Project

Business Strategies & Models

Goal: Identifying and developing new business models and strategies for organizational and individual success

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Sreeramana Aithal
added a research item
Various strategies are used to chase the goal in both organizational and individual cases include competitive strategies or red ocean strategies, monopoly or blue ocean strategies, sustainability or green ocean strategies, survival or black ocean strategies, and mixed or white ocean strategies. The complexities of business decisions after globalization of business and technification of business processes, winning or sustaining or even surviving in current business is considered as an intensive challenge for organizations and also to individuals. In such environment called the turbulent business or social environment for organizations and individuals respectively, a new strategy for survival called "Alternative Strategy" is proposed in this paper and the concept of the strategy, its importance in the current business environment for organizational decisions are discussed. The paper also looks into the understanding of the Generic strategies, their applicability and constraints while identifying the importance of alternative strategy. Eight postulates are developed to support the concept of alternative strategy, and an alternative strategy model is suggested using lateral thinking techniques. The model consists of evaluating and comparing the alternative strategy with primal strategy using ABCD analysis framework. Such model of alternative strategy can be used at operational level, tactical level, and strategic level of any organization to realize its objectives.
Sreeramana Aithal
added a research item
Patent analysis is a new research method proposed by us in order to interpret the newly filed and accepted patents in any field using a systematic approach. The patent analysis includes the process of breaking the invention or the process into smaller parts called elements or components in order to understand it in a better way. The analysis also helps to uncover and understand the cause-effect relationships and hence provides a basis for problem solving and decision making. The analysis of patents may lead to better understanding of that subject which may leads to better or new interpretation of the concepts related to that issue of patent, and hence such analysis can be called as a method of research. In this paper, we have discussed how patent analysis can be used to study technology progress in a given field and its penetration to develop related products/ processes or new discovery of a material etc. The organizational, industrial and environmental effects due to such invention and technology in supporting or affecting the future business are also discussed using ABCDEF framework.
Sreeramana Aithal
added a research item
A banking system acts like a financial intermediary and creates money by lending money to a borrower, thereby creating a corresponding deposit on the bank's balance sheet. Lending activities can be performed directly by loaning or indirectly through capital markets. After the advent of technology and its penetration to all business fields, the responsibility of banks is enhanced to provide better, speedy, and ubiquitous service to the customers so that it can create more money and hence profit. Banks are formulating various strategies in order to attract more deposits and lend it to genuine customers to get a better return and hence make more profit. Based on such objective of a general banking system, the ideal concept of the banking system is developed. The ideal bank is a system with ideal banking characters. In this paper, a model of the ideal banking system is proposed by considering the ideal characteristics expected under input conditions, output conditions, system requirements, and environmental conditions. The factors affecting these characteristics are identified using a qualitative data collection instrument namely focus group method. Finally, some of the possible technology supported models which support the concept of Ideal banking are identified and analyzed. It is found that electronic banking using mobile devices called mobile banking or ubiquitous banking system has characteristics close to the features of the ideal banking system.
Sreeramana Aithal
added a project goal
Identifying and developing new business models and strategies for organizational and individual success