Theodora Zarmpou

• University of Macedonia

COVID-19 pandemic crisis has brought extraordinary changes to almost all human activities. This unfamiliar situation has affected, among others, the working conditions, under which employees should keep doing their job while protecting themselves and preventing the coronavirus from spreading. As a result, working from home has been considered as a...

Mobile Technology is creating a range of tremendous opportunities and new revenue streams for businesses across industry sectors through the delivery of chargeable mobile products and services via the deployment of innovative value-added solutions that exploit the commercial benefits of mobility. To keep up with the pace of change, companies increa...

This chapter presents a review of literature concerning behavioral intention theory and research models, focusing on the factors driving consumer adoption intention of mobile services. Based on this theoretical background a conceptual framework that combines perceived ease of use, perceived usefulness, innovativeness, trust, demographic characteris...

This chapter presents a review of literature concerning behavioral intention theory and research models, focusing on the factors driving consumer adoption intention of mobile services. Based on this theoretical background a conceptual framework that combines perceived ease of use, perceived usefulness, innovativeness, trust, demographic characteris...

Electronic and mobile government services represent a tremendous impetus to move forward in the 21st Century with the potential to bring about a higher quality and more cost effective services to enhance the relationship between citizens and government. In this chapter, the municipalities’ electronic services provided to citizens are examined based...

Today's growing interest in mobile technologies and applications creates curiosity to examine the conditions (what, how and where) under which they can be especially applied in the tourism sector. This paper focuses on mapping the mobile tourism applications regarding specific dimensions of proposed business models resulting by extended literature...

Electronic and mobile government services represent a tremendous impetus to move forward in the 21st Century with the potential to bring about a higher quality and more cost effective services to enhance the relationship between citizens and government. In this chapter, the municipalities' electronic services provided to citizens are examined based...

This study presents a conceptual model that combines perceived ease of use, perceived usefulness, innovativeness, trust, demographic characteristics and relationship drivers in order to examine their influence on the mobile services’ adoption intention. The proposed model is empirically tested using data collected from a survey with questionnaires...

The success of mobile services adoption hinges on their ability to cover user needs and attract consumer interest. The extant literature focuses on understanding the factors that might affect consumers’ actual adoption of such services through their effect on behavioral intention; these studies are mostly based on behavioral intention theories, suc...

This study presents a conceptual framework that combines perceived ease of use, perceived usefulness, innovativeness and trust in order to examine their influence on the mobile services' adoption intention in the Greek environment. The proposed conceptual framework is empirically tested using data collected from a survey with questionnaires address...

This study presents a conceptual model that combines perceived ease of use, perceived usefulness, innovativeness, trust, demographic characteristics and relationship drivers in order to examine their influence on the mobile services’ adoption intention. The proposed model is empirically tested using data collected from a survey with questionnaires...

This paper refers to a survey conducted to picture the current situation of the mobile services market in Greece. Data are collected by means of a questionnaire, while descriptive statistics, ANOVAs and t-tests are used for their analysis. The results so far show that individuals give emphasis to communication services, and there is a lot of room f...

This study presents a conceptual framework that combines perceived ease of use, perceived usefulness, innovativeness and trust in order to examine their influence on the mobile services’ adoption intention in the Greek environment. A survey is conducted and the methodologies applied include factor analysis and stepwise regression analysis. The fin...

This study presents a conceptual model that combines perceived ease of use, perceived usefulness, familiarity, adoption intention and the actual consumers' adoption in order to predict user mobile transaction acceptance regarding mobile buying products and making reservations. The proposed model is empirically tested using data collected from a sur...

This study presents a conceptual model that combines perceived ease of use, perceived usefulness, familiarity, adoption intention and the actual consumers’ adoption in order to predict user mobile transaction acceptance regarding mobile buying products and making reservations. The proposed model is empirically tested using data collected from a sur...