An Exploratory Study of Factors Affecting Consumer International Online Shopping Behavior

ArticleinInternational Journal of e-Business Research 10(2) · April 2014with105 Reads
DOI: 10.4018/ijebr.2014040103
Abstract
Few studies in the literature on electronic commerce provide empirical investigation of consumer behavior in the international online shopping context. This study identifies and discusses factors that influence international online purchases and profile the characteristics of those who purchase and those who do not purchase from online stores overseas in three main categories: the online shopping experiential factors, the international shopping motivational factors, and the international trust attitudinal factors. The international online shoppers tend to highly trust foreign vendors and have high preference of and confidence in online shopping. More importantly, these shoppers are knowledge of shopping sites' hosting countries and strongly believe in those sites' global propensity. The paper makes contributions towards new knowledge and understanding of how international online shoppers differ from non-shoppers.
    • "There is no one rule that can be applied to all countries when talking about the factors affecting consumers' purchase intentions from online stores; each country's culture, habits, infrastructure, and regulations might affect such intentions. As an example, shoppers were inclined to trust international venders and brands more (Jiang & Jones, 2014). Also, other models like the innovation diffusion theory have explored payment methods and thus might yield different results if adopted (Plouffe et al., 2001). "
    [Show abstract] [Hide abstract] ABSTRACT: Online retail stores are a new booming phenomenon in the Arab world. Recent years witnessed a significant increase in the number of Arabic online stores launched for different kinds of products and services. Stores offer grocery products, fashion and life style items, and electronics and technology devices. Regardless of the growing investments in the Arabic online retail sector, Arabic consumers are still doubtful about online shopping. This research investigated the factors affecting Jordanians' purchase intentions from online stores by extending the technology acceptance model (TAM) to include payment method. The model included payment method (PM), perceived ease of use (PEOU) and perceived usefulness (PU), as direct predictors of the intention to use online stores and moderated by consumers' level of trust of such factors. Results indicated that TAM predictors, and payment methods do affect consumers' intention to purchase online. However, PM and PEOU relationships with the intention to shop online are the only relationships moderated by trust.
    Article · Apr 2016
    • "Trust is an important factor among consumers which drives consumer to shop even from international online retailers (Jiang & Jones, 2014). Consumers who mire knowledge about online shopping websites does shopping even from international online retailer (Jiang & Jones, 2014).Major barrier among consumer to shop online is lack of trust (Lee & Turban, 2001). The basic requisite for online shopping is online trust (McCole & Palmer, 2001).Thamizhvanan & Xavier, (2013) in study found that trust strongly influences purchase intention among young Indians. "
    [Show abstract] [Hide abstract] ABSTRACT: The growth of electronic commerce worldwide has surpassed 1.5 trillion dollars and the reason behind this tremendous growth is due to change in shopping style of consumers across the globe. In developing country like India electronic commerce is elevating at a lightning speed and also there is an increase in internet subscription in India. It is necessary for electronic retailers to know what drives these consumers to shop online. The basic objective of this paper is to review the literature on drivers of online shopping adoption and to draw major constructs and theories used by researchers worldwide to predict consumer online shopping intentions. We reviewed 72 articles from time period of 2001-2014 and we used R software for analysing keywords from literature review. Meta-Analysis was conducted to study relationship between attitude and intention to adopt online shopping. Finally recommendations for online retailers were discussed.
    Full-text · Article · Nov 2015