Yoganandan G

Periyar University · Department of Management Studies

This paper attempts to gauge the satisfaction of agripreneurs and seeks to explore the effect of demographics and emporographics on the agripreneurs’ satisfaction. This study proposes a seven-dimension survey instrument, called AprenSAT , for measuring agripreneurs’ satisfaction. Responses from 784 agripreneurs are analyzed by applying exploratory...

AbstractPakistan was one of the founder members of World Trade Organisation (WTO) and also a founder member in its erstwhile General Agreement on Trade and Tariff (GATT) but, people in Pakistan were not much exposed to globalization. The reasons for non-proliferation of awareness could be many particularly, political will, available communication i...

Purpose Artificial Intelligence-based smart farming technologies have brought impressive changes in farming. This paper aims at exploring the farmers’ intention to adopt smart farming technologies (SFT). Also, the authors intend to know how far the belief of farmers on land as God influences their decision to adopt SFT. Design/methodology/approach...

Demand forecasting is a scientific and methodical assessment of future demand for a critical product.The effective Demand Forecast Model (DFM) enables pharmaceutical companies to be successful in the global market. The purpose of this research paper is to validate various shallow and deep neural network methods for demand forecasting, with the aim...

This study seeks to gauge the linkage between rainfall, food inflation, and GDP of India. This study adopts the descriptive research design. The study covers two decades of data starting from 2000-01 to 2019-20. Descriptive statistics and cross-correlation have been applied. The study observed an all-time high rainfall 2019-20, accompanied by high...

International logistics is the critical linkage in the productivity of international supply chain operations. Notably, there are no such relevant studies during this current COVID-19 pandemic period, thus, require more evidence. Therefore, this research intends to evaluate the logistics service quality of international logistic service providers (f...

At the global scale, the interdependence between business, climate change (CC), and sustainability is complex and affects seriously human well-being. This article explored the links and trends between business, CC, and sustainability by proposing a framework. The 3206 results collected from the Web of Science from 1994 to Jan 01, 2022, were analyze...

This study examined the causal relationship between India's FDI inflows, GNI, and exports and its trend during the pre and post-liberalized eras. We conducted this study based on the time-series data extracted from the World Bank database covering a period of 5 decades starting from 1970 to 2019. The study used time-series-based econometric analysi...

This paper investigates the perception and attitude of farmers towards adopting disruptive technologies. The data were collected from 220 jasmine farmers using a survey instrument (questionnaire). The study results showed that the farmers have a positive intention to use disruptive technologies. It is also observed that perceived usefulness, percei...

It is an appeal to our almighty that he will help us to remove the curse of Covid19 and make our world Epidemic / Pandemic free !! We will pray to GOD to make our world again GREEN !! SIR ALBERT SCHWEITZER, an AFRICAN SURGEON WAS AWARDED NOBLE PRIZE FOR INTERNATIONAL PEACE on the year 1952 .This Peace is always related to make ENVIRONMENT SUSTAIN...

This paper attempts to gauge the satisfaction of agripreneurs and seeks to explore the effect of demographics and emporographics on the agripreneurs’ satisfaction. This study proposes a seven-dimension survey instrument, called AprenSAT , for measuring agripreneurs’ satisfaction. Responses from 784 agripreneurs are analyzed by applying exploratory...

International logistics is the critical linkage in the productivity of international supply chain operations. Notably, there are no such relevant studies during this current COVID-19 pandemic period, thus, require more evidence. Therefore, this research intends to evaluate the logistics service quality of international logistic service providers (f...

Make in India is new national initiative program by government aimed at transforming India into a global manufacturing hub. It includes a slew of proposals aimed at inviting both domestic and foreign companies to invest in India and help it become a manufacturing powerhouse. “ZERO DEFECT AND ZERO EFFECT”slogan was defined by our prime minister Nare...

The study aims to find the quality of research papers published in the domain of entrepreneurship in India. This study covers 100 research papers. A standardized measurement tool developed by the earlier researchers was used to evaluate the research quality. The data compiled using the measurement tool were analyzed with the support of the SPSS. Th...

Great Job , Jaydip ! With 3189 New Reads your contributions were the most read contributions from Applied Philosophy In this Idea we have correlated the application of philosophy ie with mathematical set theory and atomic physics . A New dimension philosophy may be reported for future study . EPISTEMOLOGY : THE SET THEORY OF MATHEMATICS The knowl...

The primary aim of this research is to examine the motivational factors of salesmen working in the pharmaceutical industry in India. The sales employees are critical for providing quality service to all stakeholders. Their motivation is the key to the success or failure of a pharmaceutical organisation as motivated employees directly and indirectly...

The objective of regional integration is the attainment of long-run economic growth for member countries. Private investments are decisive in attaining this objective, given the high dependence of EAC member states on state-owned investment. This has been attributed to the economic policies implemented by the government which favors state-owned inv...

Entrepreneurship is an important activity for the economic development of any country especially, for developing country like India [2]. India needs more of entrepreneurial activity and, more entrepreneurs in order to create more employment opportunities for the youngsters who reach job market every passing year passing out from educational institu...

The study focuses on the problems that young entrepreneurs have in the business. Young people are unemployed and the job opportunities for the youngsters have become very low in this competitive world and youth unemployment rate is growing at alarming speed. Young people face major economic problems in the society. Young entrepreneurs have excess p...

In this modern marketing era, technology has transformed the way of living in every walk of life. The usage of internet has been increasing day by day for various purposes. In this context, the online shopping is increasing and contributes more to the GDP of Indian retail sector. This results in an increasing number of more online shoppers and expe...

In recent scenario one of the rapidly growing systems of medicine and is being practiced almost all over the world. Consumer perception clear as the method of consumer frequently view or sense the about certain the products and services. In the objectives of this research aims at de-constructing the awareness and perception of homeopathy, from the...

Entrepreneurs are the risk-taker of the business Entrepreneurs are usually said by the scholars, social workers, and economist who are addressing the problem of economic development. Researchers are generally to give consent to the role of entrepreneurship in the socioeconomic change in any criteria of the business. The researcher recognized some o...

Entrepreneurship refers to the process of creating a new enterprise and bearing any of its risks, with the view of making the profit. Female entrepreneurship is considered an imperative tool in enabling female empowerment. The main objective of this study is to examine the perception of female students of post graduate towards entrepreneurship in T...

Flowers have always been an integral part of Indian culture and society. With globalization and free market economy, flower farming has attained an industrial status and has gained tremendous momentum in the last few years. Flowers are now commercially cultivated in several states with Tamil Nadu (20%), Karnataka (13.5%) and West Bengal (12.2%). Th...

Flower farming is an attractive crucial enterprise crop and rapid developing enterprise in India. Tamil Nadu is the main producer of flower inside India. Flower growers belonging to small and marginal farmers' category are dealing with many issues now not only in cultivation but additionally in marketing their merchandise. In this context a survey...

Entrepreneurship is the attempt to create a value through recognition of business opportunity, the management of risk taking appropriate to the opportunity and through the communicative and management skills. Besides entrepreneurship refers to the overall course of action undertakes by owner in starting and managing enterprise for profit. Entrepren...

Farmers are internationally competitive and economically efficient producers. Farmers can be known the well-being of the people needs and communities is changing, as well as economic trends. Farmers are many kinds to farm the financial performance including the making a loss, service debt, or having poor cash flow on average and lower levels of wel...

In the current scenario, homeopathy is a medical system that is growing rapidly and is being practiced in almost all over the world. Homoeopathy is 200 years old system of medicine. The need of the study will help the general public and society to have a look on future prospects on homeopathy. This study focuses on primary data. Collected from the...

Consumers' preference towards branded smartphones has been focused as important in the current scenario. Therefore the objective of this study was to investigate the determinants of brand preference in Coimbatore city. This study employed descriptive statistics and Analysis of Variance. Data were collected in Coimbatore city among arts and science...

Electronic business is a rising format of retail sector in India. Consumers of online retailer are scattered in different segments and their buying tendency while purchasing the product through online differ from one consumer to another consumer. Thus this study is made an attempt to assess the consumers buying behavior towards online shopping. The...

In today"s scenario, people prefer to take different types of medicines in order to cure their disease. Ancient medicines that were followed years ago are again come into practice and has gained importance among the public. Homeopathy is one the traditional medicine that has reached people especially young generation. Since it does not have any sev...

The aim of the paper is to explore the attribute preference in the smartphone that influence the customer for the purchase of the branded smartphones. The customers look into different types of features and attributes that are trending in the market. They focus on such latest features while purchasing a smartphone. Such unique features make them to...

For a very long time creating and maintaining brand loyalty is one of the challenging tasks for the marketers. Maintaining brand loyalty among customers has been carried out through different means of strategies. The aim of the study is to find out whether the customers wish to recommend their brand to others and factors that have influence on bran...

In India dairying is identified as a tool for social and financial development. The country's milk deliver comes from millions of small manufacturers, dispersed during our rural areas. Dairy business to provide more number of employment and income generation in India and plays an important role in Indian economy. The dairy business has more number...

Youths in India are fascinated towards smart phones with latest software and applications. It has become pride and prestige to have a smart phone with all new latest features and technology in it. This research article aims to find out their satisfaction towards branded smart phone such as vivo and oppo. Target respondents for this study were 60 yo...

Service quality plays a vital role in all the sectors. Customers prefer good network service providers. This study aims to access the dimension of service quality towards mobile network service providers among customers in selected taluks at Salem district. Convenience sampling method was adopted and sample size was 140 mobile users. Well structure...

Indian ladies are going through some trouble to obtain identical rights and function due to the fact traditions are deep ingrained in Indian society where the sociological installation has been a male dominated one. Women entrepreneurship is gaining importance in India inside the wake of monetary liberalization and globalization. The policy and ins...

Youth entrepreneurship is motivated in the society the economic condition of a country will be boosted up and the economic recession can be reduced in the nation. The youth entrepreneurs can be motivated and the opportunities can be given to them not only to implement their business and for the benefit of the society. Entrepreneur is a person who a...

Freight forwarding industry basically enters into the business with low capital investment. They usually have the contacts of many shipping and airline companies for whom they act as an agent. The international trade is the benefit to the nation and also for the business entity. Transportation plays a major role in this business. The international...

In this modern world the technology has been given more importance in every aspect of human lives. Entrepreneurship plays a major role in economic condition of a nation, developing countries like India has to give more importance for entrepreneurship. Entrepreneur is a person who leads and implements good ideas which is highly useful for the societ...

The development of the nation is depending upon the youth employment. The main challenge the world is facing today is youth unemployment. The young people have to face many competitions in the society to get employed. The government has taken some initiate steps for the reduction of unemployment problems in the society but the population level is a...

The customer should have the better opinion about the service done by the industries, as the customers evaluate the qualities between many industries in which they are satisfied in their services. The customers' expectations in services in freight forwarding are high when compared to other products and manufacturing sectors. A freight forwarder, fo...

The economic development of a country depends on its industrial development. If the nation has to be developed among all the countries in the world, the industrial sector has to be flourished. Young people expose their interest to become an entrepreneur, but there are many hurdles to start their own business in the society. The entrepreneurship gen...

Homeopathy is one of the fastest developing clinical modalities inside the world these days. Homeopathy is a distinct, complete and deep healing machine originally evolved via Samuel Hahnemann about 200 years ago. The public awareness is low for homeopathy system. There are various medical practices followed and widely used in many parts of the wor...

Agro-Enterprise development emerges as a way forward for rural people to improve their standard of living. To enable farmers and rural entrepreneurs of the country to compete at the times of market liberalization and globalization by developing skills and competencies the sector in this article. It covers the entire limits of activities concerning...

Smart phones are popular among young generation especially college students. Majority of the students have smart phones in their hand. This study aims to find out the preference of smart phones among college students in Salem city. The main objective of the study is to concentrate deeply on the various features that affect the students to prefer a...

Entrepreneurs are the risk taker of the business. An Entrepreneur wants to get the more information from his business. Every entrepreneur wants to know about his business knowledge. An Entrepreneur is a founder of the business. He gains the knowledge of every situation. An entrepreneur wants to believe the person who depends on people but not belie...

Learning is a higher education of each and every person. The education is very important to every person. In this education we see the particular topic of the specialization of the MBA students. To investigate this 120 Humanities and Science students at the Colleges were surveyed to their first year & second year regarding experiences of teaching a...

The study focuses on the problems that young entrepreneurs have in the business. Young people are unemployed and the job opportunities for the youngsters have become very low in this competitive world and youth unemployment rate is growing at alarming speed. Young people face major economic problems in the society.Young entrepreneurs have excess pr...

Green marketing is a recent origin which has been adopted by the consumers, organisations & governments all over the world to save the natural resources and to protect the environment for the sustainable development. First of all environmental problems are one of the reason for green marketing come out as a new method for the organic products. The...

Indian textile industry is an important industry at the local and also at the international level. It is the second largest industry only next to China in the production of both fibre yarn and fabric and fifth in the production of synthetic fibers. Indian textile industry contributes immensely to the growth many other industries. In 2000-01, the te...

The study was conducted with an objective of finding out the exporters' perception on the influence of external factors on their export performance. The apparel export industry in Tirupur is affected by many uncontrollable factors. In this study, the researcher has identified 48 variables that were reduced into 11 factors through factor reduction t...

The study aimed at finding out the effectiveness of performance appraisal system of employees in Seshasayee Paper and Boards Limited, Erode. For this purpose, a sample size of 313 was selected among the total population of employees working in the organization through stratified random sampling technique. The study found that there is a significant...

Textiles are indispensable part of human civilization. By classifying cloth as one of the basic needs of an individual along with food and shelter, the humanity accepted its importance in the human life. In textiles, the fibres are the fundamental unit or building bloc of the yarn. A fibre is defined as any product capable of being woven or otherwi...

Tirupur is a dominant player in the knitting garment sector. The apparel exporters in Tirupur mostly produce and export knitted garments and the share of woven garment is insignificant when compared with knitted garment production and exports. Tirupur is known for the cluster activity and mostly each activity of garment making is being carried out...

In this article, an attempt has been made to study the brand preference of customers with regard to toothpaste. The toothpaste marketers try to get the attention of the customers by communicating the hygienic benefits associated with brushing the teeth as in India the people tend to brush their teeth with locally available powders and sticks. This...

In 1935, Tirupur made a humble beginning in the knitwear industry by starting the first manually operated hosiery factory.

Job satisfaction is described as pleasurable or positive emotional state as a result of evaluation of the job or job experiences. Positive attitudes of employees towards the whole business environment as a result their experiences of work-environment are called job satisfaction. The study was carried out with an aim to study the job satisfaction of...

Job satisfaction is universal approach towards individual work. Employee is very vital part of all organizations and without employee the firm can't do any work and especially employee job satisfaction is critical part of productivity for a service organization. Job satisfaction needed to be maintained and followed continuously for further developm...

The aim of this research is to examine the contributing variables towards job satisfaction among private sector bank employees working in Tiruchengode. The effectiveness of the service provided by the employees is influenced by many factors like promotion, job security, working schedule etc., most of such factor can be directly attributed to the wo...

The purpose of this study is to examine the level of job satisfaction of faculty members working in engineering colleges in Namakkal district. The important factors that have a blow on job satisfaction level are pay, promotion opportunities, working conditions, job security, relationship with coworkers and fringe benefits. A sample of 200 faculty m...

The paper industry plays an important role in people life. This study aimed at getting a clearer view of the level of satisfaction of the contract employees working in the TNPL Paper industry. The main areas of focus are the relative importance and the different job satisfaction factors and how they contribute to the overall satisfaction of the emp...

Textile industry is one of the oldest and largest industries in the world providing employment to billions of people. In this article an attempt was made to study the impact of global recession that started in the year 2008 on global textile exports and imports. China in the global textile imports decreased from 8.1 percent in 2011 to 6.6 percent i...

The aim of this article was to provide an outline for academic community and initiating a broader discussion on the issue of MBA students project work. As part of the curriculum, the second year MBA students [usually during their fourth semester] will have to undergo a mandatory project in their area of specialization for a period of around 2 month...

In this research, the researcher has used qualitative research technique to understand the problems faced by the African students in India particularly in Tamil Nadu state (province) of India. For this purpose, the researcher has used in-depth interview methods and interview 40 African students are pursuing their collegiate education in Namakkal di...

The export performance of readymade garments witnessed growth till 2006 and Tirupur has accomplished the position of hub for the apparel industry in India. The collapse of American economy drastically affected the hosiery industry located in Tirupur. The textile exporters got affected and unable to retrieve from the huge loss. The aim of this resea...

This study investigates and explores the relationship between variables which affect consumer buying behaviour for book in Erode city. Questionnaires were distributed to respondents living in Erode city .The total sample consists of 310 respondents. Chi-square test was used to test the hypotheses. The result of this study reveals that there is a si...

The present study aims at reviewing researches conducted in the area of determinants of and factors affecting the export performance of textile industry. The tools used by the various researchers and their findings are studied in order to establish the academic contributions made by these studies to the existing body of knowledge, new models develo...

The present study aims at finding out the interrelationship and expectation and perception of customers of retail banking sector in Tirupur, India. Data was collected from 120 customers of select retail banks in Tirupur. For the data collection, a structured questionnaire was prepared and validated. The data were analyzed with the use of statistica...

In India, the dairy sector plays an important role in the socio-economic development, and constitutes an important segment of the rural economy. Dairy industry provides livelihood to millions of homes in villages, ensuring supply of quality milk and milk products to people in both urban and rural areas. India’s dairy products import has dipped whil...

The article investigates the problems faced by small knitwear exporters in Tirupur (India). The Government has identified the garment export sector as a thrust area and is providing the support required to boost exports from this sector. Modernization is expected to help in product and market diversification as well as better price realization for...