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Förderung der finanziellen Handlungsfähigkeit bei Kindern und Jugendlichen: Eine entwicklungspsychologische Perspektive.
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This book deals with the concepts that children have of different aspects of economic reality: work, property, the provenance and uses of money, and the production of goods and services. The authors discuss and critically review existing literature on economic socialization, and then analize the empirical study which they themselves have undertaken. This took the form of interviews with approximately a thousand children aged between three and fourteen.
Twenty-five years of consumer socialization research have yielded an impressive set of findings. The purpose of our article is to review these findings and assess what we know about children's development as consumers. Our focus is on the developmental sequence characterizing the growth of consumer knowledge, skills, and values as children mature throughout childhood and adolescence. In doing so, we present a conceptual framework for understanding consumer socialization as a series of stages, with transitions between stages occurring as children grow older and mature in cognitive and social terms. We then review empirical findings illustrating these stages, including children's knowledge of products, brands, advertising, shopping, pricing, decision-making strategies, parental influence strategies, and consumption motives and values. Based on the evidence reviewed, implications are drawn for future theoretical and empirical development in the field of consumer socialization. Copyright 1999 by the University of Chicago.
this paper: Phil JohnsonLaird,Tony Marcel, Saul Sternberg, and Richard Young plus the editors of this volume, Terry Knappand Lynn Robertson. The initial draft was written while Steve Palmer was visiting the MRC AppliedPsychology Unit in Cambridge, England, and he wishes to thank Alan Baddeley for the opportunity towork there and Phil Johnson-Laird for the many hours of discussion that helped shape some of the ideascontained in this chapter. Preparation of the chapter was facilitated...
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