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COMMENTARIES
Psychosocial Processes Underlying Smoking: Still More to Learn
Robert T. Croyle and Cathy L. Backinger
National Cancer Institute
The emergence of transdisciplinary research and models of
tobacco use over the past decade greatly expanded the diversity of
disciplines and methods employed to understand smoking initia-
tion and cessation (Morgan et al., 2003). A field that was primarily
focused on psychological processes in the 1970s now includes
important and ongoing work in genomics, genetics, neuroscience,
imaging, pharmacology, communication science, economics, pol-
icy studies, and systems analysis (Abrams et al., 2003). The
remarkable range of levels of analysis utilized in contemporary
smoking research is exemplified by two recent studies that lie at
the molecular and societal ends of this continuum. Thorgeirsson et
al. (2008) conducted a whole genome scan on biospecimens ob-
tained from research participants in seven countries and identified
a common variant in the nicotinic acetylcholine receptor gene
cluster that was associated with smoking quantity and nicotine
dependence. Farrelly, Loomis, and Mann (2007), utilizing super-
market scanner data on cigarette prices and sales from across the
United States, found that higher prices and taxes are associated
with an increased consumption of higher-yield cigarettes by smok-
ers. The expansion of smoking research into the domains of
genomics and economics clearly strengthens our understanding of
the many determinants of tobacco use, but does it also reflect the
completion of research on psychosocial processes underlying this
life-threatening addictive behavior? We don’t think so.
As reflected in the articles in this special issue of Health
Psychology, numerous questions remain to be answered concern-
ing the complex psychological processes that determine tobacco
use and cessation. Furthermore, the articles exemplify the value of
employing a variety of research designs to address the myriad of
unanswered questions. In the domain of the health cognition,
laboratory experiments continue to play an essential role in teasing
apart causal mechanisms and pathways to persuasion and motiva-
tion (Lopez et al., 2008; Rhodes et al., 2008). These phenomena
can then be studied in the field to validate and replicate the
findings in naturalistic contexts (Catley & Grobe, 2008). Theoret-
ically derived hypotheses can also be tested within the context of
interventions (Fuglestad, Rothman, & Jeffery, 2008; Hertel et al.,
2008; Schumann et al., 2008). Cohort studies that include exten-
sive measures of psychosocial functioning and social relationships,
such as the National Longitudinal Study of Adolescent Health,
have been especially important in understanding risk factors, path-
ways, and comorbidities associated with multiple health risk be-
haviors, including smoking (McCaffery et al., 2008). The impor-
tance of social, political and cultural context on individual-level
behavior is reflected in studies of low-income populations (Nollen
et al., 2008) and in international surveys (Yong & Borland, 2008).
Finally, it is critical that systematic evidence reviews continue to
be supported and conducted to ensure that interventions and public
health policies are informed by the current state of the science
(Webb, 2008). Webb’s (2008) review of research concerning ces-
sation in African American smokers complements the recent re-
lease of the new Public Health Service clinical guideline on
smoking cessation (Fiore et al., 2008), which relied on a broad
review of the enormous literature on cessation, and should be
required reading for every clinical practitioner.
The National Cancer Institute (NCI), along with its partner
institutes and agencies, has made a special effort to expand the
breadth of disciplines engaged in tobacco use research while not
sacrificing research on fundamental psychosocial mechanisms.
The Transdisciplinary Tobacco Use Research Centers (TTURCs)
initiative, which was cofunded by the National Institute on Drug
Abuse, the Robert Wood Johnson Foundation, and the National
Institute on Alcohol Abuse and Alcoholism, was the cornerstone of
this effort (Turkkan, Kaufman, & Rimer, 2000). In addition, we
continue to support a wide range of big and small science projects
in epidemiology, statistical modeling, chemoprevention, and the
early detection of tobacco-related disease. So given the scale and
diversity of tobacco-related research, in what domains is there a
need for more research on psychosocial processes?
Although effective strategies for smoking prevention and ces-
sation exist, there is much room for improvement. As new medi-
cations continue to be developed and tested, it is also essential to
improve counseling and other behavioral methods to support ces-
sation and its maintenance. In addition to new medication devel-
opment, we believe that two other contexts provide important
opportunities for health psychologists to contribute to the literature
on smoking by examining relevant psychosocial processes and
mechanisms. Within the United States, the expanding implemen-
tation of clean indoor air laws, increased taxes on tobacco prod-
ucts, tobacco control media, new tobacco products, and tobacco
product marketing and advertising provide a natural experiment
for understanding how prices, legal constraints, communications
and social norms impact individuals’ beliefs and behaviors. Inter-
nationally, the implementation of provisions of the Framework
Convention on Tobacco Control (World Health Organization,
2005) allow for unique, between-country comparisons of the ef-
fects of new taxes, warning labels, and marketing restrictions that
can inform both psychological theory and public health policy. If
Robert T. Croyle and Cathy L. Backinger, National Cancer Institute.
Correspondence concerning this article should be addressed to Robert T.
Croyle, National Cancer Institute, 6130 Executive Blvd., Room 6138,
Bethesda, MD 20892. E-mail: croyler@mail.nih.gov
Health Psychology In the public domain
2008, Vol. 27, No. 3(Suppl.), S185–S186 DOI: 10.1037/a0012916
S185