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Integrating Mobile Technology Quality Service, Trust and Cultural Factors Into Technology Acceptance of Mobile Learning: A Case of the Jordan Higher Education Institution

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... Men and women are known to be different from biological and sociological perspectives, indeed; they have different sets of values, beliefs, habits and thoughts. Therefore, the moderating influence of gender may play an important role in acceptance, adoption and use of diverse information technology (Correa et al., 2010;Hasan, 2010;Riquelme and Rios, 2010;Venkatesh et al., 2012;Alksasbeh, 2012;Kuo et al.;2013;Okazaki and Mendez, 2013). Correa et al. (2010) revealed that extraverted men and women used social media sites frequently. ...
... In sum, a variety of studies recognized the importance of the moderating effect of age (Neugarten and Moore, 1968;Lawrence, 1996;Ehrenberg et al., 2008;Wang et al. 2009;Chamorro-Premuzic and Furnham, 2009;Zhang, 2009;Correa et al., 2010;Hasan, 2010;Wilson et al., 2010;Alksasbeh, 2012;Hughes et al., 2012;Venkatesh et al., 2012;Chong, 2013). However, several studies did not find any significant influence of age (Donaldson, 2011;Jaradat andAl Rababaa, 2013.Gasaymeh et al., 2014). ...
... This finding is in line with (Chamorro-Premuzic and Furnham, 2009;Chong, 2013;Gasaymeh et al., 2014;Jaradat and Faqih 2014;Chou and Chiu, 2015;Faqih and Jaradat, 2015). However, it is not in line with (Correa et al., 2010;Hasan, 2010;Riquelme and Rios, 2010;Venkatesh et al., 2012;Alksasbeh, 2012;Kuo et al.;2013;Okazaki and Mendez, 2013). ...
Article
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There is a remarkable increase in the usage of the social networking sites worldwide especially among young people, which has become a lifestyle. This study examines the role of the big five personality traits and their relationship with the intensity of using Facebook in a developing country perspective like Jordan. A paper-based questionnaire was used to collect the data and the WarpPLS 5.0 software was utilised to test the data using a population sample (N = 260). The results show that the intensity of using Facebook is negatively affected by the three personality traits (neuroticism, agreeableness and conscientiousness) and positively affected by extraversion, meanwhile openness has no significant effect in the current analysis. This study also examines the moderating influence of gender, academic study level, college type and age on the relationships between the big five personality traits and the intensity of using Facebook. Furthermore, with respect to the addictive tendencies, the results revealed that the amount of average usage per day exceeds the benchmark of Facebook addiction.
... Men and women are known to be different from biological and sociological perspectives, indeed; they have different sets of values, beliefs, habits and thoughts. Therefore, the moderating influence of gender may play an important role in acceptance, adoption and use of diverse information technology (Correa et al., 2010;Hasan, 2010;Riquelme and Rios, 2010;Venkatesh et al., 2012;Alksasbeh, 2012;Kuo et al.;2013;Okazaki and Mendez, 2013). Correa et al. (2010) revealed that extraverted men and women used social media sites frequently. ...
... In sum, a variety of studies recognized the importance of the moderating effect of age (Neugarten and Moore, 1968;Lawrence, 1996;Ehrenberg et al., 2008;Wang et al. 2009;Chamorro-Premuzic and Furnham, 2009;Zhang, 2009;Correa et al., 2010;Hasan, 2010;Wilson et al., 2010;Alksasbeh, 2012;Hughes et al., 2012;Venkatesh et al., 2012;Chong, 2013). However, several studies did not find any significant influence of age (Donaldson, 2011;Jaradat andAl Rababaa, 2013.Gasaymeh et al., 2014). ...
... This finding is in line with (Chamorro-Premuzic and Furnham, 2009;Chong, 2013;Gasaymeh et al., 2014;Jaradat and Faqih 2014;Chou and Chiu, 2015;Faqih and Jaradat, 2015). However, it is not in line with (Correa et al., 2010;Hasan, 2010;Riquelme and Rios, 2010;Venkatesh et al., 2012;Alksasbeh, 2012;Kuo et al.;2013;Okazaki and Mendez, 2013). ...
Article
Full-text available
There is a remarkable increase in the usage of the social networking sites worldwide especially among young people, which has become a lifestyle. This study examines the role of the big five personality traits and their relationship with the intensity of using Facebook in a developing country perspective like Jordan. A paper-based questionnaire was used to collect the data and the WarpPLS 5.0 software was utilised to test the data using a population sample (N = 260). The results show that the intensity of using Facebook is negatively affected by the three personality traits (neuroticism, agreeableness and conscientiousness) and positively affected by extraversion, meanwhile openness has no significant effect in the current analysis. This study also examines the moderating influence of gender, academic study level, college type and age on the relationships between the big five personality traits and the intensity of using Facebook. Furthermore, with respect to the addictive tendencies, the results revealed that the amount of average usage per day exceeds the benchmark of Facebook addiction.
... TAM is considered to be one of the most extensively used models of individual acceptance and technologies' use. In the 1980s, the model was initially developed and tested (Malek, 2012;Shaltoni and West, 2010).Thereafter, TAM has been widely verified its validity and legitimacy across a variety of settings and subjected to theoretical extensions (Malek, 2012;Shaltoni and West, 2010;Davis, Bagozzi and Warshaw, 1989;Venkatesh and Davis, 2000). All in all, perceiving ease of use (PEOU), perceiving usefulness (PU), the attitude toward using (ATU), the behavioral intention to use (BI), and actual system use (AU) are the main important components of TAM. ...
... TAM is considered to be one of the most extensively used models of individual acceptance and technologies' use. In the 1980s, the model was initially developed and tested (Malek, 2012;Shaltoni and West, 2010).Thereafter, TAM has been widely verified its validity and legitimacy across a variety of settings and subjected to theoretical extensions (Malek, 2012;Shaltoni and West, 2010;Davis, Bagozzi and Warshaw, 1989;Venkatesh and Davis, 2000). All in all, perceiving ease of use (PEOU), perceiving usefulness (PU), the attitude toward using (ATU), the behavioral intention to use (BI), and actual system use (AU) are the main important components of TAM. ...
... However, the research findings for elearning, on appropriate local culture are not enough .In addition to that, Sources for the usability of the mobile learning interface , concerned with cultural affairs are also scarcely to be discovered. Moreover, five standards or principles can be resulted from the common and famous Hofstede cultural dimensional model: Individualism / collectivism, Uncertainty Avoidance, Power Distance, Masculinity / Femininity and Long Term Orientation (Ariffin, 2011, Malek, 2012. Many studies link both the Culture and the information technology (IT). ...
... Third, by reviewing the literature, obviously, the absence of the moderating effect such as age and gender on the adoption of m-learning context particularly in Jordan is clear. Conversely, variety of studies recognized the importance of the moderating effect of both age and gender on the adoption and acceptance of mobile technology context (Alksasbeh, 2012;Chong, 2013;Hasan, 2010;Riquelme and Rios, 2010;Venkatesh et al., 2000;Venkatesh et al., 2003;Venkatesh et al., 2012;Venkatesh and Moris, 2000;Wang et al. 2009;Zhang, 2009). Thus, this study is introduced to reveal how older or younger men and women perceive m-learning adoption in the Arab world and particularly in Jordan. ...
... Abu-Al-Aish and Love (2013) also found that service quality is a significant factor that influences the behavioral intention to adopt m-learning, and they claimed that if the service quality provided benefits for students, they will adopt the mlearning system. Moreover, earlier studies have found that the quality of the service is an important determining factor in the adoption process for both electronic and mobile learning systems (Alksasbeh, 2012;Al-Mushasha, 2009;Chong et al., 2011;Kim and Ong, 2005;. Therefore, this study will explore the role of service quality in mobile learning context. ...
... However, women are motivated by the perceptions of ease of use concept (Venkatesh et al., 2003;Ong and Lai, 2006;Zhang, 2009;Riquelme and Rios, 2010;Goh, 2011;Terzis and Economides, 2011). Meanwhile, the moderating effect of gender in the adoption and acceptance of a new technology, such as mobile technology has been well-established and significantly affects individual's behavior (Alksasbeh, 2012;Hasan, 2010;Riquelme and Rios, 2010;Venkatesh et al., 2000;Venkatesh et al., 2003;Venkatesh et al., 2012;Venkatesh and Moris, 2000;Zhang, 2009). However, several studies demonstrated that gender differences have almost shrunk. ...
Article
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In recent years, mobile devices, applications and services have largely spread over the globe and have become a popular commodity. This study is launched to investigate the factors that influence individuals' intention to adopt and use of mobile learning (m-learning) in Jordan. Besides, it provides quantified indicators, designs principles, opportunities, limitations and a conceptual model that might help in understanding m-learning phenomenon in the Jordanian educational environment. The current study is based on a modified Technology Acceptance Model (TAM) by incorporating social influence, security and privacy, price value and service quality factors as external variables. This study examines also the moderating effects of age and gender differences among the study variables. The suggested model was tested with data collected by means of a paper-based questionnaire by using WarpPLS 4.0 software. The results reveal that individuals' adoption and the use of m-learning can be anticipated from individuals' behavioural intention with 39% in variance.
... Age and gender are widely used as moderating factors and control variables, especially for investigation their relation with personality traits. Gender is considered a basic factor with varying effects in several areas and environments ( [29], [37], [38], [39], [40], [41], [42], [43]). However, some studies did not find any significant effect regarding gender ( [8], [44], [45], [46], [47], [48], [49]). ...
... They found that age did not exert any effect between social investment at work and changes in personality traits. In general, a variety of studies recognized the importance of age ( [29], [32], [36], [37], [38], [43], [44], [45], [55], [56]). However, several studies did not find any significant moderating influence of age ( [47], [57], [58]). ...
Article
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The current study attempts to examine the relationship between the Big Five personality traits and the social media addiction in a developing country perspective like Jordan. The moderating effects of gender, age, college type, expense and experience were also examined. By surveying 380 undergraduate college students, it was found that the respondents spend on (Facebook, WhatsApp and YouTube) more than the addiction benchmark. Only 7.9% of the participants are classified as social media addicts; however, 62.1% are in the alert group, meanwhile, 30% are in the normal group. The current study shows that individuals who tend to be less neurotic, extraverted and open to untraditional things and ideas are likely to use the social media sites heavily; therefore, they are prone to be addicts. The results also reveal that the moderation role of gender, age and expense does not have any moderation effects. However, there is some moderation role regarding the college type and experience on social networking sites addiction. The findings also demonstrate that men spend more time than women do in the time they spend on Facebook, YouTube, Instagram, Google+ and LinkedIn. Meanwhile, women spend more time on WhatsApp and Twitter. Such insights can be used to identify and select best plans, strategies, manners and SNS features that can be employed to reach an effective and right SNS usage among students to optimize their health and academic performance. Accordingly, the development of societies and countries can be achieved. Implications, limitations and future studies for research are suggested.
... Especially, in developing countries, most the higher education institutions are seriously seeking the application and use of ML services for their students (Iqbal & Qureshi, 2012;Ramayah et al., 2010;Younus, 2014). But, Surprisingly, the utilization of ML services among students in developing countries is less than satisfactory when compared to alternative forms of learning (Al-Hunaiyyan, Alhajri, & Al-Sharhan, 2016;Alksasbeh, 2012;Alzaza, 2012). Therefore, although ML is still a problem in developing countries, few studies have researched on ML in developing countries (Al-Hunaiyyan et al., 2016;Alksasbeh, 2012;Alzaza, 2012;Iqbal & Qureshi, 2012;Mekki & Hashim, 2016;Ramayah et al., 2010;Vyas & Nirban, 2014). ...
... But, Surprisingly, the utilization of ML services among students in developing countries is less than satisfactory when compared to alternative forms of learning (Al-Hunaiyyan, Alhajri, & Al-Sharhan, 2016;Alksasbeh, 2012;Alzaza, 2012). Therefore, although ML is still a problem in developing countries, few studies have researched on ML in developing countries (Al-Hunaiyyan et al., 2016;Alksasbeh, 2012;Alzaza, 2012;Iqbal & Qureshi, 2012;Mekki & Hashim, 2016;Ramayah et al., 2010;Vyas & Nirban, 2014). ...
Article
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The success of information system could be determined based on continuously using the technology for future benefits. In today’s era of technology, M-Learning (ML) system has become an important component of Information and Communication Technology provided by educational institutions such as universities to facilitate all the transactions between institutions and their students or lecturers. This system has gained the popularity in developed and developing countries alike. Despite the known benefits of ML to the education community, usage of ML services among students in the developing countries, especially in Iraq, is still low. Additionally, there has not been empirical study on the continuous usage of ML services in developing countries such as Iraq. The primary objective of this study is to determine the contributing factors for continuous usage of ML services among students in a higher education of Iraq. Moreover, the study used quantitative approach by distributing 600 questionnaires to respondents in the public universities of Iraq. Besides that, the collected data was analysed using a Structural Equation Model. The findings showed that information quality construct has a large effect on user satisfaction than service quality and compatibility constructs.
... There are various seminal studies which have tried to explore the existence of gender differences with respect to new technology adoption in diverse domains (e.g., Alksasbeh, 2012;Venkatesh and Morris, 2000). Some studies highlighted that male were more prone to accept a new technology than females for example, in the context of e-learning (Ong and Lai, 2006), mobile internet (Wang and Wang, 2010) and web shopping (Chen et al., 2015), while others demonstrated that female are more keen to adopt a new technology than males for example, in the context of information technology (Venkatesh et al., 2003), e-WOM (Fan and Miao, 2012) and internet for social networking (Joiner et al., 2012). ...
... There are various seminal studies which have tried to explore the existence of gender differences with respect to new technology adoption in diverse domains (e.g., Alksasbeh, 2012;Venkatesh and Morris, 2000). Some studies highlighted that male were more prone to accept a new technology than females for example, in the context of e-learning (Ong and Lai, 2006), mobile internet (Wang and Wang, 2010) and web shopping (Chen et al., 2015), while others demonstrated that female are more keen to adopt a new technology than males for example, in the context of information technology (Venkatesh et al., 2003), e-WOM (Fan and Miao, 2012) and internet for social networking (Joiner et al., 2012). ...
Article
Choosing the right wearable device (e.g., smartwatch and fitness tracker) for ones wrist can put consumers in a dilemma, especially in the market of abundant options. Further, the proliferation of social media has profoundly changed the practice of advertising, making the communication of wearable messages more interactive than ever before. This paper examines the gender differences in their preferences toward wearable devices (e.g., smartwatches vs. fitness trackers). This study also investigates the joint effect of device value and advertising value on consumers intention to adopt wearable devices, with gender serving as a moderator variable. Amidst the socio-technical ecosystem of wearable devices and social networking site (SNS), gender is the most prominent demographic variable used for targeted advertising to ensure effectiveness. Data collected from 217 generation Y Indian Facebook users suggests that males preferred smartwatches and females preferred fitness trackers. The results revealed that the devices performance expectancy and the entertainment value derived from Facebook advertising are positively related to consumers intention to adopt the wearable devices. In particular, the relationship between privacy concerns about the advertising on behavioural intention is moderated gender.
... Many previous researches attempted to study the influence of gender on new technology adoption, acceptance and use (Venkatesh et al., 2012;Alksasbeh, 2012;Kuo et al.;2013;Okazaki and Mendez, 2013). As a result, numerous studies have revealed that women are less likely to adopt new technology than men do and tend to use it with a lesser degree (Shashaani and Khalili, 2001). ...
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The main purpose of this study is to introduce and examine the factors affecting the intention to adopt and use of smart government services among Jordanian citizens. This study proposed a theoretical model based on diffusion of innovation theory (DOI) and integrated external constructs perceived risk, trust, and quality. Furthermore, this study is intended to investigate the moderating effect of gender and experience. Data were collected from undergraduate university students by using a paper-based questionnaire and analysed by using a WarpPLS 5.0 software. The results show that relative advantage, trialability and observability are important factors in explaining the individual's intention. Meanwhile, compatibility and complexity do not exert any significant influence. Moreover, experience plays an important role in moderating some of the hypothesised relationships. Meanwhile, gender does not have any moderation influence. This study's model explained approximately 40% of the variance in intention to adopt and use s-government services. Implications, limitations and suggestions for future studies are discussed.
... Many previous researches attempted to study the influence of gender on new technology adoption, acceptance and use (Venkatesh et al., 2012;Alksasbeh, 2012;Kuo et al.;2013;Okazaki and Mendez, 2013). As a result, numerous studies have revealed that women are less likely to adopt new technology than men do and tend to use it with a lesser degree (Shashaani and Khalili, 2001). ...
Article
Full-text available
The main purpose of this study is to introduce and examine the factors affecting the intention to adopt and use of smart government (s-government) services among Jordanian citizens. This study proposed a theoretical model based on Diffusion of Innovation Theory (DOI) and integrated external constructs perceived risk, perceived trust, and perceived quality. Furthermore, this study is intended to investigate the moderating effect of gender and experience. Data were collected from undergraduate university students by using a paper-based questionnaire and analyzed by using a WarpPLS 5.0 software. The results show that relative advantage, trialability and observability are important factors in explaining the individual's intention to adopt and use s-government services. Meanwhile, compatibility and complexity do not exert any significant influence. The current study shows that observability has the most significant influence on the intention to adopt and use s-government services. The findings also demonstrate the impact of perceived risk, perceived trust and perceived quality in the adoption and usage process of s-government services. Moreover, the results point out that experience plays an important role in moderating some of the hypothesized relationships. Meanwhile, gender does not have any moderation influence. This study's model explained approximately 40% of the variance in intention to adopt and use s-government services. Implications, limitations and suggestions for future studies are discussed.
... Hence, the successful adoption of m-learning is being considered in several studies. Research presented in [14,15], have determined end-users acceptance of mlearning systems, and described variables influencing system usage such as perceived usefulness and perceived ease of use. In the same concern, [16,17] have described the moderating effect of demographical variables on intention to use m-learning. ...
Article
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This work investigates university students' acceptance and readiness for adopting collaborative and context-aware mobile learning services. An acceptance evaluation study was conducted to identify challenges affecting successful implementation and adoption of collaborative mlearning system. The acceptance study has focused on learning contextual factors and learners requirements available at developing countries, where Jordan was considered as the case of this research. Results have confirmed that learning style, mobile device capability and perceived ease of use are having the most positive contribution towards learners' behavior to use collaborative m-learning services. In light of the achieved results, this work provides a new user acceptance model focused toward the adoption of collaborative m-learning services. Finally, this research draws fundamental recommendations allowing for learning context adaptation and successful collaborative m-learning services implementation.
... For instance, a gender difference was significant in a m-commerce context (e.g., Jayawardhena et al., 2009). Further, gender was reported to impact the acceptance of mobile learning in Jordan (Alksasbeh, 2012). Furthermore, Riquelme and Rios (2010) showed that gender moderates the effect of behavioral intention on technology adoption by influencing the perceptions of ease of use and usefulness, and subjective norm influences adoption decision more strongly among women than men. ...
Chapter
This chapter surveys the development and current state of e-learning in The Hashemite Kingdom of Jordan. The authors survey the general social, economic, historical, and demographic background of Jordan and provide a review of its educational system. Analysis and statistics on the Information and Communications Technology (ICT) infrastructure, usage of ICT in the country, and challenges and barriers to ICT implementation in education, business, and government are also provided. The chapter further explores in detail the major e-learning platforms, initiatives, and projects throughout the country. Information is additionally provided on accreditation, teacher training programs, and the regulatory framework of e-learning. Finally, the author speculates on the future development of e-learning in Jordan. A comprehensive bibliography on e-learning scholarship related to the country, including government reports and websites, appears at the end of the chapter.
Chapter
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The original thought piece published in LineZine. I encourage you to read something more recent, like Designing mLearning (Wiley, 2011), The Mobile Academy (Jossey-Bass, 2012), or my articles for the eLearning Guild, where my definition of mLearning is a bit more informed.This was old and naive.
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Technology acceptance can be defined as a user’s willingness to employ technology for the tasks it is designed to support. Over the years, acceptance researchers have become more interested in understanding the factors influencing the adoption of technologies in various settings. From the literature, much research has been done to understand technology acceptance in the business contexts. This is understandable, given the close relationship between the appropriate uses of technology and profit margin. In most of the acceptance studies, researchers have sought to identify and understand the forces that shape users’ acceptance so as to influence the design and implementation process in ways to avoid or minimize resistance or rejection when users interact with technology. Traditionally, it has been observed that developers and procurers of technological resources could rely on authority to ensure that technology was used, which is true in many industrial and organizational contexts. However, with the increasing demands for educational applications of information technology and changing working practices, there is s need to re-examine user acceptance issues as they emerge within and outside of the contexts in which technology was implemented. This is true in the education milieu where teachers exercise the autonomy to decide on what and how technology will be used for teaching and learning purposes. Although they are guided by national and local policies to use technology in the classrooms, teachers spent much of their planning time to consider how technology could be harnessed for effective lesson delivery and assessment to be conducted. These circumstances have provided the impetus for researchers to study technology acceptance in educational settings. Although these studies have typically involved students and teachers as participants, their findings have far-reaching implications for school leaders, policy makers, and other stakeholders. The book is a critical and specialized source that describes recent research on technology acceptance in education represented by educators and researchers from around the world such as Australia, Belgium, China, Hong Kong, Malaysia, Singapore, United Kingdom, and United States of America.
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Electronic business transactions have exploded in the 21st century. End users rely on Internet security and privacy systems for safeguarding personal information and protection from unauthorized use. While these systems focus on safety, security and privacy, infrastructures supporting predictability, reliability and utilization of technology, classified as technology trust, are underdeveloped. This benchmark review will identify, catalog, and report on existing technology trust structures within commercial and government electronic networks. Increased trust in technology leads to more effective utilization and rapid adoption of electronic commerce. The technology trust elements can have a profound affect on speed and efficiency of technology adoption, use, and acceptance.
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The purpose of this study is to determine whether the use of Cell Phone-based assessment strategies are effective in evaluating students' achievement in National Education compared to the paper-based assessment strategy used in Jordanian Universities. The researcher followed the equivalent pre/post-test two group design. To achieve the aim of the study, a pre/post-test assessment was constructed to measure students' achievement in National Education. The test consisted of 30 multiple choice questions selected from the curriculum of the course (Appendix 1). The subjects of the study consisted of 213 students distributed on four sections, which were selected purposefully enrolling in Al al-Bayt University during the first semester of the academic year 2010/2011. The participants were (56) male students for the experimental group and (61) male students for the control group, while the female students for the experimental and control group were (45) and (49) respectively. Those participants were distributed among two purposefully selected sections in Al al-Bayt University. Descriptive statistical methods were used (means and standard deviation) for pre and post- tests of students' achievement in Educational Technologies to experimental and control groups. Comparison statistical methods were used (Two Way ANOVA) analysis of variance to make a comparison between the control and the experimental group, gender variable (male and female), and interaction between them. The findings of the study indicated that there were statistically significant differences in the post- test between the control group and the experimental group in favor of the experimental group, and there was no statistically significant difference in the students' achievement due to gender. There was no statistically significant difference due to the interaction between gender and group. The researcher proposed some recommendations to enhance the effect of using cell phone-based assessment on students' achievement such as conducting further researches on other populations and for a longer time.
Article
Financial institutions all over the world are providing banking services via information systems, such as: automated teller machines (ATMs), Internet banking, and telephone banking, in an effort to remain competitive as well as enhancing customer service. However, the acceptance of such banking information systems (BIS) in developing countries remains open. The classical Technology Acceptance Model (TAM) has been well validated over hundreds of studies in the past two decades. This study contributed to the extensive body of research of technology acceptance by attempting to validate the integration of trust and computer self-efficacy (CSE) constructs into the classical TAM model. Moreover, the key uniqueness of this work is in the context of BIS in a developing country, namely Jamaica. Based on structural equations modeling using data of 374 customers from three banks in Jamaica, this study results indicated that the classic TAM provided a better fit than the extended TAM with Trust and CSE. However, the results also indicated that trust is indeed a significant construct impacting both perceived usefulness and perceived ease-of-use. Additionally, test for gender differences indicated that across all study participants, only trust was found to be significantly different between male and female bank customers. Conclusions and recommendations for future research are also provided.
Article
The measure of m-leaming success is important to understand the value of management actions and investment in m-learning. Focusing on technology aspects of m-learning, no research has been done in m-learning success factors from the user's perspective. The objective of this study is to investigate key determinants of m-learning success perceived by users. Potential determinants of m-learning success are inferred from the general characteristics of m-learning system, the literature in Information System (IS) success and expert interviews. The potential factors are grouped into system quality, contents quality and service quality. User satisfaction construct is used to measure m-leaming success. The questionnaire is used to assess the satisfaction of users who had recently purchased learning products from m-learning vendors. The data collected by questionnaire were analyzed to check the validity of constructs. Then hypotheses describing the relationships between the identified constructs and user satisfaction were formulated and tested.
Article
Mobile technologies are a future in e-learning technologies. The paper presents the details of using mobile devices and wireless technologies that could be used for m-learning in education and training. Mobile devices can have more processing power, slicker displays, and more interesting applications than were commonly available on desktop machines ten years ago, and educators are quickly realizing their potential to be used as powerful learning tools. However, the application of mobile technologies to learning contexts must take into account a number of factors. Above all other things, we must consider how mobile learning can be used to provide learners with better opportunities and enhanced learning outcomes. This paper is concerned about the problems of using mobile devices and wireless technologies, a differentiation between learning and technology as the driver for mobile learning approaches and than the classification of mobile learning activities. M-learning is the exciting art of using mobile technologies to enhance the learning experience. Mobile phones, PDAs, Pocket PCs and the Internet can be blended to engage and motivate learners, any time and anywhere. Handheld devices are emerging as one of the most promising technologies for supporting learning and particularly collaborative learning scenarios; mainly because they offer new opportunities for individuals who require mobile computer solutions that other devices cannot provide. The highly personalized nature of digital mobile devices provides an excellent platform for the development of personalized, learner-centric educational experiences. In paper is emphasized the importance of considering learning over technology, and suggest a pedagogically based framework for developing learner-centric m-learning. The evolution in education and training at a distance can be characterized as a move from distance learning to e-learning and m-learning (mobile learning).
Article
The authors integrate theory developed in several disciplines to determine five cognitive processes through which industrial buyers can develop trust of a supplier firm and its salesperson. These processes provide a theoretical framework used to identify antecedents of trust. The authors also examine the impact of supplier firm and salesperson trust on a buying firm's current supplier choice and future purchase intentions. The theoretical model is tested on data collected from more than 200 purchasing managers. The authors find that several variables influence the development of supplier firm and salesperson trust. Trust of the supplier firm and trust of the salesperson (operating indirectly through supplier firm trust) influence a buyer's anticipated future interaction with the supplier. However, after controlling for previous experience and supplier performance, neither trust of the selling firm nor its salesperson influence the current supplier selection decision.
Book
Academia and industry have only begun to explore the vast capabilities that the emerging field of mobile learning has to enrich education. To help researchers and practitioners drive the realization of the potential benefits of mobile learning technology to the next level, a thorough survey of the state of knowledge in this ascending field is vital. Innovative Mobile Learning: Techniques and Technologies is the first book to comprehensively set out opportunities presented by mobile learning technologies, collecting incisive research articles from leading international experts. Covering field challenges, practical experiences, and current technological advances, this unique contribution to the current research will benefit academics and students in a variety of education and technology-related disciplines, as well as industry specialists in the field mobile technology.