BOOK REVIEW Zoltan Kövecses, Where Metaphors Come From: Reconsidering context in metaphor. Oxford: Oxford University Press, 2015. Pp. xiii-197. ISBN 978-01-9022-486-8 Reviewed by Teodora Popescu, 1 Decembrie 1918 University of Alba Iulia The latest book by Zoltan Kövecses brings forth the issue of the influence of context on how metaphors are created, perceived and used. Kövecses further refines
... [Show full abstract] his previous theories concerning the interrelatedness between language and culture, by strengthening the fact that the conceptual metaphor theory (CMT) has gained solid ground lately, and that at this moment it is undoubtedly acknowledged that "the human conceptual system is heavily metaphorical in nature and that we use metaphors spontaneously and with ease in the course of everyday communication" (Kövecses 2015:ix). However, he explains that despite its having been worldwide embraced, there exist some critical reactions to the CMT, especially due to the fact that it lacks the integration of context and its dynamics into its model of metaphorical meaning making, as it happens in the case of pragmatics or other social sciences. There have been attempts at demonstrating the importance of context (Gibbs 1987, 1994, 2012, in particular) in repositioning the conceptual metaphor theory (CMT). The main aim of the book is thus to revise the research carried out so far on context in general, and to respond to critical perspectives on CMT, by providing a personal framework of analysis which integrates the "dependence of the metaphorical mind on the surrounding physical, social, and mental environment" (Kövecses 2015:xi). The book is structured into four thematic units (introduction into the figurative mind; the relationship between metaphor production and understanding and context; the impact of processes and concepts on metaphorical conceptualisation; the interplay of metaphorical conceptualisation and contextual factors, all four further divided into 10 chapters. Chapter 1, Metaphor, Embodiment and Context deals with the issue of metaphorical meaning construction, which is not simply the result of metaphorical mappings and the implied entailments of conceptual metaphors; it is actually dependent on two context-based perspectives, one of "the person who tries to comprehend a metaphor in context (conceptualizer 2)" and the other of "the person