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Tasente Comunicarea politica 9.10.2014
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We examine the relationship between citizen-to-citizen discussions and online political participation considering various attributes of individuals' social networks: Modality, discussants' ties, diversity of opinions, and quality of argumentation. Using a national survey of U.S. residents we find that communication within networks is a significant predictor of web-based forms of political engagement, after controlling for offline participation, political orientations, news use, and socio-demographics. Consistent with the "strength of weak ties" argument, larger online networks and weak-tie discussion frequency are associated with online participation. While like-minded discussions are positively related to online participation, discussions with people who are not of like mind correlate negatively with it. Online network size and reasoning discussions were positively related to online participation, although these associations were rather weak compared to the role of other network characteristics.
This study examines the use of Facebook in political communication during the 2009 European Parliament elections campaign. Its goal is to explore the possibilities of the European Parliament communication strategy on Facebook as well as the interaction and participation of its online audiences. The analysis has discovered new concepts significant for the field of online political advertising, the specific campaign construction with its key themes and the particular form of interaction. The original contribution of this paper is seen in its efforts to reveal the campaign of the European Parliament on Facebook, which was not previously studied.
Within media research and cultural studies, the mediation of politicians and the play-off between versions of high and low politics are attracting increasing interest. Media and the Restyling of Politics brings together the work of leading academics in media and cultural studies to pursue an agenda of research, analysis and debate about the changing nature of political culture and its mediation. The contributors question the ways in which emerging forms of political style relate not only to new conventions of celebrity and publicity but to ideas about representation, citizenship and the democratic process. Topics covered include: Celebrity politicians, the marketing of politics, identity and popular culture.
The article asks where stands the notion of a crisis of public communication, first promulgated by Blumler and Gurevitch in 1995, in the new communications ecology of 2017. Its focus is a “crisis of communication for citizenship.” It maintains that the sources of that crisis, spotted in 1995, still apply and have been joined by others. However, today’s political communication system has been radically transformed by digitisation, social media and the Internet, allied to accelerating and multi-faceted currents of social change. Its pluses and minuses for effective citizenship are canvassed in detail. Despite the opening up of many constructive avenues, in two fundamental respects, the prevailing system is still enmeshed in crisis.
The Media and the Public explores the ways a range of media, from the press to television to the Internet, have constructed and represented the public. Provides a new synthesis of recent research exploring the relationship between media and their publics. Identifies ways in which different publics are subverting the gatekeeping of mainstream media in order to find a voice and communicate with others. Situates contemporary media-public discourse and relationships in an historical context in order to show the origin of contemporary public/political engagement. Creates a theoretical expansion on the role of the media in accessing or denying the articulation of public voices, and the ways in which publics are harnessing new media formats to produce richer and more complex forms of political engagement.