Violeta Cvetkoska

Saints Cyril and Methodius University of Skopje · Faculty of Economics - Skopje

Decision intelligence in sports marketing refers to the use of advanced analytics and decision-making tools to inform strategic decisions related to sports marketing initiatives. It involves the collection, analysis, and interpretation of data to gain insights into consumer behavior, market trends, and the effectiveness of marketing campaigns. By l...

How humans and machines interact has substantially transformed, especially in areas where they work together and collaborate on tasks and objectives. This led to the formation of so-called human-machine teams, which are now seen in manufacturing organizations in assembling and disassembling processes as well as in service industries where employees...

Insurance companies play a pivotal role in the financial systems of developing countries, wielding substantial influence on systemic financial stability. Thus, understanding their efficiency, performance, and sustainability is paramount for policymakers and stakeholders alike. The aim of this paper is to evaluate the relative efficiency of insuranc...

Purpose Researchers have tried analysing how the organizations’ practices of doing good can help improve their employees’ satisfaction over the past couple of decades. Employee satisfaction has a complicated relationship with a company’s corporate social responsibility (CSR) activities. Subsequently, the purpose of this paper is to conduct a biblio...

Following the phenomena of the Great Resignation, quiet quitting, and ubiquitous remote work in post‐COVID human resource management, researchers’ interest in job autonomy has grown to an all‐time high. Besides the growing scientific maturity of the field, the extent to which employees should enjoy autonomy in crafting their workload, choosing thei...

Purpose – Addressing the imperative of sustainable development and environmental conservation, this study investigates the intricate relationship between carbon dioxide emissions and annual fossil fuel subsidies in Slovenia and North Macedonia. Methodology/Approach – Utilizing regression analysis aligned with the indicators of the twelfth Sustainab...

Blockchain is a distributed ledger technology that can revolutionise the banking sector by increasing transparency, reducing costs, and enhancing security. However, the success of any banking service lies in the efficiency of serving it, which depends on the smoothness of internal documents and process flows. This paper proposes a novel method that...

In the realm of financial markets, the manifestation of volatility clustering serves as a pivotal element, indicative of the inherent fluctuations characterizing financial instruments. This attribute acquires pronounced relevance within the sphere of cryptocurrencies, a sector renowned for its elevated risk profile. The present analysis, conducted...

While the breadth of applicative uses of data envelopment analysis (DEA) has increased over time, this non-parametric frontier methodology has proven effective for measuring how efficient decision-making units (DMUs) are. One of its uses is performance measurement in various organizations — from universities and banks to investment funds and entrep...

Because it affects the next generation, knowledge transfer is a crucial resource for succession in a family-owned business. This paper examines how knowledge transfer impacts family businesses in Nanchang, Jiangxi Province, China. Data collection is done via semi-structured interviews, and data manipulation is done using data categorization and con...

This paper aims to assess and compare the relative efficiency of commercial banks in six Western Balkan developing countries (North Macedonia, Serbia, Montenegro, Bosnia and Herzegovina (B&H), Kosovo ¹ , and Albania), using the leading nonparametric methodology Data Envelopment Analysis (DEA) for the period 2016-2020, and investigating the impact o...

The vital players on the financial market in developing countries, banks, need strong corporate governance to ensure better performance and stability. This is the first study that investigates the impact of women in corporate governance in the banking industry and identifies research hotspots. The focus is on journal-published papers indexed in the...

Small and medium-sized businesses can use big data analytics and artificial intelligence algorithms to fully realize the potential of big data, giving them a competitive edge. The discovered information from big data can serve as a recommendation for making better and faster decisions and creating values for those enterprises, such as higher profit...

This study aims to examine total factor productivity (TFP) growth in the Indian life insurance sector from 2008-09 to 2017-18 using a non-parametric frontier methodology. The methodology's unique approach over a decade and nine observation windows provides insights into industry dynamics. Results indicate a negligible role of efficiency change, emp...

In the current millennium, the Indian general insurance market has witnessed major structural changes because of the establishment of a market regulator and the initiation of entry deregulation. The present study evaluates the efficiency performance of fifteen Indian general insurance companies for the period 2011/12-2016/17 using a robust nonparam...

Higher education institutions are fully engaged in producing adequate labour supply. Targeting the persistently high youth unemployment should be among the top governmental priorities in a mutual benefiting environment for the economy and the HEIs. Earlier studies and practical experience for the national labour market imposes indications for a pos...

The purpose of this study is to provide a bibliometric analysis of customer engagement (CE) research in the period 2006-2021 by using the PRISMA protocol for systematic reviews and by relying on a set of CE-related keywords. Bibliometric analysis refers to the quantitative study of bibliographic material that provides a general picture of a researc...

Purpose: The purpose of this study is to reveal the readiness of the employees in the banking sector in the Republic of North Macedonia to adapt to the reorganization of working hours while at the same time using the safest payment methods in conditions when the world is trying to deal with the crisis caused by the COVID-19 virus. Need for the stud...

Added value can be defined as products, services, processes and activities, which generate a certain value to the organization and enterprise. Value-added must be regarded from the customer viewpoint and is everything for which the customer is willing to pay for. It is important that value-added is recognized and perceived as value by the client (B...

Aviation is one of the pivotal transportation modes that has a transformative impact on both social and economic production factors – mobility. Clearly, the aviation industry with its elements creates interaction between sustainability of both nations and organizations – economic, social and environmental ones. Moreover, the aviation industry suppo...

Kaizen’s philosophy is continuous improvement in small steps. But in reality, improvement is not uniform, but discontinuous, sometimes faster and sometimes slower. With Kaizen, we sometimes face major obstacles and get stuck. In this case, we have to change the system, the framework conditions, in order to be able to improve further. A concentrated...

If a few decades ago, companies faced the problem of not having enough data from which to analyse and extract valuable information that would help them make better decisions, today, they are facing a new challenge. Today’s companies have access to a tremendous amount of data, referred to as “big data”, which is growing at a remarkable pace each day...

Pecha Kucha (Jap.: ぺちゃくちゃ) is a lecture technique in which images (slides) suitable for an oral lecture are projected onto a wall. The format is specified: 20 images (slides), which are faded in for 20 s each. The total time of 6:40 min is therefore also the maximum speaking time and ends there. Pecha Kucha is a registered word mark in Japan, Germa...

A project is a purposeful and mostly unique project, which is subject to constraints on time, resources, costs and other elements, e.g. the use of personnel, financial means or operating resources (PM, 2018). Within projects, there are client-determined begin and completion dates inside which the task must be handled. Complex projects and task mana...

A keiretsu network (系列 ネットワーク) or keiretsu value chain network (Japanese: integration, order or system of stakeholders, partners and suppliers) represents a means of mutual security, especially in Japan, and usually includes large manufacturers and their suppliers of raw materials, systems and components (Ahmadin & Lincoln, 2001). Keiretsu groups a...

Lean experts investigate to what extent the principles of lean management, which are already a proven concept in industry for process-oriented quality assurance while increasing efficiency, can be applied to the control, support and core processes in the healthcare sector (Kraft, 2016). Learning from the best-practices examples of other industries,...

Lean management is a modern concept for process optimization throughout the value chain (Helmold & Terry, 2021). Lean management focuses on making inefficiencies (waste) transparent and on altering these into value-adding activities (Ohno, 1990). The value chain reaches in this context from the upstream (Suppliers) over the own operations to the do...

The term kata comes from Japanese martial art and describes the detailed definition of movement sequences. Through practice and application, these become routine and internalized to such an extent that they are practically reflexively carried out without thinking. Transferred to the management of organizations or companies, kata means the developme...

The Japanese meaning of change management is Henkou Kanri (変更管理) and can be translated from Japanese to mean “change, modification or alteration” in English. In the 1980s and 1990s, Japanese management principles were successfully implemented into enterprises around the globe. Japanese enterprises like Toyota, Sony or Panasonic had productivity and...

Hoshin Kanri (方針管理) also called policy deployment) is a method for ensuring that a company’s strategic goals drive progress and action at every level within that company. This method eliminates the waste that comes from inconsistent direction and poor communication. Hoshin Kanri strives to get every employee pulling in the same direction at the sam...

In the construction industry, there is almost full employment, which is why the question arises as to why this industry has to change at all. The answer is obvious if you think of the almost everyday delays, cost and quality deficiencies as well as legal disputes and consider the image of this industry. The causes of these problems are usually and...

A real and profitable lean organization understands customer value and focuses its key processes to continuously increase it. The ultimate goal is to provide perfect value to the customer through a perfect value creation process that has zero waste. An ideal way to introduce a practical view in terms of lean thinking is to deploy the 7 Manufacturin...

The automotive industry represents a significant contribution to the global economies by manufacturers, suppliers, logistics companies, distributors or third parties. The Original Equipment Manufacturers (OEM) are nowadays more focused on leaner supply chains, which integrate suppliers and customers with the own operations. Enterprises will have to...

Kyouiku (教育) is the term for learning or education. Social education and lifelong learning (shougai gakushuu) are terms used to refer to companies, adult education and related activities in Japan. Adult education originated immediately after the Second World War with the enactment of the Fundamental Law of Education (1947; revised in the 1980s). Si...

Operations systems are not like they used to be in the past. The twenty-first century will confront enterprises and manufacturing companies with completely novel generations of technologies, services and products based on intelligent and smart technologies (Daim & Faili, 2019). In order to meet competition on global markets and to ensure long-term...

Rail transport (also known as train transport or railway industry) is a means of transferring passengers and goods on wheeled vehicles running on rails, which are located on tracks. In contrast to road transport, where the vehicles run on a prepared flat surface, rail vehicles (rolling stock) are directionally guided by the tracks on which they run...

The Toyota Production System (TPS), the Just-in-Time Production System or Lean Production System can be described as the ideal combination of four principles (Imai, 1986). These principles are the zero-defect principle, the pull principle, the tact principle and the flow principle, as displayed in Fig. 7.1 (Helmold & Samara, 2019).

The origins of lean practices date from late nineteenth- and early twentieth-century industrial engineering. Lean practices have evolved over the decades since then to become much easier for non-specialists to understand and use. It is now common for people with backgrounds and interests far from industrial engineering to become highly competent le...

Financial analysis plays a major role in investing the disposable income of various economic agents. Stock markets are predominantly made up of small investors with limited information and low capabilities for a suitable analysis. Researchers, as well as practitioners, are divided over the findings on the adequacy of technical analysis in investing...

In this paper, we investigated the impact of financial leverage on investment decisions on a sample of 811 firms from ten emerging South Eastern European countries (Bosnia and Herzegovina, Turkey). We apply a panel regression model involving investment ratio as a dependent variable, leverage as independent variable, and control for several firm cha...

Purpose: This paper measures the relative efficiency of commercial banks in the Republic of Croatia in a period of eleven years (2009-2019) by using the leading non-parametric Data Envelopment Analysis (DEA) methodology. Methodology: In the selection of variables (inputs and outputs) and the DEA model, we have followed Banker et al. (2010). Results...

This book provides a holistic and practical approach to Japanese concepts of lean management throughout the business value chain. It explains principles like Kaizen, Kata or Keiretsu in a pragmatic and logical way with many industry examples and case studies. The authors describe comprehensively how lean management enables companies to concentrate...

COVID-19 has revolutionized lives of people and organizations. In particular, business and public entities, all over the world, had to rethink the way they operate within a rapidly changing, increasingly complex and unpredictable environment. In a context in which governments have been forced to impose restrictive measures to contain the spread of...

Book review of “Practical Decision Making: An Introduction to the Analytic Hierarchy Process (AHP) Using Super Decisions v2” written by Enrique Mu and Milagros Pereyra-Royas (2017). Springer Nature. ISBN: 978-3-319-33860-6; ISBN: 978-3-319-33861-3 (eBook); DOI: 10.1007/978-3-319-33861-3.

This research study aims to review and synthesize customer engagement (CE) research in tourism and hospitality published between 2012 and 2021. A total of 134 articles published in this period were collected from the SCOPUS database. A systematic review through bibliometric analysis was conducted and the results of the descriptive analysis along wi...

COVID-19 has drastically altered the world in 2020 and influenced all aspects of people’s lives and the ways businesses operate. The tourism sector was one of the economic sectors that were hit hardest by the global pandemic. Considering that the tourism sector in Croatia is one of the key economic sectors that contribute highly to the GDP, this pa...

In an uncertain economic environment, the decision-making process regarding personal finances relies heavily on personal experience and behavior, and is largely influenced by a variety of psychological and socio-demographic factors. The aim of this paper is to analyze the key factors of the decision-making process regarding financial choices of the...

DEA is a frequently used non-parametric methodology for measuring the relative efficiency of Decision-Making Units (DMUs) that use the same inputs to produce the same outputs. Emrouznejad and Yang (2018) provided a literature survey on DEA with 10,300 peer-reviewed journal articles from 1978 to the end of 2016. Our article focuses on DEA applicatio...

The aim of this paper is to measure the relative efficiency of commercial banks in two developing countries, the Republic of North Macedonia and the Republic of Croatia under the operating (incomebased) approach by using the leading non-parametric methodology data envelopment analysis (DEA). We follow Banker et al. (2010) in the selection of the ap...

Data Envelopment Analysis (DEA) is a popular non-parametric frontier methodology for measuring the efficiency of decision-making units (DMUs). DEA has been used widely in the banking industry. There is no reference to country co-authorship and keywords co-occurrence network visualization of DEA in the banking literature. In this study, we examine t...

The aim of this paper is to evaluate the relative efficiency of commercial banks in three developing countries in Europe (North Macedonia, Serbia, and Croatia) in the period from 2015 to 2019, and to provide targets for improvement for the inefficient banks by using DEA. The variables are selected under the income-based approach. Based on the outpu...

This paper deals with energy efficiency examined through an integrated model that links energy with environment, technology, and urbanisation as related areas. Our main goal is to discover how efficiently developed countries use primary energy and electricity (secondary energy). We additionally want to find out how the inclusion of environmental ca...

This paper is about energy as viewed through an integrated model that links energy with environment, technology and urbanisation as related areas. Our goal is to empirically investigate the (in)efficient energy use across 30 developed OECD member states during the period from 2001 to 2018. For that purpose, we set up an output-oriented BCC data env...

Based on our search in the Scopus data base with the phrases: "bibliometric analysis" and "performance measurement" and "business, management and accounting" in title - abstract - keywords we have not found any study considering this topic. Taking into account the importance of performance measurement in business, management and accounting we have...

The aim of this paper is to assess the relative efficiency of commercial banks in one developing country, i.e. the Republic of North Macedonia by using the data envelopment analysis (DEA) technique-window analysis. The selection of inputs and outputs plays a key role when applying DEA for assessing the efficiency of decision-making units (DMUs). In...

The aim of the paper is to develop a multicriteria decision model for choosing a University for postgraduate studies abroad. The research has been conducted through a questionnaire distributed to the students from the fourth year of undergraduate studies at the Ss. Cyril and Methodius University in Skopje, Faculty of Economics-Skopje, in order to g...

This paper presents the results of a study of the impact of information technology (IT) on job satisfaction (JS) and or­ ganizational commitment (OCM) in companies in Serbia. To measure the state of information technology in companies in Serbia, six items were defined: the possession of modern IT, using (i.e., the application of) modern IT, use of...

The countries in the Balkan region report an increase in the number of tourist arrivals and spending but the question that remains is if their overall tourism industry is efficient. Using the methodology data envelopment analysis, this paper analyzes the efficiency of the tourism industry in the Balkans at the macro level. Eleven countries in the B...

The aim of this paper is to assess the relative efficiency of the branches of Komercijalna Banka AD Skopje during a three-year period (from 2009 to 2011). The research sample consists of eight branches performing the same financial activities during the reporting period. The mathematical technique DEA window analysis was used in the first phase in...

Background: Choosing the most suitable candidate for the position of salesperson is indeed a complex task for managers because several criteria important for the position should be taken into consideration. Such a choice should be considered as a multiple-criteria problem, which can be solved by using the AHP method. Objectives: The main goal is to...

We live in a complex world and managers of organizations are constantly facing numerous challenges. Good decisions, i.e., better outcomes for organizations, require use of the powerful discipline Operational Research (OR)/Management Science (MS). Organizations applying this discipline have achieved significant benefits such as cost reduction, incre...

The problem set in this paper regards how to make the choice of University for postgraduate studies. The multi-criteria decision making approach is suggested to be used for solving this problem. The idea is to decompose the problem into the following elements: goal-choice of University for postgraduate studies; criteria that contribute to achieving...

The subject of this paper is to measure the efficiency of the Macedonian banking sector by applying two approaches: firstly, comparative analysis on the efficiency indicators of the banking sector in the Republic of Macedonia and the countries of Central and Southeastern Europe (CSEE) and secondly, Data Envelopment Analysis (DEA). The aim is to pro...

The purpose of the paper is to measure the efficiency of fifteen European countries in tourism over the period 2004-2013 using the Window analysis technique. Sample includes destinations which are competitors on the international tourism market. Two inputs are selected and they are: visitor exports and domestic travel and tourism spending, while tr...

The Career Center operating within the frameworks of the Faculty of Economics-Skopje, Ss. Cyril and Methodius University in Skopje, published an announcement for recruiting students-volunteers, thus giving the students an opportunity to actively participate in the Faculty's operations and consequently add value to their studies. Considering the not...