ArticlePDF Available

From Food Desert to Food Mirage: Race, Social Class, and Food Shopping in a Gentrifying Neighborhood



New supermarkets in previous “food deserts” can benefit residents by improving their access to healthful, affordable food. But in gentrifying neighborhoods characterized by the inflow of middle-class, white residents and the outflow of working class, minorities, who benefits from a new supermarket that emphasizes organic food and environmental sustainability? This paper contributes to the food access literature by examining the food shopping behavior of diverse residents by using survey data and probability sampling in the Alberta neighborhood in Portland, Oregon (USA). Regression results show that college-educated (62%) and white residents (60%) are much more likely to shop there weekly, regardless of age, gender, owner-renter status, distance from supermarket, or length of time living in the neighborhood. These findings indicate that supermarkets that promote healthy living and environmental sustainability need to be sensitive to the racial “symbolic boundaries” and socioeconomic barriers that may create “food mirages” by limiting food access to poor and minority residents.
Advances in Applied Sociology
2014. Vol.4, No.1, 30-35
Published Online January 2014 in SciRes (
From Food Desert to Food Mirage: Race, Social Class, and
Food Shopping in a Gentrifying Neighborhood
Daniel Monroe Sullivan
Department of Sociology, Portland State University, Portland, USA
Received November 14th, 2013; revised December 14th, 2013; accepted December 21st, 2013
Copyright © 2014 Daniel Monroe Sullivan. This is an open access article distributed under the Creative Com-
mons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, pro-
vided the original work is properly cited. In accordance of the Creative Commons Attribution License all Copy-
rights © 2014 are reserved for SCIRP and the owner of the intellectual property Daniel Monroe Sullivan. All
Copyright © 2014 are guarded by law and by SCIRP as a guardian.
New supermarkets in previous “food deserts” can benefit residents by improving their access to healthful,
affordable food. But in gentrifying neighborhoods characterized by the inflow of middle-class, white res-
idents and the outflow of working class, minorities, who benefits from a new supermarket that emphasizes
organic food and environmental sustainability? This paper contributes to the food access literature by
examining the food shopping behavior of diverse residents by using survey data and probability sampling
in the Alberta neighborhood in Portland, Oregon (USA). Regression results show that college-educated
(62%) and white residents (60%) are much more likely to shop there weekly, regardless of age, gender,
owner-renter status, distance from supermarket, or length of time living in the neighborhood. These find-
ings indicate that supermarkets that promote healthy living and environmental sustainability need to be
sensitive to the racial “symbolic boundaries” and socioeconomic barriers that may create “food mirages”
by limiting food access to poor and minority residents.
Keywords: Food Access; Food Desert; Food Mirage; Social Exclusion; Gentrification; Neighborhoods;
Race; Social Class
Imagine yourself living in a racially, ethnically, and socio-
economically mixed neighborhood that has been a food desert
for the past seven years. Yes, there were supermarkets in sur-
rounding neighborhoods to which you could drive or take pub-
lic transportation. But there were only small corner stores in
your neighborhood, mostly filled with processed, unhealthful
food. During those seven years a boarded-up former supermar-
ket with a barbed wire fence surrounding it served as a constant
reminder of your food desert condition. Now, fast forward sev-
en years. You walk into a new neighborhood supermarket that
replaces the boarded-up one. It has bright-colored walls and art,
large windows that let in natural light, a knowledgeable staff,
and wide aisles filled with fresh organic fruit, vegetables, fish,
meat, and cheese. There is even a place for you to sit and enjoy
a coffee or sandwich.
Most of us would agree that residents living in neighbor-
hoods with a supermarket have greater food access than those
living in neighborhoods without one. Indeed, scholars from a
range of countries have documented food deserts in poor
neighborhoods (Alwitt & Donley, 1997; Coveney & O’Dwyer,
2009; Paez et al., 2010; Sparkes et al., 2011)including poor
and minority neighborhoods in the USA (Morland et al., 2002;
Small & McDermott, 2006; Walker et al., 2010), and the re-
sulting limited availability, lower quality, and higher prices of
fruit, vegetables and other healthful food (Wrigley, 2002; White,
2007). Although some studies have found that residents in food
deserts are able to find ways of accessing food sufficiently out-
side their neighborhood (Hallsworth & Wood, 1986; Guy &
David, 2004; White et al., 2004), it is clear that neighborhoods
without supermarkets create an environment that contributes to
residents having a variety of health problems including obesity,
cardiovascular problems, and certain types of cancer (Larson et
al., 2009).
Competing Views of a New Supermarket in a
Gentrifying Neighborhood
Where this agreement usually ends, however, is on the ques-
tion of how many and what type of neighborhood residents
benefit from the new supermarket. Developers, as well as some
local politicians, neighborhood leaders and other “urban revita-
lization/regeneration” advocates (they tend to avoid the term
“gentrification”), would certainly interpret the new supermarket
as an unequivocal positive change. In fact, it fits neatly within
their larger belief that the middle class moving into poor urban
neighborhoods is beneficial to all residents—it deconcentrates
poverty, increases economic diversity, and creates what they
would call urban regeneration, renewal, revitalization, or some
other positive term (Grogan, 2000; Byrne, 2003). As Duany
(2001, p. 36) states, gentrification is “the rising tide that lifts all
boats.” Shaw and Porter (2009), commenting on studies of
“urban regeneration” strategies in many cities throughout the
world, are critical of the near unanimity among advocates and
their unwillingness to consider possible negative consequences
such as how little low-income residents benefit from develop-
ment activities (but see Pascual-Molinas & Ribera-Fumaz,
To be fair, the perspective of development advocates has
some validity. In free-market economies, businesses are more
likely to open in neighborhoods that have sufficient demand for
their products. So higher-income residents moving into poor
neighborhoods will provide market signals to prospective busi-
nesses that there is now sufficient demand for their products.
And there are numerous examples of this happening, including
the opening or upscaling of supermarkets (Bridge & Dowling,
2001; Gonzalez & Waley, 2012). What is missing from the
food access discussion, however, is an analysis of which neigh-
borhood residents shop at the supermarkets and how frequently;
proponents are satisfied by the mere existence of these super-
markets and do not investigate the possibility of social exclu-
Many urban scholars, however, would examine the opening
of this supermarket more critically, questioning whether the
food desert has truly disappeared or whether the neighborhood
has become instead a “food mirage”i.e., what appears to be
adequate neighborhood food access actually obscures social
exclusion, with some minority residents and those with less
education and income finding the new supermarket to be too
expensive or culturally alien (Short et al., 2007; Everett, 2011;
Breyer & Voss-Andreae, 2013). First, many urban scholars
would not label the general neighborhood changes using posi-
tive terms such as urban regeneration but instead call it gentri-
fication, which Kennedy & Leonard (2001) define as the pro-
cess of wealthier residents moving into poorer neighborhoods
in sufficient numbers to change its social class composition and
neighborhood identity. Second, they would note that research-
ers have found that most new retail in gentrifying neighbor-
hoods caters to newcomers and outside clientele, who are more
likely to be white and have more education and income than
longtime residents. They usually support this claim by using
one or more of the following strategies: 1) describing how the
semiotics of the new retaile.g., products, prices and cultural
symbols such as music and signage appeal largely to gentrifiers
(Patch, 2008; Zukin, 2008; Zukin et al., 2009), 2) detailing a
qualitative account of the typical gentrifier clientele of the new
retail (Lloyd, 2006; Zukin, 2008; Zukin et al., 2009), or 3) in-
terviewing a small number of non-randomly selected longtime
residents regarding their feelings of social exclusion toward
new retail (Freeman, 2006; Maurrasse, 2006; Deener, 2007;
Sullivan and Shaw, 2011).
The Study
I argue that, although these urban scholars’ skepticism may
be justified when referring to retail that sell non-essential retail
goods—e.g., restaurants, bars, and clothing boutiques—it re-
mains unclear whether their skepticism is merited when ana-
lyzing retail that sell essential goods like supermarket food.
Unlike lattes, tattoos, and hand-made purses, everyone needs
food. We need more evidence regarding the extent to which
different types of residents in a gentrifying neighborhood bene-
fit from a supermarket opening in a previous food desert.
I also argue that the evidence needs to be collected in a sys-
tematic way, using probability sampling and surveying a sub-
stantial number of residents. These data will allow researchers
to use regression analysis to measure the salience of resident
characteristics: e.g., race/ethnicity, social class, and years living
in the neighborhood. Like Short et al. (2007) and Breyer &
Voss-Andreae (2013), I also contend that it is vital to under-
stand residents’ actual food shopping behavior rather than just
the presence of a new supermarket, since their usage will most
directly measure how much they benefit from it.
This paper examines resident use of a relatively new super-
market in the Alberta neighborhood in Portland, Oregon, one-
that is a racially and socioeconomically mixed, gentrifying, and
that did not have a supermarket for a number of years until one
opened recently. This study, on the one hand, examines the tacit
assumption of the pro-development advocates by examining the
actual shopping behavior of residents—429 randomly selected
ones using survey data—rather than simply assuming they shop
at the new supermarket. It also, on the other hand, contributes
to the retail gentrification literature by focusing on essential
retail items—food—rather than non-essential ones such as fa-
shion clothes and lattes. The two main research questions are:
How frequently do neighborhood residents shop at the new
supermarket? And, given the diversity among residents, are
there differences in usage based race, social class or other de-
mographic characteristics?
Portland: Example of Environmental Sustainability
Portland is known nationally and internationally for its pro-
gressive planning and environmental sustainability (Svoboda,
2008; Zellmer, 2010). Its regional and city government promote
such pro-environmental policies as reducing carbon dioxide
emission (Rutland & Aylett, 2008), recycling, composting,
public transportation (Killingsworth & Lamming, 2001), bi-
cycle commuting (Mirk, 2012), and urban growth boundaries
(Jun, 2004). This last feature minimizes urban sprawl and en-
courages local agriculture. In tandem with local nonprofits, the
Portland region has farm-to-school food programs and a sub-
stantial number of farmers markets and community- supported
agriculture programs (The Diggable City Project Team, 2005).
It should come as no surprise that many Portlanders, including
newcomers, embrace pro-environmental policies and are at-
tracted to such food-related activities as urban farming and
local/region food options. Related to environmental sustainabil-
ity and healthy food initiatives, a substantial number of resi-
dents engage in what Baarts and Pedersen (2009) refer to as
“mind-body” practicesi.e., activities that emphasize an aware-
ness of interrelatedness of the mental, emotional, and physical
components of well-being such as alternative medicine, yoga,
tai chi, meditation, and acupuncture. This set of practices is
supported by Portland’s large Oregon College of Oriental Me-
dicine and other mind- body training institutions.
The Alberta Neighborhood
Portland residents who are attracted to environmental sustai-
nability, healthy eating, and mind-body practices are not evenly
distributed spatially throughout the city. One of the areas to
which they are attracted is the Alberta neighborhood. A person
touring through the Alberta neighborhood would immediately
notice the large number of bike lanes, community and private
vegetable and fruit gardens, chicken coops, and dozens of
mind-body businesses.
It should come as no surprise that, as residents attracted to
environmental sustainability and mind-body practices have
moved into the neighborhood, there has been marked gentrifi-
cation. There has been a large increase in residents with a col-
lege degree, professional and managerial occupations, and me-
dian household income. There has been a similar increase in
house prices and rent. Although difficult to measure, there has
also been displacement of longtime residents, many of whom
are low-income (Burk, 2006; Schmidt, 2012). This process of
gentrification has been accompanied by substantial racial
change, with a decline in black residents (from 34% in 1990 to
14% in 2010) and an increase in whites (from 57% to 73%).
The decline in black residents coincides with a decrease in
black businesses and institutions (Beaven, 2005; Fitzgibbon,
2006), although some are managing to maintain their neigh-
borhood presence (Scott, 2012).
The New Supermarket
This area had been a food desert from 1994 onward when the
only supermarket within one mile of its center closed. For sev-
en years, residents had to choose between patronizing the do-
zens of neighborhood corner stores that sold largely unhealthful
food and drink and shopping at a supermarket outside the
Within this context of residential and retail change, including
more residents and higher incomes, it is not surprising that a
supermarket opened in what had been previously a food desert.
And it is not just a standard supermarket. Mirroring the busi-
nesses that had already opened in the neighborhood in the near
past, the new supermarket sells products and a life-style that
promote a mind-body connection. It specializes in organic fruits
and vegetables, sustainably harvested fish, non-industrially
processed meats, and a wide selection of cheeses, wines and
specialty beers. Many of these products are produced locally/
regionally, with signage next to them alerting the customer to
their environmental sustainability. It also promotes the mind-
body lifestyle by selling such items as BPA-free water bottles,
yoga mats, and books promoting such practices as meditation
and eating raw food. It sponsors “Health and Wellness” classes
that “promote healthy lives and well-being from the inside out.”
It encourages health and environmental sustainability, in addi-
tion, by providing bike racks, recycling bins, a newsstand with
free issues of Green Living magazine, and a free drinking water
refilling station (to discourage buying disposable plastic water
bottles). It even has the dictionary definition of sustainability
painted in large letters on its walls.
New Seasons does make an attempt, however, to increase
food access to neighborhood residents who do not easily fall
into the gentrifier, mind-body category. It sells national brands
of breakfast cereals and other common products, uses “Every-
day Value” signs to signal which products are more affordable,
accepts food stamps and coupons that assist poor women and
children, offers discounts to seniors, and donates money to
organizations that support minority residents.
The main goal of this study is to examine usage of this new
supermarket and, given the neighborhood’s racial/ethnic and
social class diversity, analyze whether particular types of resi-
dents use the store more than others.
Data and Methodology
A research team documented all occupied housing units in
eight census block groups that were close to the New Seasons
supermarket. Then vacant houses and institutionalized housing
(e.g., drug rehabilitation centers) were eliminated from the
sampling frame. 679 housing units were then randomly selected.
Surveyors attempted to maximize the response rate using the
following practices: sending a postcard in advance explaining
the goal of the survey, offering an incentive for participation,
going to the selected households at different times of the day
and evening and different days of the week, and attempting to
make contact up to twelve times. 425 individuals from these
households participated in a face-to-face survey, resulting in a
63.2% response rate. Demographic analysis revealed that par-
ticipants were similar to neighborhood residents in terms of age,
gender, whether they had children living at home, and distance
from their household to the supermarket. As is common with
neighborhood survey research, whites, homeowners, and those
with a college degree were overrepresented in the sample.
The survey was conducted approximately two and a half
years after the New Seasons supermarket opened, giving res-
pondents enough time to become aware of its existence and
change their food shopping habits, if desired. The dependent
variable is ordinal on the survey instrument, measuring the
frequency of shopping at New Seasons during the past twelve
months: never, less than monthly, at least monthly, and at least
weekly. The ordinal variable is used for univariate and bivariate
analyses, but a binary of 1 = at least weekly shopping at New
Seasons, 0 = less than weekly shopping is used for the logistic
regression analysis because it most accurately measures wheth-
er residents use New Seasons as one of their primary food
shopping venues.
The independent variables of theoretical interest are race/
ethnicity, education, tenure status, and years living in the
neighborhood. Race/ethnicity is measured using four categories
for the initial bivariate analyses: white, non-Latino; black, non-
Latino; Latino, and other race/multiracial. Bivariate analysis
with the dependent variable, however, reveals that all three
non-white categories have similar shopping usage; so, for the
sake of parsimony, race/ethnicity is a binary in the logistic re-
gression: 1 = white, non-Latino; 0 = minority. Similarly, educa-
tion is originally measured in five categories: less than high
school degree, high school degree, some college/associate’s
degree, college degree, and graduate/professional degree. Biva-
riate analysis with the dependent variable, however, indicates
that the three lowest education categories have similar shopping
usage at New Seasons and the two highest education categories
also have similar usage patterns to each other but distinct from
the lower education categories. So, for the sake of parsimony,
education is a binary in the logistic regression: 1 = college de-
gree or higher; 0 = less than college degree. Tenure status is a
binary: 1 = homeowner; 0 = renter. Years living in the neigh-
borhood is a scale variable. Other independent variables are
included as control variables. Gender is binary: 1 = male; 0 =
female. Age and distance from the New Seasons supermarket
are scale.
Multicollinearity diagnostics show no collinearity problems
with the most parsimonious model presented here. Interaction
terms were tested but none were statistically significant and,
hence, they were not included in the regression.
Descriptive Statistics
Table 1 illustrates the descriptive statistics, including for the
whole sample and stratified by race. As is common in gentrify-
ing neighborhoods that are going through racial change, whites
are more likely to own their home (69% v. 55%) and have a
college degree (62% v. 21%). Whites also tend to live slightly
closer to the new grocery store (10 blocks v. 11 blocks). Black
residents tend to be older (45 years old v. 40 years) and have
lived longer in the neighborhood (12 years v. 7 years).
The vast majority of residents (90%) have shopped at least
once at the new supermarket during the past twelve months, but
with varying levels of frequency. Fifteen percent shop there less
than monthly, 25% shop there at least monthly but less than
weekly and about 50% shop there at least weekly. This last
categoryshopping there at least weekly—suggests that these
residents use the new store as one of their main food shopping
The Importance of Race
Table 1 also illustrates the usage of the new supermarket by
race. Supporting the race hypothesis at the bi-variate level,
white residents are nearly three times as likely to shop at least
weekly at the new supermarket as non-whites. There is some
variation among racial minorities—black residents (15%) are
less likely than “other race/multiracial” (33%) and Latinos
(38%)—but white weekly usage clearly surpasses all of these
minority groups. On the other extreme, non-whites are nearly
four times as likely to never have shopped there within the last
twelve months.
Given that race is correlated with three other important di-
mensions of living in gentrifying neighborhoods that are un-
dergoing racial change—whites are more likely to be home-
owners, college educated, and newcomersI use regression
analysis to examine if race has an independent and nonspurious
effect on shopping behavior. Logistic regression results from
Table 2 further support the race hypothesis. In this racially
diverse neighborhood, the odds that a white resident shops there
weekly are over 3.5 times as likely as non-whites, after control-
ling for variables that are directly related to gentrification: so-
cial class, tenure status, and years living in the neighborhood.
These findings support qualitative gentrification research that
have found race/ethnicity to be an important factor in under-
standing social exclusion in regards to retail venues, which
researchers suggest is due in part to potential shoppers perceiv-
ing racialized symbolic boundaries (Maly, 2005; Deener, 2007;
Patch, 2008; Zukin et al., 2009; Sullivan & Shaw, 2011).
Table 1.
Descriptive statistics of variables, stratified by race.
Overall Mean Whites Non-whites
Dependent Variables
Shop at New Supermarket at Least Weekly 49.9%** 60.3% 21.2%
Shop at New Supermarket at Least Monthly 74.4%
84.3% 46.9%
Shop at New Supermarket at Least Yearly 89.2%
93.9% 76.1%
Never Shop at New Supermarket 10.8%
6.1% 23.9%
Independent Variables
College Degree 50.8%** 61.6% 21.2%
Homeowner 65.2%
68.9% 54.9%
Years Living in the Neighborhood 8.5** 7.4 11.7
Age 41.5
40.1 45.4
Gender (Male) 42.1% 44.6% 35.4%
Distance to New Supermarket (blocks) 10.0
9.6 11.3
N 425 312 113
Note: Chi-square test of proportional differences. * = p < 0.05; ** = p < 0.01.
Table 2.
Logistic regression results factors influencing weekly use of new supermarket.
B Significance Standard error
Race (Whites) 1.265 ** 0.281
College degree 1.159 ** 0.242
Homeowner (reference = renter) 0.017 0.264
Years Living in the Neighborhood 0.017 0.015
Gender (Male) 0.477 * 0.212
Age 0.003 0.011
Distance from supermarket (blocks) 0.066 * 0.021
Constant 0.434 0.484
NagelkerkeR2 0.271
* = p < 0.05; ** = p < 0.01.
My findings also contribute to the retail gentrification litera-
ture by showing that the racial differences are not limited to
stores selling non-essential goods (e.g., restaurants and bouti-
ques), but also include those that sell basic goods. Some Amer-
ican scholars help explain these racial boundaries by arguing
that alternative food practices in the U.S. are dominated by
whites, associated with whiteness, and are perpetuated by white
privilege (Slocom, 2007; Guthman, 2008; Alkon, 2012). Al-
though white businesses, workers, and customers may assume a
position of “colorblindness” when discussing such topics as
organic food, local produce, and “healthy living,” these scho-
lars argue that racial minorities often feel excluded.
The Social Class Hypothesis: Education, Not
One dimension of social class—education—also is important.
The odds that someone with a college degree shops there
weekly are over three times as high as those without a degree.
Among the different education categories, those with a college
degree or an advanced degree are about twice as likely to shop
there weekly as those with some college/two-year associate’s
degree (38%) or a high school degree (31%) and about five
times as likely as those with less than a high school degree
(17%). The weekly usage of those with a college degree or
higher (67%), however, is far higher than all of these less edu-
cated groups. These findings support the work of previous re-
searchers who find that the college-educated middle class are
more likely to have a taste for “mind-body” products and ser-
vices such as yoga, alternative medicine, and organic food
(Bridge & Dowling, 2001; Su & Li, 2011). Doel & Segrott
(2003), in addition, suggest that “mind-body” clients are well
informed about health issues, which suggests that those with
more education tend to know more about nutrition and about
the health and environmental impacts of highly processed, in-
dustrially produced, and nonlocal food.
However, another dimension of social class—tenure status
is not significantly associated with shopping at the new su-
permarket; renters and homeowners have similar usage patterns.
Future research should examine whether income—a dimension
of social class that is not available in this data setis correlated
with usage. The higher prices of many of New Seasons prod-
ucts, in comparison to more mainstream supermarkets in adja-
cent neighborhoods, suggests that those with more income
would be more likely to shop there regularly.
Surprisingly, once race and social class are taken into ac-
count in the regression analysis, there are no significant differ-
ences in weekly usage between newcomers and longtime resi-
dents. This suggests that the typical “newcomer” characteristics
in racially/ethnically diverse, gentrifying neighborhoods of
being white and college educated are the most salient, and that
food shopping routines that longtime residents have established
over the years are not as important.
Among the control variables, women and those living closer
to the store are more likely to shop there weekly, but age is not
Food deserts can be detrimental to neighborhood residents’
health. So it would seem intuitive that the opening of a super-
market, especially one that emphasizes healthful food and life-
style, would result in positive health effects. You would get no
argument from “urban regeneration” advocates, who espouse
the virtues of middle-class residents moving into previously
poor neighborhoods (i.e., gentrification). These virtues include
a larger retail sector, including supermarkets, from which they
assume all residents benefit. But is their assumption accurate?
Certainly urban scholars who study retail gentrification would
be skeptical, arguing that new retail cater largely to newcomers
and marginalize longtime residents, especially the poor and
minorities. But their skepticism is based largely on analyses of
non-essential retail such as boutique clothing stores and bars.
Further, their qualitative approaches, although providing rich
detail, do not systematically measure shopping behavior.
My study examines supermarket shopping behavior in a ra-
cially and socioeconomically diverse neighborhood in Portland
that is in the process of gentrifying. Does the opening of a su-
permarket eliminate the food desert or does it instead create a
food mirage, whereby minority and lower-class residents do not
find it to be a viable option for their regular food shopping?
Using probability sampling and regression analysis, my survey
of 425 randomly selected individuals supports the skepticism of
retail gentrification scholars. Although most residents have
shopped at the new supermarket at least once in the past twelve
months, only about half of them use it regularly. White and
college-educated residentscharacteristics closely aligned with
gentrifiers—are much more likely to shop there weekly than are
minority and less educated residents. These findings support the
work of Breyers & Voss-Andreae (2013) who find that none of
Portland’s racially diverse and gentrifying neighborhoods are
food deserts, but rather food mirages.
Future research should examine the reasons for these racial
and social class differences in usage. Sullivan & Shaw (2011)
use in-depth interviews to understand residents’ opinions of
new retail in this neighborhood and find significant symbolic
boundaries based on race: blacks feel excluded and are resent-
ful of the new retail, which includes a substantial number of
mind-body businesses that are similar to New Seasons. In addi-
tion, the work of Bridge & Dowling (2001) and Su & Li (2011)
in other cities suggests that there may be symbolic boundaries
based on social class. Clearly New Seasons attempts to appeal
to a particular “mind-body” facet of the middle class— through
its food and non-food products and its other retail semiotics
but it also makes some effort to attract other kinds of neigh-
borhood residents. Future research needs to explore further the
salience of social class by examining which facet—its cultural
or economic dimension—is most salient. Do less educated and
minority residents shop there, less mostly due to higher prices,
symbolic boundaries, and/or some other reasons?
It is clear that the mind-body lifestyle espoused by much of
the new retail in the Alberta neighborhood, including the New
Seasons supermarket, continues to grow in Portland (Gunder-
son, 2013); in fact, it is a trend that is likely to increase in other
cities throughout the US and the world. And with a growing
number of racially and ethnically diverse neighborhoods in
cities throughout the world, due to increasing immigration
(Pemberton, 2008; Bretherton & Pleace, 2011), the challenge
for supermarkets is to avoid creating a “food mirage” by con-
structing spaces that, on the one hand, promote healthy living
and environmental sustainability and, on the other hand, in-
crease food access to a range of racial, ethnic, and socioeco-
nomic groups.
Alkon, A. (2012). Black, white, and green. Athens, GA: University of
Georgia Press.
Alwitt, L. F., & Donley, T. D. (1997). Retail stores in poor urban nei-
ghborhoods. The Journal of Consumer Affairs, 31, 139-164.
Baarts, C., & Pederson, I. K. (2009). Derivative benefits: Exploring the
body through complementary and alternative medicine. Sociology of
Health and Illness, 31, 719-733.
Beaven, S. (2005). Joe Benjamin, Sr.: Hosting good times amid chang-
ing times. The Oregonian, A1, Portland, OR.
Breyer, B., & Voss-Andreae, A. (2013). Food mirages. Health & Place,
24, 131-139.
Bretherton, J., & Pleace N. (2011). A difficult mix. Urban Studies, 48,
Bridge, G., & Dowling, R. (2001). Microgeographies of retailing and
gentrification. Australian Geographer, 32, 93-107.
Burk, B. (2006). A decade of change on Alberta. The Portland Observ-
er, 1, 11.
Byrne, J. P. (2003). Two cheers for gentrification. Howard Law Journal,
46, 405-432.
Coveney, J., & O’Dwyer, L. A. (2009). Effects of mobility and location
on food access. Health & Place, 15, 45-55.
Deener, A. (2007). Commerce as the structure and symbol of neigh-
borhood life. City & Community, 6, 291-314.
The Diggable City Project Team (2005). Thediggable city. Portland,
OR: Portland State University, Nohad A. Toulan School of Urban
Studies and Planning.
Doel, M. A., & Segrott, J. (2003). Self, health, and gender: Comple-
mentary and alternative medicine in the British mass media. Gender,
Place and Culture, 10, 131-144.
Duany, A. (2001). Three cheers for gentrification. The American En-
terprise, 15, 36-39.
Everett, M. (2011). Practicing anthropology on a community-based
public health coalition. Annals of Anthropological Practice, 35, 10-
Fitzgibbon, J. (2006). Reflections of Hurricane Katrina. The Oregonian,
Freeman, L. (2006). There goes the 'hood. Philadelphia: Temple Uni-
versity Press.
Gonzalez, S., & Waley, P. (2012). Traditional retail markets. Antipode,
45, 965-983.
Grogan, P. S., & Proscio, T. (2000). Comeback cities. Boulder, CO:
Westview Press.
Gunderson, L. (2013). Lisa Sedlars new Green Zebra Grocery will
open in Woodstock and Kenton. The Oregonian, Portland, OR.
Guthman, J. (2008). Bringing good food to others. Cultural Geogra-
phies, 15, 431-447.
Guy, C. M., & David, G. (2004). Measuring physical access to healthy
foodsin areas of social deprivation: A case study of Cardiff. Inter-
national Journal of Consumer Studies, 28, 222-234.
Jun, M. J. (2004). The effects of Portland’s urban growth boundary on
urban development patterns and commuting. Urban Studies, 41, 1333-
Hallsworth, A., & Wood, A. (1986). Welfare and retail accessibility.
Area, 18, 291-298.
Kennedy, M., & Leonard, P. (2001). Dealing with neighborhood change.
Washington D C: The Brookings Institution.
Killingsworth, R. E., & Lamming, J. (2001). Development and public
health. Urban Land, 12-17.
Larson, N. I., Story, M. T., & Nelson, M. C. (2009). Neighborhood
environments: Disparities in access to healthy foods in the US. Ame-
rican Journal of Preventative Medicine, 36, 74-81.
Lloyd, R. (2006). Neo-bohemia. New York: Routledge.
Maly, M. (2005). Beyond segregation. Philadelphia: Temple University
Maurrasse, D. J. (2006). Listening to Harlem. New York: Routledge.
Mirk, S. (2012). Its not about the bikes. Portland Mercury, Portland,
Morland, K. B., Wing, S., Diez Roux, A., & Poole, C. (2002). Neigh-
borhood characteristics associated with the location of food stores
and food service places. American Journal of Preventative Medicine,
22, 23-29.
Paez, A., Mercado, R. G., Farber, S., Morency, C. & Roorda, M. (2010).
Relative accessibility deprivation indicators for urban settings. Ur-
ban Studies, 47, 1415-1438.
Pascual-Molinas, N., & Ribera-Fumaz, R. (2009). Retail gentrification
in Ciutat Vella, Barcelona. In L. Porter, & K. Shaw (Eds.), Whose
urban renaissance (pp. 180-190). London: Routledge.
Patch, J. (2008). Ladies and gentrification. Research in Urban Sociolo-
gy, 9, 103-126.
Pemberton, S. (2008).Cities and labour immigration. Urban Studies, 45,
Rutland, T., & Aylett, A. (2008). The work of policy. Environment and
Planning D, 26, 627-646.
Schmidt, B. (2012). Subsidizing segregation. The Oregonian, Portland.
Scott, A. (2012). By the grace of God. Portland Monthly, Portland.
Shaw, K., & Porter, L. (2009). Introduction. In L. Porter, & K. Shaw
(Eds.), Whose urban renaissance (pp. 1-19)? London: Routledge.
Short, A., Guthman, J., & Raskin, S. (2007). Food deserts, oases, or
mirages? Journal of Planning Education and Research, 26, 352-364.
Slocum, R. (2007). Whiteness, space, and alternative food practice.
Geoforum, 38, 520-533.
Small, M. L., & McDermott, M. (2006). The presence of organizational
resources in poor urban neighborhoods. Social Forces, 84, 1697-
Sparkes, A. L., Bania, N., & Leete, L. (2011). Comparative approaches
to measuring food access in urban areas: The case of Portland, Ore-
gon. Urban Studies, 48, 1715-1737.
Su, D., & Li, L. (2011). Trends in the use of complementary and alter-
native medicine in the United States: 2002-2007. Journal of Health
Care for the Poor and Underserved, 22, 296-310.
Sullivan, D. M., & Shaw, S. C. (2011). Retail gentrification and race.
Urban Affairs Review, 47, 403-422.
Svoboda, E. (2008). Portland: No. 1-Greenest city in America. Popular
Walker, R. E., Keane, C. R., & Burke, J. G. (2010). Disparities and ac-
cess to healthy food in the United States. Health & Place, 16, 876-
White, M. (2007.) Food access and obesity. Obesity Reviews, 8, 99-107.
White, M., Bunting J., Williams, E., Raybould, S., Adamson, A., &
Mathers, J. (2004). Do food deserts exist? Food Standards Agency,
New Castle University.
Wrigley, N. (2002). Food deserts in British cities. Urban Studies, 39,
Zellmer, J. (2010). Portland and elite cities, The Economist.
Zukin, S. (2008).Consuming authenticity. Cultural Studies, 22, 724-748.
Zukin, S., Trujillo, V., Frase, P., Jackson, D., Recuber, T., & Walker, A.
(2009). New retail capital and neighborhood change. City & Com-
munity, 8, 47-64.
... For individuals living in low-income communities that are dominated by small, more expensive markets, it may be necessary to travel longer distances to find stores that fit within their budgets [26][27][28][29][30]. Consequently, they may also have to shop less frequently and trade out fresh foods for items that will last longer, such as boxed and canned foods [26,29,30], further exacerbating the risk for unhealthy diet. However, even when new, affordable grocery stores and supermarkets are introduced into lowincome neighborhoods, many individuals still choose to shop at their usual outlet rather than the new store [31][32][33], and dietary patterns remain relatively unaltered [34,35]. All this suggests that grocery shopping patterns may be more variable and complex. ...
... On the one hand, an equal number of participants prioritized convenience and price in choosing their primary grocery store and those that prioritize convenience may be more inclined to utilize the new, even more convenient, grocery store. As a result, it is possible that more residents may choose to shop at the new supermarket than in previous studies where residents still shopped at their usual grocery store after new, affordable supermarkets were introduced to their neighborhood [31][32][33]. On the other hand, other residents may not shop at the new neighborhood supermarket unless the store fulfils residents' needs, such as offering food that is as affordable and high quality, at least as well as their previous primary grocery shopping location. ...
Full-text available
Background Public housing residents, who tend to be predominantly female and racial/ethnic minorities, are at a particularly high risk for chronic health conditions. Prior studies have suggested that a lack of access to healthy and affordable food may be an important barrier in public housing communities, but evidence is mixed on the association between the neighborhood food environment and dietary quality, suggesting the need to examine food access patterns in low-income, minority communities more deeply. The purpose of this study was to examine the variability in grocery shopping patterns, and the factors that predict them, among low-income minority women in public housing. Methods Interviewer-administered surveys and body composition measurements were collected in the Watts Neighborhood Health Study, an ongoing longitudinal cohort study of low-income urban public housing residents located in South Los Angeles. Descriptive analyses were conducted to understand the variation in grocery shopping patterns among women. Logistic and ordered logistic regression models were estimated to examine the association between resident characteristics and grocery shopping patterns. Results There was considerable variability in grocery shopping patterns, including the types of grocery stores accessed, distance travelled, frequency of shopping, and reasons behind grocery store choice. Grocery shopping patterns were associated with several participant characteristics, including race/ethnicity, working status, access to a car, income, and education. Hispanic participants were less likely to shop at a supermarket, travel further distances to shop, shop more frequently, and were more likely to prioritize price in their choice of primary grocery store than non-Hispanic Black women participants. Conclusions There was considerable variability in grocery shopping patterns, even within this low-income, minority community despite access to the same neighborhood food environment. Convenience and quality, in addition to price, were priorities for choice of primary grocery store, and differences by race/ethnicity suggest that initiatives to improve the neighborhood food environment should consider quality of food, cultural factors, and availability of foods desired by the surrounding community, in addition to price and proximity of grocery stores.
... Gentrification, or the process by which more affluent residents displace less affluent residents, may eventually result in neighborhood affluence and better food access, but gentrifying neighborhoods may also be sites of displacement, and economic inequality. The food access that accompanies gentrification is often overpriced and targets higher income residents moving in (Sullivan 2014;Alkon et al. 2020b). This can create "food mirages" or situations in which food retailers are present, but too expensive or culturally exclusionary for longer-term residents (Sullivan 2014;Cohen 2018). ...
... The food access that accompanies gentrification is often overpriced and targets higher income residents moving in (Sullivan 2014;Alkon et al. 2020b). This can create "food mirages" or situations in which food retailers are present, but too expensive or culturally exclusionary for longer-term residents (Sullivan 2014;Cohen 2018). ...
Full-text available
In the 1930s, the Home Owners’ Loan Corporation (HOLC) graded the mortgage security of urban US neighborhoods. In doing so, the HOLC engaged in the practice, imbued with racism and xenophobia, of “redlining” neighborhoods deemed “hazardous” for lenders. Redlining has caused persistent social, political and economic problems for communities of color. Linkages between redlining and contemporary food access remain unexamined, even though food access is essential to well-being. To investigate this, we used a census tract-level measure of low-income and low grocery store food access from the US Department of Agriculture Food Access Research Atlas, redlining data from Mapping Inequality Project, and demographic data from the American Community Survey. We employed generalized estimating equations with robust covariance estimates to analyze data pertaining to 10,459 census tracts in 202 US cities. Tracts that the HOLC graded as “C” (“decline in desirability”) and “D” (“hazardous”) had reduced contemporary food access compared to those graded “A” (“best”). Increases in contemporary census tract proportions of Black, Hispanic, or other racial/ethnic minority residents, as well as disabled residents, were associated with reduced food access. Increases in contemporary proportions of residents age 75 years and older or those without a car were associated with better food access. Tracts that underwent housing redevelopment since being graded had better food access, while those undergoing gentrification had reduced food access. Results suggest that issues of redlining, housing discrimination, racism, ableism, displacement, and food inaccessibility are deeply intertwined.
... Much like green space, accessibility to fresh and healthy food even today is also subject to gentrification through a process known as food gentrification. Recent research shows that as lower-income neighborhoods see the opening of new supermarkets and organic local food markets, residents often face financial obstacles and sociocultural constraints to purchasing food, experiencing what is known as food mirage, or the illusion of better food access despite very limited access (Sullivan 2014). Moreover, community gardens and urban farms that serve as environmental refugees created by working-class residents are also increasingly "practiced" and "captured" by higher-income residents and thus embedded into gentrification and food injustice dynamics (Maantay and Maroko 2018). ...
Full-text available
This book uses a unique typology of ten core drivers of injustice to explore and question common assumptions around what urban sustainability means, how it can be implemented, and how it is manifested in or driven by urban interventions that hinge on claims of sustainability. Aligned with critical environmental justice studies, the book highlights the contradictions of urban sustainability in relation to justice. It argues that urban neighbourhoods cannot be greener, more sustainable and liveable unless their communities are strengthened by the protection of the right to housing, public space, infrastructure and healthy amenities. Linked to the individual drivers, ten short empirical case studies from across Europe and North America provide a systematic analysis of research, policy and practice conducted under urban sustainability agendas in cities such as Barcelona, Glasgow, Athens, Boston and Montréal, and show how social and environmental justice is, or is not, being taken into account. By doing so, the book uncovers the risks of continuing urban sustainability agendas while ignoring, and therefore perpetuating, systemic drivers of inequity and injustice operating within and outside of the city. Accessibly written for students in urban studies, critical geography and planning, this is a useful and analytical synthesis of issues relating to urban sustainability, environmental and social justice. The Open Access version of this book, available at, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license. Funded by Universitat Autònoma de Barcelona Table of Contents Driver 1: Material and Livelihood Inequalities Driver 2: Racialized or Ethnically Exclusionary Urbanization Driver 3: Uneven Urban and Intensification and Regeneration Driver 4: Uneven Environmental Health and Pollution Patterns Driver 5: Exclusive Access to the Benefits of Urban Sustainability Infrastructure Driver 6: Unfit Institutional Structures Driver 7: Weakened Civil Society Driver 8: Limited Citizen Participation Driver 9: Power-Knowledge Asymmetries Driver 10: The Growth Imperative and Neoliberal Urbanism The book is fully open access here:
... However, supermarket development as a component of progressive gentrification, primarily targets middle and higher-income areas, with low-income neighbourhoods essentially becoming "supermarket deserts". To date, gentrification is linked to "food mirages" which refers to regions where grocery stores offering healthy foods are plentiful but prices are beyond the purchasing power of low-income households, making their food environments functionally equivalent to "food deserts" (Breyer and Voss-Andreae 2013;Sullivan 2014;Sonnino et al. 2019). Furthermore, retail policies and eventual regional pandemic, though their use decreased in recent years in European households where subjective methods are used instead of thermometers recommended by governmental agencies (USDA 2020; FSAI 2020). ...
Salmonella is one of numerous food-borne pathogens that could possibly pose a major threat to global food safety. Salmonella is primarily associated with foods such as poultry, eggs, vegetables, and some dairy products. However, infected food handlers and faecal contaminated environments are also significant sources and reservoirs of this pathogen. This study comprehensively evaluated the Irish consumers’ food safety knowledge by exploring their knowledge level, practices and attitudes regarding raw meat handling, cross-contamination while handling different types of food products, and knowledge of Salmonella risk and associated food-handling practices. The online SurveyMonkey tool was used to distribute a quantitative survey titled “Evaluation of Knowledge and Food-handling practices of Irish Consumers” from July to November 2020 and generated a total of 1916 responses. Results indicated that 79.9% of the studied Irish population had a good knowledge of salmonellosis and risk perception related to food handling practices. Knowledge of cross-contamination, hygienic practices and pathogens associated with poultry were also considered high. However, knowledge of meat handling was low at 44.9%. It was also observed that age, gender, marital status, gross annual income, and nationality were influential factors regarding the food safety knowledge of consumers, while age, marital status and gender indicated significant differences regarding awareness of correct food hygiene practices.
... Much like green space, accessibility to fresh and healthy food even today is also subject to gentrification through a process known as food gentrification. Recent research shows that as lower-income neighborhoods see the opening of new supermarkets and organic local food markets, residents often face financial obstacles and sociocultural constraints to purchasing food, experiencing what is known as food mirage, or the illusion of better food access despite very limited access (Sullivan 2014). Moreover, community gardens and urban farms that serve as environmental refugees created by working-class residents are also increasingly "practiced" and "captured" by higher-income residents and thus embedded into gentrification and food injustice dynamics (Maantay and Maroko 2018). ...
... The role of culture in relation to healthy and sustainable food and particularly in relation to in-and exclusion is well represented in literature. For instance, the aforementioned food deserts literature focuses on the supply side issues around unhealthy food consumption and is particularly concerned with ethnic neighbourhoods that are underserved (Raja et al., 2008;Sullivan, 2014). Another body of literature on this topic is the 'food justice' literature, which "views the food system itself as a racial project and problematizes the influence of race and class on the production, distribution and consumption of food" (Alkon & Agyeman, 2011, p. 5). ...
Full-text available
As cities are growing in size and changing in demographic composition, new responsibilities in the field of food and inclusiveness emerge. While their populations get more diverse, urban governments are struggling with their newly emerging governance task around food system transformation towards health and sustainability. With this increasing urban diversity, residents from lower socio-economic positions and from ethnic minority groups appear to lag in healthy as well as sustainable diets, and are underrepresented in food policy development. These apparent inequalities pose challenges to the food system transformation needed at the urban level, and have led to the call for more inclusiveness in urban food systems. However, precisely what it means to be more inclusive appears not to be very well defined. This thesis therefore explores dynamics of in- and exclusion that occur within and through social practices around food, i.e. food consumption and governance practices. The primary empirical context for studying these questions is the Dutch city of Almere. Theoretically, the thesis primarily builds on social practice theories and additionally uses Manuel Castells’ network theory of power. Methodologically, the thesis relies on a mix of primarily qualitative methods. The thesis concludes that inclusiveness is elusive: what constitutes in- and exclusion is nuanced and dynamic as it is negotiated in a variety of everyday food practices. To realize more effective urban food governance, it is essential to observe more closely what is happening in the diverse urban food consumption practices across all citizen groups, to ultimately indicate multiple pathways of transition to a healthier and more sustainable food system. It is necessary to look for alternatives to the formalized food governance practices that better align with the variety of current and future food consumption practices.
There is inconsistent evidence whether gentrification, the increase of affluent residents moving into low-income neighborhoods, is detrimental to health. To date, there is no systematic evidence on how gentrification may matter for a range of birth outcomes across cities with varying characteristics. We utilize California’s Birth Cohort File (2009–2012), decennial census data, and the American Community Survey (2008–2012) to investigate the relationship of gentrification to outcomes of preterm birth, low birth weight, and small for gestational age across California. We find that socioeconomic gentrification is uniformly associated with better birth outcomes. Notably, however, we find that only places specifically experiencing increases in non-White gentrification had this positive impact. These associations vary somewhat by maternal characteristics and by type of gentrification measure utilized; discrepancies between alternative measurement strategies are explored. This study provides evidence that socioeconomic gentrification is positively related to birth outcomes and that the race-ethnic character of gentrification matters, emphasizing the continued need to examine how gentrification may impact a range of health and social outcomes.
With concepts like structural racism and social determinants of health currently trending in both academic and public discourse, examining the health consequences of legacies of racism in the built environment is increasingly timely. Resource scarcity in neighborhoods and the emergence of resource deserts in urban cities are critical sources of urban social inequality. As research shows how the sociodemographic makeup of neighborhoods can predict resident access to important material resources like grocery stores, pharmacies, and parks, exploring how this lack of access might impact health is imperative. Employing an environmental justice framework, this study brings together scholarship on environmental racism and stress theory to explore the impacts of spatial inequality on health at the neighborhood level. Using public-use data from the American Community Survey (ACS), Centers for Disease Control and Prevention (CDC), the National Provider Identifier (NPI) registry, and local and state government sources, the author examines the influence of co-occurring resource scarcity (i.e., multiply-deserted areas [MDAs]) on health in neighborhoods across urban cities in the American South. Results indicate that MDAs have higher prevalence of physical inactivity, asthma, diabetes, and obesity compared to neighborhoods with low or no resource scarcity. In addition, across MDAs, neighborhoods that are predominantly Black have higher prevalence of physical inactivity, asthma, diabetes, and obesity relative to nonpredominantly Black neighborhoods. Results also suggest that higher income MDAs have lower obesity prevalence compared with low-income MDAs. Findings contribute to a growing area of literature connecting and examining the structural racism-health connection.
The relationship of neighborhood conditions with health outcomes has been well documented, but less is known about importance of neighborhood change. Research that examined the relationship of gentrification with health outcomes produced mixed results, but only a few studies were able to examine the role of local social capital as a potential moderating influence. Using a survey of Hurricane Katrina survivors, tract-level health estimates from the 500 Cities Project, and tract-level census data, we assess the relationship of gentrification with self-reported physical and mental health, controlling for four measures of neighborhood collective resources in post-Katrina New Orleans, Louisiana. Our findings indicate rates of poor self-rated physical and mental health were higher in neighborhoods that experienced gentrification and that other neighborhood changes may function to dampen the impacts of gentrification on health outcomes. Our results underscore the importance of considering local community characteristics in evaluating the relationship of gentrification with health.
Full-text available
Full-text available
This paper presents traditional retail markets in the UK caught between a narrative of decline and revival, on the edge of a gentrification frontier. Traditional indoor and outdoor markets have become somewhat residual in many British cities but essential for many low-income citizens that rely on their affordability. At the same time, the market is being reinvented for a wealthier type of customer interested more in local, environmentally friendly, ethical and “authentic” shopping experience. We take the case of Kirkgate Market in Leeds, the largest of its kind in Britain to analyse the process of disinvestment by the local authority, displacement of traders and customers and rebranding of the market for a new wealthier customer base. The paper is based on an action-research project on which one of the authors is involved alongside traders and other campaigners to defend the public nature of Kirkgate Market in Leeds. ResumenEste artículo presenta el mercado tradicional en el Reino Unido atrapado en una doble narrativa de caída y ascenso, al bode de la frontera de la gentrificación. Los mercados tradicionales de abastos han sido relegados a una situación residual en muchas ciudades británicas pero son esenciales para una parte de la población en rentas bajas que depende de sus económicos precios. Al mismo tiempo, el mercado se está reinventando de cara a una clientela con más poder adquisitivo que busca una experiencia local, verde, ética y “auténtica”. Tomando el caso de Kirkgate Market en Leeds, el más grande en el Reino Unido, analizamos el proceso de desinversión municipal, la exclusión de comerciantes y clientes y la reimaginación del mercado para clientes más acaudalados. El artículo está basado en un proyecto de investigación-acción con comerciantes y otros ciudadanos para la defensa del mercado de Kirkgate.
Full-text available
In light of claims that many low-income urban neighborhoods are “food deserts,” this article reports on pilot research to assess whether and how small, full-service food retailers contribute to urban food security. It demonstrates that such stores meet many of the criteria for community food security by providing a wide variety of relatively low-cost foods. At the same time, their geographic unevenness, tendency to target particular ethnic clienteles, and inability to address affordability in an absolute sense place some caveats on the conclusions and suggest the need for more fine-grained research regarding how the unique economic development histories and cultural politics of neighborhoods affect food availability.
Full-text available
This paper provides an introduction to the 'food deserts' theme by outlining how the problem of access to food, particularly foods integral to a healthy diet, for low-income households in poor neighbourhoods in British cities, became an increasingly important issue in the social exclusion and health inequalities debates, during the late 1990s. It documents the emergence of a policy response by UK government to this issue and the way in which policy development ran somewhat ahead of systematic research on key facets of the problem. The paper outlines the research priorities which became apparent by the end of the 1990s and some of the projects which have been funded by the UK research councils and by government departments and agencies to meet this need for fundamental research.
Wilson (1987) and others argue that poor neighborhoods lack important organizational resources the middle class takes for granted, such as childcare centers, grocery stores and pharmacies. However, this approach does not distinguish poor neighborhoods from segregated neighborhoods, ignores immigration and neglects city differences. Using Department of Commerce and 2000 Census data for zip codes in 331 MSA/PMSAs, we estimate HGLM models predicting the number of each of 10 organizational resources. We find that, (1) on average, as the poverty rate of a neighborhood increases, the number of establishments increases slightly; (2) as the proportion of blacks increases, the number of establishments decreases; (3) as the proportion of foreign-born increases, so does the number of establishments. Finally (4), metropolitan context matters: poor neighborhoods have more establishments in cities with low poverty rates, and in cities in the South and West, than in other parts of the country. Findings suggest reevaluating the de-institutionalized ghetto perspective as a theory of the effects of black segregation and depopulation, rather than poverty concentration, and approaching neighborhood poverty from a conditional perspective.
The author has served on the north Portland Healthy Eating Active Living Coalition since 2008. HEAL is a community-based health promotion program whose goal is to reduce and prevent childhood obesity in a predominantly Hispanic community. The author's role on the coalition is to conduct evaluation research and assist the coalition in identifying and addressing assets and barriers in the physical and social environment of this community so that children and their families have improved access to healthy food and recreation. Coalition work provides important opportunities for anthropologists to engage in community projects, and can help academic anthropologists develop collaborative research opportunities. Anthropologists can bring assets to such coalitions, including participatory research skills and familiarity with mediation. The time commitment and pace of community work can pose challenges for anthropologists who balance coalition work with other applied projects and academic positions. The methodology and focus of community-based work can also provide challenges for anthropologists, especially in publishing the findings and outcomes of their work. Finally, the participation of anthropologists on coalitions could be enhanced by additional graduate and postgraduate training in evaluation research, grant writing, and fiscal management.
Under the banner of food justice, the last few years has seen a profusion of projects focused on selling, donating, bringing or growing fresh fruits and vegetables in neighborhoods inhabited by African Americans — often at below market prices — or educating them to the quality of locally grown, seasonal, and organic food. The focus of this article is the subjects of such projects — those who enroll in such projects `to bring good food to others,' in this case undergraduate majors in Community Studies at the University of California at Santa Cruz who do six-month field studies with such organizations. Drawing on formal and informal communications with me, I show that they are hailed by a set of discourses that reflect whitened cultural histories, such as the value of putting one's hands in the soil. I show their disappointments when they find these projects lack resonance in the communities in which they are located. I then show how many come to see that current activism reflects white desires more than those of the communities they putatively serve. In this way, the article provides insight into the production and reproduction of whiteness in the alternative food movement, and how it might be disrupted. I conclude that more attention to the cultural politics of alternative food might enable whites to be more effective allies in anti-racist struggles.
Alternative consumption practices often lead to the creation of entrepreneurial spaces like restaurants and bars, and to the resurgence of farmers' markets, offering urban consumers a safe and comfortable place to 'perform' difference from mainstream norms. These spaces fabricate an aura of authenticity based on the history of the area or the back story of their products, and capitalize on the tastes of their young, alternative clientele. This vision gradually attracts media attention and a broader consumer base, followed by larger stores and real estate developers, leading to hip neighborhoods with luxury housing, aka gentrification. Whether the specific discourse of consumption is based on distinction or inclusion, alternative consumers are not so innocent agents of change. Their desire for alternative foods, both gourmet and organic, and for 'middle class' shopping areas encourages a dynamic of urban redevelopment that displaces working-class and ethnic minority consumers.