Yeong Ji Hwang

Yeong Ji Hwang
Hongik University · Graduate School

PhD Candidate in Spatial Design at Hongik University


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Additional affiliations
November 2015 - December 2016
  • Designer
February 2017 - February 2019
Hongik University
Field of study
  • Spatial Design
March 2011 - February 2016
Hongik University
Field of study
  • Department of Industrial Design


Publications (4)
Full-text available
The movie Avatar has been the most successful film in sales for ten years since its release in 2009. Although some researchers have found the worth of this film based on aesthetic interpretation, these works still fail to explain the film’s massive popularity. Our goal is to suggest explicit design directions by predicting the audience's appreciati...
With the recent development of transparent materials and their surface finishing, designers seem to have discovered specific effects of transparent colors by using them. However, there is no research as of yet that has focused on the affectiveness of transparent colors. This study attempts to explain the affective effects of transparent colors acco...
Background and Purpose) Because the color preference in simple colors does not appear in the object, some researchers have reported that an object's function or context affects its color preference. In the design process, object color appropriateness is important as a preference factor, but finding a property that enhances that color's visual attra...
The existing principles of form are not specific enough to be employed as tool for creating formas they tend to focus on its psychological effects. The recent literature in neuroaesthetics alsolacks a specific theory of form creation that can be empirically tested, limiting itself inviewer-centered analyses of basic elements or critical analyses. T...



Project (1)
In this project, we focus on transparent and translucent color preferences. Surprisingly, to our knowledge, there have been few studies on transparent color preferences despite their frequent use in design and architecture to enhance attractiveness. This project has been started from a question such as “Why do people exhibit a preference for translucent objects?”