"Plural World Interpretations" are part of our everyday life even if we are not aware of the fact. They result from the simultaneous existence of different but equal models for interpreting the world we live in. These models are products of human creativity and coexist as parallel realities, complementing and contradicting each other. Based on fieldwork among the Tyva of southern Siberia, the article discusses the practice of dealing with this multiplicity of world interpretations and shows how individual actors oscillate flexibly between two of many possible models for interpreting specific situations, and act on them. The rules Tyvans apply in varying contexts, the reasons behind their choices and the consequences they have to deal with, are also analyzed. The result is an account of contemporary culture that explores the flexibility and plurality of human interpretation, action, and behaviour.