Tony Ng.

• (tien.hoang.nguyen@gdansk.merito.pl) 0000-0002-6205-0666
• Professor at WSB Merito University Gdańsk

This article offers two interrelated strategies to be used facing corporate social responsibility challenges. As integrated strategies, they both recognize non-market and social forces while dealing with traditional business issues and taking into account the reality of the market. Avant-garde advocating for progressive social responsibility policy...

In Vietnam, auditor independence is guided by the Code of Professional Ethics for Accounting and Auditing issued in accordance with Circular No. 70/2015/TT-BTC of the Ministry of Finance. Independence is the first and most important principle for the professional ethics of auditors. Independence is also an essential component of quality assurance o...

Social responsibility and environmental sustainability issues began to be paid attention in Vietnam due to the impressive economic development in recent years. However, corporate social responsibility (CSR) is still quite a new management concept, especially for small and medium enterprises. Managers are facing multiple obstacles in executing CSR p...

This research examines the impact of corporate social responsibility (CSR) dimensions (employee, customer, community, and environment) on the sustainable business performance of the manufacturing industry. Manifestly, the mediating impact of firm reputation is also analyzed between CSR and sustainable business performance. In doing so, we have coll...

This article presents achievements and limitations related to sustainable tourism development in coastal provinces of Vietnam. Through the research process, this study found that sustainable tourism development had many positive benefits for a variety of stakeholders, including community, local government, cultural and natural environment and the t...

The purpose of the article is to find out whether corporations differ in their readiness to cooperate with start-ups at three stages of their development (ideation, growth, scaling) in the context of assessing relevant risk factors. The research was based on a descriptive statistical analysis of CAWI survey data on a sample of 101 start-ups within...

L'intelligence artificielle (IA) transforme la recherche et le développement (R&D) en améliorant la productivité, en réduisant les coûts et en remodelant la dynamique des effectifs. Cette étude explore l'impact de l'IA sur la R&D, en se concentrant sur l'automatisation, la prise de décision basée sur les données et l'accélération de l'innovation. L...

L'intelligence artificielle (IA) est devenue une force transformatrice dans les entreprises modernes, favorisant l'efficacité, réduisant les coûts et améliorant la prise de décision et l'engagement client. Sa capacité à automatiser les processus et à analyser de vastes ensembles de données la rend essentielle au maintien d'un avantage concurrentiel...

1. Introducción En el mercado laboral altamente competitivo de hoy, las organizaciones enfrentan desafíos sin precedentes para atraer y retener a los mejores talentos. El problema es particularmente pronunciado en zonas industriales como el Parque Industrial Long Hau en la provincia de Long An, Vietnam, donde la demanda de mano de obra calificada s...

1. Introducción El rápido crecimiento del comercio electrónico (e-commerce) ha convertido a Vietnam en uno de los mercados más prometedores de la Asociación de Naciones del Sudeste Asiático. El análisis de comercio electrónico de GlobalData proyecta que el sector del comercio electrónico de Vietnam crecerá hasta los 26 mil millones de dólares en 20...

1. Introducción La gestión del talento está intrínsecamente conectada con el Objetivo de Desarrollo Sostenible 4 (ODS 4), que enfatiza la necesidad de "garantizar una educación inclusiva, equitativa y de calidad y promover oportunidades de aprendizaje permanente para todos". En el dinámico panorama socioeconómico de la ciudad de Ho Chi Minh, donde...

I. INTRODUCCIÓN Vietnam, al igual que otras naciones tropicales, se enfrenta a una serie de enfermedades infecciosas que plantean importantes desafíos para la salud pública. Estas enfermedades se transmiten por diversos medios, incluido el aire, el agua, los alimentos contaminados o vectores como los mosquitos. Algunas de las enfermedades infeccios...

Resumen: El objetivo de este estudio es investigar el impacto del marketing digital farmacéutico en el acceso de los médicos a la información médica, su papel en la mejora de la comunicación entre los profesionales de la salud y las compañías farmacéuticas, y su influencia en la mejora de la atención al paciente y los resultados de salud en la ciud...

Quality management is a fundamental scientific field of Management Science, receiving attention and research from many domestic and foreign experts. When researching and applying modern quality management methods and models, people often consider quality management in two areas: Quality management in the manufacturing sector and quality management...

One of the aspects that most affects customers' consumption behavior towards businesses is satisfaction. Currently in Vietnam, research topics are on maintaining customer satisfaction with supermarkets or analyzing service quality at large shopping centers. The new projects have a general approach to the factors that ensure customer satisfaction wi...

In the era of dynamic technological development, artificial intelligence (AI) is being used in more and more new areas. One of them is construction project management. The use of AI in this industry brings numerous benefits, from process optimization to improving the efficiency and quality of project implementation. How exactly does artificial inte...

Artificial intelligence (AI) is playing an increasingly important role in modernization and optimization of the whole economy. In the business micro scale, AI offers possibilities to boost the operations of companies, with particular emphasis on key areas: Control and accounting, production and logistics. Analysis of statistical data and case studi...

In a dynamically changing technological context, the implementation of artificial intelligence (AI) in organizations is a key element of digital transformation, generating both innovative opportunities and complex challenges. This study focuses on multidimensional recognition of potential risks accompanying the implementation of AI. This study also...

Artificial intelligence (AI) in medicine is one of the most dynamically developing technological areas, offering enormous opportunities and at the same time presenting complex challenges. Key areas of AI applications include minimizing human errors, training support, and early detection of diseases. Firstly, AI offers a real chance to reduce these...

Objective: This article's objective is to analyse the coconut value chain of Ben Tre province, one of the strongest agricultural centres of Vietnam. Theoretical framework: This article's theoretical framework is primarily based on theories of value chain and product lines offered by GTZ international development agency (GTZ, 2007). Methods: For the...

Reality shows that customer care is quite popular in the world but is still new in Vietnam, businesses are still not aware and focused on the importance of customer care. Therefore, we conducted research on the customer care organization at Kindy Garden Montessori so that we could find out the strengths and weaknesses of this customer care organiza...

Brand is one of the most valuable assets of a business. Today in Vietnam and foreign businesses have recognized the role and value of the brand in the survival and development of the business. Especially, to identify a certain product or service produced or provided by an individual or an organization whose brand value is a significant part of the...

In the current era of globalization, brand development and management is an important factor for tourism businesses. Brands not only create recognition and trust from customers, but also play a decisive role in a company's competition and success. In the Vietnamese economy, Vietravel and Saigontourist are two of the most famous and reputable travel...

This article presents the overall panorama of security of India, one of the largest energy powerhouses and a giant energy consumer in the world and Asia from many levels and dimensions toward. As a results a national energy policy model has been proposed for this South Asian country. 1. Introduction The work concerns the Republic of India-a country...

This article presents the concepts and definitions related to innovation systems at the national level of all countries in the world. Authors have delved into the specific characterization of this and related concepts as well and process of its development in the history of management thoughts from classical to the modern ones.

This article presents and delves deeply to the concepts and definitions related to immigrant entrepreneurship, especially in the East European countries in the world. Authors have classified typology of immigrant entrepreneurship as preliminary perquisites to present the conditions of their development in any aspect such as legal, economic, politic...

This article introduces us to the field of research of marketing management which embraces customer experience and related concepts which are subjects of conceptualization in this article. As a result, authors will prove the importance of customer experience management in one of selected industries which is a retail sales business. 1. Introduction...

Vu Tuyet Hang has built her personal brand by shaping a professional and prestigious image in the field of tourism and accommodation services. Her strategy focuses on building a trusting and trustworthy relationship with customers, colleagues and the business community. Mr. Le Thanh Than has built his personal brand based on creating an image of a...

Abstrait : Des ressources humaines de haute qualité sont toujours considérées comme l'un des facteurs clés du succès de l'organisation, étant l'élément le plus important et le plus actif décidant de la productivité et de l'utilisation efficace des autres ressources dans l'ensemble du système de ressources de l'entreprise. Le développement des resso...

This study explores the influence of gamification on level of acceptance of digital banking by users in Vietnam. Thence, the level of impact, the theoretical contributions and practical values for policy makers are determined. Research hypotheses are developed base on the original TAM model combined with gamification and perceived value factors. PL...

Background: The first part of the article focuses on building a theoretical basis for personal branding in the restaurant and hotel industry. Content includes the definition of personal branding, its importance to business success, and its link to corporate reputation. Personal branding strategies mentioned include quality of service, creating awar...

Políticas fiscales y monetarias para la estabilidad macroeconómica en Vietnam Fiscal and monetary policies towards macroeconomic stability in Vietnam Políticas fiscais e monetárias para a estabilidade macroeconómica no Vietname RESUMEN Este artículo se centra en aclarar la naturaleza de la política fiscal y la política monetaria, sus impactos en la...

Recursos humanos de alta calidad en diferentes sectores en Vietnam High quality human resource across different sectors in Vietnam Recursos humanos de alta qualidade em diferentes setores no Vietnã RESUMEN Los recursos humanos de alta calidad siempre se consideran como uno de los factores clave que crean el éxito organizacional, siendo el elemento...

El impacto del análisis de datos en la creación de valor en la industria de auditoría The impact of data analytics on value creation of auditing industry O impacto da análise de dados na criação de valor da indústria de auditoria RESUMEN Este artículo se centra en las tendencias de las nuevas tecnologías, especialmente el análisis de datos, con su...

El papel de las instituciones supervisoras en el apoyo a las innovaciones Fintech The role of supervisory institutions in supporting Fintech innovations O papel das instituições de supervisão no apoio às inovações Fintech RESUMEN La economía moderna se basa en gran medida en las nuevas tecnologías, especialmente en las soluciones digitales. En el m...

Este artículo investiga el papel de los recursos humanísticos y culturales para el desarrollo turístico en paralelo con el desarrollo socioeconómico de Vietnam, que se consideran abundantes y creados por muchas generaciones y períodos históricos. Basado en una revisión del marco teórico, un análisis práctico también para la política nacional de rec...

Cet article analyse et évalue le rôle des ressources humaines et culturelles dans le développement du tourisme parallèlement au développement économique des provinces centrales du Vietnam qui, par rapport aux autres provinces, sont considérées comme moins favorisées par la nature mais sont au contraire riches et abondantes en ressources humanistes,...

El turismo es una industria de servicios en crecimiento intensivo en cada una de las economías mundiales. Esta industria juega un papel vital en la creación de crecimiento económico e impulso en términos de desarrollo nacional y crecimiento del PIB. Cada país del mundo necesita adquirir activamente, poseer y explotar sus recursos inherentes con el...

El turismo es una industria de servicios en crecimiento intensivo en cada una de las economías mundiales. Esta industria juega un papel vital en la creación de crecimiento económico e impulso en términos de desarrollo nacional y crecimiento del PIB. Cada país del mundo necesita adquirir activamente, poseer y explotar sus recursos inherentes con el...

La cooperación de corporaciones públicas con empresas privadas de nueva creación en todas las etapas de su ciclo de vida The cooperation of public corporations with private start-up firms across stages of their life cycle A cooperação de corporações públicas com empresas privadas iniciantes em todos os estágios de seu ciclo de vida RESUMEN El propó...

Comportamiento del consumidor de Internet en las etapas de las compras en línea Internet consumer behavior in stages of online shopping Comportamento do consumidor na Internet nas etapas de compras on-line RESUMEN Las compras online no pueden considerarse una tendencia emergente porque se han convertido en una forma estándar de hacer negocios. El i...

Cet article étudie le panorama post-Covid-19 de l'industrie du tourisme au Vietnam, ainsi que la capacité entrepreneuriale et la performance entrepreneuriale des PME du pays. Ces dernières années, l'évolution de l'entrepreneuriat dans le tourisme, l'hôtellerie et les secteurs connexes a eu tendance à suivre la direction de la socialisation, c'est-à...

Ceci L'article examine les sources et les modèles de développement des Vietnamiens les plus prospères entrepreneurs, beaucoup d’entre eux figurent sur la liste Forbes. Afin de tester trois hypothèses concurrentes, nous analysons les biographies des fondateurs des plus grandes entreprises vietnamiennes dont les actifs privés dépassaient les 100 mill...

Green finance, generally considered as financial support for green growth, significantly reduces greenhouse gas and air pollutant emissions. Green finance in agriculture, green buildings and other green projects should increase the economic development of a country. Rapid advances in digital technology are revolutionizing the financial landscape....

Currently, we see that the quality of higher education is an issue that many people are concerned about, and is increasingly attracting the attention of the entire society. So what is quality education? It can be said that "quality of education is its conformity with educational goals". Educational goals represent society's demands on people, creat...

Research to analyze factors affecting career development of lecturers at Ho Chi Minh City University of Economics with the aim of aiming at educational work and teaching effectiveness at universities in general and Ho Chi Minh City University of Economics in particular. To ensure accurate research based on data survey, it is carried out through Cro...

To determine the factors affecting student satisfaction with the quality of training services at Van Hien University, the author relies on the research model of previous related studies, thereby building a research model and measuring factors affecting student satisfaction. With a research sample size of 320 and using SPSS 20.0 statistical software...

English is a means for each citizen and nation to reach out to the world to integrate with. The level of foreign languages in general and English in particular will determine the success and career path of each individual, the level of macroeconomic , socio-cultural, science and technology development of countries and territories. Therefore, it is...

The COVID-19 epidemic has passed and has left many significant impacts on Vietnam's economy, its multiple aspects, including both positive, negative sides and neutral ones. In fact, these impacts are extremely unparalleled for different industries, businesses of varied natures, regions and sizes. In contrast to many other commonly known research wo...

The purpose of this article is to determine the factors affecting the education quality of lecturers at the Faculty of Business Administration at the University of Economics, Ho Chi Minh City. This study is based on the theoretical basis and research method to provide research results from which to conclude the factors affecting lecturers' educatio...

The purpose of the article is to determine the factors affecting the startup intention of students at the University of Economics, Ho Chi Minh City. HCM. Research data is based on a survey of 200 students of the school combined with related research to build a proposed research model including seven factors affecting entrepreneurial intention. Cron...

The purpose of this article is to determine the factors affecting the startup intention of lecturers at the Faculty of Business Administration at the University of Economics, Ho Chi Minh City. This study is based on the theoretical basis and research method to provide research results from which to conclude the factors affecting lecturers' intentio...

To determine the factors affecting student satisfaction with the quality of training services at Van Hien University, the author relies on the research model of previous related studies, thereby building a research model and measuring factors affecting student satisfaction. With a research sample size of 320 and using SPSS 20.0 statistical software...

Currently, we see that the quality of higher education is an issue that many people are concerned about, and is increasingly attracting the attention of the entire society. So what is quality education? It can be said that "quality of education is its conformity with educational goals". Educational goals represent society's demands on people, creat...

Research to analyze factors affecting career opportunities of lecturers at the Hoa Sen University in Ho Chi Minh City with the aim of aiming at educational work and teaching effectiveness at universities in general and Hoa Sen University in particular. To ensure accurate research based on data survey, it is carried out through Cronbach'alpha reliab...

Research to analyze factors affecting job satisfaction of lecturers at Ho Chi Minh City University of Economics with the aim of aiming at educational work and teaching effectiveness at schools. universities in general and Ho Chi Minh City University of Economics in particular. To ensure accurate research based on data survey, it is carried out thro...

Research to analyze factors affecting career development of lecturers at Ho Chi Minh City University of Economics with the aim of aiming at educational work and teaching effectiveness at universities in general and Ho Chi Minh City University of Economics in particular. To ensure accurate research based on data survey, it is carried out through Cro...

In a higher education environment, in addition to the main task of teaching, lecturers are also required to participate in scientific research activities, always update and apply new knowledge into practical activities, guides and orients learners to participate in activities and plays an important role in the process of improving the school's trai...

This article analyses the factors affecting job satisfaction of lecture of the Faculty of Business Administration at Ho Chi Minh City University of Industry and Trade in relations to other same or similar faculty of other universities in Vietnam. Baseb on that and based on the benchmarking analysis, the study proposes the ways to improve lectures'...

La forte flambée de la pandémie de Covid-19 a accéléré le processus de transformation numérique dans l'éducation. Cependant, le concept et la définition de la transformation numérique éducative ne se limitent pas à l'enseignement et à l'apprentissage en ligne pendant la période de distanciation sociale. Elle continue de se développer même après la...

In the process of modernization and globalization, the internationalization of education is increasingly popular and widespread in all countries around the world. The number of students studying abroad is increasing. So why do they choose to study abroad instead of attending schools in Vietnam? The goal of this study is to analyze factors that affe...

Currently, Vietnam's economy is considered to be vibrant and has many opportunities for development. It is obvious that many people recognize and grasp the market and they also want to start their own businesses and create companies that bring value and brand name in today's market. Starting a business will start when they have an idea and analyze...

This study analyzes factors affecting career opportunities abroad for students of the Faculty of Business Administration, Ho Chi Minh City University of Food Industry. Factors affecting the ability to find a job are measured and identified through exploratory factor analysis (EFA) and Binary Logistic regression model. Students in the Faculty of Bus...

In the era of industry 4.0, the strong development of information technology along with the explosion of the Internet has brought many significant changes in management activities in many different fields such as commerce, services, education-training, healthcare. Typically, in the field of training, education at Vietnamese universities is in the p...

Ho Chi Minh City University of Food Industry is an educational unit under the Ministry of Industry and Trade, providing multidisciplinary , multi-field, multi-level training. training in technical industry groups, with strengths in the field of food science and technology, established on September 9, 1982. It isd including 14 faculties, the school'...

English is a global language and its role in the integration and development process of emerging economies like Vietnam is undeniable. Therefore, for each individual, improving their English skills to be able to use and communicate fluently in all circumstances and situations is always urgent. Therefore, this article focuses on researching the deve...

This article aims to provide solutions for sustainable development of Vietnam's tourism today under the impact of digital transformation. This is a topic that many people are interested in but it has not been thoroughly researched. Based on statistical methods, synthesis, comparison and documents analysis from a number of journals related to touris...

The article is revolving around the two concepts associated with two different areas of management. It is the leadership behaviour of company’s staff belonging to the management classes and the sense of work of ordinary employees performing their tasks or functions on a daily basis in small and medium enterprises (SMEs), where the direct or non-dir...

The article revolves around two concepts related to two different areas of modern management. It is the project management and knowledge management with specific implications to small and medium enterprises, where the interrelation and direct relationship between these two management concepts are undeniable. The article puts forward several researc...

This article presents urgent issues in the healthcare system in Poland, including the problem of breakthrough solutions combined with digital transformation to ensure the best service for the elderly in the context that patients have to undergo isolation during the treatment process due to the COVID-19 pandemic. Through qualitative research, the au...

The study has carried out a comprehensive analysis of the impact of corporate social responsibility (CSR) on the corporate financial performance (CFP) in the tourism industry. Author has combined qualitative and quantitative research to evaluate the impact of CSR on CFP directly and through the intermediate factors. The object of the research is sm...

The customer-oriented and customer-centered business perspective is being widely used by businesses. A business cannot exist without customers, because customers are the "boss" who pay the company's salary. Therefore, maintaining customer base has become an important issue for businesses. Customer care activities are one of the best ways to retain...

Big 4 logistics companies in the world play an important role in transporting and managing goods globally. In an increasingly competitive market context, warehouse management in logistics has become more important than ever, to maintain flexibility and efficiency in business operations. Not only does it ensure a stable supply, but warehouse managem...

Nowadays, society is increasingly developing and modernizing, and human needs are also increasing day by day. To satisfy the needs of businesses and companies, they must have innovative directions. The use of delivery and receipt services in logistics activities also plays an extremely important role in today's modern society. Logistics is a series...

Big 4 logistics companies in Vietnam (Leading companies in the field of logistics) show interest and play an important role in digital transformation. However, this is a process that is generating many difficulties and barriers. "Meanwhile, logistics businesses do not pay attention to the safety and information security of online platforms when onl...

Food hygiene and safety (Food hygiene and safety) is an important issue for any business industry, especially the food service industry. For Fast food restaurants, food hygiene and safety is a vital factor, directly affecting the health and safety of customers, as well as the reputation and image of the brand. In today's era, when life is bustling...

Developing and developing countries in the world always have a hustle and bustle life, they don't have time to cook and so people tend to go to outside restaurants. When managers research the market, they discover that the food needs of workers, employees, etc. are really great, as an inevitability, a law of supply and demand, an urgency, the The f...

Big 4 logistics companies in Vietnam (leading companies in the field of logistics) play an important role in transporting and managing goods across the country. However, in this industry, competition is increasing and customers are becoming more demanding. In business, creating relationships with customers is an extremely important factor, greatly...

Global common challenges badly affecting agricultural sustainability embrace, amongst others, countering global climate change, natural resources depletion, living habitat degradation and environmental pollution (Dana, 1994b, 1994a). Sustainable agriculture is essential to feed the world population that exceeds eight billion people. Farmers' social...

Family businesses are entities playing crucial and integrating roles both in the economy and in society. The research subject of this article is the transfer of knowledge and experience as unique intangible resources during the intergenerational succession process in small family businesses and the unquestionable and critical role of mentors, usual...

The electronics industry is a very competitive segment and is dominated by most other large players. Therefore, smaller players need to grasp the market development strategies to navigate their customer base, strengthen own specific after-sales service. If you want to develop a successful electronics chain market, managers need to know who their ke...

This thesis focuses on the green accounting strategy of commercial banks in Vietnam. Green accounting is a new accounting method for measuring and reporting business activities related to the environment and sustainability. In recent times, commercial banks have realized the important role of integrating environmental factors in their business oper...

This article focuses on the trends of new technologies, especially the data analytics, with their impact on value creation for firms operating in the audit industry. Research shows that auditing firms in the Big4 are often impacted the most. Moreover, they are game changers, always being ahead of changes that take place before becoming normal, obli...

The purpose of this article is to determine the factors affecting the education quality of lecturers at the Faculty of Business Administration at the University of Economics, Ho Chi Minh City. This study is based on the theoretical basis and research method to provide research results from which to conclude the factors affecting lecturers' educatio...

This study aims at reviewing different methodological choices in academic literature for research on business to business (B2B) relationship quality. Academic literature has looked at this topic across many different countries regarding almost all diverse fields of contemporary services, such as finance, real estates, restaurants and hotels, recrea...

During and probably after the period of COVID-19 pandemic, online purchase has becoming increasingly and widely accepted by SMEs and households as a mode of carrying out business transactions. Using SPSS 25 and AMOS 24 software, this study has collected and analysed data from several hundred SMEs and households in Vietnam. Based on that, several re...

Tourism development is the ongoing trend to boost the socio-economic development of world’s economies. To strengthen development, it must be based on tourism resources. This article studies the opportunities to exploit the inherent cultural and humanistic resources to develop tourism in Ho Chi Minh City, one of the most dynamic and developed mega c...