Trisha T. C. Lin

• PhD
• Professor at National Chengchi University

journal published by Elsevier. The attached copy is furnished to the author for internal non-commercial research and education use, including for instruction at the authors institution and sharing with colleagues. Other uses, including reproduction and distribution, or selling or licensing copies, or posting to personal, institutional or third part...

Adapted from Chang et al.'s (2006) models, this study examines factors that influence adoption and non-adoption of social network sites (SNS) in adopters (Continuers, Discontinuers) and non-adopters (Potentials, Resistors). Chi-square and t-test were used to analyze the survey data of Singapore's working adults and Internet users (N =222). The find...

Invited speaker, Asian Studies Graduate Program, Bridgewater State University, Boston

Presented at Stanford Social Media Lab, Stanford University

近年來社交媒體機器人普遍應用於數據導向之科技選舉活動。本混合法研究首先針對科技專家、平臺業者、政治行銷者進行深度訪談，分析此新興科技在臺灣數據選戰之傳播模式與操作策略，再輔以參與式觀察調查 2020年總統大選 LINE bot 內容設計和互動型式。研究結果發現：為影響選情，臺灣競選團隊運用社交媒體機器人推播訊息、蒐集選民互動數據、進行跨平臺社群媒體宣傳，並整合線上線下活動。雖然 Messenger 搭配臉書廣告最能達到精準行銷目的，臺灣政治宣傳活動卻更仰賴 LINE bot，其優勢在於數據擁有權與使用彈性。目前臺灣選戰操作社交媒體機器人，屬於輔助型人工智慧，以結構式腳本回應粉絲，避免人工智慧誤判風險。最後，社群平臺業者亦透過該科技遏止選舉假訊息擴散。

Harvard Yenching Visiting Scholar talk, Presented at Harvard Yenching Institute, Harvard University

In the context of smartphone-mediated family communication, the study investigates relationships of nomophobia and phubbing with affective effects of smartphone use among emerging adults. This web survey examines 714 Taiwanese young users utilising smartphones to communicate with parents. Structural equation modelling results show that nomophobia i...

Invited speaker, Emerging Media Studies, College of Communication, Boston University

E-government transformation in Taiwan has lasted over two decades. Since 2016, Taiwanese government has set Smart Nation as the core to construct digital new economy, which regards open and transparent value-added data applications and services as one of the key developmental goals. As Taiwan ranked first in Global Open Data in 2015 and 2017, civic...

This mixed-method study uses a big data approach to examine cross-platform public sentiments towards Taiwan’s first nuclear energy referendum, and further conducts content analysis for nuclear news framing strategies. Sentiment analysis shows polarized affective attitudes towards Go Green with Nuclear (GGWN) referendum, regardless of media types. N...

China in the Era of Social Media discusses how social media is changing the world in an unprecedented way through speed, scope, and depth. In the last decade or so, social media in China has witnessed the most explosive growth in the world. Being the most populous nation in the world, it has the most social media users in the world as well. This bo...

The viral dissemination of fake news threatens news organizations in Indonesia, with many social media users exhibiting a decrease in their trust of traditional media, as well as limited digital literacy. To investigate fake news during natural disasters, this mixed-methods study examines information patterns and journalistic practices of three new...

BACKGROUND With the intensifying dependency relationship between employees and their smartphones for work reasons, employees’ smartphone addiction may be affected by work-related factors. OBJECTIVE The aim of this study is to examine how duration of work-related smartphone use, habit, psychological factors (i.e., social anxiety, smartphone self-ef...

Objective: This study examines how seniors in Singapore use mobile devices for healthcare purposes. Methods: Semi-structured interviews with 35 mobile phone users aged between 58-82 years old. Results: Seniors regard mobile phones as important personal devices for socialization, security, and emergency purposes. Most of the seniors consider mobil...

Background Studies show that nurses use their own smartphones for work purposes, and there are several organizational issues related to this. However, it is unclear what these organizational issues are in the Philippines and the influence they have on nurse administrators’ (ie, superiors) support to staff nurses’ (ie, subordinates) use of smartphon...

BACKGROUND Studies show that nurses use their own smartphones for work purposes and there are several organizational issues related to it. However, it is unclear what these organizational issues are in the Philippines and the influence they have on nurse administrators’ (i.e., superiors) support to staff nurses’ (i.e., subordinates) use of smartpho...

This panel presents four papers aiming to examine the significance of the 2018 elections and referenda to Taiwan from the perspectives of instant news, social media, the relationship between online and offline behaviors of citizens, and socially mediated activism. The authors explored media ecology, trust issues toward the audience and civic engage...

After an earthquake and tsunami struck Palu city and its surrounding areas in Indonesia on September 28, 2018, fake news were rampantly circulated on online platforms. To address lack of studies on how fake news during natural disaster is handled through working process of news and fact-check professionals in Indonesia, this study aims to examine h...

Background: Smartphones currently dominate people's lives and interests due to their increased affordability and functionality. However, the negative aspects of smartphone use, such as smartphone addiction, have recently been brought up. This study utilized a qualitative approach to explore the symptoms of smartphone addiction among working adults...

Social TV (STV) that utilizes social media to create an interactive backchannel for video viewing increasingly attracts social audiences. This national web survey in Singapore was conducted to investigate 600 social media users with online video discussion experiences. The STV model examines the relationships and mediation effects among social cons...

Through the ethnographic survey of the ownership, use, and display of television-related devices of forty households in Singapore, this article frames the concept of Skeuomorphic Domestic Television. This term describes the continued centrality of the traditional “living room television” amid digital media’s portability. Results from the stocktakin...

This study explores the impacts and psychological antecedents of smartphone dependency at work. Analyzing semistructured interviews with 32 full-time employees in China, the findings show that dependence on smartphones at work seems to increase workers’ perceived job performance and workplace social capital. However, in the negative side, it seems...

This cross-country survey research investigated the relationship between screen addiction and media multitasking and examined factors that mediate and moderate this relationship. The web survey recruited Internet users owning multiple devices in the United States (N = 798) and Taiwan (N = 834). Although American users spent longer time on screen de...

Despite growing multiscreen video-consumption worldwide, scant research has examined the relationship between users’ personal traits and their behaviors when using various devices for passive viewing and active communicative and social interactions. This study investigates how multiscreen users’ polychronicity, media multitasking motivations, and m...

To understand haze-related online communication in Southeast Asia, this exploratory study took a mixed method approach to conduct web analysis of online communication during haze crisis in Singapore, followed by textual analysis of traditional and new media content during peak days. First, web analytics showed that Singapore’s haze online communica...

Objective: This study reports the development and psychometric evaluation of the Smartphone for Clinical Work Scale (SCWS) to measure nurses’ use of smartphones for work purposes. Materials and Methods: Items were developed based on literature review and a preliminary study. After expert consultations and pilot testing, a 20-item scale was adminis...

Recent studies have indicated that nurses use their smartphones for work purposes to enhance productivity. However, few theory-driven quantitative studies have examined factors associated with such use. This study aims to address this research gap by developing and testing a model based on the theory of planned behavior, organizational support theo...

Past social TV (STV) system user studies usually tested a small number of trialists in lab settings in Western countries. This Asian research took a mix method approach (interview, observation, and web survey) to examine the attitudes of 76 young adults’ experiences of using a multiscreen STV system. The results show that the majority of participan...

Location-based mobile advertising (LBA) is forecast to drive the growth of the mobile advertising industry. Although past research supports that advertising content influences their effectiveness, little research has identified content factors and examined their effects on users’ perceived value of LBA. Analyzing the web survey data from a national...

172 年的 《海峽時報》 ，在新加坡 2015 年國會大選時迎戰非 主流網路新聞媒體，大幅度調整跨平台多媒體新聞實務及數位工作流 程，以維持新加坡最大英文報領先地位。本研究以 「數位優先」 和 「新 聞匯流」 觀點，分析此傳統報業在轉型中的網站新聞呈現，並調查它在 數位新聞工作流程和實務的調整。研究方法除了網路觀察 《海峽時報》 選戰新聞，也深度訪談參與數位新聞產製的編輯和記者。結果發現： 《海峽時報》 以 「數位優先」 原則整合新聞產製流程、調整組織，並確立 數位新聞以 「即時部落格-社群媒體-網路新聞-報紙報導」 標準化流程 發稿；該新聞團隊頻繁利用 Telegram 整合新聞系統及 WhatsApp 手機即 時通訊，協調跨平台新聞編採與產製。此外， 《海峽時報》 大選新聞創 新跨平台...

Aim: To explore how and why mobile instant messaging applications are utilized by Filipino nurses as part of their work. Methods: Guided by the uses and gratifications theory, in-depth interviews with 20 staff nurses working in nine hospitals (i.e. four private and five public hospitals) in the Philippines were conducted in July 2015. Interview da...

This research examines how dependence on smartphones for various goals at work, such as understanding, orientation, and communication, relates to employees’ job performance, workplace social capital, and smartphone addiction. Data were collected from a survey of 527 workers in urban China. Regression results indicated that dependence on smartphones...

The study investigates how social factors and media trust affect Taiwanese Internet users’ dual screening use and the impact on online and offline political participation. Its web survey recruits 905 dual screen and Internet users. Results of structural equation modeling show that bridging social capital is positively associated with dual screening...

As Southeast Asia has experienced haze crises in recent years, encouraging Singaporeans to take preventive measures against negative health outcomes during haze is a growing concern. This study examines how communication factors (i.e., attention to traditional media and new media, interpersonal discussion, and knowledge) can inform Singaporeans abo...

This study investigates how social factors affect Taiwanese Internet users’ dual screening use and its impact on online and offline political participation. The Web survey recruits 961 dual screen users. Structural equation modeling results show that bridging social capital and perceived social presence are significantly associated with dual screen...

The widespread adoption of mobile phones has increased the potential of mHealth to improve health communication and health outcomes because these devices could serve as a ubiquitous and affordable means to disseminate health information to large populations. Given that mHealth apps offer free or limited trials as part of promotional strategies, pot...

Recent years have seen an increase in political participation among young people worldwide. In light of this heightened political consciousness among youth, the process by which the young might develop political attitudes and become engaged with politics makes a worthy and important research subject. This study thus focuses on whether political soc...

This study investigates relationships between predictors (i.e., personal traits and mobile activities) of smartphone dependency and its impacts on improper phone use, academic performance and perceived sociability. Using a stratified sampling method, a web survey obtained data from 438 undergraduate smartphone users in Singapore. PLS results show t...

This study investigates the relationships between predictors (i.e., personal traits and mobile activities) of smartphone dependency and its impacts on improper phone use, academic performance and perceived sociability. Using a stratified sampling method, a web survey obtained data from 438 undergraduate smartphone users in Singapore. PLS results sh...

In the digital age, news organisations engage their online audiences by leveraging on multimedia content, which not only includes text and photos, but also video and audio. This study analyses and compares the multimedia news strategies and journalistic practices of two prominent news publishers in Singapore: The Straits Times, a 171-year-old legac...

Background: Nurses' use of personal mobiles phones at work is a growing trend in healthcare organizations. Although recent studies have explored the positive and negative implications of nurses using personal mobile phones at work, none has yet analyzed the interactions of sociotechnical components (users, technology and policy) on nurses' use of p...

This study investigates how perceptual factors are associated with mobile consumers’ avoidance of location-based mobile advertising (LBA), and whether the relationships between the perceptual factors and LBA avoidance are influenced by consumers’ mobile device usage levels. The results of a national web survey with 605 Singaporean mobile consumers...