Project

Vita Plus

Goal: The "Vita Plus" project is implemented by a transdisciplinary team of 22 people from all academic ranks – PhD students, assistant professors, associate professors and professors at the University of Plovdiv Paisii Hilendarski (UP) .
The project is presented by researchers from the following faculties and branches at the UP:
– Faculty of Chemical Sciences;
– Faculty of Physical and Technological Sciences;
– Faculty of Biological Sciences;
– Faculty of Economic and Social Sciences;
– Faculty of Philosophical and Historical Sciences;
– Faculty of Pedagogical Sciences;
– Faculty of Law;
– the branch of the UP in the town of Smolyan.
The project is funded by the Science Research Fund at the University of Plovdiv under the “Green Technologies” project line.
For more information visit our website: https://vitaplus.uni-plovdiv.bg/en/home-2/
Follow us on Facebook: https://www.facebook.com/VitaPlusUniPlovdiv

Date: 1 February 2021 - 1 February 2023

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Project log

Atanas Vladikov
added a research item
This material is focused on presenting some attainable modelling for establishing public-private partnerships /PPPs/ to promote competitiveness of small-and medium-sized enterprises /SMEs/ in the Bulgarian cosmetics and perfume industry. The goal is to study the market performance of SMEs in this sector and to offer successful transition to PPP with Universities and Research Centers, which concentrate investment resources to offer new biotechnological schemes for creation of new classes of cosmetics and perfumes. The research methods include a study of classical models of SME competitiveness to offer adequate models for transition to PPP to build competitive organic production in the context of the circular economy and the "Green Deal" of the EU. The results of the study are aimed at orienting SMEs to adopt ideas for investing in new biotechnological equipment and intensive partnership with public structures of the Bulgarian scientific environment-Institutes, Research Centers and Universities, as bearers of research potential for testing and implementation of new industrial solutions in the Bulgarian cosmetics and perfume industry during the programming period 2021-2027. Conclusions are related to the derivation of a body of recommendations for the application of an adequate for the Bulgarian reality model of PPP for Bulgarian SMEs in the field of cosmetics and perfume industry.
Trayan Yosifov
added a research item
The first-of-its-kind University of Plovdiv transdisciplinary project “Vita Plus” is deemed to adopt some positive international practices to initiate and announce that there are researchers at the University of Plovdiv, interested in realizing tech transfers in the field of biotech innovations. Thus, the goal of the present paper is to explain what factors might be crucial to both characterize technological transfer of biotech innovations as successful from University researchers’ viewpoint, and present them to business ventures for commercial purposes. Research methods of the study include data of the most recent thematic study of the World Bank on Bulgaria and analytical reviews of contemporary scientific literature to establish a modern Bulgarian platform for transfer of biotechnological know-hows to bio-based industries in the forthcoming era of bioeconomy. The results of the research are aimed at formation of comparativeanalytical parameters and benchmark indicators for economic valuation of implementation of biotechnological solutions in the emerging Bulgarian circular economy, based on observations at the “Vita Plus” project. Conclusions relate to derivation of a set of recommendations for formation of a new integrated approach for creating a working model for technological transfer of University researches and solutions in real bio-based industrial production through the University platform “Vita Plus”.
Atanas Vladikov
added 2 research items
This paper is focused on presenting some ecological and economic aspects related to reconsider water resources as water capitals, in the forthcoming concept of introducing bioeconomy in the new EU sets of strategies, policies, and regulations. Financing of this paper is provided by the "Vita Plus" project (2021-2022)-a transdisciplinary project, executed by researchers of the University of Plovdiv. The object of this paper is to conduct a research and demonstrate through the "Vita Plus" project complex methods of detecting toxicity in waters. Furthermore, the focus of the paper is to provide an adequate model for measuring toxicity levels of waters by conducting reliable toxicology research on fishes from polluted waters. We aimed to set a reliable laboratory practice, which may be utilized to deliver comparable indicators, as prescribed by EU policies and regulations in the forthcoming programming period 2021-2027, as there will be a general shift towards circular economy of no to minimum waste in nature.
This paper is focused on presenting possible modes of introduction and implementation of bioeconomy and biotechnologies in the cosmetics and perfumery industry of Bulgaria. Financing of this paper is provided by the project-Vita Plus‖ (2021-2022)-a transdisciplinary project at University level in Bulgaria. The object of the paper is to investigate by the-Vita Plus‖ project and demonstrate a mode of transferring sustainable biotechnological into Bulgarian industrial reality of cosmetics and perfumery businesses in the country. The focus of this paper, thus, is upon one of the long-standing and successful industries of the country, which is 100% private-production of cosmetics and perfumery in Bulgaria. The aim is to research this sector and propose successful adoption of biotech models for producing high-end cosmetics and perfumery products, based on Public-Private Partnership models. We aim to suggest how a classical PPP Model may be adjusted to the Bulgarian cosmetics and perfumery industry, as essential part of the new generation of biotech equipment is located at publicly funded Bulgarian scientific environment-Institutes and Universities, while cosmetics and perfumery enterprises are private stakeholders, as a matter of fact, and pertain to the EU business environment. Hence, it is a must to consider the EU Green Deal, which is to be envisioned for the programming period 2021-2027, as both Bulgarian scientific and business environment shall be aligned to greater EU policies of knowledge transfer among public and private stakeholders within EU.
Mina Angelova
added a research item
This paper illustrates a publicity model, which delivers computed data for human capital formation and evaluation at the University of Plovdiv-Pasii Hilendarski‖, Bulgaria. Financing of this paper is provided by the project-Vita Plus‖ (2021-2022)-a transdisciplinary project at University level in Bulgaria. The object of the paper is to explain to the public and interested parties how a University-Business partnership might be constructed achievable by building public-private partnerships through adequate profiling of research teams. The focus of this research is to illustrate how a decade-long accrued expertise in the field of human capital formation and evaluation at the University of Plovdiv may be translated to construct various academic teams in a transdisciplinary mode and present themselves under a research team brand to the public, as well as public and private stakeholders for doing for-profit science. The aim of the authors is to present good research practices and efforts for effective publicity and public awareness activities of the human capital capacity at publicly funded Universities and institutions. Successful public outreach practices are essential for team motivation and reputation of scientific branding of University research teams. Thus, this paper delivers theoretical and methodological reasoning behind the idea, coupled with some University of Plovdiv data, retrieved by the authors. The presented research study seeks to introduce to private stakeholders the Model for Human Capital Evaluation by using various methods and techniques. The suggested model and summarized results of the scientific expertise under the project activities portray an actual know-how to innovative businesses. The authors' intent is to provide practical and straightforward presentation of human capital formation in transdisciplinary projects and to illustrate why the need for applying innovative solutions in academia in Bulgaria is seemed necessary. A wide range of research methods was used to successfully achieve the goals and tasks, i.e., secondary analysis of empirical data based on human capital formation (CVs), structured interview with the project team members (23 people), unstructured (in-depth) interviews with experts in project management and university professors (15 people), and triangulation. As a result of the authors efforts, an own questionnaire was developed, and empirical evidence are yet to come (forthcoming survey using online inquiry based on Google Forms software).
Trayan Yosifov
added a research item
The present paper is deemed to present investigated options to suggest appropriate financial design in setting public-private partnerships in the sector of biotechnological innovations in Bulgaria. Financing of this paper is provided by the project “Vita Plus” (2021-2022) – the first transdisciplinary project at University level in Bulgaria. This University project is financed by the University of Plovdiv Scientific Fund under a competitive University call for transdisciplinary projects. The object of the paper is to deliver greater understanding on the already emerged processes of introducing high-tech biotechnological solutions and innovations in the Bulgarian economy. The focus of this paper is centered onto previous work of researchers, based at the University of Plovdiv, streaming to investigate mainstream and critical issues in building a new generation of business and financial models, based on general or adjusted Public-Private Partnership Models /PPP-Models/ in the biotech sector, based on equity risk acquisition. The aim of the authors is to delve into the problem of fair introduction of working PPP Models in the Bulgarian business and financial reality, which are based on venture capital. Thus, this paper brings upfront some theoretical and methodological reasoning in search to investigate and suggest appropriate financial design for both public, and private stakeholders, interested to drive biotechnological innovations in the country.
Trayan Yosifov
added 3 research items
The underexploited potential of the national economy results in a low standard of living and a poor investment environment. Due to the current condition of economic processes, Bulgaria ranks at the bottom in terms of its GDP compared to other EU member-states and is one of the countries with the fastest declining population in the world. Low competitiveness and innovativeness of Bulgarian enterprises underlie the lack of any serious economic progress. This finding is true even for the economic spheres which contemporary biotechnological innovations are based on and in which our country has real advantages in terms of its natural resources and climate. The objective of this research paper is to analyse the main economic aspects of Life sciences and to present some major European accomplishments and partnerships in the pursuit of competitive advantages by enterprises operating in the sphere of biotechnologies.
Европа е мястото, където биотехнологичните производства намират сравнително благоприятни условия за развитие. Въпреки водещата роля, която заема най-голямата световна икономика – тази на САЩ, стария кон-тинент може да се похвали с изградени традиции, дългогодишни успешни практики и централизирани полити-ки в сферата на биотехнологиите, а последните повече от тридесет години и по отношение на редица значими научни разработки в различни стопански направления в отраслите на здравеопазването, аграрния сектор, хранителната промишленост. Те са динамично утвърждаващи се бизнес сфери с пряко или потенциално значе-ние за развитието на европейските предприятия и тяхната конкурентоспособност в глобален аспект. Целта на настоящото изследване е да представи някои европейски практики за интелигентен растеж в сферата на био-технологиите. Темата е актуална и има подчертано практико-приложна значимост за българската икономика, тъй като биоразнообразието в страната представлява естествен конкурентоопределящ фактор за динамично развитие на научноизследователската и развойната дейност (НИРД), но комбинацията от липса на държавна стратегия и ограничените възможности за финансиране представляват непреодолима преграда пред предпри-емаческата инициатива в страната.
Mina Angelova
added a project goal
The "Vita Plus" project is implemented by a transdisciplinary team of 22 people from all academic ranks – PhD students, assistant professors, associate professors and professors at the University of Plovdiv Paisii Hilendarski (UP) .
The project is presented by researchers from the following faculties and branches at the UP:
– Faculty of Chemical Sciences;
– Faculty of Physical and Technological Sciences;
– Faculty of Biological Sciences;
– Faculty of Economic and Social Sciences;
– Faculty of Philosophical and Historical Sciences;
– Faculty of Pedagogical Sciences;
– Faculty of Law;
– the branch of the UP in the town of Smolyan.
The project is funded by the Science Research Fund at the University of Plovdiv under the “Green Technologies” project line.
For more information visit our website: https://vitaplus.uni-plovdiv.bg/en/home-2/