Vejune Zemaityte

Vejune Zemaityte
Tallinn University | TLU · CUDAN Open Lab

Doctor of Philosophy

About

33
Publications
2,526
Reads
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31
Citations
Introduction
Dr Vejune Zemaityte is a Senior Research Fellow in Cultural Data Analytics in Baltic Film, Media and Arts School (BFM) working as part of the CUDAN Open Lab at Tallinn University. She uses computational and data visualisation techniques to study cultural and creative industries. Visit www.vejune-zemaityte.com for more information about Dr Zemaityte and www.cudan.tlu.ee for more information about the CUDAN Open Lab.
Additional affiliations
September 2020 - present
Tallinn University
Position
  • Senior Researcher
Description
  • Worked as part of the CUDAN Open Lab. Conducted collaborative, interdisciplinary research using quantitative computational techniques to study global cultural and creative industries.
September 2019 - August 2020
RMIT University
Position
  • Research Officer
Description
  • Conducted behavioural experiments within Business Behavioural Lab to investigate what factors drive artists and creative practitioners in their career progression within the arts as part of RMIT Entrepreneurs Project.
July 2019 - December 2019
University of Melbourne
Position
  • Teaching Associate
Description
  • Researching Media and Communication (graduate); Internet Communication (undergraduate)
Education
January 2015 - May 2019
Deakin University
Field of study
  • Communication & Media
September 2011 - July 2014
University College Roosevelt
Field of study
  • Economics, Psychology & Media

Publications

Publications (33)
Article
Full-text available
Australia has historically been an important market for American media exports. As far as film trade relations between the two countries go, there is an anecdotal perception that distributors follow a ‘10% rule’ to predict the popularity of Hollywood titles in Australia, expecting American films to earn around one-tenth of their domestic box office...
Article
Full-text available
This article draws on a big cultural dataset of over 130 million global screen times to consider the impact that the gender of a film’s director has on the screening prevalence and geographic spread of new release feature films at the cinema. We compare results based on film screenings between December 2012 and May 2015 across a set of forty countr...
Article
Full-text available
Studies of gender inequality in film industries have noted the persistence of male domination in creative roles (usually defined as director, producer, writer) and the slow pace of reform. Typical policy remedies are premised on aggregate counts of women as a proportion of overall industry participation. Network science offers an alternative way of...
Article
Full-text available
The Kinomatics project (http://kinomatics.com) is an international, interdisciplinary project applying innovative digital practices to study creative industries, particularly the film industry. Kinomatics uses data-driven tools and methods to examine the social, cultural, and economic ‘relationality’ of film distribution as a complex, overlapping,...
Presentation
Full-text available
This panel considers how Cinema Studies and Digital Humanities can inform each other through examining the different ways that film distribution analysis extends aspects of critical infrastructure studies.
Conference Paper
Full-text available
This panel considers how Cinema Studies and Digital Humanities can inform each other through examining the different ways that film distribution analysis extends aspects of critical infrastructure studies.
Presentation
The #metoo movement has recently revived the long-lasting debate about the gender composition of film industries which touches upon the on-screen portrayal of genders (Kapoor, Bhuptani, & Agneswaran, 2017; Lindner, Lindquist, & Arnold, 2015; Smith, Choueiti, Pieper, Case, & Choi, 2018) as well as the effects of gender on participation in creative t...
Thesis
The use of big data to investigate the contemporary film industry is an area of recent academic interest. This interest has led to the emergence of new interdisciplinary studies, such as this project, combining the fields of digital humanities, new cinema history, and cultural economics. More specifically, newly available film distribution datasets...
Poster
Full-text available
Presentation
This paper combines a Digital Humanities approach with Cultural Economics methods to study film industry data at a range of scales. It does this by examining international screening data at three levels of attention ranging from the most distant to the closest reading: the global focus, the country focus and the focus on two specific markets. It ma...
Presentation
This workshop will offer a short introduction to using Tableau for exploring datasets and visualising findings. Tableau is a visual analytics tool that offers users a simple and quick way to understand their data. Differently from other visualisation and analytics packages such as R, Tableau has a short learning curve as users do not have to learn...
Presentation
Full-text available
Statistics describing the parlous conditions for women in the Australian film industry have been gathered and circulated for more than 30 years. These statistics have barely deviated despite the development and application of a range of equity policies. In some instances the participation of women has become marginally worse. Furthermore, the repea...
Presentation
Full-text available
This study analyses international cinema distribution by examining screening records of 3,424 movies across 40 countries. It uses cluster analysis together with multiple regression to identify and then explore five distinct types of global film dissemination. International country-to-country cinema trade has been studied extensively. A number of...
Poster
Full-text available
This poster presents highlights of my PhD thesis on international film circulation using the big data collection on movie screenings from the Kinomatics Project.
Conference Paper
Full-text available
Statistics describing the inequitable conditions for women in global film industries have been gathered and circulated for more than 30 years. These statistics have barely deviated despite the development and application of a range of equity policies. In some instances the participation of women has become marginally worse. Furthermore, the repeate...
Presentation
This workshop will offer a short introduction to using Tableau for exploring datasets and visualising findings. Tableau is a visual analytics tool that offers users a simple and quick way to understand their data. Differently from other visualisation and analytics packages such as R, Tableau has a short learning curve as users do not have to learn...
Presentation
Full-text available
This study utilises the large dataset of global film screenings from the Kinomatics Project to analyse worldwide cinema dissemination. It uses cluster analysis together with the multiple regression techniques to identify and then explore five distinct types of global film distribution. While country-to-country cinema trade has been studied extensiv...
Article
Full-text available
While international cinema trade has been studied extensively, no work to date has examined global distribution beyond country borders. Instead of exploring media flows from production origins to importing markets, this paper analyses the shape of each film’s global theatrical run, combining information from 40 countries. The run is characterised b...
Chapter
Like in much of the world, cinema screens in Australia are dominated by feature films from the US. Drawing on the Kinomatics Global Showtime Dataset, a big cultural dataset of cinema screenings, this chapter considers the diversity of films screened in Australian cinemas by examining not only the broad range of film titles on offer, but also what t...
Presentation
Screenwriter William Goldman famously noted, “nobody knows anything…” (p. 39, 1983) when it comes to motion picture industry. And yes, it is extremely difficult to predict a movie’s performance in the home market, let alone its success abroad. However, as the film trade relationship between the USA and Australia goes, distributors have historically...
Presentation
Full-text available
Screenwriter William Goldman famously noted, “nobody knows anything…” (p. 39, 1983) when it comes to motion picture industry. And yes, it is extremely difficult to predict a movie’s performance in the home market, let alone its success abroad. However, as the film trade relationship between the US and Australia goes, distributors have historically...
Poster
Full-text available
This poster outlines research questions for the PhD thesis titled ’International Film Flow: Tendencies in Contemporary Film Distribution.’ It also describes the employed Kinomatics data set listing all film screenings in 46 countries around the world in the last 2.5 years. Finally, it proposes a method of data analysis.
Presentation
Full-text available
The presentation described the research design of my PhD thesis titled ’International Film Flow: Tendencies in Contemporary Film Distribution’ as well as introduced a case study of Top 20 most screened films in the Kinomatics data set listing all film screenings in 46 countries around the world in the last 2.5 years in order to illustrate the metho...
Presentation
Australian cinema screens are dominated by features from the US. This is nothing new and is reflected in both the volume of distinct first release feature titles that make it onto our screens as well as in the level of saturation revealed by show-time data. However, in recent years the total number of films making it onto Australian cinema screens...
Poster
Full-text available
Violent and aggressive behavior towards clinical staff, other patients and material is a common issue in psychiatric care in the Netherlands. Aggression involves forms of behavior that cause pain or damage to property, including: verbal, threatening, and humiliating aggressive behavior; provocative aggressive behavior; threatening and destructive p...
Conference Paper
Full-text available
Violent and aggressive behavior towards clinical staff, other patients and material is a common issue in psychiatric care in the Netherlands. Aggression involves forms of behavior that cause pain or damage to property, including: verbal, threatening, and humiliating aggressive behavior; provocative aggressive behavior; threatening and destructive p...
Poster
Full-text available
Film Studies, Cultural Economics and other fields constitute strong research body on film popularity. Most of the studies so far have tried to establish the popularity of an existing movie or to predict the success of a future film, simultaneously examining multiple movies. However, few scholars attempted to explain the popularity of a single alrea...
Thesis
Film Studies, Cultural Economics and other fields constitute strong research body on film popularity. Most of the studies so far have tried to establish the popularity of an existing movie or to predict the success of a future film, simultaneously examining multiple movies. However, few scholars attempted to explain the popularity of a single alrea...

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Projects

Projects (3)
Project
This is a collaboration project between Tallinn University's BFM (MEDT I& CUDAN) and TalTech (Blockchain Tehnology Group). The project studies the complex ways in which cultural open data solutions could produce 'public value'. In conceptual terms it builds on Moore's and Mazzucato's work on public value, links these to our work on innovation systems in creative industries and investigates how new open data technologies such as the Semantic Web and blockchain could be seen as conditioning the emergence of new innovation systems, how they provide new tools for understanding the functioning of the related public sphere and of industry systems and how public value is produced within these systems. Our work in this project will be both empirical as well as applied, aimed at designing and testing new cultural open data management systems with Estonian Public Broadcasting. The project is highly international (studying multiple case studies across the world) and interdiscplinary (combining network science and data analytics with media and innovation economics, anthropology, information systems design and others).
Project
Currently, gender inequality in the screen production sector is a major focus of academic research, policy experimentation and industry development. As a key pillar for the creative/digital economy, the screen production sector is a significant social and industrial driver. Yet employment in the screen industry is statistically unrepresentative of the communities and audiences it entertains. On gender alone, international industry data consistently reveals deep inequities in key creative positions (such as writers, directors and performers) that shape the stories we see on our screens. The stories we see on our screens both shape and reflect the world in which we live. Thus research capturing and examining the scale of inequality in the screen production industry, as well as the impact and efficacy of public policies and programs designed to address the issue, is a topic of global socio-economic significance. This project will consolidate existing but piecemeal research into a concerted international effort. To date data-driven research about the screen industry has been limited to the local, national, market or regional level. This project is one of the first multilateral global studies of the screen industry. The aim is to understand the preconditions that will result in more inclusive screen-based industries for those who make the content, and the publics who consume it. The project has four major objectives: 1. To enable researchers to undertake meaningful comparative studies of different screen industry jurisdictions (or territories) 2. To apply new digital research techniques such as Social Network Analysis to understand how different jurisdictions overlap and to assess the impact of gendered creative networks on the screen industries at international scale 3. To establish an international evidence base for policymakers looking to improve equity in screen industries 4. To assess the impact of different policy mechanisms across those jurisdictions Examination of the gendered dimensions of international screen-based industries will rest on a large quantitative and qualitative dataset that interoperates existing information, as well as additional aggregated data including financial and social information. This will result in an international research database and associated research platform on gender inequality in screen-based industries across a range of administrative regions, languages and markets. Interdisciplinary, mixed-methods analytical approaches will reveal the significance of spatial and network relationships and their interactivity with geographic, social and economic factors.
Project
The Kinomatics Project collects, explores, analyses and represents data about the creative industries. Our research is collaborative and interdisciplinary. Our current focus is on the spatial and temporal dimensions of international film flow and the location of Australian live music gigs. http://kinomatics.com