Article

Targeting Sports TeamsHow Hotels Can Get into the Game

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Abstract

Hosting sports teams can be a consistent and lucrative source of revenue for hotels that are able to fulfill the specific needs of professional athletes. To fill a gap in information about professional teams' needs, this study sampled teams in Major League Baseball, the National Football League, and the National Basketball Association. Although the players have some concerns in common, the study found that teams in each sport have specific requirements. Moreover, each individual team's policies determine the services a team will want during its stay at a hotel. All professional teams want security, enough rooms for single occupancy, and smooth front-desk service. Unlike baseball and basketball teams, football teams need breakout space for team meetings and require carefully controlled in-house food service. Basketball players appreciate extralarge beds and late-night food service.

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... breakdown: 65 players, 30 coaches, 35 members of the front office (player personnel, PR, digital media, operations), 15 equipment staff, 12 sponsors, 8 security agents, 6 training staff, 5 members of the radio crew and 4 doctors) (Gagnon, 2016). Previous research has suggested with booking up to 200 rooms at the hotel, professional teams require basic services such as security, enough rooms for single occupancy, and smooth frontdesk service (Tse & Ho, 2006). But unlike baseball and basketball teams, NFL teams require carefully controlled in-house food service and need breakout space for team meetings with at least seven meeting rooms, including a meal room, a training room, a gathering room and rooms for position groups. ...
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... The importance of security in the hotel industry has been examined vastly in the literature (Lamminmaki, 2007;Enz and Taylor 2002;Tse and Ho 2006). Chu and Choi (2000) in the context of Hong Kong hotel industry examined the factors that travellers' (business and leisure) took into account when they select a hotel. ...
Conference Paper
1 fatemeh.rd08@student.usm.my, 2 sanusi@usm.my and 3 fuziah@usm.my ABSTRACT Purpose: The main objective of this study was to assess the students' security preferences in a university residence hall located in northern Malaysia. It also examined whether the security preferences were related to the demographic backgrounds of the students. Approach: A total of 763 students were given questionnaires for the purpose, out of which 752 questionnaires were found usable. Results: The result of an independent sample t-test indicated a significant difference in security preferences among male and female students. The female students had a higher desire for security compared to their male counterparts. A series of 1 way ANOVA was performed to compare the preference of students of different age, race, study level and nationality. It was found that the security preferences did not differ significantly across students of different ages or study level (undergraduate, master students by research and course work and PhD students). However significant differences were found among students of different nationalities and races. Post hoc comparisons using the Tukey HSD test indicated that the mean score for Chinese students was significantly different from Malay students. The study found that Chinese students had the highest desire for privacy while Iranian students had the highest desire for security. Conclusion: The result of this study posits that architects, designers and residence hall administrators must not regard students who live in university residence halls as a homogenous population with the same security requirements. This paper, thus, recommends that it is essential to take into account students' differences to fulfil their preferences and needs in relation to security issues in university halls of residence.
... The importance of security in the hotel industry has been examined vastly in the literature (Lamminmaki, 2007;Enz and Taylor 2002;Tse and Ho 2006). Chu and Choi (2000) in the context of Hong Kong hotel industry examined the factors that travellers' (business and leisure) took into account when they select a hotel. ...
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Purpose The main objective of this study was to assess the students' security preferences in a university residence hall located in northern Malaysia. It also examined whether the security preferences were related to the demographic backgrounds of the students. Design/methodology/approach A total of 763 students were given questionnaires for the purpose, out of which, 752 questionnaires were found usable. Findings The result of an independent sample t test indicated a significant difference in security preferences among male and female students. The female students had a higher desire for security compared to their male counterparts. A series of 1 way ANOVA was performed to compare the preference of students of different age, race, study level and nationality. It was found that the security preferences did not differ significantly across students of different ages or study level (undergraduate, master students by research and course work and PhD students). However significant differences were found among students of different nationalities and races. Post hoc comparisons using the Tukey HSD test indicated that the mean score for Chinese students was significantly different from Malay students. The study found that Chinese students had the highest desire for privacy while Iranian students had the highest desire for security. Originality/value The result of this study posits that architects, designers and residence hall administrators must not regard students who live in university residence halls as a homogenous population with the same security requirements. This paper, thus, recommends that it is essential to take into account students' differences to ful fill their preferences and needs in relation to security issues in university halls of residence.
... The importance of security in the hotel industry has been examined vastly in the literature ( Enz and Taylor, 2002 ;Tse and Ho, 2006 ;Lamminmaki, 2007 ). Chu and Choi (2000) in the context of Hong Kong hotel industry examined the factors that travellers ' (business and leisure) took into account when they selected a hotel. ...
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During the past decade, information technology (IT) has significantly changed the way the hotel industry controls and manages operations. While many technologies have been utilized, some newer technologies have emerged in the literature and in practice, and many of them impact the hotel's security. The purpose of this study is to understand how hotels with different service levels are currently using these technologies, and if having an internal IT department and sufficient IT budget impacts the use of these technologies. Among the results, this study identified a gap between hoteliers’ understanding of IT budget adequacy and the adequacy of installed IT security systems. The results also showed that luxury properties were significantly more likely to employ adequate IT security systems than other service levels.
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