Tri Cicik Wijayanti

• Senior Lecturer at Universitas Muhammadiyah Gresik

Organizational Citizenship Behavior (OCB) is a crucial aspect of human resource management that can enhance organizational performance and foster a positive work environment. This study investigates the impact of compensation and organizational culture on employee behavioral transformation at RSUD Dr. Abdoer Rahman Situbondo and its effect on OCB....

Happiness is a current topic being exposed by emerging markets. In a constructive analogy, happiness is not only discussing the distribution of wealth, but also the revitalization of the environment that allows people to enjoy productive, long and healthy lives. Apart from generating profits, one of the company's dedications is distributing CSR. Co...

Considering that the relationship between workplace spirituality and organisational change has only recently sparked scholarly interest, the connection could be more evident, as research has only recently begun. Furthermore, there is a growing tendency to add spirituality as the fourth dimension to sustainability in addition to the environment, soc...

Buku kolaborasi ini berjudul ”Manajemen Pemasaran”. Adapun maksud dan tujuan penulisan buku kolaborasi Manajemen Pemasaran ini adalah untuk memperkaya khasanah keilmuan bagi para ahli, praktisi, ilmuwan, mahasiswa yang berkecimpung dalam bidang manajemen terutama manajemen pemasaran dan juga untuk masyarakat luas pada umumnya. Ilmu manajemen teruta...

The field of technology has experienced phenomenal growth. Moreover, the evolution of cellphones has become a major draw for customers. The aim of this study is to validate the effect of marketing mix components and interest in purchasing decisions for Samsung brand smartphones in the Tambaksari District (Surabaya City). A total of 498 informants w...

Advances in information and technology for the transformation of marketing management have integrated aspects of digitalization as an effective and efficient feedback loop. Customers around the world today are leveraging popular social media marketing (SMM) to assess the quality of products and services. Several culinary food providers have receive...

e-Government adalah pemanfaatan teknologi informasi dan komunikasi dalam proses pemerintahan untuk meningkatkan efisiensi, efektivitas, transparansi, dan akuntabilitas penyelenggaraan pemerintahan. Fokus penelitian bertujuan untuk menganalisis tingkat pengaruh Kreativitas dan Inovasi pada Keberhasilan Implementasi e-Kelurahan Gunung Panjang melalui...

J. Co Donuts and Coffee is a restaurant-based franchise company that is in great demand by some people to enjoy a weekend or just hang out for a moment with family and colleagues. Their donuts, coffee, and yogurt products have been adapted to the tastes of the Indonesian people. However, some customers feel that there are still shortcomings in term...

The study aimed to analyze the direct and indirect effects of Investment and Government Expenditure on Gross Regional Domestic Products (GRDP) and Human Development of the East Kalimantan Province. Based on the formulation, objectives, relationships between variables, to the hypothesis proposed, the data is processed using the Path Analysis-Partial...

In a turbulent business environment, company personnel are required to always make continuous improvements to the systems and processes used to generate value for customers and connect the performance of their employees. The purpose of the study was to analyze the extent of connectivity continuous improvement program and employee performance. The s...

Banyak buku dan berbagai studi yang menggabungkan antara konsep ekonomi dan sumber daya manusia, namun dirasa belum cukup untuk menghadirkan gagasan menarik dalam menjawab berbagai peluang dan tantangan Indonesia dalam meciptakan sumber daya manusia yang berkualitas. Sebab itu, maha karya ini teripta sebagai jawaban atas permasalahan ekonomi dan gi...

In a turbulent business environment, company personnel are required to always make continuous improvements (CIs) to the systems and processes used to generate value for customers and connect the performance of their employees. The purpose of the study was to analyze the extent of connectivity CI program and employee performance. The subjects of the...