Article

Media, power and space: Ways of constructing the periphery as the 'other'

Taylor & Francis
Social & Cultural Geography
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Abstract

The article examines the representation patterns of the Israeli geographic periphery in the national media over a period of four decades. Its main goal is to analyse the role that the national press plays in constructing the periphery as the 'other' in public consciousness. Our analysis demonstrates bow the press makes use of diverse strategies, all leading to the construction of peripheral locations as 'unimportant, 'marginal' or 'negligible', and all characterized by events, customs, culture, norms and behaviour patterns different from those characteristic of the 'centre'. We will show how the national press glorifies the Israeli 'centre', defines who is included within its boundaries and who is not, and delineates between it and the periphery.

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... The research findings from that time showed that, for several decades, media coverage confirmed and strengthened the hierarchical and dichotomous division of center-periphery relations in Israelmostly by providing little and partial coverage of the peripheries, which highlighted negative dimensions (Avraham and First, 2006). This included consistent use of stereotypes and generalizations, focusing on a narrow and superficial set of themes (Lahav and Avraham, 2008). ...
... The negative framing included discourses of poor, dirty and dangerous cities and towns. When reports with a positive orientation were published, they tended to highlight folklorist dimensions, alongside exotic anecdotes that focused on Oriental communities (Avraham and First, 2006). ...
... Indeed, relating to the Gaza Strip as 'cool and unique', and describing Gaza City as 'a neighbor', bear positive connotations. This finding stands in clear opposition compared to the consistently negative representations that characterize traditional media coverage of the same (Avraham and First, 2006). Only a few texts formulate the closeness to the Gaza Strip in negative terms (13%), associating the sites in the southern periphery with unpleasant feelings. ...
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New media platforms offer diverse modes of mediation of every day and tourist places and communities. Spatial social media now augment older forms of mediation, partly by enabling contributions from ‘ordinary’ users, who create and share spatial discourses. This study examines the discursive construction of peripheral places, produced through user-generated content. Employing qualitative methodology, we sample and analyze 1,053 texts, shared on Google Maps in southern regions of Israel. The key conclusions suggest that compared to traditional media discourses depicting peripheral spaces in Israel, the findings demonstrate a shift from homogeneous depictions to more diverse and multilayered ones. Digital affordances result in more actors and stakeholders partaking in discursive construction, including private and institutional local players, visitors and tourists. Theoretical contributions are offered to the field of digital placemaking, by considering the subjective, evaluative and ideological layers that augment geographical data digital maps provide (‘bottom-up’ perspective), and to the fields of study of marginalized peripheral and rural communities and tourism crisis in peripheral (post-Coronavirus) locations.
... According to Avraham (2003), government institutions and administration, as well as media institutions, are controlled from the centre of the country, which is considered the locus of events, activity, authority and power, embodying the social values and symbols that define the boundaries of the Israeli collective. This leaves the peripheral areas in an inferior position in terms of political representation as well as media coverage (Avraham and First, 2006). ...
... Peripheral causes and organizations are often ignored, and when they do reach the headlines, they are frequently framed in a negative context (such as disasters or crimes). The media tend to present anything outside of Tel-Aviv as 'remote', 'neglected' and 'at the end of the world' (Avraham, 2003;Avraham and First, 2006). National news organizations do not allocate enough journalists to cover the periphery, and the relative absence of local journalists in the periphery representing major media also affects the coverage of those areas. ...
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The study examines perceptions of the significance and roles of new and mainstream media in protests, using interviews with 31 individuals involved in the 2011 protests in Israel: Activists and Campaigners, who organized the protests ‘on the ground’; Techies, who operated the digital presence of the protests; and Journalists, who covered the protests. Findings indicate that the perceptions of media’s significance and roles varied greatly. While Techies attributed a significant role to the Internet, Activists and Journalists placed greater emphasis on the enduring dominance of mainstream media. In addition, interviewees argued that the Internet, particularly Facebook, has a greater added value in supporting protests associated with peripheral than central regions. Finally, most interviewees argued that the Internet, particularly Facebook, was highly significant to the success of the protest in its early stages, but mainstream media coverage is necessary for achieving wider public recognition and legitimacy in subsequent stages.
... Bisherige Arbeiten haben auf unterschiedliche in diesem Zusammenhang relevante Aspekte aufmerkam gemacht: auf die mit medialen Repräsentationen einhergehenden Marginalisierungen und Inferiorisierungen, die entlang von gesellschaftlich etablierten Differenzen (Geschlecht, Alter, Ethnie) oder räumlichen Gegensätzen verlaufen (Shields 1991, Massey 1994, Hörschelmann 1997, Massey et al. 1999, Strüver 2011, auf ungleiche Möglichkeiten der Artikulation (Avraham und First 2006), auf die produktive Verbindung des Mediensektors und korporatistische Interessen in der Artikulation geopolitischer Imaginationen (Mercille 2013(Mercille , 2014a, aber auch darauf, dass subjektive Ortsbindungen durch territoriale Stigmatiserungen untergraben werden können und massenmediale Artikulationen sozial-räumlicher "Dysfunktionalitäten" lokale Desintegrationen verursachen (Wacquant 2007) und Handlungsmöglichkeiten beschränken können (Bürk et al. 2012). ...
... Dieses Wissen wiederum kann recht Unterschiedliches beinhalten: bestimmte (häufig wertende) Merkmale, die mit diesem Ort temporär oder dauerhaft verbunden werden ("Boomtown", "sunshine state", "Schlafstadt"), bestimmte Relationen, in denen ein Ort, eine Region, ein Staat eingeordnet wird, wie z. B. Zentrum-Peripherie-Beziehungen (Avraham/First 2006, Beetz 2008 oder eben eine Adressierung der durch einen territorialen Signifikanten "eingeschlossenen" nationalen oder regionalen imaginierten Gemeinschaften (Miggelbrink/Redepenning 2004). Sowohl mögliche Konnotationen wie auch Denotationen basieren -in diesem Zusammenhang -auf gesellschaftlich durchgesetzten oder durchzusetzenden Räumlichkeiten, d. h. ...
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Spatial ascriptions and their effects have become a topic of central concern in Political and Social Geography. It has been argued that spatial ascriptions are relevant in processes of peripheralization, marginalisation and social hierarchization. The article gives an overview of recent debates on territorial representation and stigmatization with a focus on discourse analytical and post-structuralist arguments. Building on contemporary approaches towards an understanding of subjective identity and subjects positions, it discusses how potential effects of mass media's spatial representations could be traced in articulations gathered in interactive situations of research.
... Bisherige Arbeiten haben auf unterschiedliche in diesem Zusammenhang relevante Aspekte aufmerkam gemacht: auf die mit medialen Repräsentationen einhergehenden Marginalisierungen und Inferiorisierungen, die entlang von gesellschaftlich etablierten Differenzen (Geschlecht, Alter, Ethnie) oder räumlichen Gegensätzen verlaufen (Shields 1991, Massey 1994, Hörschelmann 1997, Massey et al. 1999, Strüver 2011, auf ungleiche Möglichkeiten der Artikulation (Avraham und First 2006), auf die produktive Verbindung des Mediensektors und korporatistische Interessen in der Artikulation geopolitischer Imaginationen (Mercille 2013(Mercille , 2014a, aber auch darauf, dass subjektive Ortsbindungen durch territoriale Stigmatiserungen untergraben werden können und massenmediale Artikulationen sozial-räumlicher "Dysfunktionalitäten" lokale Desintegrationen verursachen (Wacquant 2007) und Handlungsmöglichkeiten beschränken können (Bürk et al. 2012). ...
... Dieses Wissen wiederum kann recht Unterschiedliches beinhalten: bestimmte (häufig wertende) Merkmale, die mit diesem Ort temporär oder dauerhaft verbunden werden ("Boomtown", "sunshine state", "Schlafstadt"), bestimmte Relationen, in denen ein Ort, eine Region, ein Staat eingeordnet wird, wie z. B. Zentrum-Peripherie-Beziehungen (Avraham/First 2006, Beetz 2008 oder eben eine Adressierung der durch einen territorialen Signifikanten "eingeschlossenen" nationalen oder regionalen imaginierten Gemeinschaften (Miggelbrink/Redepenning 2004). Sowohl mögliche Konnotationen wie auch Denotationen basieren -in diesem Zusammenhang -auf gesellschaftlich durchgesetzten oder durchzusetzenden Räumlichkeiten, d. h. ...
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ZUGRIFF UNTER: http://www.ingentaconnect.com/contentone/fsv/gz/2015/00000103/00000004/art00002 --- Räumliche Repräsentationen und ihre Effekte sind seit Längerem Gegenstand der Politischen Geographie wie auch der Sozialgeographie. In jüngerer Zeit wurde wiederholt vermutet, dass sie zentral für das Verständnis von Dynamiken der Peripherisierung, Marginalisierung und sozialen Hierarchisierung sind. Ausgehend von einem Überblick über gegenwärtige, insbesondere von diskursanalytischen und poststrukturalistischen Positionen geprägte Debatten, diskutiert der Artikel die methodische Möglichkeit, potentielle Effekte medialer räumlicher Repräsentation in Artikulationen innerhalb reaktiver Datenerhebungen herauszuarbeiten.
... These stereotypes have been used by media to paint a biased picture of the people in the European south; while they tried to excuse those in the north by referring to the supposed moral superiority of their behavior. A geographical study of Avraham and First (2006) of certain conditions in Israel has shown that the press can play a crucial role in "constructing the periphery as the 'other' in public consciousness." 4) This is certainly true for the discourse about the euro crisis in media of the centre. ...
... In his study it appears in a mixture between geographical term and socioeconomic term. The distinction centre-periphery has often been made in the framework of sociological and geographic studies in order to characterize the disparities that exist within countries between urban centres and rural peripheries (Avraham and First, 2006). However, in the context of the euro crisis the term is mostly used to describe economic and socioeconomic disparities that exist in Europe. ...
... 5 As well as providing a better understanding of regional spatial links, natural endowment, ecology, and economic processes, some scholars have used spatial econometric models to describe the effects of resource wealth on economic growth and to explain the heterogeneity of natural endowment, ecology, and economic processes. New models for predicting regional economic growth have been developed, including the Geographic and Regional Models and the Macroeconomic, Industry, Social, and Territorial Models 6 . This study aims to analyze the scientific literature on regional development and the center-periphery model in Europe using bibliometric methods. ...
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This paper investigates the effect of spatial divisions and their demarcations on the formation of networks and the inadequacies of specific policy implementations in mitigating marginalization processes. Despite the controversies surrounding numerous theoretical premises, the center-periphery model remains widely accepted. Implications of these ideas by synthesizing critical findings from a vast array of prior literature using a comprehensive bibliometric analysis have been clarified. Innovation and a readjustment of regional policy are required to address the disparities between the center and the periphery. Regional development policies of the European Union aim to reconcile the socioeconomic chasm between prosperous and peripheral regions. The localization theory of regional development provides insights into the spatial distribution of firms, the dispersion of economic prosperity, and the potential for future growth. These insights provide valuable perspectives on regional policies and the factors that influence the geographical distribution of economic activity.
... Alternative institutional patterns could make journalism more demographically diverse, enabling news media to struggle more effectively for social justice and political equality (Glasser et al., 2009). Studies suggest that coverage patterns and story selection processes are often affected by the geographical and social distance between journalists and media outlets, which tend to be located in economic centers, and the location of reported stories (Avraham and First, 2006;Graber, 1989). However, the demographic profile of journalists did not change much over the past few decades (Glasser et al., 2009;Weaver and Willnat, 2012). ...
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... An additional important aspect of Israel's periphery connects to its media presentation (Avraham and First, 2006). Media plays a significant role in the creation of places and social and cultural landscapes and the shaping of ethnic relations. ...
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This ethnographic study explores the co-influences between urban spaces and ethnic hierarchies in the pop-cultural creations of Russian-speaking immigrants of Generation 1.5 in Israel. The theoretical analysis draws on the concepts of orientalism, ethnicity and spatiality in the context of migration. The findings suggest that physical place influences intergroup/ethnic relations that in turn reshape the symbolic meaning of urban spaces. Young immigrant ethnic entrepreneurs have invented the new cultural trope of Mizrahi or Mediterranean Russianness, expressed in various venues of pop culture, in which they are involved as cultural producers: video clips, festivals, music and dance performances. It is a symbolic expression of Hitmazrehut-the Easternization process experienced by them in Israel's geographic and social periphery.
... Neither in layout nor in content, the advertisements combine Turkish cultural motifs with Western designs and meanings; rather, there is a visible imitative impulse underlying these advertisements. In Avraham and First's (2006) terms, the images reflect Turkish society's "dream identity" and are suggestive of Turkish advertisers' and consumers' admiration of American culture. ...
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Purpose This purpose of this paper is to explore how Western design, fashion and aesthetic styles influenced advertising practice in Turkey in the post-Second World War era. Specifically, the authors focus on the key targets of the consumerist ideology of the period, women and discuss the representations of females in Turkish advertisements. Design/methodology/approach Data were analysed using a combination of social semiotic and compositional analysis methods. Compositional analysis focused on the formal qualities and design elements of the ads; social semiotic analysis sought to uncover their meaning potentials in relation to social, cultural, political and economic dynamics of the period. The advertisements of a prominent Turkish pasta brand, Piyale, published in the local adaptation of the American Life magazine, between 1956 and 1966, constitute the data set. Findings The analysis reveals that Piyale followed the stylistic and thematic trends prevailing in American and European advertisements at the time and crafted ads that constructed and communicated a Westernized image of Turkish women and families. In line with the cultural currents of the 1950s and 1960s, the ads emphasize patriarchal gender roles and traditional family values and address the woman as a consumer whose priority is to please her husband and take good care of her children. Originality/value This study contributes to the advertising history in non-Western contexts and provides an understanding of the influence Western advertising conventions and fashion trends had on developing country markets. The findings indicate that Western-inspired representations and gender roles dominated advertisements of local brands during the post-war period.
... As writers subtly linked the technological transformations of the Colorado River, Black Canyon, and the wider desert Southwest to the transformation and emergence of the American nation, they created a remarkably coherent discourse of landscape transformation as national progress. Since news media can be highly influential in shaping metropolitan views of peripheral areas (Avraham and First 2006;Eriksson 2008), the "story" of Boulder Dam was largely dominated by this media-driven view rather than by any local perspectives. Its narrative effect was so influential that even opponents of the dam felt compelled to endorse its rhetorical undercurrents. ...
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Boulder Dam, constructed in the 1930s to impound the Colorado River between Nevada and Arizona, was widely considered the most ambitious engineering project of its time. Built during the Great Depression, it used state-of-the-art technology to provide flood control, drinking and irrigation water, hydroelectricity, and recreational facilities on a scale unprecedented for any other water control project in the world. Now called Hoover Dam, this structure was heralded by the American government as a monument to American ingenuity and as a model for solving resource challenges through mammoth technological solutions. The dam also ushered in a three-decade frenzy of building large multipurpose dams that have had profound and lasting effects on the urban, economic, and political geography of the modern American West. Although Boulder Dam was not supported unanimously during its authorization and construction phases, national media sources overwhelmingly championed its benefits. This paper examines the remarkably coherent narrative that emerged in coverage of Boulder Dam' s authorization, construction, dedication, and completion (1928-1936), identifying a rhetoric of national progress that emerged through media attention to landscape change. In mainstream serials with national circulation, writers subtly linked the technological transformations of the Colorado River, Black Canyon, and the wider desert Southwest to the transformation and emergence of the American nation. This narrative effect was so influential that even opponents of the dam felt compelled to endorse its rhetorical undercurrents. In fact, the narrative of rational technological progress through landscape change was so powerfully ingrained in mainstream media representations of Boulder Dam that virtually no opposition to the dam has been possible.
... Zuabi was the first Muslim woman to be elected to the Knesset and is noted for her sharp criticism of Israel. Not surprisingly, she entered prime time through the back door, usually reserved for Arabs who are generally sidelined from Israel's political discourse, through the reporting of protests in which she was involved (Avraham and First, 2006) or in the context of the legality of her candidacy (for more on Zuabi in the Israeli media, see Lavie-Dinur et al., 2013). Zuabi headlined all three main newscasts on 27 December 2012 in the wake of a High Court hearing on whether to disqualify her from running. ...
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... Importantly here, he acknowledges the significant role of media in these imaginings as 'creating unified fields of exchange' (Anderson 2006cited in Guibernau & Rex 2010. Not only is national consciousness reflected in the media, but the media plays a significant role in recreating it in times of crisis (Avraham & First 2006). We might speculate that in present times that this role has increased exponentially as a result of the ubiquity of social media. ...
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This study focuses on the portrayal of Arabs in Israeli news during the beginning of the Palestinian Intifada. At that time, there was only one news television programme in Hebrew - Mabat - which was (and still is) owned by the state. This was the only source of information and images which constructed and represented Israel-Arab relations and legitimized the contemporary power structure. We have found after conducting a content analysis of 54 news broadcasts that coverage presented a negatively biased portrayal of all Arabs. Arabs tend to be underrepresented, unidentified by name or profession and engaged in oppositional activities. The coverage also distinguished the Palestinians from the other Arab groups in ways that tended to undermine or trivialize their struggle. This finding can be best understood in the context of a conflict between two nations where each is trying to draw the boundaries of its own `imagined community'.
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