Planning cost-effective educational exercises for adult learners is a task that requires detailed knowledge of several issues. Early in the program's design educational planners must consider the nature of the learning audience, their preferred learning methods, the selection of educational priorities, the setting of educational objectives, the delivery of the education, and the evaluation of the
... [Show full abstract] impact.This article addresses the planning of a continuing educational program for family physicians engaged in active office practice. The educational program's goal is to facilitate a change in the learners' practice patterns or to change their practice behaviors. Teaching approaches in keeping with the program's goals and the physicians' preferred learning methods were considered at an early stage in the planning phase.