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3
Citations
Citations since 2017
Publications
Publications (4)
Increasing numbers of consumers who engage in the development of new products are selling their innovations on online marketplaces. We contribute to the scarce research on the commercialization activities of consumer innovators by comparing the consumers’ price decisions with the pricing of firms. Our predictions build on the baseline assumption th...
User Entrepreneurship beschreibt die unternehmerische Aktivität derer, die Produkte und Dienstleistungen aus eigenem Nutzungsbedürfnis heraus entwickelt haben und anschließend deren Vermarktung selbst übernehmen. Der Prozess des User Entrepreneurships unterscheidet sich, von dem des traditionellen Entrepreneurships, hauptsächlich durch die Motivati...
Purpose
This paper contributes to the discussion of transferring modern technology from industries such as logistics to the life of elderly in a way that they can understand, accept, and make use of it.
Design/methodology/approach
This is a conceptual discussion based on findings from a series of projects in the healthcare sector, IT-development...
Projects
Project (1)
At Berlin School of Economics and Law (HWR Berlin), BA students get a first glimpse of the SAP ERP system in a basic course on business information systems. Instruction is based on the GBI case study. The main benefit of this project is to create a common conceptual and practical foundation for the existing SAP ERP course module through a basic online pre-course (xMOOC). Such a pre-course would increase the effectiveness of the current course module.
