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HENKEL, Matthias (2016): Audience Development: An der Grenze zwischen gesellschaftlicher Teilhabe und Umsatzoptimierung. Eine metaphorisch-sinnliche Annäherung. In: Das Museum für alle: Imperativ oder Illusion? Internationales Bodensee-Symposium am 18.-20. Juni 2015. Ausgerichtet von den Nationalkomitees von ICOM-Schweiz, ICOM-Österreich und ICOM-Deutschland. Projektleitung: Claudia Rettore. Herausgegeben von ICOM Schweiz. 2016, 34-46.

June 2016

Authors:

Matthias Henkel

Freie Universität Berlin

Audience Development: An der Grenze zwischen gesellschaftlicher Teilhabe und Umsatzoptimierung. Eine metaphorisch-sinnliche Annäherung.

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