Analysis of data from nationally representative surveys conducted by the U.S. Department of Agriculture in 1989, 1990, 1991, and 1994 reveals that Americans have increased their intake of total fat (gm) and calories. The largest increase, 18%, was seen in 31- to 40-year-old men who consumed a daily average 98.6 gm of fat in 1994 as compared with 83.6 gm in 1989. In all men, 21-65, the dietary fat consumption increased by an average 9% between 1989-1994. In women the increase was 3.4%. Only 31- to 40-year-old women maintained their dietary fat intake at the same level. The average daily caloric consumption also increased by 14% in men and 7% in women. The largest increase (20%) in the number of calories consumed occurred in men 31-40, and the smallest (2%) in women 61-65. The reported decreasing trend in percentage of calories from fat appears to be due to increased total caloric consumption. Data indicate that women consume a greater proportion of carbohydrates than do men. For example, the ratio of calories from carbohydrates to fat in 21- to 30-year-old men is 1.3 compared with 1.5 in women. When % of fat calories decreased, the carbohydrate consumption increased, except when alcohol intake was increased. In conclusion, although the percentage of calories from fat appears to be decreasing, the amount of fat in grams consumed each day is on the rise.