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Age and active life of clothing

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The purpose of this paper is to provide data on clothing concerning life span and length of active use period, as very little information is available. The article is based on a study of 620 clothing items that 16 households (35 people) disposed of during six months. A wardrobe study method was used, which included clothing registrations and in-depth interviews based on the selected pieces of clothing. The informants reported on the disposal reason for each item, how much it had been used, and how long they had owned it. The clothes that went out of use had an average total life span of 5.4 years and had been with the current owner for the past four years. This suggests that many of the clothes had been inherited or purchased used. Total life spans ranged from brand new to about 50-year-old garments. Clothes for children and teenagers had shorter average life spans, while adults above the age of 51 disposed of clothing 4.6 years older than the average. Our results indicate that the total life spans were longer than most previous research has estimated. However, many of the items had been used very little: 8% had never been used by anyone, and every fifth garment was either never used or had been used only a couple of times by the current owner. More research is needed, especially concerning the active use period, such as number of use times and differences between various consumer groups.
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PLATE conference
Nottingham Trent University
17-19 June 2015
- 182 -
Age and active life of clothing
Laitala, K.
(a)
and Klepp, I.G.
(a)
a) National institute for consumer research (SIFO), Oslo, Norway
Keywords: Clothing life span; longevity; product lifetime; active use.
Abstract: The purpose of this paper is to provide data on clothing concerning life span and length of
active use period, as very little information is available. The article is based on a study of 620 clothing
items that 16 households (35 people) disposed of during six months. A wardrobe study method was
used, which included clothing registrations and in-depth interviews based on the selected pieces of
clothing. The informants reported on the disposal reason for each item, how much it had been used,
and how long they had owned it.
The clothes that went out of use had an average total life span of 5.4 years and had been with the
current owner for the past four years. This suggests that many of the clothes had been inherited or
purchased used. Total life spans ranged from brand new to about 50-year-old garments. Clothes for
children and teenagers had shorter average life spans, while adults above the age of 51 disposed of
clothing 4.6 years older than the average.
Our results indicate that the total life spans were longer than most previous research has estimated.
However, many of the items had been used very little: 8% had never been used by anyone, and every
fifth garment was either never used or had been used only a couple of times by the current owner.
More research is needed, especially concerning the active use period, such as number of use times
and differences between various consumer groups.
Introduction
Very little information is available of actual life
span and use per unit of clothing. The purpose
of this paper is to provide more realistic data
for clothing LCA studies concerning the
estimated longevity (age) and the period of
active use. To be able to do provide this data,
it is also necessary to discuss the relationship
between life span and use, and to discuss the
methods we have available for uncovering
relevant information on these matters. Based
on an overview of previous studies, the paper
shows the uncertainties inherent in existing
knowledge. This knowledge gap could
potentially be filled through a quantitative
analysis of data on wardrobes and clothing
disposal. The data is valid for a Norwegian
context, but literature on available data from
other countries is also discussed.
Background
Textile and clothing industry combines high
speed and low-cost production with high
volume consumption, which causes significant
environmental impacts (Fletcher, 2008;
Fletcher & Grose, 2012). From an
environmental point of view, prolonging
product life span can have several advantages
(Cooper, 2010). A short life span increases the
need for products to be replaced faster, hence
increasing the environmental impact from the
production, transportation and disposal
phases.
The length of life span and intensity of use of
clothes varies widely. The oldest existing
Norwegian garment is 1700 years old
(Guhnfeldt, 2011), and we have clothing in use
today that is over 100 years old (Lilleby, 2014),
while some clothes are only used once or not
used at all (Laitala & Boks, 2012). A garment
can be used by multiple users who take turns,
for example through sharing or renting, or by
multiple users who own the garment in a
sequential order, for example through
inheritance or so-called second-hand
purchases (Klepp & Laitala, Unpublished).
PLATE conference - Nottingham Trent University, 17/19 June 2015
Laitala K. and Klepp I.G.
Age and active life of clothing.
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Clothing’s life span is dependent on both the
technical and social robustness, and the
flexibility of the apparel. The relationship
between the length of life span and number of
use times is complex. Owning a large number
of clothes increases the chance that a given
garment is used rarely, and thus many years
may pass before such items are worn out.
Measuring life alone will therefore not offer
information about resource efficiency unless
the number of uses per item is taken into
account.
Very little information is available on actual life
span and use per item of clothing. For
example, two separate studies estimate life
span of clothing items as varying from ten up
to 104 uses (Birtwistle and Moore 2007;
Collins and Aumônier 2002). Beton et al.
(2014) have estimated that all garments have
a life span of 1-3 years, but they refer only to
their own and others' estimates that are not
documented by research. A large survey
based on respondents own estimations found
that the average active use of clothing is 3.3
years (Langley et al., 2013). A Dutch study
estimated that the average lifespan of trousers
was 6.2 years, skirts and dresses 15.2 years,
sweaters 7.1 years, blouses 7.2 years, t-shirts
6.8 years, blazers 11.5 years and jackets 11.6
years (Uitdenbogerd, Brouwer, & Groot-
Marcus, 1998, p. 127). The life span of a skirt
was thus estimated to be twice as long as that
of a pair of trousers. The calculation was
based on the number of garments in 16
households and correlated with how much was
purchased by the household. In her PhD
study, Uitdenbogerd also asked survey
respondents about how long they used two
different garments before they were disposed
of, and the result orf cotton trousers was 2.45
years, for wool sweaters the average was 6.17
years (Uitdenbogerd, 2007, p. 281). The
differences between the results of these
studies are quite substantial. This confirms
how uncertain indirect means of estimating
garment life spans are. As we do not know
enough about what contributes to clothing
longevity, when such figures are used in LCA
studies, the results will hardly be realistic.
Method
In order to obtain more reliable knowledge
about the use phase, we have used a method
that examines families’ wardrobes and enables
a comparison between the quantity of clothing,
their technical condition and social life. The
article is based on studies of clothing that 16
households disposed of during a six month
period. During the project period, the total of
620 garments were taken out of use and
registered. The households consisted of 35
people totally and each participant stopped
using on average 18 garments; however the
figures varied from 0 to 71 items per person. A
so-called wardrobe study method was used,
which includes clothing registrations and in-
depth interviews based on the selected pieces
of clothing.
Households were selected strategically, the
goal being to interview people in different life
situations. They were placed in three main
groups: 1) young adults without children, 2)
parents of small children and 3) retired or soon
to be retired adults.
The informants reported the disposal reason
for each item, how much it had been used and
how long they had owned the item. Clothes
were evaluated afterwards in a textile
laboratory, and their condition was registered
in detail including whether the garment had
holes or rifts, stains, pilling and how worn it
looked. In addition all other available
information was registered, such as colour,
brand, and all data given on the apparel labels.
The goal was to compile comprehensive
information on clothing practices including all
the stages of consumption from acquisition,
use, care, to disposal. This paper presents the
results that are relevant for LCA studies
related to length of life spans and active use.
Results
Information on clothing life spans is given in
Figure 1. The clothes that went out of use had
an average total life of 5.4 years, and had
been with the current owner for the past four
years. This shows that many of the clothes
were inherited or purchased used. The total
life span ranged from brand new to about 50
years.
Clothing that adult men disposed of, had on
average a 1.5 years longer life span than
women’s clothing in the study. However, the
difference was not significant to 95% level
(P=0.059) due to the small sample size for
men’s clothing
Clothes for children and teenagers had the
shortest life spans, while adults above the age
of 51 disposed of 4.6 years older clothing than
PLATE conference - Nottingham Trent University, 17/19 June 2015
Laitala K. and Klepp I.G.
Age and active life of clothing.
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the average. In Klepp’s study, the mean
lifespan of the clothes of 40-year-old women
was 7 years (Klepp, 2001). In our data
material, clothing for this group was used
slightly shorter, namely 5.2 years. This may be
due to a growth in prosperity in the time-span
between the two studies, but can also be due
to differences in the sample, or other
methodological aspects.
Figure 1. Average length of clothing life spans. N indicates the number of clothing items.
The life span of the clothes was almost
identical regardless of whether the plan was to
give or sell the garments for reuse, or to throw
away the apparel. However, there was a
difference in use time for the current owner
related to disposal plan. The use time was 1.6
years shorter for the clothes that were to be
given with an aim pf prolonged use, than for
those that were to be discarded. Therefore,
these clothes had a potential for new use
periods with new owners and thus longer total
life span. The degree of wear was an
important criterion for what the owner planned
to do with the clothing.
The clothes that owners reported were
disposed of wholly or partially due to fashion
changes, were on average 3 years older than
average of all the disposed clothes. Clothing
disposed of due to situational reasons were
1.6 years older than average. Clothing with
functional defects, however, had been used for
half a year shorter than average. Clothing with
various changes in the material had an
average life span, which is understandable
0,0 2,0 4,0 6,0 8,0 10,0 12,0
Bought self as new (N=205)
Inherited/gift, used (N=65)
Gift, new (N=42)
Gift from organisation (N=37)
Woven (N=151)
Knitted (N=368)
Size and fit issues (N=206)
Changes in garments (N=276)
Taste related unsuitability (N=101)
Fashion or style changes (N=42)
Situational reasons (N=62)
Functional shortcomings (N=51)
Children, age below 12 (N=127)
Teenagers, age 13-19 (N=32)
Adults, age 20-34 (N=204)
Adults, age 35-50 (N=132)
Adults, age over 51 (N=41)
Female, adults (N=299)
Male, adults (N=76)
Acquisition
method
Constr
uction Disposal reason Age group Gender
Average life span, all garments
Total lifespan (years)
PLATE conference - Nottingham Trent University, 17/19 June 2015
Laitala K. and Klepp I.G.
Age and active life of clothing.
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based on the large proportion of the clothes in
this category. When comparing the different
degrees of wear and tear, clothes that were
described as worn out had a useful life of 4.2
years (one year below average), while those
described as having a worn look had a life
span of 7.3 years (two years above average).
The clothing that was described as washed out
had a long life span, 10.9 years, which is 5.5
years above average. If the clothes had been
damaged by laundering, the average use time
was reduced. Colour bleeding during washing
reduced use life with 2.5 years, and shrinkage
with 1.6 years. It is not clear how the
informants have drawn a line between
products that they described as having a worn
look, being worn out, or being washed out, but
it is likely that washed out products have been
used and laundered often, and show signs
such as thinning of material and colour fading.
Clothes that were disposed of because of a
change in living circumstances were 3 years
older on average. Uncomfortable clothes were
discarded faster, and their life span was a year
shorter.
In Klepp’s (2001) study the clothes that went
out of use because of fashion, had the same
life span as clothing that was disposed of
because of wear (approximately 8 years), but
the “out of fashion” clothes had been stored
longer between the time of disposal and the
last time they were used. In both the Klepp
study and the present study, these “out of
fashion” clothes remained equally long stored
"at mercy", namely 2.8 years. It is not known if
this storage time affected the degree to which
fashion is used as an argument for disposal. It
is conceivable that the clothes were to a lesser
degree deemed as obsolete when they were
last used, 2 to 3 years earlier, than at the time
the owner described them as too outdated to
be used. Other reasons for not using the
garment might have been more important
then.
As expected, different types of garments have
different life spans. Many of the smaller items
that were often described as “consumables
such as socks, stockings, and underwear,
have shorter lifespans. This result was also
found in the survey by Langley et al. 2013.
Nightwear and outerwear had above average
life spans. At first sight, the fabric structure
seemed to contribute as well, as woven
materials have slightly longer life spans than
knitted. However, much of the clothing referred
to as consumables (socks, stockings and
underwear) are made of knitted materials, and
these types of garments in general have
shorter lifespans than other types of garments.
When these are excluded, the woven and
knitted items have the same lifespan, 5.9
years.
Never used
Our results indicate that the total life spans
were longer than the aforementioned
estimates indicated in other studies. Many of
the clothes had been used very little. 8% of the
garments were never used, and in total every
fifth garment was either never used or used
only a couple of times by the current owner.
This is consistent with findings in Klepp’s
study, where the corresponding figures were 9
and 19% of the clothes (2001). Most of the
unused clothes were gifts or inherited clothing
items from family and friends. In these cases
the receiver had very little control over what
she/he was given. In other cases, rarely used
items consisted of clothing that was not tried
on before purchase, or that was bought on
sale. It is evident that the way clothes are
acquired has an impact on whether they are
likely to be used.
Many clothes had been lying unused in the
wardrobe for years before they were disposed
of. The average time lapse from last use time,
was 1.4 years. It was common that children's
clothing was disposed of sooner when the
apparel no longer fit. On average, they were
used for the last time seven months ago, while
the average for clothing for adults, was 1.7
years. We have not taken into account that the
clothes can have been stored a few months
before our visit and registration. On the other
hand, it may also be that some clothes were
taken out of use because of the research
project, and thus had shorter waiting time than
average.
Conclusions
Our results indicate that the total length of
clothing life spans were longer than most
previous research has estimated. However,
much of the clothing had been used very little.
8% of the garments were never used, and
totally every fifth garment were either never
used or used only a couple of times by the
current owner. In addition, the active use
period is much shorter than the total life span.
PLATE conference - Nottingham Trent University, 17/19 June 2015
Laitala K. and Klepp I.G.
Age and active life of clothing.
- 186 -
The average time lapse from last use time was
1.4 years.
Our data material is not large enough to draw
firm final conclusions. However, some
interesting findings were found. The way
clothing is acquired has great influence on the
length of life span. This should be drawn into
future LCA calculations. For example, clothes
that are given as business gifts are seldom
used and have therefore a higher
environmental impact than corresponding
garments acquired by the users themselves.
More research is needed, especially
concerning the active use period such as
number of use times, and differences between
various consumer groups.
Acknowledgments
We would like to thank Madeline Buck for her
valuable contribution in clothing registrations.
We want also to thank Norwegian Research
Council and Orkla ASA for financial support on
the project ‘From textile waste to material
resources in a grave to cradle perspective’.
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Extending the use of garments is often seen as an important strategy to decrease the impact of the fashion industry. However, currently there are a lack of data on and understanding of consumers’ wardrobes. This study explores consumers’ wardrobes internationally, and we aim to explore the total amount, unused and second-hand garments in order to develop interventions to support reuse. Through an online course, data were gathered in a survey about the content of participants’ wardrobes, counting the amounts of garments in predefined categories, and the amount of unused and second-hand garments thereof. Differences were found between clothing categories, age groups and gender for unused and second-hand garments. Between nationalities only differences were found for second-hand garments. These insights are supportive to targeted interventions for gender and age groups related to specific categories of (unused and second-hand) garments, to elongate the practical service life of garments, support consumers’ sustainable clothing decisions and in the end reduce consumption. Additionally, this exploration provides insights how to improve international monitoring and the value of digital wardrobe studies. Recommendations are provided, especially focused on interventions to support motivations, capabilities, and opportunities to improve reuse. Ultimately, through consumers’ wardrobes this study supports the next steps towards a more circular clothing system.
Thesis
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Cool Clothing is a new social enterprise that is dedicated to addressing market environmental issues, particularly pollution, through the use of alternative eco-friendly products. The proponents would also like to promote the idea of upcycling materials - creating a product of higher quality or value than the original, as a way to help reduce textile waste and pollution in our environment by producing a product made from the waste of other clothing businesses. The company's main field of business will be in Quezon City, with a target market of thrift clothing lovers in their 20s. In which the product will be sold online, since according to statistics approximately 52 percent of online shoppers were between the ages of 25 and 34 (Sanchez, 2020). The company's product is made up of recycled clothes that are purchased from partner thrift stores and landfills and then redesigned and upcycled. A portion of textile output and waste will be reduced as a result of this product, allowing for a brighter future in the environment. But, most importantly, the organization ensures that all employees have a steady source of income, and there will be employment openings for those looking for full-time or part-time jobs. In addition, half of the company's profits will be donated to a charitable organization, such as an orphanage or a home for the elderly.
Chapter
This chapter introduces the concept of ‘use forecasting’ to describe how designers might anticipate and design for the extended use of fashionable clothing. Garment design that supports extended use is one strategy with the potential to mitigate the harmful environmental consequences of disposable fashion. Lifecycle assessment studies of clothing conducted in the UK, have shown that even a modest extension to the use phase of clothing can significantly reduce the carbon, water, and waste footprint [1]. Much like a fashion designer employs ‘trend forecasting’ to predict future tastes in colors, fabrics, and silhouettes, use forecasting anticipates how a garment will likely be worn and potentially repaired, refashioned, recirculated, and ultimately recycled. Thus, the capacity for future adaptations that may be necessary or desirable can be incorporated into the garment’s design. The intention is not to predetermine a singular lifetime for all garments of one style, but rather to enable diverse, alternate futures for individual garments. Including within the garment’s design a capacity for modification may help the garment keep pace with the changing needs of the wearer, therefore postponing obsolescence and disposal. Implementing use forecasting within a typical fashion design process is presented in a case study, The Living Wardrobe, within which a series of fashion garments for extended use was prototyped. Strategies for consumer engagement with enduring garments are also discussed.
Technical Report
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Regardless of the life cycle stage, all products and services inevitably produce an impact on the environment. By identifying critical issues present in the life cycle of products and taking constructive response actions in practice, the European Integrated Product Policy (IPP) aims to reduce the environmental impacts of products and to improve their performances with a "life cycle thinking". The first action taken under IPP was to identify the market products contribute most to the environmental impacts in Europe. Completed in May 2006 by the European Commission’s Joint Research Centre (JRC), the Environmental Impact of Products (EIPRO) study was conducted from a life cycle perspective. The EIPRO study indentified food and drink, transport and private housing as the highest areas of impact. Together they account for 70–80 % of the environmental impact of consumption. Of the remaining areas, clothing dominated across all impact categories with a contribution of 2–10 %. While initially analysing the current life cycle impacts of products, studies on the Environmental Improvement of Products (IMPRO) have been developed in order to identify technically and socioeconomically feasible means of improving the environmental performance of products. As identified by the EIPRO study as a priority group which makes a significant contribution to environmental impacts in Europe, textile products are the focus of this study. The main objectives of this study are to: - identify the market share and consumption of textile products in the EU-27; - estimate and compare the potential environmental impacts of textile products consumed in the EU-27, taking into account the entire value chain (life cycle) of these products; - identify the main environmental improvement options and estimate their potential; - assess the socioeconomic impacts of the identified options.
Article
Full-text available
Sustainable Fashion and Textiles: Design Journeys brings together for the first time information about lifecycle sustainability impacts of fashion and textiles, practical alternatives, design concepts and social innovation. It challenges existing ideas about the scope and potential of sustainability issues in fashion and textiles, and sets out a more pluralistic, engaging and forward-looking picture, drawing on ideas of systems thinking, human needs, local products, slow fashion and participatory design, as well as knowledge of materials. The book not only defines the field, it also challenges it, and uses design ideas to help shape more sustainable products and promote social change. Arranged in two sections, the first four chapters represent key stages of the lifecycle: material cultivation/extraction, production, use and disposal. The remaining four chapters explore design approaches for altering the scale and nature of consumption, including service design, localism, speed and user involvement. While each of these chapters is complete in and of itself, their real value comes from what they represent together: innovative ways of thinking about textiles and garments based on sustainability values and an interconnected approach to design.
Article
Many life cycle assessment studies document that the use period is the most resource-demanding phase during the clothing life cycle. In this paper, we discuss how design can help to reduce the environmental impacts of clothing. Motives behind clothing disposal, acquisition practices and maintenance habits are analysed based on two surveys, qualitative interviews of households, and examination of disposed clothing. The main reasons for clothing disposal were changes in garments, followed by size and fit issues, taste-related unsuitability, situational reasons, functional shortcomings and fashion or style changes. Several design solutions can enable the users to keep and use the clothes longer, and reduce the need for laundering, thus potentially decreasing the total environmental effects of clothing consumption.
Purpose – The purpose of this paper is to investigate how consumers dispose of fashion products and how it might be possible to increase sustainable consumption of textiles. Design/methodology/approach – Increasing volumes of textiles are being produced, purchased and disposed of in landfill sites, which affect the environment. Research has identified the influences in increased purchase behaviour and the tendency to keep clothing for a shorter time. The primary research, undertaken in three stages, is an exploratory examination of the experiences of UK consumers and charity shops managers. Focus groups and key informant interviews were undertaken to achieve the objectives. Findings – This qualitative study identifies consumers' lack of understanding of how this behaviour affects the environment and key informant interviews explore how clothing can be re‐used and recycled. The conclusions assess what can be learnt from the data and offer suggestions for future research. Originality/value – The paper is a new area of research which has global implications.
Streamlined life cycle assessment of Two Marks & Spencers plc apparel products
  • M Collins
  • S Aumônier
Collins, M., & Aumônier, S. (2002). Streamlined life cycle assessment of Two Marks & Spencers plc apparel products. Oxford: Environmental resources management.
Longer lasting products: Alternatives to the throwaway society Sustainable fashion & textiles: Design journeys
  • T Cooper
Cooper, T. (Ed.). (2010). Longer lasting products: Alternatives to the throwaway society. Surrey, UK: Gower Publishing Limited Fletcher, K. (2008). Sustainable fashion & textiles: Design journeys. London: Earthscan.
Hvorfor går klaer ut av bruk? Avhending sett i forhold til kvinners klesvaner [Why are clothes no longer used? Clothes disposal in relationship to women's clothing habits
  • I G Klepp
Klepp, I. G. (2001). Hvorfor går klaer ut av bruk? Avhending sett i forhold til kvinners klesvaner [Why are clothes no longer used? Clothes disposal in relationship to women's clothing habits]. Oslo: SIFO.