Timothy D. Wilson

University of Virginia | UVa · Department of Psychology

We hypothesized that people would exhibit a reticence bias, the incorrect belief that they will be more likable if they speak less than half the time in a conversation with a stranger, as well as halo ignorance, the belief that their speaking time should depend on their goal (e.g., to be liked vs. to be found interesting), when in fact, perceivers...

Everyone knows that if you want to learn how to do something, you should get advice from people who do it well. But is everyone right? In a series of studies ( N = 8,693), adult participants played a game after receiving performance advice from previous participants. Although advice from the best-performing advisors was no more beneficial than advi...

We investigated intentional thinking for pleasure, defined as the deliberate attempt to have pleasant thoughts while disengaged from the external world. We propose a Trade-Off model that explains when and why thinking for pleasure is enjoyable: People focus on personally meaningful thoughts when thinking for pleasure (especially when prompted to do...

We investigated intentional thinking for pleasure, defined as the deliberate attempt to have pleasant thoughts while disengaged from the external world. We propose a Trade-Off Model that explains when and why thinking for pleasure is enjoyable: people focus on personally meaningful thoughts when thinking for pleasure (especially when prompted to do...

When left to their own devices, people could choose to enjoy their own thoughts. But recent work suggests they do not. When given the freedom, people do not spontaneously choose to think for pleasure, and when directed to do so, struggle to concentrate successfully. Moreover, people find it somewhat boring and much less enjoyable than other solitar...

Significance Social connection is essential to physical and psychological well-being, and conversation is the primary means by which it is achieved. And yet, scientists know little about it—about how it starts, how it unfolds, or how it ends. Our studies attempted to remedy this deficit, and their results were surprising: conversations almost never...

When left to their own devices, people could choose to enjoy their own thoughts. But recent work suggests they don’t. When given the freedom, people do not spontaneously choose to think for pleasure, and when directed to do so, struggle to concentrate successfully. And, people find it somewhat boring and much less enjoyable than other solitary acti...

Food production--especially raising animals for meat--has a massive negative impact on the environment and contributes to global warming. To address this, we investigated whether information about food sustainability would increase purchases of sustainable foods by patrons of university cafés. In Study 1, patrons were randomly assigned either to se...

Harris and Busseri [Harris, H., & Busseri, M.A. (2019). Is there an ‘end of history illusion’ for life satisfaction? Evidence from a three-wave longitudinal study. Journal of Research in Personality, 83, 103869] examined the changes in life satisfaction people predicted vs. experienced for 30-years based on the three waves of the Midlife in the Uni...

This chapter is concerned with a type of thinking that has received little attention, namely intentional “thinking for pleasure”—the case in which people deliberately focus solely on their thoughts with the goal of generating positive affect. We present a model that describes why it is difficult to enjoy one's thoughts, how it can be done successfu...

Long-standing social problems such as poor achievement, personal and intergroup conflict, bad health, and unhappiness can seem like permanent features of the social landscape. We describe an approach to such problems rooted in basic theory and research in social psychology. This approach emphasizes subjective meaning-making—working hypotheses peopl...

Which is more enjoyable: trying to think enjoyable thoughts or doing everyday solitary activities? Wilson et al. (2014) found that American participants much preferred solitary everyday activities, such as reading or watching TV, to thinking for pleasure. To see whether this preference generalized outside of the United States, we replicated the stu...

What is boredom? We review environmental, attentional, and functional theories and present a new model that describes boredom as an affective indicator of unsuccessful attentional engagement in valued goal-congruent activity. According to the Meaning and Attentional Components (MAC) model, boredom is the result of (a) an attentional component, name...

Perceptual and judgment creep Do we think that a problem persists even when it has become less frequent? Levari et al. show experimentally that when the “signal” a person is searching for becomes rare, the person naturally responds by broadening his or her definition of the signal—and therefore continues to find it even when it is not there. From l...

People find it difficult to enjoy their own thoughts when asked to do so, but what happens when they are asked to think about whatever they want? Do they find thinking more or less enjoyable? In the present studies, we show that people are more successful in enjoying their thoughts when instructed to do so. We present evidence in support of four re...

Can people enjoy thinking if they set their mind to it? Previous work suggests that many people do not enjoy the deliberate attempt to have pleasurable thoughts. We suggest that deliberately thinking for pleasure requires mental resources that people are either unwilling or unable to devote to the task. If so, then people should enjoy pleasant thou...

People often tell each other stories about their past experiences. But do they tell the right ones? Speakers and listeners predicted that listeners would enjoy hearing novel stories (i.e., stories about experiences the listeners had never had) more than familiar stories (i.e., stories about experiences the listeners had already had). In fact, liste...

Significance Human beings care a great deal about the fairness of the procedures that are used to allocate resources, such as wealth, opportunity, and power. But in a series of experiments, we show that those to whom resources are allocated often care less about fairness than those who allocate the resources expect them to. This “allocator’s illusi...

One of the most powerful rules of interpersonal behavior is that people are kinder to members of their in-groups than to members of their out-groups. Are people also kinder to their future selves when they expect them to remain members of their current in-groups rather than become members of their current out-groups? In 2 studies, participants in a...

We suggest that when confronted with evidence of their socially inappropriate thoughts and feelings, people are sometimes less likely-and not more likely-to acknowledge them because evidence can elicit psychological responses that inhibit candid self-reflection. In 3 studies, participants were induced to exhibit racial bias (Study 1) or to experien...

Attempts to improve student achievement typically focus on changing the educational environment (e.g., better schools, better teachers) or on personal characteristics of students (e.g., intelligence, self-control). The 6 articles in this special issue showcase an additional approach, emanating from social psychology, which focuses on students’ beli...

A paper from the Open Science Collaboration (Research Articles, 28 August 2015, aac4716) attempting to replicate 100 published studies suggests that the reproducibility of psychological science is surprisingly low. We show that this article contains three statistical errors and provides no support for such a conclusion. Indeed, the data are consist...

When predicting how much they will like something they have not encountered before, people use three commonsense theories: It is better to have a description of the attitude object than to know how someone else felt about it (“I know better than others”), better to know how a friend felt about it than how a stranger felt (“birds of a feather”), and...

Members of East Asian cultures are more likely to conform in public settings than are members of Western cultures. Little research has examined, however, whether East Asians are more likely to privately accept the views held by others. In two studies we gave European American and Korean participants descriptions of unusual food combinations, inform...

Many behavioral interventions are widely implemented before being adequately tested because they meet a commonsense criterion. Unfortunately, once these interventions are evaluated with randomized controlled trials (RCTs), many have been found to be ineffective or even to cause harm. Social psychologists take a different approach, using theories de...

We thank Fox et al. (2014) for their interest in our research and welcome this opportunity to respond to their commentary. They argue that participants in our studies enjoyed “just thinking” more than we claimed (Wilson et al., 2014). We found some irony in their position, because we began this line of research with a similar hypothesis. As the dat...

People seek extraordinary experiences-from drinking rare wines and taking exotic vacations to jumping from airplanes and shaking hands with celebrities. But are such experiences worth having? We found that participants thoroughly enjoyed having experiences that were superior to those had by their peers, but that having had such experiences spoiled...

Don't leave me alone with my thoughts Nowadays, we enjoy any number of inexpensive and readily accessible stimuli, be they books, videos, or social media. We need never be alone, with no one to talk to and nothing to do. Wilson et al. explored the state of being alone with one's thoughts and found that it appears to be an unpleasant experience. In...

A substantial body of research on affective forecasting has found that people often overestimate the affective impact of future events. Levine, Lench, Kaplan, and Safer (2012) argued that whereas people may overestimate the duration of their emotional responses, they do not overestimate the initial intensity of these responses as much as previous r...

Do people take risks to obtain rewards or experience suspense? We hypothesized that people vulnerable to gambling are motivated more by the allure of winning money whereas people less vulnerable to gambling are motivated more by the allure of suspense. Consistent with this hypothesis, participants with high scores on a subscale of the Gambling Atti...

Older and Wiser Do we ever stop growing up? Quoidbach et al. (p. 96 ) elicited estimates of people's personality, values, and choices and compared how much, for instance, 33-year-olds believed that they would change in the next 10 years with how much 43-year-olds reported that they had changed in the past 10 years. For groups spanning 18 to 68 year...

Although we tend to think of unhappiness as something that happens to us when we do not get what we want, much unhappiness has less to do with not getting what we want, and more to do with not wanting what we like. When wanting and liking are uncoordinated in this way one can say that a person has miswanted. How is it possible to get what we want...

Salience and satisfaction are important factors in determining the comparisons that people make. We hypothesized that people make salient comparisons first, and then make satisfying comparisons only if salient comparisons leave them unsatisfied. This hypothesis suggests an asymmetry between winning and losing. For winners, comparison with a salient...

This chapter reviews studies on how humans generate mental simulations or previews of future events, which cause them to have affective reactions or premotions, which they then use as a basis for forecasts or predictions about the event's likely emotional consequences. Accurate predictions require that the content of previews be similar to the cont...

Recent experimental research suggests that humans are prone to systematic errors when determining how they currently feel, imagining how they will feel about future events, remembering how they have felt about past events, and understanding the preferences that underlie their decisions. In this article, we briefly review three basic assumptions tha...

The relationship between money and happiness is surprisingly weak, which may stem in part from the way people spend it. Drawing on empirical research, we propose eight principles designed to help consumers get more happiness for their money. Specifically, we suggest that consumers should (1) buy more experiences and fewer material goods; (2) use th...

This research qualifies a social psychological truism: that people like others who like them (the reciprocity principle). College women viewed the Facebook profiles of four male students who had previously seen their profiles. They were told that the men (a) liked them a lot, (b) liked them only an average amount, or (c) liked them either a lot or...

We attempted to reduce college students' use of their cars with an online intervention. Every other day for 2 weeks, students reported the number of miles they had avoided driving. In a 2 × 2 design, participants received feedback about pollution avoided (e.g., CO2 saved), financial feedback (e.g., gas money saved), or no feedback. A control group...

Four studies tested a post-priming misattribution process whereby a primed goal automatically influences people's behavior, but because people are unaware of that influence, they misattribute their behavior to some other internal state. People who were primed with a goal were more likely to choose an activity that was relevant to that goal, but did...

The hedonic value of an outcome can be influenced by the alternatives to which it is compared, which is why people expect to be happier with outcomes that maximize comparative value (e.g., the best of several mediocre alternatives) than with outcomes that maximize absolute value (e.g., the worst of several excellent alternatives). The results of fi...

We tested an intervention designed to correct negative expectations about inter-racial interactions, increase the positivity of those interactions, and increase inter-racial friendships. In Study 1 (n=58) White college students watched videotapes depicting an inter-racial friendship and either did or did not write about a similar experience. Partic...

In many choices they make—-for example, choosing between a movie and a play or deciding whether to attend a sports game shortly before a birthday party—-consumers are guided by how they expect an event will make them feel. They may predict their feelings by forecasting (imagining their feelings when the impacting event occurs, then considering how...

People typically demand more to relinquish the goods they own than they would be willing to pay to acquire those goods if they did not already own them (the endowment effect). The standard economic explanation of this phenomenon is that people expect the pain of relinquishing a good to be greater than the pleasure of acquiring it (the loss aversion...

Self-knowledge has never been a central topic; in empirical psychology. There are pockets of research on self-knowledge in different subdisciplines of the field, but until now there has been little communication between them. I believe that these areas will converge in the next few years into a cohesive study of how people form judgments about thei...

People typically choose pleasure over pain. But how do they know which of these their choices will entail? The brain generates mental simulations (previews) of future events, which produce affective reactions (premotions), which are then used as a basis for forecasts (predictions) about the future event's emotional consequences. Research shows that...

Although negative expectations may have the benefit of softening the blow when a negative event occurs, they also have the cost of making people feel worse while they are waiting for that event to happen. Three studies suggest that the cost of negative expectations is greater than the benefit. In 2 laboratory experiments and a field study, people f...

Two experiments revealed that (i) people can more accurately predict their affective reactions to a future event when they know how a neighbor in their social network reacted to the event than when they know about the event itself and (ii) people do not believe this. Undergraduates made more accurate predictions about their affective reactions to a...

Uncertainty has been defined as a lack of information about an event and has been characterized as an aversive state that people are motivated to reduce. The authors propose an uncertainty intensification hypothesis, whereby uncertainty during an emotional event makes unpleasant events more unpleasant and pleasant events more pleasant. The authors...

People expect to reap hedonic rewards when they punish an offender, but in at least some instances, revenge has hedonic consequences that are precisely the opposite of what people expect. Three studies showed that (a) one reason for this is that people who punish continue to ruminate about the offender, whereas those who do not punish "move on" and...

The authors hypothesized that thinking about the absence of a positive event from one's life would improve affective states more than thinking about the presence of a positive event but that people would not predict this when making affective forecasts. In Studies 1 and 2, college students wrote about the ways in which a positive event might never...

The temporal location of an event influences the way people mentally represent that event. We suggest (a) that such representational differences can produce an affective forecasting error that we call future anhedonia, which is the belief that hedonic states will be less intense in the future than in the present, and (b) that future anhedonia plays...

The human mind operates largely out of view, and yet people are unaware of their unawareness, confabulating reasons for their actions and preferences.

A series of studies shows that people value future events more than equivalent events in the equidistant past. Whether people imagined being compensated or compensating others, they required and offered more compensation for events that would take place in the future than for identical events that had taken place in the past. This temporal value as...

We propose a model of affective adaptation, the processes whereby affective responses weaken after one or more exposures to emotional events. Drawing on previous research, our approach, represented by the acronym AREA, holds that people attend to self-relevant, unexplained events, react emotionally to these events, explain or reach an understanding...

People often expect interactions with outgroup members to go poorly, but little research examines the accuracy of these expectations, reasons why expectations might be negatively biased, and ways to bring expectations in line with experiences. The authors found that intergroup interactions were more positive than people expected them to be (Pilot S...

The hedonic benefit of a gain (e.g., receiving $100) may be increased by segregating it into smaller units that are distributed over time (e.g., receiving $50 on each of 2 days). However, if these units are too small (e.g., receiving 1 cent on each of 10,000 days), they may fall beneath the person's hedonic limen and have no hedonic benefit at all....

We predicted that a state of uncertainty would prolong a positive mood, but that people would not anticipate this when making affective forecasts. In Study 1, participants learned that they had won one prize (certain condition), two prizes (two-gift condition), or one of two prizes (uncertain condition). People in the uncertain condition were in a...

All animals can predict the hedonic consequences of events they've experienced before. But humans can predict the hedonic consequences of events they've never experienced by simulating those events in their minds. Scientists are beginning to understand how the brain simulates future events, how it uses those simulations to predict an event's hedoni...

Loss aversion occurs because people expect losses to have greater hedonic impact than gains of equal magnitude. In two studies, people predicted that losses in a gambling task would have greater hedonic impact than would gains of equal magnitude, but when people actually gambled, losses did not have as much of an emotional impact as they predicted....

He who deliberates lengthily will not always choose the best. – Goethe Introspection is often considered a uniquely human capability. Other species possess sophisticated cognitive and communicative skills (e.g., Premack & Premack, 1983; Ristau & Robbins, 1982), but as far as we know, we are the only species that thinks about its thoughts and feelin...

One of the main themes that has emerged from behavioral decision research during the past three decades is the view that people's preferences are often constructed in the process of elicitation. This idea is derived from studies demonstrating that normatively equivalent methods of elicitation (e.g., choice and pricing) give rise to systematically d...

Dieses international weit verbreitete Lehrbuch von einem der weltweit angesehensten Sozialpsychologen benutzt einen erzählerischen Ansatz, um die Inhalte der Sozialpsychologie in anschaulicher, unterhaltsamer und einprägsamer Weise zu vermitteln. Dadurch wird dem Studenten die ganze Bandbreite der Sozialpsychologie nahe gebracht. Beispiele aus dem...

I am grateful for the opportunity to comment on the wisdom that social psychology has to offer to society at large. It is a challenging task, given the vast amount of knowledge the field has accumulated in its 60 or so years as an experimental science. As noted by Ross and Nisbett (1991), social psychology is unique in chang-ing the lives of people...

Atypical events are both memorable and unrepresentative of their class. We tested the hypotheses that (a) people tend to recall atypical instances of events, and (b) when they are unaware of this, they rely on these atypical instances in forecasting their affective reactions to future events. In three studies, participants who were asked to recall...

People base many decisions on affective forecasts, predictions about their emotional reactions to future events. They often display an impact bias, overestimating the intensity and duration of their emotional reactions to such events. One cause of the impact bias is focalism, the tendency to underestimate the extent to which other events will influ...

The authors hypothesized that uncertainty following a positive event prolongs the pleasure it causes and that people are generally unaware of this effect of uncertainty. In 3 experimental settings, people experienced a positive event (e.g., received an unexpected gift of a dollar coin attached to an index card) under conditions of certainty or unce...

Decisions are powerfully affected by anticipated regret, and people anticipate feeling more regret when they lose by a narrow margin than when they lose by a wide margin. But research suggests that people are remarkably good at avoiding self-blame, and hence they may be better at avoiding regret than they realize. Four studies measured people's ant...

These studies examined the conditions under which people engage in anticipatory construal before an evaluative event versus reconstrual after the event. Computer software informed college students that there was a 1.5%, 12%, 88%, or 98.5% chance that an opposite-sex student would pick them for a hypothetical date. When people had extreme expectatio...

Because of personal motives and the architecture of the mind, it may be difficult for people to know themselves. People often attempt to block out unwanted thoughts and feelings through conscious suppression and perhaps through unconscious repression, though whether such attempts are successful is controversial. A more common source of self-knowled...

Intense hedonic states trigger psychological processes that are designed to attenuate them, and thus intense states may abate more quickly than mild states. Because people are unaware of these psychological processes, they may mistakenly expect intense states to last longer than mild ones. In Study 1, participants predicted that the more they initi...

Originaltext vom Verlag; nicht vom SfBS bearbeitet, pdf-Datei nicht ausdruckbar, doc-Datei und txt-Datei ohne Fotos und Graphiken. 4., aktualisierte Auflage Dieses international weit verbreitete Lehrbuch von einem der weltweit angesehensten Sozialpsychologen benutzt einen erzählerischen Ansatz, um die Inhalte der Sozialpsychologie in anschaulicher,...

People often overestimate the impact future events will have on their happiness. People may also show a retrospective impact bias, overestimating the impact of past events on their happiness, explaining why they do not learn from experience and correct their forecasts. We found such a bias for positive events; e.g., supporters of George Bush overes...

People tend to overestimate the emotional consequences of future life events, exhibiting an impact bias. The authors replicated the impact bias in a real-life context in which undergraduates were randomly assigned to dormitories (or "houses"). Participants appeared to focus on the wrong factors when imagining their future happiness in the houses. T...

The introspective method has come under attack throughout the history of psychology, yet it is widely used today in virtually all areas of the field, often to good effect. At the same time indirect methods that do not rely on introspection are widely used, also to good effect. This conundrum is best understood in terms of models of nonconscious pro...

This chapter discusses, improving the academic performance of college students with brief attributional interventions. Attribution theory originated in the late 1950s and these theorists advocated a phenomenological approach to the study of human behavior. Consistent with a phenomenological approach, the focus is on the way the students perceive th...

Decisions are often based on predictions of the hedonic consequences of future events. We suggest that people make such predictions by imagining the event without temporal context (atemporal representation), assuming that their reaction to the event would be similar to their reaction to the imagined event (proxy reactions), and then considering how...

Examines the question of why people believe that future events will have greater emotional impact than they actually do. It is argued that our ability to imagine the future, remember the past, and foresee the transformations that events will undergo as we interrogate and explain them, is limited, and therefore our ability to predict our own emotion...