We present Save 'Em, an augmented reality-based computer game designed to explore the universal challenge of making computer games more immersive, entertaining and fun. As in the classic computer game Lemmings, Save 'Em is based on maneuvering a group of slow-witted characters called Dudes through a treacherous maze. Using augmented reality techniques, Save 'Em places virtual game entities
... [Show full abstract] directly within the player's physical environment; gameplay takes place on a real game board rather than on a computer screen, and Dudes are being led to their destiny directly through the physical actions of the player in the real world. We use Save 'Em to explore how moving game interaction from the virtual domain into the physical world using augmented reality can affect gameplay and players' overall game experience. Preliminary findings based on a number of informal Save 'Em sessions demonstrate the potential of this approach.