Stars of the show

Abstract

The techniques that the different companies should adopt to develop quality products with the ability to sell such products in the market is discussed. It is suggested that it is not only important to introduce a brilliant new product in the market, but also a new brand in the country to increase the sales. Some advertizing companies are using animals in in the sales promotion to trigger the audience as animals have a greater appeal to a mass audience. It is believed that a company's success depends much upon the quality product and the ability to sell.