Zelia Breda

Zelia Breda
University of Aveiro | UA · Department of Economics, Management, Industrial Engineering and Tourism

PhD in Tourism

About

181
Publications
95,729
Reads
How we measure 'reads'
A 'read' is counted each time someone views a publication summary (such as the title, abstract, and list of authors), clicks on a figure, or views or downloads the full-text. Learn more
977
Citations
Introduction
Zélia Breda holds a PhD in Tourism, a MA in Chinese Studies (Business and International Relations) and a BSc in Tourism Management and Planning from the University of Aveiro, where she is Assistant Professor. She is Director of the MSc in Tourism Management and Planning; member of the Research Unit Governance, Competitiveness and Public Policies; and founding member of the Observatory of China and the Portuguese Institute of Sinology.
Additional affiliations
October 2007 - March 2020
University of Aveiro
Position
  • Professor (Assistant)
Education
January 2004 - March 2010
University of Aveiro
Field of study
March 1999 - July 2002
University of Aveiro
Field of study
October 1993 - September 1998
University of Aveiro
Field of study

Publications

Publications (181)
Article
This paper investigates the impact of greenhouse gas (GHG) emissions and renewable energies on Romanian inbound tourism along with other economic, social and geographical variables, such as bilateral trade, population, distance and education. It aims to stress the need of respecting green environmental principles as the main instrument of attractin...
Article
Full-text available
Greenhouse gas emissions GHG have a significant impact on the environment. Their dramatic increase is being led by changes in land use patterns, deforestation, land clearing, agriculture, and other human activities UNWTO, 2003, inducing one of the main challenges humankind is facing nowadays, i.e. climate change. The concentration of GHG in the...
Presentation
O objetivo deste estudo é o de relevar de como a abordagem qualitativa, especificamente a análise de conteúdo da informação recolhida na comunidade, contribui para o conhecimento sobre o desenvolvimento comunitário no contexto do turismo, através do papel dos intervenientes no município de Lautém, Timor-Leste. O Instrumento para a recolha de inf...
Article
Purpose The specific typology of local accommodation in Portugal has undergone a huge expansion accompanied by a proliferation in the number of firms and it is crucial that the firms associated with this boom can ensure their survival and remain in the market. The purpose of this paper is to specify an insolvency forecasting model and identify whic...
Article
Full-text available
To promote gender equality, the European Commission (EC), among other initiatives, has been funding action-research projects aimed at implementing gender equality plans in higher education institutions. This paper presents and reflects on the strategy adopted in a Portuguese university, within the scope of an EC funded project – the CHANGE project...
Chapter
Online comments are increasingly mentioned as an important source of information, simplifying consumers' buying decisions. Online user-generated content has become one of the main sources of information for tourists, who themselves become creators of their own online content. This chapter focuses on sentiment analysis of comments made on TripAdviso...
Article
Full-text available
The development of information and communication technologies, specifically the Internet, has changed the way tourists plan their trips, being one of the most important information sources for tourism decision-making. However, a limited number of studies has been developed to analyse the causal relationships between the web interaction and tourism...
Chapter
The literature is highlighting that research on the internationalization of destinations is scarce. This chapter presents a validation of the governance factors which contribute to the internationalization of tourism destinations. A survey was carried out on Portuguese DMOs with responsibilities in the areas of tourism and local/regional developmen...
Chapter
Tourism is one of the most vulnerable sectors in the face of economic, political, environmental, and social changes. The study regarding the relationship between political phenomena and the dynamics of international relations and tourism is still at an infancy stage. The authors refer, in particular, to contexts of crisis, catastrophes, and conflic...
Article
Full-text available
Tourism has been recognised as one of the main industries in the world. It creates opportunities for developing tourism destinations; however, it also requires adaptation to new challenges in constant evolution. In this context, there is a continuous need to identify and explore new tourism markets, take advantage of emerging opportunities, and cre...
Article
Full-text available
This paper aims to fill a gap in the existing research about the internationalization of tourism destinations through a systematic review of the literature focusing on publications presented between 2007 and 2017. The research followed the assumptions of the non-probabilistic snowball sampling technique. In addition, the computer programs VosViewer...
Article
This study presents an empirical validation of a scale designed to measure the territorial factors which contribute to the internationalisation of tourism destinations. It is part of a broader investigation in which the dimensions and factors of tourism destinations’ internationalisation were identified, strengthening a systemic perspective of tour...
Article
Full-text available
O presente artigo tem como objetivo identificar e analisar a percepção da hospitalidade por parte de turistas internacionais nas cidades do Porto, em Portugal, e do Rio de Janeiro, no Brasil. O tema da hospitalidade é tratado teoricamente dentro de duas perspectivas distintas e até certo ponto antagônicas. De acordo com a corrente francesa de estud...
Article
Full-text available
Portuguese higher education institutions (HEIs) are excellent case-studies of women representation in academia, considering their significant presence and rapid growth in HEIs. Nevertheless, and despite efforts to minimise gender gaps, women are still underrepresented in top management and leading positions, contributing to increment the phenomenon...
Article
Purpose This paper aims to provide an empirical analysis of residents’ perceptions and attitudes in the city of Aveiro, Portugal, regarding the appropriation of public spaces by tourists. An analysis of how the perceptions of this appropriation influence residents’ attitudes (RA) towards tourists, and even restructuring of space considering RA, is...
Chapter
Full-text available
The present study proposes to analyse the impacts of tourism in the historical area of the city of Porto in Portugal, according to the perception of the resident population, in order to define the limits of acceptable change (LAC) for tourism development in this area. Literature suggests that the impacts of tourism are felt more intensely by commun...
Article
Full-text available
The development of indicators to measure sustainable tourism and to assist in the decision-making process of tourism destination managers has been a constant concern of some international organizations. However, at the European Union level, the tourism statistics system only states that Member States should collect and transmit harmonized statistic...
Article
Full-text available
Based on tradition and high standards, Swiss higher education in tourism and hospitality is ranked among the best in the world. Although scientific research is the foundation of a country’s higher education system, the Swiss Tourism, Leisure and Hospitality Management Scientific Research (Swiss TL&HM-SR) has not yet been subject to a systematic ana...
Chapter
Nowadays competition is a reality and it has led to several changes. In this sense, analyzing the competitiveness of tourist destinations is a complex but extremely important task as it allows each destination to be aware of its strengths but also of its competitive weaknesses. Within this scope of competitiveness, the capacity of differentiation a...
Chapter
Travelling alone is a form of empowerment for women, who deal with and transcend the constraints of travel, resulting in greater confidence, inspiration, freedom, and eventually more social skills, which they end up having to develop. This paper aims to put into context the gender issue in the tourism sector, from a demand perspective, through the...
Chapter
Tourism is one of the most vulnerable sectors in the face of economic, political, environmental, and social changes. The study regarding the relationship between political phenomena and the dynamics of international relations and tourism is still at an infancy stage. The authors refer, in particular, to contexts of crisis, catastrophes, and conflic...
Chapter
There is a non-violent conflict over Taiwan's sovereignty, between the People's Republic of China (PRC) and the Republic of China (ROC). For PRC, this division cannot persist forever and does not exclude a possible military solution. While political divisions remain, the population on both sides of the strait interact, existing sociocultural and ec...
Chapter
In recent years, destination management organisations have invested heavily in digital marketing, with online advertising accounting for over half of the total budget. This chapter aims to understand how tourism marketing has been adopted by Portugal's national tourism administration and the role of digital marketing in the country's tourism strate...
Article
This paper aims to investigate the underlying drivers of co-creation in food-and-wine tourism experiences and, consequently, to explore how they might influence the level of tourists' active participation in related activities. An online survey was developed and sent to platforms specialised in food-and-wine related tourism experiences. A total of...
Article
Full-text available
Giving the globalised nature of the tourism sector and the growing expansion of FDI flows, it is important to study what drives companies in their market expansion and how they engage in international markets. Portuguese tourism companies, although being involved in international operations in the domestic market, only started investing abroad in t...
Chapter
This paper aims to analyse the camping experience and its latest trend - glamping, and the particularities associated with this experience. The state-of-the-art reveals that research focusing on tourists’ experiences in camping and glamping units is reduced and therefore additional studies are welcome. Two empirical studies were carried out, one th...
Conference Paper
The purpose of this research is to analyze the travel experience of Chinese tourists in Central Portugal. For this purpose, on the one hand, the characteristics of the region and how it is promoted in the Chinese market are analyzed, and, on the other hand, what is the opinion of this market on this region. To this end, the study was based on an...
Preprint
Th is paper aims at examining how overtourism and tourismphobia are being approached as emergent research topics in current tourism literature. It conducts an analysis of 154 documents, indexed in the Web of Science (WoS) Core Collection and Scopus databases. Th e study follows a quantitative and qualitative approach, with the support of VOSviewer...
Article
Full-text available
This paper aims at examining how overtourism and tourismphobia are being approached as emergent research topics in current tourism literature. It conducts an analysis of 154 documents, indexed in the Web of Science (WoS) Core Collection and Scopus databases. The study follows a quantitative and qualitative approach, with the support of VOSviewer an...
Article
Full-text available
Purpose In general, literature recognises that co-creative experiences add value to the tourism experience, yet empirical research within food-and-wine context remains scarce. This study aims to analyse the tourists’ perceptions of the co-creation construct, their food-and-wine tourism experiences and their willingness to actively co-create in this...
Article
Purpose This paper aims to present a framework to analyse whether information published on social media is accessible for people with disabilities (PwD), namely, visual and hearing disabilities, with an application to a music festival. Design/methodology/approach The methodology used in this exploratory study consists of establishing a recommended...
Article
Purpose This study analyses the dimensions of cocreation in on-site food-related activities. Design/methodology/approach A systematic literature review was conducted in two databases (Scopus and Institute for Scientific Information (ISI) Web of Science), and 67 peer-reviewed articles were identified on cocreation in tourism experiences. Findings...
Article
Purpose The purpose of this paper is to understand the main perceived impacts of overtourism in Portugal and the reactions of tourism stakeholders in the main Portuguese cities, especially the host. Design/methodology/approach This study uses a qualitative approach, based on the analysis of news published in Portuguese newspapers between March 201...
Conference Paper
Shopping tourism, usually known as souvenir shopping, has been recognized as a crucial element in the tourist experience. This importance is noticed for its economic and social impacts in tourism destinations. However, this topic is neglected by the scientific community. The main purpose of this paper is to present a portray of tourists’ shopping b...
Conference Paper
In the last decades, the role of knowledge in the world economy has been acknowledged as fundamental as a production factor, and as the main asset for the development of innovation. Bearing this in mind, knowledge creation and transfer are crucial processes, and innovation networks provide the necessary conditions for these processes to occur and t...
Chapter
The main objective of this chapter is to understand if Destination Management Organizations (DMOs) are effectively exploiting the potential of the digital world and are considering online information in the management model of tourism destinations. To this end, an exploratory study was carried out, focusing on a regional DMO in Portugal: Tourism of...
Chapter
The European Directive 2011/24/EU establishes the rules for the access to cross-border healthcare to ensure the mobility of patients and promote cooperation between the different Member States. This study aims to understand its impact and the role that medical tourism can play in the healthcare context in Portugal. On the one hand, it makes a refle...
Chapter
The segment of independent travelers has experienced big growth in recent years, not only worldwide but also in Portugal. This phenomenon, which is not recent, has been gaining momentum in recent times, with women playing an important role. This chapter explores the literature on solo female travel, seeking to understand the motivations, as well as...
Article
Full-text available
This study aims to understand how conflicting stakeholders’ interests and agendas of the public, private and non-profit sectors may affect the management of the tourism destination identity. It focuses on Northern Portugal, a geographical area with contrasting characteristics, ranging from coastal urban areas to rural hinterland, each dealing with...
Article
Purpose The purpose of this paper is to investigate the image of Brazil and Rio de Janeiro as a blended tourism destination (TD) image, by examining the categories of the image, and whether it is positive or negative and cognitive or affective. Design/methodology/approach A quantitative approach was employed to verify the relations between the ima...
Chapter
Este capítulo centra-se na problemática da internacionalização de destinos turísticos, do ponto de vista da oferta, sendo uma extensão de um trabalho prévio e mais vasto realizado sobre esta temática (Mira, 2018). Pretende refletir, a partir dos resultados desse estudo, sobre a influência da perspetiva sistémica do turismo na internacionalização do...
Article
Since the mid-twentieth century that several coastal areas in southern Europe began their tourism development, attracting unprecedented numbers of tourists, and culminating in the emergence of mass tourism. Henceforth, several negative impacts occurred, leading to the loss of attractiveness and competitiveness in the face of emerging tourism destin...
Article
A quality assessment scale in tourism was constructed in five dimensions: economic, development, human resources, marketing and product. We presents the research findings for the economic dimension, aiming to understand the perception of Portuguese public decision makers at the local level. Using survey methodology, a sample of Portuguese municipal...
Article
Full-text available
Numa sociedade cada vez mais tecnológica, as Organizações de Gestão de Destino (DMO) investem nos canais digitais e reinventam as suas estratégias de marketing e promoção, apostando cada vez mais na divulgação do destino turístico através dos “influenciadores”. No entanto, a figura do “influenciador” é ainda muito recente, principalmente quando se...
Article
Purpose This paper aims to conduct a review of the literature published, between 2006 and 2018, that used search engine data on tourism and hospitality research, namely, Google Insights for Search and Google Trends. More specifically, it intends to identify the purpose and context of the data use, ascertaining the main findings and reviewing the me...
Book
A investigação sobre internacionalização em turismo tem vindo a receber uma atenção crescente. A este interesse estão associadas preocupações de natureza económica, social, territorial e outras. A importância atribuída ao contributo que o turismo pode ter para o desenvolvimento de países e regiões e o seu impacte económico, ambiental e social expli...
Conference Paper
Full-text available
Abstract Purpose: This work aims to examine the sensitive dimension of intercultural communication in relation to the concept of intercultural sensitivity, while examining the cognitive dimension in association with the concept of intercultural awareness and examining the behavioral dimension the concept of intercultural effectiveness. Design/met...
Conference Paper
Based in the CHANGE (H2020 funded) project, this paper puts in perspective the reality of a Portuguese university in terms of gender representation in its governance and management bodies. Portuguese higher education institutions (HEI) are excellent case-studies of women representation in academia, considering their significant presence and rapid g...
Conference Paper
Based in the CHANGE (H2020 funded) project, this paper puts in perspective the reality of a Portuguese university in terms of gender representation in its governance and management bodies. Portuguese higher education institutions (HEI) are excellent case-studies of women representation in academia, considering their significant presence and rapid g...
Article
Full-text available
Using food as a differentiating asset of destinations and its potential in influencing tourists' travel decisions is being much discussed in academia. Different countries use distinct terms to relate food to tourism. Concepts such as culinary tourism, food tourism and gastronomy tourism are used interchangeably. This paper aims to explore regional...
Chapter
This paper explores the usage of two specific multi-criteria decision-making (MCDM) methods—Simple Additive Weighting (SAW) method and Technique for Order Preference by Similarity to Ideal Solution (TOPSIS)—in the tourism field, where their usage is practically non-existent. Multi-criteria analysis methods use objective or subjective criteria to ra...
Chapter
Full-text available
A significant challenge faced by the tourism and hospitality industries in a rapidly changing world, is the ability to sustain organisational growth. Some of the main strategies for achieving organisational growth are those related to innovation, internationalisation and networking. Addressing tourism studies' contemporary shift to a focus on socia...
Article
Full-text available
Resumo | A qualidade em turismo passa por compreender as caraterísticas intangíveis inerentes ao desenvolvimento turístico, afirmando-se como uma temática abrangente, transversal e primordial para o crescimento sustentável dos destinos turísticos. A análise destas caraterísticas tem suscitado o interesse pela compreensão das perceções dos responsáv...
Article
Tourism is a highly gendered industry, with strong horizontal and vertical segregation of occupations and this inevitably contributes to an elevated gender wage gap in comparison to other industries. This article investigates some of the underlying causes of the gender wage gap and the ways in which gendered stereotypes and gender norms continue to...
Chapter
Full-text available
Drawing on the theme of gender equality in tourism, this book aims to identify the main obstacles to women's advancement in the tourism industry, and to discover and share successful strategies to overcome them, drawing on case studies from all over the world. Interlaced between the 12 chapters of the book are stories from women who work in tourism...
Chapter
A significant challenge faced by the tourism and hospitality industries in a rapidly changing world, is the ability to sustain organisational growth. Some of the main strategies for achieving organisational growth are those related to innovation, internationalisation and networking. Addressing tourism studies’ contemporary shift to a focus on socia...
Article
Drawing on recent research conducted in Portugal, male and female tourism managers' perceptions of how gender roles influence managerial discourse are analyzed. The data, gathered through focus groups, is questioned from the ontological position that participants represent gendered economic subjectivities and hence participant accounts illustrate t...
Article
In a time of socio-economic turmoil, when family structures and economic demands are altering constantly, this paper probes into how gender roles influence tourism recruitment. To do this, 'ideal worker' discourses in tourism are explored using questionnaire and focus group data from a unique six-year project on gender in tourism labour, in Portuga...
Article
Full-text available
Pretende-se apresentar o modo como está a decorrer a implementação da Reestruturação Curricular do Ensino Secundário Geral em Timor-Leste e que contempla atividades de formação contínua de professores. O estudo de caso qualitativo sustenta-se nas visões de três formadores portugueses, responsáveis pela formação contínua de (futuros) formadores timo...
Article
Full-text available
Abstract|This paper examines the tourism experience lived by visitors in mountain destinations, particularly focusing on the sensory dimension of the tourist experience. This study aims to understand the importance of the five senses in the experience lived by visitors in the Serra da Estrela Natural Park. Primary data was collected through a quest...