W. Porath

W. Porath
Pontificia Universidad Católica de Chile | UC · Departamento de Comunicación Aplicada

PhD

About

53
Publications
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287
Citations
Introduction
director of the doctorate program in communication sciences, at the Catholic University of Chile

Publications

Publications (53)
Article
Campaign coverage would prefer strategic game and personalization topics more than public policy proposals. Instead, electoral debates on television are expected differentiate from the journalistic routine. Through a content analysis, the journalists’ agenda in four Chilean presidential debates is compared with that of the written press in the cove...
Article
Ante la problemática que supone la escasa presencia de las mujeres como fuentes en noticias sobre política en los medios, este estudio observó cuál es el tipo de tratamiento periodístico que se le da a la información política cuando su voz es femenina. Para ello, se analizó el contenido de cuatro periódicos que circulan en la capital de Chile y de...
Technical Report
Full-text available
Durante los últimos años hemos sido testigos de una serie de despidos masivos en los medios de comunicación de Chile. Solo entre 2017 y 2020 alrededor de 2500 trabajadores fueron desvinculados. Esta situación ha afectado a medios con independencia de su tendencia política. Las reducciones de personal, fin de ediciones impresas y cierres de medios,...
Article
Within the growing academic interest over electoral debates, the role of the journalists who conduct the debates in determining the tenor of the answers has not been sufficiently studied. We used Chile as an extreme case, given the predominant role that the debate moderators receive here, thanks to the “journalistic panel” format utilized in them,...
Article
Full-text available
Más allá de la importancia indiscutida que han adquirido los debates televisivos en las campañas electorales alrededor del mundo, este trabajo parte del hecho de que no se ha estudiado suficientemente el rol de los periodistas que los conducen y su incidencia en el desarrollo y contenido del debate. Ante la ausencia de un marco que permita comparar...
Article
Full-text available
La siguiente investigación presenta los resultados de un estudio mixto de carácter exploratorio, cuyo objetivo es identificar si las características del ejercicio periodístico se ven influidas por el enfoque de género, en el contexto de los debates presidenciales chilenos. Como corpus de análisis, se utilizaron las transcripciones de siete debates...
Article
Full-text available
We seek to explain that the evolution of the format of televised presidential debates -in each country- is determined by the interaction between the specific characteristics of the political system and the media system. As a framework, we use Anstead’s (2016) application of the concept of speciation to the evolution of debates in parliamentary syst...
Article
We propose to submit the existence of the five generic frames advanced by Semetko and Valkenburg [2000. “Framing European Politics: A Content Analysis of Press and Television News.” Journal of Communication 50 (2): 93–109. doi:10.1111/j.1460-2466.2000.tb02843.x] to a qualitative validation test. We strive to enrich this theory, given its potential...
Technical Report
Full-text available
The Report of the Worlds of Journalism Study Latin American and Caribbean network is ready. The overview of topics of concern to Journalism and Journalism Studies in the region is a valuable joint contribution, as are the individual analyses of each country which are the work of each country coordinator or team. · Feel free to download and share.
Article
Based on journalistic sourcing theory, this article analyses sources used in political news in the Chilean elite press to establish whether there is a tendency to diversify them or a persistent pattern of favouring official and mainstream sources. The Chilean case may serve as a ‘laboratory’ for observing journalistic sourcing within a context of h...
Article
Full-text available
El estudio analiza si, en el contexto de una concentrada propiedad de los medios en Chile, la prensa tiende hacia un encuadre periodístico uniforme en noticias sobre el gobierno, los partidos políticos o la sociedad civil. Un análisis de contenido de las noticias y, además, por separado de las contribuciones de cada una de las fuentes informativas...
Article
Full-text available
The study analyzes whether the press, in the context of increasingly concentrated ownership, has shown a corresponding trend toward a uniformity of editorial viewpoints when discussing the actions of the government, political parties, or civil society. Prior findings reveal that editorials tend to assume a position by identifying an actor that is r...
Article
Full-text available
This work reviews Chilean retail advertisement based on a content analysis of ads in printed media during 1997 and 2013, in order to link the observed changes with the sociocultural evolution of the country. The results show a more active participation from the consumers towards the supply, with advertisement trying to integrate them –as characters...
Article
Full-text available
This article describes the treatment of politics in the Chilean press using five generic frames and indicators: attribution of responsibility, conflict, human interest, economic consequences, and morality. The aim of our research was, for the first time in Chile, to detect the use of these frames to determine how generic they are. A quantitative co...
Article
Full-text available
This article explores the relationship between artistic mythological representations and its influence in Chilean retail advertising. The study is based on 747 printed ads, published in the mainstream media-newspapers and magazines-in 2013, and aims to establish the link between these ads and mythological representation. Of the total of pieces anal...
Conference Paper
Full-text available
Asumiendo que la publicidad no solo refleja la cultura, sino que también juega un rol en moldear estilos de vida emergentes, analizamos la publicidad impresa del retail chileno, con el propósito de explorar las relaciones que hay entre la representación de hombres y mujeres y el cambio cultural que ha experimentado la sociedad chilena en los último...
Article
Full-text available
En el marco de una investigación mayor, que busca vincular el cambio cul tural en Chile en los últimos 40 años con la evolución de la publicidad del retail, se analiza exploratoriamente una muestra de piezas gráficas de 1997. El objetivo es caracterizar la publicidad de la época mediante una descrip ción cuantitativa de los personajes presentes en...
Chapter
Full-text available
With the framework of the modernization and professionalization of the politics, we analyze the changes that have experienced the content of political advertising in Chile in the last 50 years. We carry out a content analysis of available samples of paid advertisements in newspapers, for the 1970 presidential campaign, and television announcements...
Article
Full-text available
Buscando comprobar que existe una mayor personalización por parte de los medios cuando cubren la actividad política, analizamos el tratamiento que cuatro diarios nacionales dieron a tres campañas presidenciales en Chile (1989, 1999 y 2009). A partir de la literatura, identificamos tres dimensiones de la personalización: el foco en las competencias...
Research
Full-text available
Documento de Trabajo: En este trabajo se pretende hacer una aproximación al estudio de la agenda que medios de prensa de circulación nacional presentaron al público durante las campaña presidencial del año 1999 en Chile. Se analizaron los diarios considerados más influyentes en el tema político (El Mercurio, La Tercera y Las Ultimas Noticias). En e...
Article
Full-text available
Journalism is expected to nourish democracy through the contribution of publicly relevant contents. The ability of the citizens to discuss socially significant matters depends on the availability of ideas, opinions and factual background data that contributes to knowing and making sense of the contingency from the most varied perspectives possible....
Article
Full-text available
We investigate the evolution of political campaign coverage through a content analysis of the topics highlighted in newspapers' agendas during three presidential elections in Chile. Results show an expected increase in the space allocated to the politicians' private lives (privatisation) by 2009, but no change in the attention given to individual p...
Conference Paper
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Extended abstract presented in a poster session at the 65th International Communication Association (ICA) Annual Conference, San Juan, Puerto Rico, 21-25 May 2015. ICA division for submission: Visual Studies.
Article
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We investigate the evolution of the coverage of political campaigns in Chile, through a content analysis of the issues highlighted in four national newspapers in the 1989 and 2009 campaigns. We seek to determine the increases of two types of personalization and the coverage of the candidates' strategies. We focus on personalization, understood firs...
Article
Full-text available
This article analyzes the interest shown by the Chilean public in foreign news events broadcasted by local newscasts. The analysis is based on the results of a survey carried out in 2009 in the context of the Foreign TV News Around the World international project. A regression analysis was conducted in order to identify which variables are the most...
Article
Full-text available
The focus of this study is on empirical research to determine whether concentrated newspaper ownership in Chile reflects a homogenization of the topics covered in newspaper editorials. The subject areas addressed in the editorials of three national dailies (El Mercurio, La Tercera and La Segunda) and two regional newspapers (El Sur de Concepción an...
Article
Full-text available
Este trabajo analiza si la concentracion de la propiedad de los diarios de referencia en Chile conlleva una homogeneidad de temas y sucesos editorializados. La investigacion desafia la tesis de que varios medios en manos de pocos duenos derivan en monopolios ideologicos que empobrecen el debate publico y hacen invisibles contenidos de relevancia so...
Article
Full-text available
This investigation2 analyzes whether the concentrated ownership of Chilean mainstream newspapers implies a homogenization of topics and issues addressed in their editorials. The research tests the thesis that several media hold by few owners become ideological monopolies which impoverish the public debate and make socially relevant content invisibl...
Chapter
Our decision to study foreign news implies, by de!nition, that we are engaged in comparative research, which itself is a rapidly growing area in the study of media and communication (Esser & Hanitzsch, 2012a; Gurevitch & Blumler, 2004). By delineating foreign news, we are ipso facto distinguishing it from domestic news. #is suggests that there must...
Chapter
From the 17th through the 19th century, as Wilke (1987) demonstrated in his historical study of foreign news in German, French, English, and American newspapers, there was steady growth in the amount of foreign news coverage. Today, with the increasing globalization of news organizations (Chalaby, 2005) and the greater political and economic interd...
Chapter
Comparing television news around the globe is a challenge, especially regarding topics in the news. On any given day, a government may collapse in one country, an earthquake may hit another country, and still another may celebrate its greatest sports event of the year. News reports di!er from day to day and from country to country. However, beyond...
Article
Full-text available
El trabajo analiza la importancia que se otorga en la televisión chilena a las noticias extranjeras y los factores que inciden en la selección de las noticias del exterior que se emiten en Chile. Esto desde la perspectiva de los editores y periodistas de TV, desde la percepción del público y desde el análisis de los contenidos emitidos por dos esta...
Article
Full-text available
This paper analyzes the importance given to foreign news in Chilean television and the factors that condition the selection of foreign news in Chilean newscasts. It takes into account the perspective of television journalists and editors, the public's perception and the content analysis of newscasts aired by two broadcasters. All the stages of this...
Article
Full-text available
This paper analyses the impact of foreign news on two Chilean newscasts in the context of the Foreign TV News Around the World project. All news stories aired were classified into four categories, according to its place of occurrence and foreign or domestic involvement. The space granted to each of these categories together its most common topics a...
Book
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El Valor Agregado Periodístico (VAP) se ha ganado un espacio como concepto casi contra toda expectativa. Lo ha logrado no sólo porque su nombre sintetiza lo que debería ser una meta periodística siempre latente, sino porque ha resuelto bien un reto significativo: avanzar hacia un corpus académico en el área, que represente también un desarrollo en...
Article
Full-text available
The comprehension of the news is an issue for journalism. This paper tries to make an effort in that sense, trying to probe that the viability of the concept "foco editorial" as a strategy that leads the elaboration of the television news, as a way to avoid multiple meanings of the informative message and contribute to comprehension of the receptor...
Article
Full-text available
RESUMEN: La comprensión de las noticias es un tema clave en el periodismo. Este trabajo intenta hacer un aporte en ese sentido, prueba la viabilidad del constructo " foco editorial " para ser un principio que guíe la edición de las notas para los noticiarios de TV, de manera de evitar la polisemia del mensaje informativo y favorecer el entendimient...
Article
RESUMEN: El objetivo del presente trabajo es analizar cuáles fueron los temas de la discusión pública que predominaron en los medios de comunicación chilenos durante la campaña presidencial de fines de 2005, y cuáles fueron los temas con que los candidatos y el gobierno aparecieron posicionados en ellos. Utilizando el marco metodológico y conceptua...
Conference Paper
Full-text available
This research project is framed in the Agenda Setting research tradition set by Maxwell McCombs and it describes the topics addressed by Chile's presidential candidates in their television ad campaigns at the end of 2005. The analysis examines the topics' similarities and differences and the politicians' agendas are compared with printed media and...
Article
Full-text available
El objetivo del presente trabajo es analizar cuáles fueron los temas de la discusión pública que predominaron en los medios de comunicación chilenos durante la campaña presidencial de fines de 2005, y cuáles fueron los temas con que los candidatos y el gobierno aparecieron posicionados en ellos. Utilizando el marco metodológico y conceptual de la t...
Article
Full-text available
This article presents the development of a measurement tool created to analyze the capacity of the newspapers to deliver newsworthy information through their pictures. The authors rst expose the theoretical principles and methodology used in the design of the tool, to then, after testing its statistical signi cance, apply it into a set of images fr...
Chapter
Desde la perspectiva de la Agenda Setting, se describen las agendas que los medios de comunicación usaron durante el periodo de campaña electoral y se discuten el rol que pudieron tener en el proceso político
Article
Full-text available
El año 2003 un equipo de profesores de la Escuela de Periodismo dio un paso importante en la validación del instrumento de medición del valor agregado periodístico (VAP). Con financiamiento de Fondecyt1, se revisó y perfeccionó esta herramienta �la ficha VAP-UC� a través de la comparación de periódicos y noticiarios televisivos chilenos con medios...
Article
Full-text available
¿Cuál fue el papel que jugó la prensa en el quiebre democrático que sufrió el país en septiembre de 1973? A través de un relato histórico de algunos de los acontecimientos más importantes del gobierno de la Unidad Popular, se advierte que los periódicos fueron difundiendo entre el público un creciente desprecio por la institucionalidad, reforzando...
Article
Full-text available
El desafío era, por decir lo menos, grandioso: medir la calidad informativa con el objeto de establecer la coherencia entre los intereses del público consumidor de información y la entrega noticiosa de los medios. El VAP se entiende como la capacidad que tiene el periodista de entregar y procesar información sin Equipo de la Escuela de Periodismo U...
Conference Paper
Full-text available
The agenda setting role of the newspapers for two keys issues in Chile’s 1999 presidential election campaign. Crime and job security, a combination of public opinion, news coverage, and social indicators. Presidential elections took place in Chile in December 1999 for the third time after the return to democracy in 1990 from General Augusto Pinoche...

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