting room, and monitored twice weekly. Disappearance of magazines less than 2 months old versus magazines 3-12 months old, the overall rate of loss of magazines, and the rate of loss of gossipy versus non-gossipy magazines. 47 of the 82 magazines with a visible date on the front cover were aged less than 2 months. 28 of these 47 (60%) magazines and 10 of the 35 (29%) older magazines disappeared (P=0.002). After 31 days, 41 of the 87 (47%, 95% confidence interval 37% to 58%) magazines had disappeared. None of the 19 non-gossipy magazines (the Economist and Time magazine) had disappeared compared with 26 of the 27 (96%) gossipy magazines (P<0.001). All 15 of the most gossipy magazines and all 19 of the non-gossipy magazines had disappeared by 31 days. The study was terminated at this point. General practice waiting rooms contain mainly old magazines. This phenomenon relates to the disappearance of the magazines rather than to the supply of old ones. Gossipy magazines were more likely to disappear than non-gossipy ones. On the grounds of cost we advise practices to supply old copies of non-gossipy magazines. A waiting room science curriculum is urgently needed. © Arroll et al 2014.
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Health care service quality involves two domains: technical and interpersonal. Patients almost always know very little about the aspects of technical quality, but in general they don't face difficult evaluating the interpersonal quality. However, in Brazil, it is missing a tool to measure the Quality Experienced by the Patient (QEP). Thus, the goal of this research was to undertake an empirical analysis of the psychometric properties of a scale of QEP regarding the office medical services. The results revealed six factors underlying QEP, comprising the domains of technical and interpersonal quality. About reliability, it seemed adequate in all the scales of the six factors. Finally, concerning validity, it is impressive for five out of six factors. The limitations and implications of the research are also presented.
On April 6, 1922, in Paris, Albert Einstein and Henri Bergson publicly debated the nature of time. Einstein considered Bergson's theory of time to be a soft, psychological notion, irreconcilable with the quantitative realities of physics. Bergson, who gained fame as a philosopher by arguing that time should not be understood exclusively through the lens of science, criticized Einstein's theory of time for being a metaphysics grafted on to science, one that ignored the intuitive aspects of time. The Physicist and the Philosopher tells the remarkable story of how this explosive debate transformed our understanding of time and drove a rift between science and the humanities that persists today. Jimena Canales introduces readers to the revolutionary ideas of Einstein and Bergson, describes how they dramatically collided in Paris, and traces how this clash of worldviews reverberated across the twentieth century. She shows how it provoked responses from figures such as Bertrand Russell and Martin Heidegger, and carried repercussions for American pragmatism, logical positivism, phenomenology, and quantum mechanics. Canales explains how the new technologies of the period-such as wristwatches, radio, and film-helped to shape people's conceptions of time and further polarized the public debate. She also discusses how Bergson and Einstein, toward the end of their lives, each reflected on his rival's legacy-Bergson during the Nazi occupation of Paris and Einstein in the context of the first hydrogen bomb explosion. The Physicist and the Philosopher reveals how scientific truth was placed on trial in a divided century marked by a new sense of time.
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