V.Andal Venkatesan

V.Andal Venkatesan
Vels University · Department of Commerce

Doctor of Commerce

About

9
Publications
2,803
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55
Citations
Introduction
Additional affiliations
July 2018 - present
Vels University
Position
  • Professor (Associate)

Publications

Publications (9)
Article
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Article
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Consumer behavior is identifying, searching, selecting, and consuming products as well as services for satisfying their desires and wants (Solomon et al., 2006). Firms are always trying to build mutual relationships with their customers through delivering in better price and satisfying their commitments, but due to competitive business environment,...
Article
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Customers can make financial transactions using online banking (also known as Internet banking), their actual or virtual bank or a credit union's secure website. Only the bank's customer can use internet banking to manage his account. The bank will give its customers a User ID and Password to use the online banking feature. Electronic banking combi...
Article
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Millennials are shaking up the investment and fintech industry. Whereas in the past, they played a passive role, they are now driving some of the hottest fintech trends. Many hot investment industries are led by millennials. For instance, Robin hood, a company started by millennials, is shaking up the stock market and investing industry. The Federa...
Article
Full-text available
Purpose: The main aim and purpose of this paper to the intrinsic relationship among risk, trust and purchase decision of online shopping customers and to validate the constructs of risk and trust in the study area of Chennai city. Theoretical Framework: The whole theory of this research leans upon the consumers' perceptions of risk and trust in onl...
Article
Online retailing has shown enormous growth in India in recent years. However as compared to the other countries which are leading in online retailing, India is still in its initial stage of development. The purpose of this study was to explore the factors that affect online shopping in Chennai. The sampling method used is Random sampling to select...

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