No full-text available
To read the full-text of this research,
you can request a copy directly from the authors.
A Study of Hairstyle Behavior and Hairstyle Image Preference Related to Life Satisfaction of Women
Abstract
The purpose of this study was to investigate the relationships between the hairstyle behavior, hairstyle image preference and life satisfaction of women in their 20s, 30s, and 40s, and to examine the differences of the hairstyle behavior, hairstyle image preference, and preferred hairstyle according to demographic variables. The research method was a survey method using a questionnaire. Total of 674 women in their 20s, 30s, and 40s were tested, 309 of whom residing in the Seoul metropolitan area, with the remaining 365 residing in Gangweon-Do. Life satisfaction factors such as socio-economic satisfaction, happiness, and physical satisfaction significantly influenced the women's hairstyle behavior. The women with higher level of physical satisfaction had higher level of conformity, individuality, fashion, and interpersonal orientation of hairstyle. It also showed that the higher the level of socio-economic satisfaction meant greater preference for graceful hairstyle images. As well as the level of happiness correlated with the preference for feminine and sophisticated hairstyle images. The women who preferred long layered wave hairstyles liked feminine, natural, and sophisticated hairstyle images. The women in their late 40s had higher interpersonal orientation of hairstyle than those in their early 20s and 30s. Overall, a natural hairstyle image was favored the most, whereas a unique image was favored the least.
The purpose of this study is to investigate the effects of preferred images of school uniform and free clothing on preferred images of hair among high school girls. The data were collected between November and December 2014 from 300 high school girls in their`s, living in Changwon province. The data have been analyzed by using SPSS program. The methods of factor analysis, reliability analysis, and multiple regression have been adopted for the data analysis. The results of this study are as followings: The factors of preferred images of school uniform consist of six dimensions of attention, neatness, vividness, visibility, practicality, and trend. The factors of preferred images of free clothing consist of six dimensions of neatness, practicality, attention, vividness, visibility, and trend. The factors of preferred images of hair consist of six dimensions of concentration of attention, convenience, elegance, attention, trend, and cuteness. Preferred images of school uniform and free clothing resulted in a correlation with preferred images of hair. Preferred images of school uniform and free clothing had an influence on preferred image of hair. It is highly expected that this study is used as the useful sources of marketing plans of fashion industries targeting high school girls.
The purpose of this research was to extend implicit personality theory in an attempt to explain further the inferred relationship between a person's physical characteristics and personal traits. Specifically, this study examined business and professional men's and women's perceptions of the professional image of women as a function of the women's physical characteristics, the type of garment worn, and the fashion detail of the garment. Participants (N = 207) viewed six black-and-white photographs of females wearing either suits or dresses. Re sponses to six 7-point, unipolar adjective checklists were then summed to obtain a score indicating the degree of professional image perceived. A 3 (age of model) × 3 (body type of model) × 3 (fashion detail) incomplete randomized block design was used. Men's and women's responses to models in suits and dresses were analyzed separately using analysis of variance. Results indicate that (a) suits convey a stronger professional image than dresses for women of any age or body type; (b) when judged by business and professional men, older women convey a stronger professional image than younger women when wearing dresses; (c) gar ments with innovative fashion detail contribute to a weaker professional image than garments with contemporary or classic fashion detail; and (d) thin women convey a stronger professional image than larger women.
The purpose of this research was to examine possible linkages between attitudes toward gender roles, body satisfaction, self-esteem, and appearance management behaviors. Results of a survey of 194 undergraduate women indicated that women holding nontraditional attitudes toward gender roles had higher self-esteem (p < .01), but not body satisfaction, than women holding traditional attitudes toward gender roles. A post hoc analysis indicated that body satisfaction and a nontraditional attitude toward gender roles predicted high levels of self-esteem (p < .0001 and p < .01, respectively), whereas the likelihood of using painful appearance management procedures predicted low levels of self-esteem (p < .05). Suggestions are offered for adult education andfor socially responsible marketing practices for appearance-related products.
Traditionally, the "happiness" of the American population has been measured in economic or objective terms. But research (A. Campbell et al, in press) indicates that between 1957 and 1972, while the economic and social indicators were rapidly moving upward, the proportion of the population who described themselves as "very happy" declined steadily, particularly among the most affluent portion of the population. It is argued that in order to describe the quality of the experience of the population, more subjective measures are needed to examine the experience itself. Three general measures of life experience (satisfaction with life, affective quality of life, and perceived stress) are discussed in terms of an earlier (1972) author-conducted study. Findings from that study indicate that while the 3 measures are moderately related to each, people living in different circumstances express different patterns of well-being and that these patterns reflect the peculiar quality of the situation in which they live. (18 ref)
- 경성대학교 헤어스타일의 시각적 평가에 따른 이 미지 분류 및 선호도
- 대학원 박사학위논 문
이효숙 (2008), 헤어스타일의 시각적 평가에 따른 이
미지 분류 및 선호도, 경성대학교 대학원 박사학위논
문, p. 31.
- 한남대학교 여대생의 외모관리에 대한 의식 및 태 도 연구
- 사회문화대학원 석사학위논문
윤소영 (2007), 여대생의 외모관리에 대한 의식 및 태
도 연구, 한남대학교 사회문화대학원 석사학위논문, p.
69.
- 여대생의 신체적 특징 및 신체 만족도 에 따른 의복행동 및 헤어스타일행동에 관한 연구
- 조 선대학교
- 석사학위논문
박주비 (2004), 여대생의 신체적 특징 및 신체 만족도
에 따른 의복행동 및 헤어스타일행동에 관한 연구, 조
선대학교 대학원 석사학위논문, p. 52.
- 노인여가행태와 자기통제가 생활만족도 에 미치는
- 대구한의대학교 영향
- 대학원 박사학위논문
임점주 (2010), 노인여가행태와 자기통제가 생활만족도
에 미치는 영향, 대구한의대학교 대학원 박사학위논문,
p. 21.
- 후기 성인의
- 사회 교육적
- 생활만족도와의
- 이화여자대학교 탐구
- P 대학원 박 사학위논문
- 성인여성의
- 교육참여가
- 한남대학교 미치는 영향
- 사회문화과학대학원
- 참여가
- 자기효능감과
- 만족도에
- 서강대학교 영향
- 교육대학원
- 학위논문
김재인 (1986), 후기 성인의 사회 교육적 학습참여와
생활만족도와의 관계 탐구, 이화여자대학교 대학원 박
사학위논문, p. 214; 이희정 (2004), 성인여성의 여가
교육참여가 생활만족도에 미치는 영향, 한남대학교
사회문화과학대학원 석사학위논문, pp. 56-57; 장지선
(2009), 필라테스 참여가 신체적 자기효능감과 생활
만족도에 미치는 영향, 서강대학교 교육대학원 석사
학위논문, p. 60; 이종길 (1992), 사회체육활동과 생
활만족의 관계, 서울대학교 대학원 박사학위논문, p.
116.
- 연세대학교 건강 수준이 노인의 삶의 질에 미치는 영 향
- 대학원 박사학위논문
최헌 (1997), 건강 수준이 노인의 삶의 질에 미치는 영
향, 연세대학교 대학원 박사학위논문, p. 13.
- 여대생들의 Hair Style
- 행동에 대한
- 연구
- 경성대학교
- 석사학위논문
김정순 (2002), 여대생들의 Hair Style 행동에 대한
선호이미지 연구, 경성대학교 대학원 석사학위논문,
p. 68.
- 헤어스타일 선호차이 연구
- 한국미용학회지
신동금 (2003), 거주지별 헤어스타일 선호차이 연구,
한국미용학회지, 9(2), pp. 110-121.
- 노년층 여성의 의복행동에 관한
- 연세대학교 연구
- 대학원 석사학위논문
유경숙 (1984), 노년층 여성의 의복행동에 관한 연구,
연세대학교 대학원 석사학위논문, p. 43.
- 청소년의 외모관심
- 외모만족도와 생활
- 관계 연구
이명희 (2009), 청소년의 외모관심, 외모만족도와 생활
만족도의 관계 연구, 복식, 59(8), pp. 97-109.
- 헤어스타일에 대한 여성들의 의식행태 와 관련 요인 분석
- 경산대학교 보건대학원
- 논문
양숙희 (2002), 헤어스타일에 대한 여성들의 의식행태
와 관련 요인 분석, 경산대학교 보건대학원 석사학위
논문, p. 40.
- 여성의
- 성격유형의
- 연구
- 한국인체예술학회지
고성현 (2006), 여성의 헤어스타일 선호와 성격유형의
상관성 연구, 한국인체예술학회지, 7(3), pp. 225-234.
- 경 의복관여와 헤어태도 및 헤어관여
- 원대학교
- 석사학위논문
이혜원 (2006), 의복관여와 헤어태도 및 헤어관여, 경
원대학교 대학원 석사학위논문, pp. 71-75.
- 다이어트 심리에 관한 탐색적
- 고 연구
- 려대학교
- 석사학위논문
강상현 (1999), 다이어트 심리에 관한 탐색적 연구, 고
려대학교 대학원 석사학위논문, p. 3.
- 건국대학교 현대 여성의 아름다운 외모에 대한 질 적 연구
- 대학원 박사학위논문
신효정 (2002), 현대 여성의 아름다운 외모에 대한 질
적 연구, 건국대학교 대학원 박사학위논문, p. 14.