Wonsuk Cha

• Governors State University

Purpose – The purpose of this paper is to extend the current research on corporate philanthropy and organizational outcomes by empirically exploring two specific types of antecedents: board of director composition and industry membership. Design/methodology/approach – A theoretical framework was developed based on the resource dependence and sta...

Purpose The purpose of this paper is to verify the relationship between productivity and quality in the services sector. More specifically, this study investigates the relationship between productivity and customer satisfaction and its effect on a firm’s performance. In addition, this study investigates the roles of productivity and customer satis...

Purpose This study aims to explore the effects of consumer resilience and brand familiarity on the relationship between corporate social responsibility (CSR) and consumer attitudes toward the company conducting CSR in places that have suffered from traumatic events such as natural or anthropogenic disasters and uncertainty of public health issue....

Existing literature on university brand loyalty (UBL) has less focused on a marketing-oriented perspective, or relationship marketing, and its impact on testing UBL. The aim of this study is to identity the roles and impacts of trust and commitment, which are main factors that create a relationship, in the relationship between university service qu...

Purpose The purpose of this study is to empirically explore the interaction between corporate philanthropy and firm performance through the mechanism of corporate strategies, such as unrelated diversification and global strategic posture (GSP). Design/methodology/approach A theoretical framework was developed based on institutional theory to argue...

During the past decades, academics and practitioners have been extensively focusing on corporate philanthropy as an important part of corporate social responsibility and a vast number of papers have been published on this topic in various disciplines. To have a better understanding of the evolution of corporate philanthropy, this paper critically r...

Purpose This study aims to investigate the role of firm age in the relationship between CEO characteristics (measured by founder status and civic engagement) and the level of corporate philanthropy which is one of the important components of corporate social responsibility (CSR) practices (Carroll, 1991). Design/methodology/approach Drawing from u...

Purpose The purpose of this paper is to provide a theoretical model for the relationship between quality management (QM) practices and the health and fitness industry through two competencies, including relational competence (RC) and technical competence (TC). Design/methodology/approach Drawing from the resource-based view and the relational co...

While corporate philanthropy has been considered a firm’s reputation management activity, less research has focused on the relationship between CEOs as the ultimate decision maker and corporate philanthropy, particularly when organizational crises occur. To fill this research gap, this study examines certain CEO characteristics (such as founder sta...

Purpose – The purpose of this study is to explore the relationship between CEO’s personal engagement in broader societal causes (namely CEO civic engagement) and firm’s social and environmental performance. Design/methodology/approach – A theoretical framework was developed based on upper echelons and stakeholder theories to argue that CEOs’ profe...

Purpose This study explores corporate strategic orientations as important drivers of firms’ philanthropic engagement. Specifically, the purpose of this paper is to empirically examine the relationship between two broad corporate strategic orientations – domain offense (DO) and domain abandonment (DA) strategies – and the level of philanthropic eng...

While scholarly interest on strategic philanthropy is growing, the empirical evidence on the firm-level implications of strategic philanthropy is under-developed. Specifically, the issue of whether businesses actively engage in strategic philanthropy to complement their corporate strategies (such as mergers and acquisitions, strategic alliances, ne...