Analysis and Implementation of M-commerce in Education for Developing Countries (Uzbekistan case)

Abstract

M-commerce is one of the ways IT can significantly contribute to boosting economy of the developing countries. M-commerce project has a high potential in the developing countries and especially in the case of Uzbekistan because it is very novice concept and most importantly it will enable payment for online services via mobile, using reverse billing. In addition, number of Internet and mobile users increase steadily each year in the republic. Due to the fact that main computer and internet literate audience in Uzbekistan is young people, a web portal providing youth appealing content, and at the same time taking advantage of mobile technologies would become a highly viable business idea. Therefore this study is aimed to evaluate m-commerce readiness in Tashkent, Uzbekistan. The evaluation has been undertaken from 2 perspectives: business and IT. Business aspect involved industry analysis, revenue model and demand analysis. IT research was carried out on methods to implement appropriate development approaches, resulting in selection of evolutionary prototyping combined with Web Site Design Method (WSDM) and methods to implement the SMS notification. The research undertaken allowed concluding that there is a high demand for a type of web portal proposed. This implies that given project has solid ground for success as both as a business idea and youth oriented web resource. 1.