The article considers the phenomenon ofChinese ornamental art, called “jianzhi”. Well-being in symbols of this art, Chinese paper-cutting, comes from ornamental figures, and they, in turn, reflect national mythological and religious ideas, life style and reality. It is a universal language of national mentality. Ancient Chinese with special attitude created paper compositions, because they ... [Show full abstract] believedthat it is an amulet. That’s why their semantics is so different and deep to take the paper-cutting works, also famous as “paper-lace” as national pride, which continue its development nowadays.All this allows claiming that this unique type of folk art, continuing the active development in various forms in the modern world, became recognizable "logo" of China.